scholarly journals On Social Media: The Voices of Blaan Students in Digital Age

Author(s):  
Elizabeth Joy S. Quijano

This study aims to describe indigenous peoples’ use of social media. There are 110 ethno-linguistic groups in the Philippines who comprise nearly 15 percent of total population. Majority of indigenous peoples live in the island of Mindanao. Phenomenology was used for this study in explaining the experiences and perspectives of the Blaan students in using social media. Twenty-five Blaan students from Matanao, Davao del Sur were selected through purposive sampling. Through in-depth interviews and focus group discussion it was revealed that entertainment and leisure, emotional trauma and discrimination, research and educational purposes, and communication and socialization were the issues related to the Blaan students’ experiences on using social media. As regards insights in using social media, they identified time management, stand against discrimination, staying hopeful and positive, respecting and promoting culture, and prioritizing education. This study has significance not only in but also in the indigenous peoples’ cultural community in terms of promoting and preserving culture in the digital age. 

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kathy R. Fitzpatrick ◽  
Paula L. Weissman

PurposeThe aim of this study was to understand how public relations leaders view and use social media analytics (SMA) and the impact of SMA on the public relations function.Design/methodology/approachThe research involved in-depth interviews with chief communication officers (CCOs) from leading multinational corporate brands.FindingsThe findings revealed that although CCOs perceive social media analytics as strategically important to the advancement of public relations, the use of social media data is slowed by challenges associated with building SMA capacity.Theoretical and practical implications – The research extends public relations theory on public relations as a strategic management function and provides practical insights for building SMA capabilities.Originality/valueThe study is among the first to provide empirical evidence of how companies are using social media analytics to enhance public relations efforts.


2021 ◽  
Vol 37 (4) ◽  
pp. 161-176
Author(s):  
Miftahulkhairah Anwar ◽  
◽  
Fachrur Razi Amir ◽  
Herlina Herlina ◽  
Novi Anoegrajekti ◽  
...  

The presence of technology changes the way humans communicate in cyberspace compared to the real world. “Hootsuite We are social” research in January 2019 showed that there are approximately 150 million social media users in Indonesia or 56% of the total population. There has been an increase of 20 million social media users in Indonesia compared to last year. The extensive use of social media, including Twitter, is changing the news production platform. News is not only produced by mass media, but potentially by everyone who can produce reports, shape public opinion, and create a virtual society. This condition has a destructive power because it can quickly spread and provoke powerful emotions and heated discourse. This paper discusses the characteristics of Indonesian language impoliteness on Twitter using qualitative research methods. The data were collected from Twitter statuses of Indonesian users in 2018. The analysis showed that impoliteness in speech and language occurs because of the ideology and power of each speaker. The impolite speech in this research related to the impoliteness nuanced with contempt to ethnicity, religion, race, and to a social group. The impoliteness nuanced with insult to ethnicity was 20% of our observed samples, while impoliteness nuanced with religious contempt was 25.1%; impoliteness related to race was 18.3%; and impoliteness toward social groups was 36.6%. The impoliteness is also often caused by the stimulation of the occurring social and political causes at that time. Keywords: Impoliteness, contempt of ethnicity, religion, race, social groups.


Author(s):  
Charlie E. Cabotaje ◽  
Erwin A. Alampay

Increased access and the convenience of participation to and through the internet encourage connectivity among citizens. These new and enhanced connections are no longer dependent on real-life, face-to-face interactions, and are less restricted by the boundaries of time and space (Frissen, 2005). In this chapter, two cases from the Philippines are documented and assessed in order to look at online citizen engagement. The first case looks at how people participate in promoting tourism in the Philippines through social media. The second case involves their use of social media for disaster response. Previous studies on ICTs and participation in the Philippines have looked at the role of intermediaries (see Alampay, 2002). Since then, the role of social media, in particular that of Facebook and Twitter, has grown dramatically and at times completely circumvents traditional notions of intermediation. The role of Facebook, in particular, will be highlighted in this chapter, and the authors will analyze its effectiveness, vis-à-vis traditional government channels for communication and delivery of similar services. By looking at these two cases and assessing the abovementioned aspects, it is hoped that the use of social media can be seen as an integral part of e-governance especially in engaging citizens to participate in local and national governance.


2017 ◽  
Vol 20 (8) ◽  
pp. 2728-2744 ◽  
Author(s):  
Matthew Powers ◽  
Sandra Vera-Zambrano

This article examines journalists’ use of social media in France and the United States. Through in-depth interviews, we show that shared practical sensibilities lead journalists in both countries to use social media to accomplish routine tasks (e.g. gather information, monitor sources, and develop story ideas). At the same time, we argue that the incorporation of social media into daily practice also creates opportunities for journalists to garner peer recognition and that these opportunities vary according to the distinctive national fields in which journalists are embedded. Where American journalism incentivizes individual journalists to orient social media use toward audiences, French journalism motivates news organizations to use social media for these purposes, while leaving individual journalists to focus primarily on engaging with their peers. We position these findings in relation to debates on the uses of technologies across national settings.


Author(s):  
Fletcher Tom

This chapter discusses public diplomacy, particularly in the context of the digital age. Diplomats now have an increasingly public role to play in projecting their government’s message locally, not just by media appearances and newspaper articles, but by regular use of social media, blogging, Twitter, and evolving techniques. And though technological change has been largely beneficial, the chapter also points to the challenges that technology brings to the field. Diplomats will be part of the debate on our digital rights, tackling the toughest issues around trust and transparency, and helping to find the balance between freedom of expression and the rights of others. Governments will continue to lose their monopoly on information and influence. Secrets will become harder to justify and harder to keep. And in the midst these the role of diplomats is being transformed faster than at any point in history.


2017 ◽  
Vol 39 (2) ◽  
pp. 130-144 ◽  
Author(s):  
Michaël Opgenhaffen ◽  
An-Sofie Claeys

Purpose The purpose of this paper is to examine employers’ policy with regard to employees’ social media use. Specifically, the authors examine the extent to which employers allow the use of social media in the workplace, what opportunities can be related to employees’ social media use and how social media guidelines are implemented within organizations. Design/methodology/approach In-depth interviews were conducted with HR and communication managers of 16 European companies from different sectors and of varying size. Findings Some organizations believe that social media should be accessible to employees while others ban them from the workplace. Most respondents believe that organizations can benefit from employees sharing work-related content with their own network. However, they encourage the sharing and retweeting of official corporate messages rather than employees developing their own messages. This fear regarding employees’ messages on social media is reflected in the broad adoption of social media guidelines. Research limitations/implications Future research should chart the nature of existing social media guidelines (restrictive vs incentive). Accordingly, the perceived sense and nonsense of social media guidelines in companies should be investigated, not only among the managers but also among employees. Practical implications Organizations should remain in dialogue with employees with regard to social media. Managers seem overly concerned with potential risks and forget the opportunities that can arise when employees operate as ambassadors. Originality/value The use of in-depth interviews allowed the authors to assess the rationale behind social media guidelines within organizations in depth and formulate suggestions to organizations and communication managers.


This study aims to determine the extent of the motives, actions and meanings of the use of Social Media Facebook among Generation X in the City of Bandung. The method used in this study uses a qualitative de-constructive approach with phenomenological studies. The focus of more research is to understand the phenomena that occur among the use of Facebook social media, especially in Generation X in the City of Bandung. While the subject of the study was focused on examining the experiences of Facebook users themselves based on noumena. The techniques used in determining informants or subjects were chosen purfosively based on the activities of those who were considered able to explore experiences consciously. Data collection techniques were obtained from core informants, experts, academics and professionals or other data sources as participants. Besides library research, observation, in-depth interviews and documentation. The data obtained was compiled by researchers in units and then categorized and carried out a comparison through the stages of triangulation with the degree of trust in information by an expert observer and users in the field of social media. The results of the study show that social media users Facebook Generation X have the motive of using Facebook social media as a trend to follow and media to communicate. The behavior of other Generation X behavior is only to look for information, status updates and capture certain moments. Generation X means that the use of Facebook social media as a medium of entertainment, gathering and reunion with old friends.


2021 ◽  
Vol 2 (4) ◽  
pp. 14-23
Author(s):  
Lia Permata Sari ◽  
Fatma Sylvana Dewi ◽  
Endang Maryanti

In the era of globalization, the dissemination of information is done quickly and easily. The development of technology is the background of this condition. This study aims to determine the effect of social media on adolescent premarital sex in SMA Negeri 8 Jambi City. This design is a qualitative research with a phenomenological approach. Data collection methods of observation, interviews, and documentation. The key informants of the research were 2 students and 1 BK teacher with supporting informants from parents, friends outside of school, school friends and informants' boyfriends and continued in a synergistic comprehensive manner involving stakeholders and grassroots. The results of in-depth interviews found that the condition of teenagers at SMA Negeri 8 Jambi City was well behaved, students' media exposure using social media such as whatsapp, instagram, youtube via cellphone for daily activities in doing school assignments, students acknowledged a change in behavior after using social media and towards premarital sex teenagers consider holding hands with the opposite sex is normal. Social media conclusions have an influence on them by imitating what they see that changes their behavior and way of thinking in carrying out their roles as teenagers. It is recommended that the school improve supervision of students in the use of cellphones during school hours, and Adolescent Reproductive Health and Information communication officers increase the intensity of visits to schools to disseminate wisdom in the use of social media


TRANSFORMATIF ◽  
2019 ◽  
Vol 3 (1) ◽  
pp. 117-130
Author(s):  
Ariyadi Ariyadi

The rise of promotions and buying-selling through internet where social media has become one of the media, it has many positive impacts, such as buying-selling transactions have become easier. Meanwhile, it has negative impacts too, such as fraud and others, this makes researchers interested in researching how clothing traders on the Sudimampir market, Banjarmasin utilizes media as a promotion in order to be able to compete and increase their sales. This research aims to find out how the use of social media in clothing in Sudimampir market, as well as the obstacles that faced when using social media as a means of promotion.The researcher used field research, which is descriptive qualitative by conducting in-depth interviews and then the results can be summarized. The informants in this study were 15 people, all of whom were clothing traders who were selling in the Sudimampir market.The results of this study indicate that the use of social media as a promotion of clothing Sudimampir market using several social media such as: WA (Whatsapp), BBM (Blackberry Messenger), FB (Facebook). Those social media used as a means for ordering, Facebook and Instagram used for uploading photos of the items they sell. Those social media give a positive impact, namely their sales have increased which is in accordance with the function of social media in trading, which can increase sales.


2021 ◽  
Vol 115 ◽  
pp. 01003
Author(s):  
Nikoleta Hutmanová ◽  
Peter Dorčák

The paper focuses on how social media usage by children determines their interactions with consumer brands. First it describes how and when young children develop brand awareness and which are the most important predictors of this development. Those findings are then put in connection with the impact of social media. We elaborate on a deeper level how children approach online communications with brands in the social media context. Our assumptions are supported by a research conducted on a group of New Zealand children, both boys and girls in the age group of 11-14 years. This qualitative approach was implemented using in-depth interviews and identifies three key modes of brand interaction behaviour when young consumers use social media. According to these findings we assume that there is a connection between the use of social media and children´s relationship with consumer brands.


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