scholarly journals STRATEGI MEMBIDIK KETERSEDIAAN AUDIENS DALAM INDUSTRI TELEVISI (Studi Deskriptif Tayangan Film India ANTV)

2018 ◽  
Vol 4 (01) ◽  
Author(s):  
Rubiyanto Rubiyanto

<p>The success of ANTV captured the attention of the audience through the Indian Movie show<br />influenced ANTV's position to television in the first rank. The television, which used to be in the last<br />number among rival televisions, tried the first time to broadcast an Indian movie called Mahabharata,<br />which had been successfully aired by TPI in the 1990s. The latest version of the Indian movie gets a great<br />reception from the audience. This article aims to describe ANTV's strategy in the television industry<br />through Indian movie to win the competition. According to Pringle and Starr (2006: 123-125), when<br />planning a program to be aired, the television managers should pay attention to the nine factors, namely<br />(1) Strength or Weakness of Competing Stations, (2) Building Audience Flow, (3) Building Audience<br />Habit, (4) Available Audience, (5) Audience Interest, (6) Advertiser Interest, (7) Budget, (8) Inventory<br />Program, and (9) Local Production Capabilities. The authors limit this study to the available audience<br />and the scheme programing of ANTV. The research method used qualitative descriptive with data<br />collection technique, consist of interview, observation, and documentation. Based on the results of<br />research and data analysis can be concluded that the Indian movie impressions in accordance with the<br />ANTV audience target, so this show succeeded in drawing the attention of the audience, and became the<br />top program. Scheme of ANTV programs illustrate the suitability of the broadcast time slot division and<br />the available audience. These two conclusions refer to Pringle and Starr's thoughts. ANTV's strategy<br />review to win the competition in the television industry opens up a new idea. In this research describe not<br />only on-air programs but also strengthened by off-air program.<br />Keywords: Program, Indian Movie, ANTV, Available Audience</p>

2018 ◽  
Vol 4 (01) ◽  
pp. 083
Author(s):  
Rubiyanto Rubiyanto

<p>ABSTRACT<br />The success of ANTV captured the attention of the audience through the Indian Movie show influenced ANTV's position to television in the first rank. The television, which used to be in the last number among rival televisions, tried the first time to broadcast an Indian movie called Mahabharata, which had been successfully aired by TPI in the 1990s. The latest version of the Indian movie gets a great reception from the audience. This article aims to describe ANTV's strategy in the television industry through Indian movie to win the competition. According to Pringle and Starr (2006: 123-125), when planning a program to be aired, the television managers should pay attention to the nine factors, namely (1) Strength or Weakness of Competing Stations, (2) Building Audience Flow, (3) Building Audience Habit, (4) Available Audience, (5) Audience Interest, (6) Advertiser Interest, (7) Budget, (8) Inventory Program, and (9) Local Production Capabilities. The authors limit this study to the available audience and the scheme programing of ANTV. The research method used qualitative descriptive with data collection technique, consist of interview, observation, and documentation. Based on the results of research and data analysis can be concluded that the Indian movie impressions in accordance with the ANTV audience target, so this show succeeded in drawing the attention of the audience, and became the top program. Scheme of ANTV programs illustrate the suitability of the broadcast time slot division and the available audience. These two conclusions refer to Pringle and Starr's thoughts. ANTV's strategy review to win the competition in the television industry opens up a new idea. In this research describe not only on-air programs but also strengthened by off-air program.<br /><strong>Keywords:</strong> Program, Indian Movie, ANTV, Available Audience</p><p><br />ABSTRAK<br />Keberhasilan ANTV merebut perhatian audiens melalui tayangan Film India memengaruhi posisi ANTV menjadi televisi di peringkat pertama. Televisi yang tadinya berada di nomor buncit di antara televisi saingan, mencoba kali pertama menayangkan film India berjudul Mahabharata, yang pernah sukses ditayangkan TPI tahun 1990-an. Versi terbaru film India ini mendapat sambutan luar biasa dari audiens. Artikel ini bertujuan mendeskripsikan strategi ANTV dalam industri televisi melalui tayangan film India untuk memenangkan persaingan. Menurut Pringle dan Starr (2006:123-125), ketika merencanakan sebuah program yang akan ditayangkan hendaknya pengelola televisi memperhatikan Sembilan faktor, yaitu: (1) Strength or Weakness of Competing Stations, (2) Building Audience Flow, (3) Building Audience Habit, (4) Available Audience, (5) Audience Interest, (6) Advertiser Interest, (7) Budget, (8) Program Inventory, dan (9) Local Production Capabilities. Penulis membatasi kajian pada ketersediaan audiens (available audience) dikaitkan dengan daypart pada pola pemrograman ANTV. Metode penelitian menggunakan kualitatif deskriptif dengan teknik pengumpulan data, terdiri dari wawancara, observasi, dan dokumentasi. Berdasarkan hasil penelitian dan analisis data dapat disimpulkan bahwa tayangan film India sesuai dengan target audiens yang diusung ANTV, sehingga tayangan ini</p><p>berhasil menyedot perhatian penonton, dan menjadi program unggulan. Penjadwalan program acara di ANTV menggambarkan kesesuaian pembagian slot waktu siaran dan ketersediaan audiens. Kedua simpulan ini sesuai dengan pemikiran Pringle dan Starr. Kajian strategi ANTV untuk memenangkan persaingan dalam industri televisi ini membuka sebuah pemikiran baru, yaitu gambaran strategi yang tidak hanya terpaku pada tayangan on-air, namun juga diperkuat dengan kemasan program off-air.<br /><strong>Kata kunci:</strong> Program, Film India, ANTV, Ketersediaan Audiens</p>


2019 ◽  
Vol 6 (2) ◽  
pp. 217
Author(s):  
I Gusti Ayu Widyarini ◽  
I Nyoman Sunarta

tourism facilities then the interest of visitors to travel will increase. Angseri nature hot water is located in Tabanan District, while in the field of existing tourism facilities are considered good enough, although there are still some facilities that have not received attention from the manager such as waiting queue and park for children. This type of research is qualilative and quantitative research, the research method used in this research method of interview, observation, and documentation, the techniques of determining informants used are snowball procedures, and data analysis using qualitative descriptive analysis. The results obtained in this study is that tourism facilities available in the field can be good enough, although there are still some facilities that have not met the standards, when the development of tourism facilities conducted by the Angseri hot water tourism management proved to have a good influence on the increasing number of visitors who each month increased Keywords: Development Impact, Tourism Facility, Number of Visitors


2019 ◽  
Vol 4 (2) ◽  
pp. 41
Author(s):  
Rahmawati Rahmawati

Abstrak: Ungkapan kata interjeksi tidak mudah dimengerti. Kadang seorang pembaca belum paham apa yang disampaikan oleh pengarang tentang isi novel, sehingga hal ini yang membuat peneliti tentang interjeksi dalam naskah drama dan memberikan pengetahuan tentang apa itu interjeksi. Jadi, interjeksi adalah kata yang digunakan untuk  mengungkapkan perasaan seseorang maupun dalam bentuk senang, sedih, kecewa, jijik,marah,kaget,kangen dan sebagainya. Misalkanya, (wah, ngono kuwi, hah, heh, alhamdulillah dan astagfirullahalazim) yang memiliki arti yang berbeda-beda dalam setiap konteks tuturannya.. penelitian ini bertujuan yaitu untuk mengetahui bentuk-bentuk dan fungsi interjeksi yang terdapat dalam naskah drama “pesta para pencuri” karya jean Annoulih Saduran Rachman Sabur. Metode penelitian adalah deskriftif kualitatif dengan metode pengumpulan data yaitu dokumentasi dan telaan, sedangkan metode analisis data adalah identifikasi, klarifikasi, dan interpretasi.Hasil penelitian ini adalah bentuk interjeksi dalam naskah drama “pesta para pencuri” yang sudah ditemukan melalui penelitian sebanyak 9 bentuk interjeksi yaitu: Oh, hah, oh ya, ya, ah, hah,aah,ssst, dan he he he dan ungsi interjeksi ditemukan 7 fungsi interjeksi yaitu: kekecewaan, harapan, kesyukuran, keheranan, kekagetan, panggilan, dan marah atau makian. Abstract : The expression interjection is not easy to understand. Sometimes a reader does not understand what is conveyed by the author about the contents of the novel, so this is what makes researchers about the interjection in the play an provide knowledge about what is interjection. So, interjection is a word used to express someone’s feelings and in the form of happy, sad, disappointed, disgusted, angry, shocked, missed, and so on. For example, (Wow, Ngono Kuwi, Hah, Heh, Alhamdulillah and Astagfirullahalazim) which have different meanings in each context of the speech. This research aims to find out the formsand functions of the interjection contained in the drama script “party of thieves”. The work Jean Annoulih Saduran Rachman Sabur. The research method is qualitative descriptive with data collection methods, namely documentation and research, while the data analysis method is indentification, clarification, and interpretation. The result of this study are forms of interjection in the drama script “party of thieves” which have been found through research as many as 9 forms of interjection, Oh, Hah, Oh yes, Yes, Ah, Hah, Aah, Stt, and He he he and interjection function found 7 interjection functions, namely: disappointment, hope, gratitude, astonishment, shock, call, and anger or curse.


2019 ◽  
Vol 15 (1) ◽  
pp. 79-87
Author(s):  
Oktaviani Saputri

The Purpose of this study is to describe the use of directive speech acts of prohibition in the Spirited Away movie which are based on the pattern of prohibitions in Japanese. It also aims to find out the factors that influence the prohibition of speech based on the context of the conversation and categorized them into direct or indirect speech. The data of this research were taken from the utterance of the characters containing the directive speech acts of prohibition. The use of prohibition directive speech acts is analyzed based on the prohibition pattern in Japanese in accordance with the theory of Namatame. This type of research uses the qualitative descriptive research method with a pragmatic approach. From the results of data analysis it was found that the use of illocutionary speech forms directly prohibits,which are: the patterns of  ~ V ru na, ~ te wa ikenai, ~ naide, ~ dame, and ~ janai. Ilocutionary forms are directly used by people who have strong authority over their partners. With his authority the speaker does not need to use indirect speech which usually emphasizes modesty.


2019 ◽  
Vol 8 (1) ◽  
pp. 92
Author(s):  
Nopri Yulia ◽  
Weni Nelmira

AbstrakMasalah dalam  penelitian ini yaitu masyarakat Kabupaten Tebo selama ini hanya mampu menikmati batik secara fungsional saja tanpa mengetahui nama dari bentuk motif apalagi makna filosofis yang terkandung. Penelitian ini bertujuan untuk mendeskripsikan desain motif yang meliputi motif utama, motif pelengkap, dan isen-isen. Metode penelitian ini menggunakan metode deskriptif kualitatif. Jenis data berupa data primer dan data sekunder. Teknik pengumpulan data melalui observasi, wawancara, dan dokumentasi. Teknik analisa data dilakukan dengan teknik analisis model interaktif. Hasil penelitian menunjukkan bahwa motif yang terdapat pada Rumah Batik Tebo terdiri dari 12 motif yaitu motif tanggo rajo, simpang tugu, bambu runcing, rebung nyengum, rumah adat, bungo pakis, konde mina, tapak kudo, bungo tanjung, baibat, tapak kudo dan buah daun sawit dan pawn.Kata Kunci: modul, media pembelajaran, teknologi, busana.AbstractThe problem in this study is that the people of Tebo Regency have only been able to enjoy batik functionally without knowing the names of the motifs especially the philosophical meanings contained. This study aims to describe the motive design which includes the main motives, complementary motifs, and isen-isen. This research method uses a qualitative descriptive method. Types of data in the form of primary data and secondary data. Collecting data trough obsevation, interviews, and documentation. Data analysis techniques are carried out by interactive model analysis techniques. The results showed that the motifs found in Rumah Batik Tebo consisted of 12 motifs, namely motifs tanggo rajo, simpang tugu, bambu runcing, rebung nyengum, rumah adat, bungo pakis, konde mina, tapak kudo, bungo tanjung, baibat, tapak kudo dan buah daun sawit dan pawn.Keywords: design, motif batik, batik tebo.


2019 ◽  
Vol 3 (1) ◽  
Author(s):  
Yusutria Yusutria

The purpose of this study was to determine the efforts to improve the professionalism of PAUD teachers in improving the quality of Harapan Bangsa City PAUD education. Qualitative descriptive research method, while data collection techniques are based on observation, interviews, documentation. The data analysis techniques are based on data reduction, data presentation, and conclusions. PAUD institutional constraints include educational qualifications, experience, infrastructure, managers, welfare. Efforts to improve the professionalism of PAUD teachers by providing scholarships, workshops, seminars, adequate facilities, and infrastructure, as well as maintaining smooth communication with both foundations, teachers, and parents.Keywords: Professionalism, PAUD Teachers, Quality of Education Abstrak Tujuan dari penelitian ini adalah untuk mengetahui upaya meningkatkan profesionalitas guru PAUD dalam meningkatan mutu pendidikan PAUD Harapan Bangsa Kota Padang. Metode penelitian deskriptif kualitatif, sementara teknik pengumpulan data berdasarkan dengan observasi, wawancara, dokumentasi. Adapun teknik analisis data berdasarkan pada reduksi data, penyajian data dan kesimpulan. Kendala lembaga PAUD di antaranya kualifikasi pendidikan, pengalaman, sarana prasarana, pengelola, kesejahteraan. Upaya meningkatkan profesionalisme guru PAUD dengan memberikan beasiswa, workshop, seminar, fasilitas sarana prasarana yang memadai, serta tetap menjaga lancarnya komunikasi baik dengan pihak yayasan, guru, dan orang tua. Kata Kunci: Profesionalitas, Guru PAUD, Mutu Pendidikan.


2017 ◽  
Vol 2 (1) ◽  
pp. 80-100
Author(s):  
Silvi Dwi Rama

Terrorism is a transnational crime most feared by the world, not to mention Indonesia. Already many who became victims of terrorism crimes one of the tragedy is the bom Bali that link hundreds of souls. In Indonesia, especially in Riau continue to spread terrorism prevention efforts so terrorism crime does not occur in Riau Province. Prevention needs to be done considering the province of Riau began as a transit area of ​​terrorism because it is a region. The purpose of this research is to know what is done by Ditrekrimum Polda Riau in doing prevention of terrorism.The research conducted on Polda Riau which is located at Jalan Jenderal Sudirman no. 215 Pekanbaru, with the subject of research is Ditreskrimum Polda Riau and the result of his research is the prevention of terrorism in Riau Province by Ditreskrimum Polda Riau. The method used is qualitative research method with data technique is interview, observation and documentation. Data analysis using qualitative descriptive method. In this research the informant is Kasubdit 1 State Security Ditreskrimum  Polda Riau and Kanit III Subdit 1 Ditreskrimum Polda Riau, as well as one member subdit I Ditreskrimum Polda Riau, as a complementary informant to support the research information. From the results of the research can be concluded that the efforts of terrorism have fulfilled the concept of (Darmawan, 2013). Prevention, prevention, prevention, prevention, prevention, prevention, mitigation, and repressive or arrest measures. In doing the prevention of  Polda Riau Ditreskrimum also have conformity with awareness to other society, less effective performance of RT / RW area in which become target of terrorist is difficult to access area.


2019 ◽  
Vol 1 (1) ◽  
pp. 51
Author(s):  
Anisya Septiana

The purpose of this study was to determine the level of Adversity Quotient (AQ) students Tadris of the Mathematics Program of IAIN Curup. AQ is a person's ability to face the difficulties. Student difficulties faced can be in the form of assignments given by the lecturer, doing exams, and others. AQ level is categorized into three, namely quitter, camper, and climber. The subjects of this study were 33 students consisting of semesters II and IV. The research method used is a qualitative descriptive method. The process of collecting data is using a questionnaire. Data analysis using Microsoft Excel help. AQ score can be used as a reference for how a student responds to the difficulties faced. Based on the research that has been done, it is known that the AQ criteria that dominate are the camper categories as many as 27 (81.82%). Campers are a category of students who have tried, but the work that has been completed is not necessarily good. They are quite satisfied with what has been obtained, but their potential is not maximized. Therefore, they must be encouraged to improve their performance or efforts to be more maximal and more active and never give up in the face of difficulties.


2018 ◽  
Vol 1 (3) ◽  
pp. 249
Author(s):  
Fahmi Nur Islami ◽  
Gita Dwi Putri ◽  
Putri Nurdwiandari

Creative thinking is a process of thinking that produces a wide variety of possible ideas and ways. The creative thinking indicator used consists of fluency, flexibility, originality, dan elabolasi. In addition to creative thinking beliefs about oneself determine how people think, feel, and motivate themselves in acting. This study aims to analyze the ability of creative thinking and self confidence of students on the material of cubes and beams. The research method used is qualitative descriptive. Subjects in this study were students of class IX in junior Darul Falah as many as 29 people. Based on the data analysis, it is concluded that the students' mathematical creative thinking ability is still low and there are still students who are less confident in learning mathematics.


TOTOBUANG ◽  
2018 ◽  
Vol 6 (1) ◽  
Author(s):  
Susiati Susiati

This study aimed to describe the form of word classes that was deeply conformed in the  Tukang Besi Island languange, Kaledupa dialect at Wakatobi Regency. This research method was qualitative descriptive method. The data source was taken from the native speakers  of Tukang Besi Island language, Kaledupa dialect and it was in oral data. Methods and techniques of data collection were observation methods with participantive observation techniques, recording , and noting techniques. Data analysis techniques were data selection, data classification, meaning, and data analysis. The results proved that the form ofhomonimic word class in  Tukang Besi Island languange, Kaledupan dialect were adjectives with nouns, nouns with nouns, verbs with adjectives, verbs with nouns, nouns with numerals, verbs with verbs, verbs with adverbs, particles with nouns. Penelitian ini bertujuan untuk mendeskripsikan wujud kelas kata yang berhomonim dalam Bahasa Kepulauan Tukang Besi Dialek Kaledupa di Kabupaten Wakatobi. Metode yang digunakan adalah metode deskriptif kualitatif. Sumber datanya diambil dari para penutur asli bahasa Kepulauan Tukang Besi Dialek Kaledupa dan jenis datanya berupa data lisan. Metode dan teknik pengumpulan data, yaitu metode observasi dengan teknik observasi partisipatif, teknik rekam, dan teknik catat. Teknik analisis data, yaitu penyeleksian data, pengklasifikasian data, pemaknaan, dan penganalisisan data. Hasil penelitian membuktikan bahwa wujud kelas kata yang berhomonim dalam bahasa Kelupauan Tukang Besi Dialek Kaledupa, yaitu adjektiva dengan nomina, nomina dengan nomina, verba dengan adjektiva, verba dengan nomina, nomina dengan numeralia, verba dengan verba, verba dengan adverbia, dan partikel dengan nomina.


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