Penerapan One Village One Product (OVOP) untuk Meningkatkan Kreativitas UMKM Ekonomi Kreatif Sentra Industri Batik Desa Jarum Kecamatan Bayat Kabupaten Klaten
This study aims to examine the application of One Village One Product (OVOP) to improve the creativity of SMEs creative batik industry center Jarum Village Bayat District Klaten regency. The location of the research was conducted in Jarum Village, Bayat Sub-district, Klaten Regency, which has superior Batik product which is the target of OVOP program, and the Office of Industry and Trade and the Cooperative and SME Office as the main data source. This research uses descriptive qualitative research with the aim of giving picture or describe the state of the object. The results showed that the application of One Village One Product (OVOP) Desa Jarum Bayat Sub-district of Klaten District in an effort to improve the creativity of SMEs is done by involving the active role of artisans and support by the village government. The creative economic activities carried out are oriented towards mutual interest and commitment to quality and product innovation development, so that business activities can grow together, there is no unhealthy competition or dropping each other.