scholarly journals Analisis Preferensi Konsumen Terhadap Sayuran Hidroponik Di Kota Sukabumi

2019 ◽  
Vol 7 (1) ◽  
pp. 1
Author(s):  
Teti Febrianti ◽  
Asrul Tsani ◽  
Amalia Nur Milla
Keyword(s):  
Life Style ◽  
Consumer Preference ◽  
Purchase Decision ◽  
Consumer Attitude ◽  
Knowing How ◽  
Purposive Sampling ◽  
Plastic Package ◽  
Analysis Design ◽  
Descriptive Method ◽  
Vegetable Product

      There is society awerness in helat life style that makes consumer is more selective in choosing consumed vegetable. The hydroponic vegetable product that is free from pesticide becomes an alternative for consumer, which have health life style. The research aims at knowing how consumer preference toward hydroponic vegetable and knowing how consumer attitude toward a vegetable hydroponic attribute that is most consideration in a purchase decision. The research applied a descriptive method. Total respondents that were studied as much as 50 people by applying purposive sampling. Analysis design applied descriptive statistic and attitude analysis of fishbein multi-attribute. The resulting research declares consumer prefer hydroponic vegetable that has fresh level < 3 days, has a physical wide leaf which has no hole, different taste with conventional vegetable, type variety > 3 types, price < 5.000 IDR, and vegetable in the plastic package. The most consumer consideration attribute in purchase decision respectively is vegetable fresh level, leaf physic, package, vegetable taste, price, and type variety. The most vegetable type that is prefered by the consumer in pakcoy.

scholarly journals PENGARUH KEPERCAYAAN MEREK TERHADAP KEPUTUSAN KONSUMEN MEMBELI PRODUK HANDPHONE VIVO DI KALANGAN MAHASISWA S1 UNIVERSITAS TADULAKO

2020 ◽  
Vol 4 (3) ◽  
pp. 245-252
Author(s):  
Anindya Puteri ◽  
Maskuri Sutomo ◽  
Rahmat Mubaraq
Keyword(s):  
Linear Regression ◽  
Multiple Linear Regression ◽  
Research Method ◽  
Computer Programs ◽  
Purchase Decision ◽  
Sampling Techniques ◽  
Brand Trust ◽  
Purchasing Decisions ◽  
Purposive Sampling ◽  
Descriptive Method

The purpose of this study is to know and analyze the influence of brand trust on purchasing decisions. The variables of this research are brand characteristics (X1), company characteristics (X2) and brand consumer characteristics (X3). While the dependent variable is Purchase Decision (Y). The research method used is descriptive method causal with the number of samples 88 people with purposive sampling techniques and methods of analysis, Multiple Linear Regression with the help of computer programs SPSS for windows, Release 25.0. The result of research shows that there is influence of brand trust consist of characteristic of brand, characteristic of company and characteristic of consumer brand to consumer decision to buy vivo handphone product among student of tadulako University S1 simultantly or partially.  Tujuan penelitian ini adalah untuk mengetahui dan menganalisis pengaruh kepercayaan merek terhadap keputusan pembelian. Variabel penelitian ini yaitu karakteristik merek (X1), karakteristik perusahaan (X2) dan karakteristik konsumen merek (X3). Sedangkan variabel dependen yaitu Keputusan Pembelian (Y). Metode penelitian yang digunakan adalah metode deskriptif kausal dengan jumlah sampel 88 orang dengan teknik purposive sampling dan Metode analisis, Regresi Linear Berganda dengan bantuan program komputer SPSS for windows, Release 25.0. Hasil penelitian menunjukan bahwa terdapat pengaruh Kepercayaan merek terdiri dari Karakteristik merek, Karakteristik perusahaan dan Karakteristik konsumen merek terhadap keputusan konsumen membeli produk handphone vivo dikalangan mahasiswa S1 Universitas tadulako secara simultan maupun parsial.

scholarly journals Analysis of the Effects of Perceived Ease of Use and Perceived Usefulness on Consumer Attitude and Their Impacts on Purchase Decision on PT Tokopedia In Jabodetabek

2019 ◽  
Vol 4 (5) ◽  
Author(s):  
Fandy Gunawan ◽  
Mochammad Mukti Ali ◽  
Arissetyanto Nugroho
Keyword(s):  
Sampling Method ◽  
Consumer Attitudes ◽  
Likert Scale ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Purchase Decision ◽  
Consumer Attitude ◽  
Perceived Ease Of Use ◽  
Purposive Sampling ◽  
The Impact

This study aims to analyze the effect of perceived ease of use and perceived usefulness on consumer attitudes and the impact on purchase decision at PT Tokopedia in Jabodetabek. Population in this study is the entire PT Tokopedia consumers in Jabodetabek, and the sampling method using purposive sampling. The data in this study were collected through questionnaire using Likert scale from 119 respondents who had transaction at least once in the last three months at PT Tokopedia. Data is processed using Linear Structural Relationship (LISREL) software version 8.8. The result shows that perceived ease of use has negative and insignificant impact on consumer attitudes, perceived usefulness has positive and significant impact on consumer attitudes, perceived ease of use has positive and insignificant impact on purchase decision, perceived usefulness has positive and insignificant impact on purchase decision, and consumer attitudes has positive and significant impact on purchase decision.

PENGARUH GREEN MARKETING DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK ORIFLAME PURWAKARTA

2020 ◽  
Vol 7 (1) ◽  
pp. 63-67
Author(s):  
Amna Mawardi
Keyword(s):  
Data Collection ◽  
Product Quality ◽  
Positive Impact ◽  
Consumer Products ◽  
Economic Situation ◽  
Green Marketing ◽  
Purchase Decision ◽  
Purposive Sampling

The Research aimed to determine factors that influencing the purchase decision of oriflame’s product. This research was take in two variables that affect the decision to purchase the green marketing (X1) and Product Quality (X2). Data collection using non-probability technique and the kind of the purposive sampling spread at les 100 respondents in Purwakarta that are active and ever of Oriflame’s consumer products. The research analyzed through the software SPSS 22. The outcome of this research, in partial such green marketing and the product quality have had a significant positive impact of the purchase decision. The whole dependent variable simultaneously influence of the purchase decision with F value count 55,587 and the economic situation of significant 0,000 < 0.05. R square value showed the results of 0,534 having meaning that whole of dependent variable influential simultaneously as many as 53,4 %.

scholarly journals Mekanisme Majelis Tahkim Dalam Penyelesaian Sengketa Rumah Tangga (Analisis Enakmen Undang-Undang Keluarga Islam Nomor 2 Tahun 2003 Seksyen 48 tentang Penambahan Kaedah-Kaedah Hakam di Mahkamah Rendah Syariah Shah Alam, Selangor, Malaysia)

2020 ◽  
Vol 20 (1) ◽  
pp. 75
Author(s):  
Muslem Muslem ◽  
Siti Aminah Binti Abd Samat
Keyword(s):  
Dispute Resolution ◽  
Family Law ◽  
Assembly Process ◽  
Knowing How ◽  
Resolution Process ◽  
Dispute Resolution Process ◽  
Islamic Family Law ◽  
Descriptive Method ◽  
Husband And Wife

Majelis Tahkim sebagai proses penyelesaian sengketa (syiqāq) yang melibatkan pertemuan suami dan isteri bersama dengan Hakam untuk tujuan perdamaian atau perceraian dengan lafaz talak atau dengan khuluk. Berdasarkan fakta empiris menyatakan bahwa salah satu provinsi yang paling menonjol menggunakan metode Majelis Tahkim ini adalah Provinsi Selangor. Sebagaimana yang diketahui oleh penulis bahwa praktek Majelis Tahkim di Mahkamah Rendah Syariah Shah Alam menggunakan Kaedah-Kaedah Hakam yang diterapkan khusus di Provinsi Selangor sahaja yang berbeda dengan provinsi yang lain di Malaysia. Penelitian ini bertujuan untuk mendapatkan gambaran bagaimana praktek Enakmen Undang-Undang Keluarga Islam Nomor 2 Tahun 2003 Seksyen 48 mengenai penambahan Kaedah-Kaedah Hakam (Negeri Selangor) terhadap pelaksanaan Majelis Tahkim dalam penyelesaian sengketa rumah tangga (syiqāq) di Mahkamah Rendah Syariah Shah Alam. Penulisan skripsi ini adalah bertujuan untuk mengetahui bagaimana mekanisme Majelis Tahkim dalam penyelesaian sengketa rumah tangga dan keunggulan Kaedah-Kaedah Hakam yang digunakan. Oleh itu, penulisan ini menggunakan metode deskriptif analisis. Dari hasil penelitian penulis dapat disimpulkan bahwa mekanisme Majelis Tahkim dalam penyelesaian sengketa rumah tangga di Mahkamah Rendah Syariah Shah Alam menggunakan Kaedah-Kaedah Hakam terdapat beberapa keunggulan antaranya menjelaskan tentang Hakam dan proses Majelis Tahkim secara rinci sebagai panduan Hakam. Seterusnya, proses Majelis Tahkim ini mampu mengurangi beban Mahkamah Syariah dalam menyelesaikan kasus yang banyak di meja Mahkamah. Oleh hal yang demikian, diharapkan bagi pihak kerajaan perundangan untuk memberlakukan Kaedah-Kaedah Hakam ini bagi semua provinsi di Malaysia agar Hakam mendapatkan panduan lebih mendalam terkait Hakam dan proses Majelis Tahkim. Tahkim Assembly as a dispute resolution process (SYIQĀQ) involving a husband and wife meeting along with Hakam for peace or divorce with the pronunciation of Talak or with Khuluk. According to empirical facts, it states that one of the most prominent provinces using the method of the Tahkim assembly is Selangor province. As it is known by the authors that the practice of the Tahkim assembly in Shah Alam Sharia court used the essential methods applied in the province of Selangor only different from other provinces in Malaysia. This study aims to obtain an overview of the enactment of Islamic Family Law number 2 the year 2003 section 48 on the addition of the Hakam methods (Selangor State) on the implementation of the Tahkim assembly in the settlement of household disputes (SYIQĀQ) in the Syariah low court of Shah Alam. The writing of this thesis is aimed at knowing how the Tahkim assembly mechanisms in the settlement of household disputes and the excellence of the Hakam methods used. Thus, this writer uses a descriptive method of analysis. From the results of the author's research can be concluded that the mechanism of the Tahkim assembly in the settlement of household disputes in Shah Alam Syariah low court using the essential methods there are several advantages between explaining Hakam and the process of Tahkim assembly in detail as a guide to Hakam. Subsequently, the Tahkim assembly process was able to reduce the burden of sharia Court in resolving many cases at the Court table. Therefore, it is expected for the legal government to enforce this Hakam method for all provinces in Malaysia for Hakam to obtain a more in-depth guide to the Hakam and the process of the Tahkim assembly.

scholarly journals PENGARUH PROMOSI, KEPERCAYAAN DAN KESADARAN MEREK TERHADAP KEPUTUSAN NASABAH MENGGUNAKAN PRODUK TABUNGAN HAJI (MABRUR) BANK SYARIAH MANDIRI KCP. SAWANGAN KOTA DEPOK

2017 ◽  
Vol 8 (1) ◽  
Author(s):  
MAKHDALEVA HANURA TAJUDIN ◽  
ADE SOFYAN MULAZID
Keyword(s):  
Regression Analysis ◽  
Statistical Data ◽  
Linear Regression Analysis ◽  
Multiple Linear Regression Analysis ◽  
Brand Awareness ◽  
Purchase Decision ◽  
Purchasing Decisions ◽  
Statistical Data Analysis ◽  
Purposive Sampling ◽  
Variable Quality

Abstrak. Pengaruh Promosi, Kepercayaan dan Kesadaran Merek Terhadap Keputusan Nasabah Menggunakan Produk Tabungan Haji (Mabrur) Bank Syariah Mandiri KCP. Sawangan Kota Depok. Tujuan dari penelitian ini adalah untuk melihat pengaruh promosi, kepercayaan dan kesadaran merek terhadap keputusan nasabah menggunakan produk tabungan haji (mabrur) studi kasus Bank Syariah Mandiri KCP. Sawangan Kota Depok. Penelitian ini menggunakan purposive sampling dengan 100 responden yaitu nasabah yang menggunakan produk tabungan haji (mabrur). Data yang diolah dalam penelitian ini menggunakan analisis regresi linear berganda. Berdasarkan hasil, diperoleh persamaan regresi: 2.515 + 0.189X1 + 0.359X2 + 0.149X3 + e, berdasarkan analisis data statistik, indikator dalam penelitian ini valid dan variabel reliabel. Dalam uji asumsi klasik, tidak terjadi multikolinieritas dan heteroskedastisitas, serta data berdistribusi normal.Hasil penelitian menunjukkan bahwa secara parsial dan simultan variabel kualitas promosi, kepercayaan dan kesadaran merek berpengaruh signifikan terhadap keputusan pembelian.  Kata Kunci: Promosi, Kepercayaan, Kesadaran Merek dan Keputusan Pembelian. Abstarct. Effect Promotion, Trust and Brand Awareness Decision On Savings Products Customers Using The Hajj (Mabrur) Bank Syariah Mandiri KCP. Sawangan Kota Depok. The purpose of this study was to observe the effect of promotions, trust and brand awareness of the customer's decision to use a savings product Hajj (mabrur) case studies of Bank Syariah Mandiri KCP. Sawangan. This study using purposive sampling of 100 respondents, customers who use the product hajj savings (mabrur). The processed data in this study using multiple linear regression analysis. Based on the results, regression equation: 2,515 + 0.189X1 + 0.359X2 + 0.149X3 + e, based on statistical data analysis, indicators in this study is valid and reliable variable. In the classical assumption, does not happen multikolinieritas and heteroskedastisitas, as well as the normal distribution of data. The results showed that partial and simultaneous sale of variable quality, trust and brand awareness significantly influence purchasing decisions. Keywords: Promotions, Trust, Brand Awareness and Purchase Decision.

scholarly journals Pengaruh Motivasi, Budaya, dan Sikap Konsumen Terhadap Keputusan Pembelian Produk Indomie

2019 ◽  
Vol 7 (3) ◽  
pp. 319-324
Author(s):  
Keren Keren ◽  
Sulistiono Sulistiono
Keyword(s):  
Consumer Attitudes ◽  
Positive Influence ◽  
Purchase Decision ◽  
Consumer Attitude ◽  
Test Results ◽  
Collection Method ◽  
Consumer Motivation ◽  
Market Leader ◽  
Influential Variable ◽  
Instant Noodle

Consumption of instant noodle products in Indonesia is quite high. Especially the Indomie instant noodle which is the market leader in the Indonesian instant noodle product market. In purchasing products, consumers are influenced by three factors, namely motivation, culture, and consumer attitudes. This research is a survey research with data collection method through interviews using a questionnaire instrument to 100 respondents in the Bogor city. Based on the analysis of the data obtained, it is known that of the three variables studied, Consumer Attitude is the most influential variable on the Purchase Decision of Indomie brand instant noodle products because it has the greatest beta value among the other variables. From the partial test results (t and F test) it can be obtained that the three exogeneus variables (Consumer Motivation, Culture, and Consumer Attitudes) have the same strong and positive influence simultaneously on the Purchase Decision of Indomie brand instant noodle products.

scholarly journals ANALISIS KESULITAN BELAJAR SISWA TUNADAKSA PADA PEMBELAJARAN MATEMATIKA DI KELAS INKLUSIF

2020 ◽  
Vol 6 (2) ◽  
pp. 146-150
Author(s):  
Pujia Siti Balkist
Keyword(s):  
Inclusive Education ◽  
Research Method ◽  
Purposive Sampling ◽  
Qualitative Descriptive ◽  
Descriptive Method

Abstrak: Tujuan penelitian ini adalah untuk menganalisis hambatan belajar siswa tunadaksa di kelas inklusif. Metode penelitian yang digunakan adalah metode deskriptif kualitatif dengan purposive sampling di SMAN 1 Sukabumi sebagai salah satu sekolah penyelenggara pendidikan inklusif. Hasil penelitian menunjukkan bahwa hambatan belajar involunter siswa di kelas inklusi berkaitan dengan hambatan motorik yaitu hambatan menulis yang dialami terutama saat meringkas materi matematika dan menyampaikan jawaban melalui tulisan.     Abstract: The purpose of this study was to analyze the learning obstacles of tunadaksa students in inclusive class. The research method used is a qualitative descriptive method with purposive sampling at SMAN 1 Sukabumi as one of the schools providing inclusive education. The results showed that the learning obstacles of tunadaksa students in inclusive class were related to motoric barriers, namely the barriers to writing experienced, especially when sumarizing mathematics material and delivering answers through writing.  

scholarly journals Analisis Kepuasan Pelanggan Terhadap Pelayanan Jasa Rumah Kost Dempo Di Kota Pontianak

2015 ◽  
Vol 10 (2) ◽  
pp. 395
Author(s):  
Daved Hendrawan
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Total Sample ◽  
Analysis Tool ◽  
Five Dimensions ◽  
Purposive Sampling ◽  
Customer Complaints ◽  
Fifth Dimension ◽  
Boarding House ◽  
Descriptive Method

This study aims to analyze customer satisfaction VIP boarding room against Dempo services Boarding House in Pontianak. The method used in this research is descriptive method. The population of this study is that all customers who rent a room in a boarding VIP Boarding House Dempo through 2013 amounted to 582 people with a total sample of 100 people were taken using purposive sampling, ie customers who have rented a VIP boarding room for at least one month and aged 20 years and over . This study uses five dimensions of service quality as a variable, namely reliability (reliability), responsiveness (responsiveness), assurance (assurance), empathy (empathy) and intangible (tangible) in which includes as many as 26 service attributes and measured using a Likert scale. The fifth dimension is used to measure customer satisfaction VIP boarding room against Dempo services Boarding House in Pontianak. The analysis tool is SERVQUAL (service quality). The results showed that the boarding room VIP customers are not satisfied with the services Dempo Boarding House in Pontianak because SERVQUAL scores (gap) is negative. This means that expectations (expectations) VIP customers boarding room is greater than the performance of services. SERVQUAL scores (gap) five dimensions of service is negative with dimensions of responsiveness (responsiveness) had the highest level of dissatisfaction and dimensions of reliability (reliability) has the lowest level of dissatisfaction. Service attributes that have the highest level of dissatisfaction is the speed of the employees in responding to and addressing any customer complaints VIP boarding room (dimensions of responsiveness) with a score of SERVQUAL (gap) the highest. While the service attributes that have the lowest level of dissatisfaction is the comfort of the VIP boarding room to be occupied (dimensions collateral) with a score of SERVQUAL (gap) the lowest.

scholarly journals EXAMINING THE EFFECT OF PRODUCT ASSORTMENT AND PRICE DISCOUNT TOWARD ONLINE PURCHASE DECISION OF UNIVERSITY STUDENT IN INDONESIA

2018 ◽  
Vol 20 (2) ◽  
Author(s):  
Dita Amanah ◽  
Dedy Ansari Harahap
Keyword(s):  
Sampling Technique ◽  
University Student ◽  
Purchase Decision ◽  
Purchasing Decisions ◽  
Price Discount ◽  
Product Diversity ◽  
Purposive Sampling ◽  
Product Assortment ◽  
Fashion Products ◽  
Online Purchase

This study investigated the effect of product assortment and price discount on online purchase decision among university student in Indonesia. Ninety samples were employed which is students who had made an online purchase for fashion products. Purposive sampling has been applied as a sampling technique in this study. The results revealed that product assortment affected significantly to student online purchase decision. However, price discount did not affect significantly to online purchase decision. The limitation is only to test two variables of price discount and product diversity. Further studies are encouraged to consider other variables in determining online purchasing decisions such as trust, reputation, attractiveness of posting messages.

scholarly journals Jenis Fitoplankton di Perairan Sekitar PLTU Tambak Lorok Semarang

2021 ◽  
Vol 10 (1) ◽  
pp. 123-130
Author(s):  
Clarence Daffa Ananta ◽  
Ria Azizah Tri Nuraini ◽  
Ibnu Pratikto
Keyword(s):  
Power Plant ◽  
Sea Level ◽  
Sampling Method ◽  
Waste Heat ◽  
Steam Power ◽  
Purposive Sampling ◽  
Steam Power Plant ◽  
The Third ◽  
Ocean Environment ◽  
Descriptive Method

Salah satu pemanfaatan lingkungan pesisir dan laut adalah pembangunan Pembangkit Listrik Tenaga Uap (PLTU), karena sistem penyediaan air yang dibutuhkan untuk operasional PLTU berasal dari air laut. Kenaikan suhu permukaan laut akibat adanya aktivitas PLTU akan mempengaruhi organisme pada perairan tersebut, salah satunya adalah fitoplankton. Fitoplankton merupakan organisme autotroph yang mengandung pigmen klorofil sehingga dapat melakukan proses fotosintesis dengan memanfaatkan cahaya matahari. Tujuan penelitian ini adalah untuk mengkaji komposisi dan kelimpahan fitoplankton di perairan sekitar PLTU Tambak Lorok Semarang. Metode yang digunakan dalam penelitian ini adalah metode deskriptif eksploratif, sedangkan dalam pengambilan sampel penelitian, digunakan metode purposive sampling. Hasil kelimpahan fitoplankton secara keseluruhan di Perairan Tambak Lorok, yang tertinggi terdapat pada stasiun 3 dengan jumlah sebesar 4035,7 Ind/L sedangkan pada stasiun 2 dengan jumlah sebesar 2812,7 Ind/L dan kelimpahan terendah terdapat pada stasiun 1 dengan jumlah sebesar 1494,7 Ind/L. Terjadi kenaikan suhu sebesar 5OC dengan nilai suhu mencapai 36,2OC pada stasiun 1 yang memiliki jarak 300 m dari titik outfall, suhu kemudian mengalami penurunan sebesar 3 OC dengan nilai suhu sebesar 33,7OC pada stasiun 2, dan terjadi penurunan pada stasiun 3 hingga nilai suhu sebesar 32,8OC dimana suhu sudah mendekati nilai normal suhu perairan sebesar 31 OC. Dapat disimpulkan bahwa nilai kelimpahan fitoplankton mengalami penurunan seiring dengan meningkatnya kenaikan suhu permukaan laut pada Perairan Tambak Lorok Semarang.One of the utilization of coastal and ocean environment is the development of electric steam power plant since the water required for the operational comes from seawater. The disposal location of the used seawater is in the form of waste heat, streamed into the ocean; therefore it caused the rise of sea-level temperature. The rising sea level temperature will affect the organism on those waters; one of them is phytoplankton. Phytoplankton is an autotroph organism that contains chlorophyll pigment so it can do photosynthesis process using the sunlight. This research aims to study the abundance of phytoplankton in waters around electric steam power plant Tambak Lorok Semarang. The method used in this research is the explorative, descriptive method, while the sampling method is purposive sampling. The highest phytoplankton abudance in Tambak Lorok Waters is located on the third station with 4035,7 Ind/L, while on the second station is 2812,7 Ind/L and the lowest abundance is on the first station with only 1494,7 Ind/L. The increase of sea-level temperature is up to 5OC with the temperature value reached 36,2OC on the first station that located 300 m from the power plant outfall. The temperature then drops 3OC with the value of 33,7OC on the second station. The temperature then drops on the third station with the value of 32,8OC where it’s closed to average sea level temperature, which is 31OC. It can be concluded that the abundance of phytoplankton decreased along with the increase of sea level temperature in Tambak Lorok Waters.

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