scholarly journals STRATEGI KOMUNIKASI WISATA TAMAN AIR MANCUR SRI BADUGA SITU BULEUD KABUPATEN PURWAKARTA

2018 ◽  
Vol 2 (2) ◽  
pp. 55
Author(s):  
Anisya Wulandari ◽  
Itca Istia Wahyuni

This research was motivated by Situ Buleud is not so well known to the public then was built and developed into a Sri Baduga Fountain Park requires communication to the target audience to come to Purwakarta District. This research uses qualitative research methodology with qualitative descriptive approach. The purpose of this research is to describe and analyze the communication strategy of Sri Baduga Situ Buleud Fountain Park. The object of this research is communication strategy of DISPORAPARBUD and DISKOMINFO Purwakarta District. This session will discuss about five stage of communication plans are research, plan, execute, measure, and report. The result found that research which has been done by DISPORAPARBUD are observation and the evaluation result of the number of tourists and DISKOMINFO take the data from the monitoring media report. DISPORAPARBUD and DISKOMINFO Purwakata District has been planned to determine the source or communicator, message, media, target, and effects. The execute stage will be performed after getting approval from Purwakarta Regent by implementing the plan that has been designed. In this Measure stage, DISPORAPARBUD will count the total of tourist, while tourism media will be monitored by DISKOMINFO Purwakarta district. Report undertaken by DISPORAPARBUD Purwakarta District, conduct an evaluation by counting the number of tourists in each week and will be made a report at the end of each year. Therefor DISKOMINFO Reporting as a book report on the results of analysis from third parties

2018 ◽  
Vol 2 (2) ◽  
pp. 161-166
Author(s):  
Husnan Abrori

 In every public relations institution has a role, because through public relations the strategy plan forms the public opinion of educational service users of an institution both negative and positive opinions. This study aims to determine how the public relations communication strategy in forming a positive public opinion so that the image of the institution becomes good and has an impact on marketable institutions. In this study the authors used a qualitative descriptive approach. The public relations communication strategy in the Public Relations Section of MTs Nurul Yaqin is by implementing two communications, internal communication and external communication. The difficulty in communication strategies in the public relations department of MTs Nurul Yaqin is the quality of human resources who still lack the mastery of communication techniques. To achieve the goal of MTs Nurul Yaqin Public Relations in shaping the image of the institution, it requires team cohesiveness, sincere work, discipline and professionalism in public relations.


Publika ◽  
2021 ◽  
pp. 323-334
Author(s):  
Rani Wahyuningsih ◽  
Galih Wahyu Pradana

Sektor pariwisata yang saat ini sedang banyak diminati masyarakat adalah konsep pariwisata pedesaan, seperti desa wisata. Di Gresik sendiri terdapat banyak sekali wisata yang dikembangkan oleh Pemerintah melalui Badan Usaha Milik Desa atau BUMDes seperti Desa Wisata Lontar Sewu di Desa Hendrosari. Berawal dari potensi desa yang apabila dikembangkan secara optimal dapat meningkatkan pendapatan masyarakat sekitar sehingga mampu meningkatkan perekonomian masyakat Desa Hendrosari. Sebab itu perlu untuk dilakukan penelitian lebih jauh mengenai pentingnya pemberdayaan masyarakat. Sehingga penting untuk dilakukan pemberdayaan masyarakat dimana di Desa Hendrosari terdapat sumber daya alam yang mumpuni untuk dikelola sehingga jika dikelola lebih baik bisa untuk menambah pendapatan desa. Penelitian ini menggunakan pendekatan deskriptif kualitatif dengan fokus penelitian menggunakan teori Pemberdayaan Masyarakat oleh Tim Delivery (Totok Mardikanto, 2013: 125-127). Karena pada awalnya dahulu desa hendrosari terkenal dengan desa penghasil minuman fermentasi sehingga konotasi dari Desa Hendrosari lebih ke arah negatif. Sehingga dengan adanya program kerja tersebut mampu mengubah image masyarakat tentang desa tersebut menjadi desa wisata. Masyarakat Desa Hendrosari mempunyai peran penting untuk melestarikan dan mengembangkan potensi yang ada seperti sumber daya alam dan sumber daya manusia. Sehingga mereka memiliki peran penting dalam tindakan pengambilan keputusan, mempengaruhi serta memberi manfaat bagi kondisi lingkungan yang ada disekitar. Pengelolaan yang baik menghasilkan tempat wisata yang dikenal dengan nama lontar sewu. Dengan adanya tempat wisata baru tersebut menghasilkan banyak pemberdayaan masyarakat melalui pengembangan desa wisata lontar sewu. Kata kunci :Lontar Sewu, Desa Hendrosari, Desa Wisata, Pemberdayaan Masyarakat,   The tourism sector which is currently in great demand by the public is the concept of rural tourism, such as a tourist village. In Gresik itself, there are lots of tours developed by the Government through Village-Owned Enterprises or BUMDes such as Lontar Sewu Tourism Village in Hendrosari Village. Starting from the potential of the village which, if developed optimally, can increase the income of the surrounding community so as to improve the economy of the Hendrosari Village community. Therefore it is necessary to conduct further research on the importance of community empowerment. So it is important to do community empowerment where in Hendrosari Village there are natural resources that are qualified to be managed so that if they are managed better they can increase village income. This study used a qualitative descriptive approach with a research focus using the theory of community empowerment by the delivery team (Totok Mardikanto, 2013: 125-127). Because in the beginning, Hendrosari Village was known as a village that produced fermented drinks, so the connotation of Hendrosari Village was more negative. So that the existence of this work program is able to change the image of the community about the village into a tourist village. The Hendrosari Village community has an important role to play in preserving and developing existing potentials such as natural and human resources. So that they have an important role in decision-making actions, influence and benefit the surrounding environmental conditions. Good management produces a tourist spot known as lontar sewu. With this new tourist spot, it has resulted in a lot of community empowerment through the development of the Lontar Sewu tourism village. Keywords :Lontar Sewu, Hendrosari Village, Tourism Village, Community Empowerment


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Tauhidul Islam Tanin ◽  
Abu Umar Faruq Ahmad ◽  
Aishath Muneeza

PurposeThis study explores the practical application of the Shariah screening process and how it could be enhanced by converging the same with the ethical screening of stocks.Design/methodology/approachThis study adopts a qualitative research methodology by combining the qualitative descriptive approach and content analysis.FindingsThe findings of this research suggest that there is scope to converge ethical screening of stocks with Shariah Screening as the lex loci applicable to Shariah screening is derived from Shariah, which considers ethics as part of determining its rules.Practical implicationsThe data from this study reveal several practical applications, the ultimate goal of which is to help the policymakers and stakeholders understand the relevance of the Shariah screening of stocks and get a streamlined screening process, paving the way to enhance the same using ethical screening criteria to develop its function to become much more relevant irrespective of the denomination of faiths.Originality/valueThis is original research, which is expected to contribute to understanding the extent to which Shariah screening can be enhanced by integrating the ethical stock screening dimension to it.


2019 ◽  
Vol 10 (2) ◽  
pp. 184-190
Author(s):  
Irwanto Irwanto ◽  
Laurensia Retno Hariatiningsih

Abstract - It is undeniable that Instagram social media has entered in all aspects of communication. At first Instagram just sharing moments of photos and videos and then used for trading and spreading information. Instagram let anyone has the opportunity to attract other user attention by doing social construction from its  of the contents through his Instagram account. This research attempts to describe the social construction that occurs and its potential in the dissemination of rumors on social media Instagram. With a qualitative descriptive approach revealed that Instagram users in this case the students are aware of and do message construction in order to get the attention of other users. They also understand that Instagram social media has the potential to spread rumors to the public. Keywords: social media,instagram, social construction, rumors   AbstrakTidak dapat dipungkiri bahwa media sosial Instagram telah masuk di semua aspek berkomunikasi. Mulai dari sekadar berbagi momen foto dan video sampai digunakan untuk berniaga dan menyebar informasi. Melalui Instagram ini siapapun berkesempatan untuk menarik perhatian warganet dengan melakukan konstruksi sosial terhadap isi pesan yang akan dibagi melalui akun Instagramnya. Penelitian ini berupaya untuk mendeskripsikan  konstruksi sosial yang terjadi serta potensinya dalam penyebaran rumors di media sosial Instagram. Dengan pendekatan deskriptif kualitatif tersingkap bahwa pengguna Instagram menyadari dan melakukan  konstruksi pesan agar bisa memperoleh perhatian dari pengguna lainnya. Mereka juga memahami bahwa media sosial Instagram memiliki potensi dalam penyebaran rumor pada masyarakat. Kata Kunci : media sosial, instagram, konstruksi sosial, rumor


2019 ◽  
Vol 4 (1) ◽  
pp. 45
Author(s):  
Mohammad Hidayaturrahman ◽  
D.I Ansusa Putra

This research was conducted to find out how the role of technology and social media in spreading Al-Quran and hadith by the mubalig. This research uses qualitative descriptive approach, while the method of collecting data with observation on the activities of the mubalig and dai who perform religious da’wa activities, both in mosques, langgar, and majlis taklim assemblies held at homes of pilgrims or mubalig house. This research found that, mubalig already flat using technology and social media for the purposes of their da’wah. The preachers use technology and social media for various purposes of da’wa, communicating with the congregation of recitation, to read references of religious material, as well as as a means to store the propagation material which subsequently submitted during the recitation. The last is to make existing apps their devices to recall verses or hadiths that happen to be forgotten when delivering lecture material. The mubalig rate, technology and social media are something positive to use as a medium of communication preaching. So that mubalig are not allergic to technology and social media, even some of them become active users in social media. Similarly, in his own devices there are many applications of the Qur'an and Hadith. Carrying a device is an effective way of learning, carrying the reference of the book, because it does not have to bring a large book of physical to come preach to various places and locations. Technology is considered to be able to connect them with the other ustaz, kiai or religious figures in the same or different organization.


2017 ◽  
Vol 9 (01) ◽  
pp. 55
Author(s):  
Arih Diyaning Intiasari ◽  
Laksono Trisnantoro ◽  
Julita Hendrartini

The increase in the budget deficit BPJS in the first 3 years of implementation JKN require special attention. One of the problems in the implementation of JKN is high late payment of premiums by the participants of the Non PBI Mandiri. The purpose of this study was to determine the participants' perceptions of Non PBI Mandiri to the recommendations transition strategy JKN premium payer. This study is a policy with qualitative descriptive approach. The study design used policy aims to draw up a recommendation is the Case Study on the phenomenon of late payment of premiums. Depth interviews with 11 informants participants Independent Non PBI done with purposive sampling quota system. The result showed that the presence of positive consequences as the public response to the concept of a transitional strategy premium payer. Participants claimed to be greatly assisted if the program was held because it can ease the burden of their medical expenses when his advanced age and does not have income again, providing peace in the certainty of change of insurer premiums in non-productive age. Conclusion of the study were breakthrough made in a transitional strategy premium payer has received positive responses from the public policy goals.


2017 ◽  
Vol 18 (2) ◽  
Author(s):  
Faisal Grahadi Wibowo ◽  
Qonita Hasna'ul Aini ◽  
Antonius Eko Sunardi ◽  
Naiva Urfi Layyinah ◽  
Sari Viciawati Machdum

<br /><table class="data" width="100%"><tbody><tr valign="top"><td class="value"><p>Bojongkoneng village in Bogor Regency is an area that is vulnerable to landslide disaster. Previous research has shown that Bojongkoneng village has local wisdom that can be used to reduce damage risk from landslide disaster. This article discusses about the form of local wisdom in disaster mitigation by analyzing from the public relations in Bojongkoneng village with environment. This research was conducted with qualitative descriptive approach, using primary data technique through observation, interview, and documentation, and secondary data through literature study. The results reveal that Bojongkoneng people has some form of local wisdom that has been used as an effort to mitigate landslide disaster that can be described through the identity of Bojongkoneng people related to relation of theyself with environment, relation of the people with environment on affection aspect, and relation of the people with its environment in fulfilling their life necessities.</p></td></tr></tbody></table>


2015 ◽  
pp. 147-160
Author(s):  
Mohammad Siddiq ◽  
Jazim Hamidi

Abstrak:Penelitian ini bertujuan untuk memperoleh pemahaman mengenai unsur-unsur komunikasi visual yang ditampilkan dalam iklan sehingga dapat dimanfaatkan sebagai bahan belajar. Adapun permasalahannya adalah bagaimana tipografi dan komposisi warna dalam iklan layanan masyarakat “Dana BOS”, serta bagaimana implementasinya sebagai bahan belajar. Penelitian ini menggunakan pendekatan kualitatif deskriptif yang mengkaji penggunaan iklan sebagai media pembelajaran komunikasi. Teori yang dipakai dalam penelitian ini bukan untuk menguji hipotesis (hypothesis testing), tetapi untuk membangun hipotesis (hypotheses forming). Hasil penelitian ini menunjukkan bahwa iklan layanan masyarakat program dana BOS Kemendikbud dinilai cukup komunikatif secara visual, dilihat dari unsur tipografi dan komposisi warna. Sebagai bahan belajar, iklan dapat digunakan untuk membangun domain kognitif. Peserta didik dapat diajak untuk turut aktif melakukan analisis terhadap iklan. Unsur tipografi dan komposisi warna yang terdapat dalam iklan sarat dengan makna sehingga dapat dipertimbangkan untuk digunakan sebagai bahan belajar. Akhirnya, hasil penelitian ini, selain sebagai bahan belajar, dapat pula dijadikan sebagai bahan masukan dalam memproduksi iklan layanan masyarakat.Kata kunci: Iklan, Bahan Belajar, KomunikasiAbstract:This study aims to gain an understanding of the elements of visual communication displayed in an advertisement, so that it can be used as learning materials. The problem is to understand the typography and color composition in the public service announcements “Dana BOS” as well as how it is implemented as a learning material. This study uses qualitative descriptive approach that reviews the use of an advertisement as a communication learning medium. The theories applied in this study are not used to test hypothesis, but to form hypothesis instead. The result of this study shows that the public service announcement “Dana BOS” from Kemdikbud is valued to be visually communicative, based on its typography and color composition. As a learning material, advertisements can be used to develop cognitive aspect of the students. The students can be asked to actively analyze the advertisements. Typograpgy and color composition elements in an advertisement are full of messages so that they can be considered to be learning materials. Finally, beside as a learning material, the result of this study can also be an input for public service announcement production.Keywords: Advertisement, Learning Material, Communication.


2019 ◽  
Vol 12 (2) ◽  
pp. 177
Author(s):  
Liza Halimatul Humairah ◽  
Agustina Agustina ◽  
Ngusman Abdul Manaf

Abstract: The Ideology of Secularism in the Public Comment on the Discourse of DKI Jakarta Pilkada on Social Media. This study aims to determine the realization of secularism in the public comment text on the DKI Jakarta Pilkada news discourse on social media in terms of vocabulary and sentence structure. This study uses a qualitative-descriptive approach and content analysis method based on Norman Fairclough's theory of critical discourse. The results of the study show that the ideology of secularism is realized: (1) using words that are not related to religion such as the words smart, objective, rational, not, real work etc. which is associated with context; (2) active sentences, with the aim of further highlighting the actors and objects of events; and (3) passive sentences, with the aim of further highlighting the target and hiding the perpetrator. Ideology in discourse can be expressed through vocabulary choices and sentence structure in text through critical discourse analysis, both in mass media texts, and in individual texts (comments) on social media.


2020 ◽  
Vol 4 (1) ◽  
pp. 40-70
Author(s):  
Khoiriyah Muthmainnah ◽  
Joko Hadi Purnomo ◽  
Niswatin Nurul Hidayati

Penelitian ini dilatar belakangi pengelolaan simpanan berjangka syariah yang semakin pesat dari tahun ke tahun selain itu BMT Nurul Ummah Ngasem Jawa Timur juga melakukan kegiatan penghimpunan dana dari masyarakat salah satunya produk tabungan berjangka syariah (Si Jaka). Dalam pratiknya menggunakan akad mudharabah. oleh sebab itu nasabah sebagai pemilik dana yang telah menyimpan dananya, mendapatkan bagi hasil atau keuntungan yang telah disepakati bersama di awal pembukaan tabungan berjangka syariah (Si Jaka). Oleh karena itu penelitian tertarik untuk mengangkat judul Mekanisme bagi hasil simpanan berjangka syariah (Si Jaka) di BMT Nurul Ummah Ngasem Jawa Timur. Pertanyaan utama yang akan dijawab dari penelitian ini adalah: 1) pengelolaan simpanan berjangka syariah (Si Jaka) yang ada di BMT Nurul Ummah Ngasem Jawa Timur. (2) mekanisme bagi hasil simpanan berjangka syariah (Si Jaka) di BMT Nurul Ummah Ngasem Jawa Timur. Untuk menjawab permasalahan tersebut, maka penelitian ini menggunakan pendekatan deskriptif kualitatif yang menghasilakan data-data yang diperoleh dari objek penelitian yakni dengan metode observasi, wawancara, dan dokumentasi yang kemudian dilakukan analisis dengan cara mendeskripsikan data dari informal, mereduksi data sesuai kebutuhan penelitian, kemudian di analisis oleh penulis, dan disimpulkan untuk menjawab penelitian. Hasil penelitian menyimpulkan bahwa pengelolaan dan  mekanisme bagi hasil simpanan berjangka syariah (Si Jaka) yang ada di BMT Nurul Ummah Ngasem Jawa Timur dalam penerapan nisbahnya harus benar-benar sesuai dengan prinsip syariah. Kata Kunci: Mekanisme, Pengelolaan dan Simpanan Berjangka Syariah Abstract:This research was grounded by the management of sharia futures deposits which are rapidly increasing from year to year. Besides,  BMT Nurul Ummah Ngasem East Java also conducts fundraising activities from the public, one of which is sharia term savings products (Si Jaka). In practice, it uses the mudharabah agreement. Therefore, the customer as the owner of the funds that has deposited the funds, get a profit sharing or profit that has been mutually agreed upon at the beginning of opening of sharia term savings (Si Jaka). Therefore, the research was interested in raising the title of the mechanism for the sharia term savings products (Si Jaka) at BMT Nurul Ummah Ngasem, East Java. The main questions that will be answered from this research were: 1. management of sharia term savings products (Si Jaka) at BMT Nurul Ummah Ngasem East Java, 2. mechanism for the sharia term savings products (Si Jaka) at BMT Nurul Ummah Ngasem East Java. To answer these problems, this research uses a qualitative descriptive approach that produces data obtained from the research object namely observation, interviews, and documentation which are then analyzed by describing data from informal, reducing data according to research needs, then di analysis by the author, and concluded to answer the research. The results of the study concluded that the management and profit sharing mechanism of sharia term savings products (Si Jaka) at BMT Nurul Ummah Ngasem East Java in applying the ratio must be really in accordance with sharia principles.


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