scholarly journals Employer branding and employee value proposition: The key success of startup companies in attracting potential employee candidates

2021 ◽  
Vol 1 (2) ◽  
pp. 113-125
Author(s):  
Rizqi Ariyanto ◽  
◽  
Kustini Kustini ◽  
Keyword(s):  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Value Proposition ◽  
Employer Branding ◽  
Recruitment Process ◽  
Quantitative Research Methods ◽  
Startup Company ◽  
Employee Value ◽  
Employer Attractiveness

Abstract Purpose: This study aims to analyze employer branding and employee value proposition on employer attractiveness in potential employee candidates of Startup Campuspedia Indonesia. Research methodology: This study uses quantitative research methods that are processed using Smart PLS software. The sampling technique used is proportional random sampling with a total of 51 samples. Results: The results show that employer branding and employee value proposition have a positive and significant impact on employer attractiveness at Startup Campuspedia Indonesia. Limitations: The limitation of this study is that it only uses one startup company in the field of education as the object of research and has not used several companies with different backgrounds. Contribution: The results of this study can be useful for Human Capital in the company's recruitment process in the next period as an effort to increase the interest of prospective employees to work in the company.

scholarly journals PENGARUH ATTACHMENT TERHADAP ORIENTASI PERILAKU PROSOSIAL PADA REMAJA DI SEKOLAH MENENGAH ATAS NEGERI (SMAN) 2 BEKASI

2017 ◽  
Vol 1 (1) ◽  
pp. 121
Author(s):  
Eva Wulandari
Keyword(s):  
High School ◽  
Prosocial Behavior ◽  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Quantitative Research Methods ◽  
Analysis Techniques ◽  
Ex Post ◽  
Attachment Orientation ◽  
Ex Post Facto

Abstract  This research is aimed to analyze the effect of attachment on orientation prosocial behavior of Adolescents. The research was conducted at 2 State High School of Bekasi. The method used in this study is quantitative research methods using the Ex Post Facto design. The sampling technique in this study is proportionate stratified probability sampling with random sampling. The number of samples used in this study as many as 100 people. Data analysis techniques are used to test the hypothesis is to test the regression by using SPSS 20. Based on the results of a calculation, a large effect (Adjusted R Square) variable attachment to orientation of prosocial behavior were 0.123 (12.3%), which means that attachment affects orientation of prosocial behavior as much as 12.3% and the remaining 87.7% is influenced by factors other than attachment. The results showed Ha received so it can be concluded that there is influence of attachment on orientation of prosocial behavior in adolescents in State High School (SMAN) 2 Bekasi.  Keywords: Attachment, Orientation, Prosocial Behavior, Adolescents

scholarly journals Harga Diri dan Konformitas dengan Pengambilan Keputusan Pembelian Produk Smartphone pada Siswa

2014 ◽  
Vol 5 (1) ◽  
pp. 15
Author(s):  
Isti Alfiah ◽  
Meita Santi Budiani
Keyword(s):  
Correlation Coefficient ◽  
Significant Relationship ◽  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Self Esteem ◽  
Stratified Random Sampling ◽  
Purchase Decisions ◽  
Significance Level ◽  
Quantitative Research Methods

This study was aimed to determine the relationship between self-esteem and conformity along with purchase Smartphone decisions on students of SMAN “X” Surabaya. The method used were quantitative research methods. Subjects of this research were 223 students who use Smartphone products. Sample were choosen by using a stratified random sampling technique. The data analysis technique used are simple correlation, multiple correlation and multiple regression. The results of this study shows that: 1) There is a positive and significant relationship between self-esteem and purchase decisions. As evidenced, the result of correlation coefficient (R) is 0,200 with significance value of 0,003 (p < 0,05), 2) There is a positive and significant relationship between conformity and purchase decisions. As evidenced, the result of correlation coefficient (R) is 0,286 with significance value of 0,000 (p < 0,05), 3) There is a positive and significant relationship between self-esteem and conformity along with Smartphone product purchase decisions on students of SMAN “X”  in Surabaya, indicated by the correlation coefficient of 0,366 and the value of F > Ft at significance level of 5% is 16,75 > 3,04. Contribution of self-esteem and conformity variables in predicting the purchase decision of 13.4 %, so 86.6 % is influenced by other factors.Abstrak: Penelitian ini bertujuan untuk mengetahui hubungan antara harga diri dan konformitas bersama-sama dengan pengambilan keputusan pembelian produk Smartphone pada siswa di SMAN “X” Surabaya.Metode Penelitian yang digunakan adalah metode penelitian kuantitatif.Subyek penelitian adalah 223 siswa yang menggunakan produk Smartphone. Sampel penelitian ini diambil dengan menggunakan teknik stratified random sampling. Teknik analisis data yang digunakan adalah korelasi sederhana, korelasi ganda dan regresi ganda.Hasil penelitian menunjukkan bahwa: 1. Terdapat hubungan positif dan signifikan antara harga diri dengan pengambilan keputusan pembelian, terbukti dari koefisien korelasi (R) yang dihasilkan adalah 0,200 dengan nilai signifikansi 0,003 (p < 0,05), 2. Terdapat hubungan positif dan signifikan antara konformitas dengan pengambilan keputusan pembelian, terbukti dari koefisien korelasi (R) yang dihasilkan adalah 0,286 dengan nilai signifikansi 0,000 (p < 0,05), 3. Terdapat hubungan positif dan signifikan antara harga diri dan konformitas secara bersama-sama dengan pengambilan keputusan pembelian produk Smartphone pada siswa di SMAN “X” Surabaya, yang ditunjukkan dengan nilai koefisien korelasi sebesar 0,366 dan nilai F > Ft pada taraf signifikansi 5% yaitu 16,75 > 3,04. Sumbangan variabel harga diri dan konformitas dalam memprediksi pengambilan keputusan pembelian sebesar 13,4%, sehingga 86,6% sisanya dipengaruhi oleh faktor lain.

scholarly journals Efek Ekor Jas dan Identifikasi Partai Politik dalam Pemilu Serentak 2019 di Bali

2019 ◽  
Vol 2 (1) ◽  
pp. 11-20
Author(s):  
Kadek Dwita Apriani
Keyword(s):  
Political Parties ◽  
Research Methods ◽  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Technique ◽  
The Political ◽  
Quantitative Research Methods ◽  
Margin Of Error ◽  
Political Choices

This study is to see the effect of tail suits on the political choices of Balinese people who are known to have the highest identification of political parties in Indonesia ahead of simultaneous elections (pemilu serentak) in 2019. The method used is quantitative research methods with 1,120 respondents spreading across all regenciess/cities in Bali. The sampling technique applied was multistage random sampling, so the margin of error was 3%. The results of this study indicate the tail coat effect present in the community which has a strong identification of political parties. It's just that the tail coat effect reads smaller than ID party in the political choices of the Balinese people. 

scholarly journals HUBUNGAN ANTARA MINAT BACA DENGAN KEMAMPUAN MENYELESAIKAN SOAL CERITA MATEMATIKA KELAS III SDN TANAH TINGGI 1 KOTA TANGERANG

2020 ◽  
Vol 1 (2) ◽  
Author(s):  
Putri Widyanti ◽  
Aam Amaliyah ◽  
Saktian Dwi Hartantri
Keyword(s):  
Random Sampling ◽  
Reading Ability ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Class Iii ◽  
Story Problems ◽  
Quantitative Research Methods ◽  
Problem Class ◽  
Reading Interest

AbstrakPenelitian ini bertujuan untuk mengetahui hubungan antara minat baca dengan kemampuan menyelesaikan soal cerita matematika.Penelitian ini menggunakan metode penelitian kuantitatif dengan jenis penelitian survei. Populasi dalam penelitian ini adalah seluruh siswa kelas III SDN Tanah Tinggi 1 Kota Tangerang dengan populasi sebanyak 58 siswa dan sampel sebanyak 48 siswa dengan teknik pengambilan sampel menggunakan Simple Random Sampling. Instrumen penelitian yang digunakan adalah angket dan essay. Instrumen pengumpulan data untuk minat baca (variabel X) menggunakan angket Skala Likert dengan pilihan jawaban 1-4 dan kemampuan menyelesaikan soal cerita (variabel Y) menggunakan essay. Untuk pengujian hipotesis dilakukan melalui perhitungan kefisien korelasi dengan rumus Uji t. Berdasarkan rumus korelasi Product Moment dengan α = 0,05 diperoleh thit 4,290 lebih besar dari ttab = 2,013 bahwa thit> ttab dan hipotesis diterima. Hal ini dapat diartikan bahwa terdapat hubungan antara minat baca dengan kemampuan menyelesaikan soal cerita matematika kelas III SDN Tanah Tinggi 1 Kota Tangerang. Kata Kunci: Minat Baca, Kemampuan Menyelesaikan Soal Cerita MatematikaAbstractThis study aims to understand the relationship between reading interest and the ability to solve mathematical problems. This research uses quantitative research methods with the type of survey research. The population in this study were all students of class III SDN Tanah Tinggi 1 Tangerang City with a population of 58 students and a sample of 48 students with a sampling technique using Simple Random Sampling. The research instruments used were questionnaires and essays. Data collection instruments for reading interest (variable X) using a Likert Scale questionnaire with answer choices 1-4 and the ability to solve story problems (variable Y) using essays. To test the hypothesis, it is done by calculating the correlation efficiency with the t test formula. Based on the Product Moment correlation formula with α = 0.05 obtained thit 4.290 is greater than ttab = 2.013 that thit> ttab and the hypothesis is accepted. This can be interpreted that there is a relationship between reading interest and the ability to solve math problem class III SDN Tanah Tinggi 1 Tangerang City. Keywords: Interest in Reading, Ability to Complete Mathematical Story Problems

PENGARUH BAURAN PROMOSI TERHADAP MINAT BERWISATA DAN IMPLIKASINYA TERHADAP KEINGINAN UNTUK BERKUNJUNG ULANG PADA OBJEK WISATA PANTAI GEMAH TULUNGAGUNG (STUDI PADA MAHASISWA STKIP PGRI TULUNGAGUNG)

2019 ◽  
Vol 2 (2) ◽  
Author(s):  
Charir Mahmudah
Keyword(s):  
Random Sampling ◽  
Structural Equation ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Marketing Mix ◽  
Equation Modeling ◽  
P Value ◽  
Significant Positive Effect ◽  
Quantitative Research Methods ◽  
Positive Effect

�AbstractThis study aims to determine the effect of the promotion mix on travel interest; the influence of the promotional mix on the desire to revisit; and the influence of interest in traveling to the desire to visit again. The purpose of the study was made because based on the fact of a repeat visit, because Gemah Beach has an appalling situation, for example the condition of Gemah Beach is less clean and the facilities are less satisfactory. This research method uses quantitative research methods with a population of 1201 students. The sampling technique used a random sampling of 206 students. Variables consist of promotion mix (X1), interest in traveling (X2), and desire to re-visit (X3). Data collection using documents and questionnaires. The data analysis technique used is Structural Equation Modeling (SEM). The results showed that: the promotion of a significant positive influence on travel interest showed a probability value of 0,000 below the p value of 0.05; the promotion mix did not have a significant positive effect on the desire to revisit, indicating a probability value of 0.052 above the p value of 0.05; interest in traveling has a significant positive effect on the desire to revisit showing a probability value of 0,000 below the p value of 0.05.�Keywords: Promotion Mix, Marketing Mix, Travel, Revisit��AbstrakPenelitian ini bertujuan untuk mengetahui pengaruh bauran promosi terhadap minat berwisata; pengaruh bauran promosi terhadap keinginan berkunjung ulang; dan pengaruh minat berwisata terhadap keinginan berkunjung ulang. Tujuan penelitian tersebut dibuat karena berdasarkan fakta berkunjung ulang, dikarenakan Pantai Gemah memiliki keadaan yang memprihatinkan, contohnya keadaan Pantai Gemah kurang bersih dan fasilitas kurang memuaskan. Metode penelitian ini mengunakan metode penelitian kuantitatif dengan populasi sebesar 1201 mahasiswa. Teknik pengambilan sampel menggunakan random sampling sejumlah 206 mahasiswa. Variabel terdiri dari bauran promosi (X1), minat berwisata (X2), dan keinginan berkunjung ulang (X3). Pengumpulan data menggunakan dokumen dan angket. Teknik analisis data yang digunakan adalah Structural Equation Modelling (SEM). Hasil penelitian menunjukkan bahwa: bauran promosi pengaruh positif signifikan terhadap minat berwisata menunjukkan nilai probabilitas sebesar 0,000 dibawah nilai p value 0,05; bauran promosi tidak berpengaruh positif signifikan terhadap keinginan berkunjung ulang menunjukkan nilai probabilitas sebesar 0,052 diatas nilai p value 0,05; minat berwisata berpengaruh positif signifikan terhadap keinginan berkunjung ulang menunjukkan nilai probabilitas sebesar 0,000 dibawah nilai p value 0,05.�Kata Kunci: Bauran Promosi, Marketing Mix, Berwisata, Berkunjung Ulang

scholarly journals Pengaruh Pengaruh Motivasi dan Intensi Pengguna Media Sosial Terhadap Kepedulian Sosial Pada Mahasiswa Universitas Pamulang

2021 ◽  
Vol 4 (1) ◽  
Author(s):  
Ibrahim Bali Pamungkas ◽  
Yuliati Ningsih ◽  
Angga Pratama
Keyword(s):  
Social Media ◽  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Test Reliability ◽  
University Management ◽  
Study Program ◽  
Quantitative Research Methods ◽  
Level 2

This study aims to determine the joint influence of motivation and intentions of social media users on social care. The subjects of this study were students of level 2 of the Pamulang University management study program. This research is a descriptive quantitative research. Methods of data collection using observations and questionnaires. The sampling technique used simple random sampling. The validity of the data in this study used the validity test, reliability test, and classical assumption test. The results showed that there was a positive and significant effect simultaneously between Motivation (X1) and Intention of Social Media Users (X2) on Social Concern (Y) in Pamulang University Level 2 Students of the Faculty of Economics, Management Executive Class. This is evidenced by based on the Output table above it can be explained that, the multiple linear regression equation Y = a + b1x1 + b2x2 is Y = 18.578 + 0.251 (x1) + 0.346 (x2). Abstrak Penelitian ini bertujuan untuk Untuk mengetahui pengaruh secara bersama-sama motivasi dan intensi pengguna media sosial secara bersama-sama terhadap kepedulian sosial.Subjek penelitian ini adalah mahasiswa tingkat 2 program studi manajemen Universitas Pamulang. Penelitian ini merupakan penelitian kuantitatif jenis deskriptif. Metode pengumpulan data dengan menggunakan observasi dan kuesioner. Teknik pengambilan sampel dengan menggunakan simple random sampling. Keabsahan data dalam penelitian ini menggunakan Uji Validitas, Uji Reliabilitas, dan Uji Asumsi Klasik .Hasil penelitian menunjukkan bahwa terdapat pengaruh positif dan signifikan secara secara simultan antara Motivasi (X1) dan Intensi Pengguna Media Sosial (X2) terhadap Kepedulian Sosial (Y) pada Mahasiswa Universitas Pamulang Tingkat 2 Fakultas Ekonomi Jurusan Manajemen Kelas Eksekutif. Hal ini dibuktikan dengan berdasarkan tabel Output di atas dapat dijelaskan bahwa, persamaan regresi linear berganda Y = a + b1x1+ b2x2 adalah Y = 18,578 + 0,251(x1) + 0,346(x2). Kata Kunci: Motivasi, Intensi Pengguna Media Sosial, Kepedulian Sosial  

scholarly journals PENGARUH GAYA KEPEMIMPINAN TERHADAP BUDAYA ORGANISASI DI POLITEKNIK LP3I JAKARTA KAMPUS JAKARTA UTARA

2018 ◽  
Vol 7 (1) ◽  
pp. 56
Author(s):  
Iis Kartini ◽  
Agung Edi Rustanto
Keyword(s):  
Organizational Culture ◽  
Research Methods ◽  
Leadership Style ◽  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Quantitative Research Methods ◽  
Leadership Culture ◽  
Simple Regression

<p align="center"><strong><em>ABSTRACT</em></strong></p><p> </p><p><em>This study entitled "The Effect of Leadership Style of Organizational Culture  In LP3I Polytechnic Campus Jakarta North Jakarta". The purpose of this study was to determine the influence of leadership style on organizational culture at Polytechnic LP3I Jakarta, North Jakarta Campus and determined the dominant leadership style indicators affect the organizational Culture at Polytechnic LP3I North Jakarta Campus conducted in this experiment, namely descriptive quantitative research methods</em></p><p><em>The population of this research is all employees of Polytechnic LP3I North Jakarta Campus that counted of 33 empolyees and sampling technique used is by simple random sampling which resulted in a sample of 33 employees.</em></p><p><em>The instrument used in this study was a questionnaire and analysis of the data used is simple regression. The results of this research that there is a positive and significant effect of leadership style on organizational culture amounted to 3.50%. There is a positive correlation between leadership style to organizational culture.</em></p><p><em> </em></p><strong><em>Keywords:</em></strong><em> </em><em>Leadership, Culture, Organization, Employees</em>

scholarly journals Pengaruh Kelelahan Kerja dan Kepuasan Kerja Terhadap Turnover Intention

2019 ◽  
Vol 3 (1) ◽  
pp. 11
Author(s):  
Indri Ardiyanti
Keyword(s):  
Job Satisfaction ◽  
Turnover Intention ◽  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Job Burnout ◽  
Stratified Random Sampling ◽  
Measurement Instruments ◽  
Quantitative Research Methods ◽  
Analysis Technique

Abstract: The purpose of this study was to determine the effect of variable job burnout and job satisfaction on turnover intention. The research method used is quantitative research methods. The population in this study was employees of PT. Arteria Daya Mulia (ARIDA) Cirebon Regency with a total of 841 people. The technique of measuring the number of samples using Slovin formula with a margin of error of 10%, so that the number of samples set in this study was 90 respondents. The sampling technique uses proportionate stratified random sampling. The technique of withdrawing data using a questionnaire with a scale of measurement instruments using a Likert scale. The data analysis technique used uses multiple regression analysis. The results of the study show that there are positive and significant effects both partially and simultaneously, between the variables of job burnout and job satisfaction on turnover intention. Keyword : Job Burnout; Job satisfaction; Turnover intention Abstrak: Tujuan penelitian ini adalah untuk mengetahui pengaruh variabel kelelahan kerja dan kepuasan kerja terhadap turnover intention. Metode penelitian yang digunakan adalah metode penelitian kuantitatif. Populasi dalam penelitian ini adalah karyawan PT. Arteria Daya Mulia (ARIDA) Kabupaten Cirebon dengan jumlah 841 orang. Teknik pengukuran jumlah sampel menggunakan rumus slovin dengan margin of eror 10%, sehingga ditetapkan jumlah sampel dalam penelitian ini adalah 90 orang responden. Teknik penarikan sampel menggunakan proportionate stratified random sampling. Teknik penarikan data menggunakan kuesioner dengan skala pengukuran instrumen mengunakan skala likert. Teknik analisis data yang digunakan menggunkan analisis regresi ganda. Hasil penelitian menunjukan bahwa terdapat pengaruh yang positif dan signifikan baik secara parsial maupun simultan, antara variabel kelelahan kerja dan kepuasan kerja terhadap turnover intention. Kata Kunci : Kelelahan kerja; Kepuasan kerja; Turnover intention

scholarly journals Pengaruh Website Quality dan E–Satisfaction Terhadap E-Loyalty Pada Website pssi.org

2021 ◽  
Vol 4 (2) ◽  
pp. 635-644
Author(s):  
Bambang Supriadi ◽  
Abdul Yusuf
Keyword(s):  
User Satisfaction ◽  
Random Sampling ◽  
Web Site ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Error Level ◽  
Website Quality ◽  
Quantitative Research Methods ◽  
Independent Variables ◽  
Independent Variable

This study aims to acknowledge any relationship between Website Quality and E - Website user satisfaction with E-Loyalty of website users. In this study the authors used quantitative research methods. The independent variable is the variable that affects or causes the change or the dependent variable arises. In this research, the independent variables are Website Quality and E - Satisfaction. The dependent variable on the variable which is the result of the effect, because the independent variable. The dependent variable in this research is E - Loyalty. The population in this study is online ticket buyers throughout Indonesia through the PSSI.org website, which is unlimited. The population is users of the PSSI Web Site throughout Indonesia. The sampling technique used in this study is a random sampling technique by presenting a total of 10-15% based on the population of buyers or users of the PSSI.org Web site throughout Indonesia which is provided unlimited, it is known The number of samples using the Jacob Cohen formula using an error level of 10% was obtained as many as 204 respondents. The results of the research obtained by the authors also partially Website Quality and E - Satisfaction has a significant effect on E - Loyalty on the PSSI.org Website, E - Satisfaction with E - Loyalty has a proportion value of 8.2%, Website quality has a higher effect on E - Loyalty on the PSSI.org Site with a proportion of 10.2%. Effect of Website Quality and E - Website user satisfaction on E - Website user loyalty simultaneously with an effect of 35.8%, while the remaining 64.2% is by other variables not examined in this study Keywords: Website Quality , E – Satisfaction , E – Loyalty

scholarly journals The analysis of physical conditions of Puslatkot athletes of Kediri city for "Kediri Emas" in porprov 2019

2019 ◽  
Vol 5 (2) ◽  
pp. 342 ◽  
Author(s):  
Reo Prasetiyo Herpandika ◽  
Dhedhy Yuliawan ◽  
Muhammad Yanuar Rizky
Keyword(s):  
Physical Condition ◽  
Random Sampling ◽  
Quantitative Research ◽  
Training Programs ◽  
Sampling Technique ◽  
Research Approach ◽  
Training Center ◽  
Quantitative Research Methods ◽  
Physical Conditions ◽  
The Poor

This study based on the problems that occurred in the Training Center (Puslatkot) of Kediri City in preparing the athletes for East Java Province Sports Week (Porprov) 2019. Lack of data on the athletes' physical condition became an important issue in implementing the training programs, besides, the condition of the athletes which was poorly monitored caused the progression of the practice principle that would not be applied. This study aimed at finding out the athletes' physical condition which became a basis for trainers' evaluation in determining the training program. This study used descriptive quantitative research methods in which the survey was as a research approach. The instrument used was a physical condition test created by a team from UN PGRI Kediri with 54 athletes as research samples chosen by using a random sampling technique. The results of the study of the overall physical condition of Puslatkot athletes showed that 28% was in the excellent criteria, 31% was in the good criteria, 17% was in the medium criteria, 24% was in the poor criteria, and 0% was in the very poor criteria. It could be concluded that the physical condition of Puslatkot athletes of Kediri City was included in the good criteria with a percentage of 31%.

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