Jurnal Ilmu Sosial Politik dan Humaniora
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Published By Fakultas Ilmu Sosial Dan Ilmu Politik Universitas Garut

2654-3338, 2654-3583

2021 ◽  
Vol 4 (1) ◽  
pp. 28-34
Author(s):  
Maharani Gitaastuti ◽  
Nur Arief Rahmatsyah Putranto

Competencies gap is now becoming a common problem in Indonesia. Research done by the World Bank in 2019 shows that one of the reasons for the competencies gap is limited opportunities for on-the-job training, only 5% of the workforce reported receiving formal training. One of the companies in Indonesia that experiences a problem of competencies gap is PT Frolant. PT Frolant is a manufacturer of instant food and drinks in Indonesia. The problem of competencies gap is shown from the low internal readiness of the company, employees don’t have the competencies required by the company, especially competencies for higher positions of Supervisor and Manager. The proposed solution to solve the competencies gap problem in PT Frolant is by designing new training programs. The process of designing a new training program included conducting training need analysis, design training based on competency, and using the Kirkpatrick Model to evaluate the training program. The research findings show that the company needs to do several improvements in order to create a training program that can solve the problem of the competencies gap. Those including aligning competency standards with organizational goals and organizational design; use several tools to be better in identifying employees with competency gap; differentiate between soft skill and hard skill or between strategic knowledge and operational knowledge in designing training; and perform all four steps of Kirkpatrick Model in evaluating training. Designing training programs based on competencies aims to help PT Frolant improving employee performance that will further improve company performance.


2021 ◽  
Vol 4 (1) ◽  
pp. 35-41
Author(s):  
Ivory Rachmalia Beskarina

Digital transformation aims to manage an organization in light of progressing digitalization to assure sustainable value creation since it is a key to develop the new opportunity, product, and sales. PT XYZ gives data-driven solutions for business challenges helping decision-makers to build new revenue streams, to create better customer experiences, and to lower business costs. Therefore, the marketing plan is the main issue for PT XYZ to increase sales and raise awareness of the market in Indonesia. The purpose of this study is to propose a new marketing strategy for PT XYZ to compete in the digital infrastructure competition. The author would like to analyze the external and internal data using the qualitative and quantitative methods to formulate SWOT. The SWOT result used to propose new marketing strategies to increase sales and market share in Indonesia with a new STP and 7P marketing mix. In general, the impact of technological change and the right marketing strategy on PT XYZ has a positive effect because it improves human life quality and sustainable society.


2021 ◽  
Vol 4 (1) ◽  
pp. 1-9
Author(s):  
Putri Nadiya Intan Safira ◽  
Mandra Lazuardi Kitri

PT XYZ is a successful technology enterprise, intends to open a new business line in e-commerce with unique selling propositions as a hobbyist-based marketplace. The marketplace, ABC, has built website and application generating event registration, communities, and articles. ABC still needs to reduce bugs and acquiring sellers to sell their products on. ABC needs to seek investments to fulfill the required financing at IDR 245,000,000 since PT XYZ needs to reallocate the money to another business. It firstly needs to determine the financial feasibility study of ABC with the capital budgeting method of NPV, IRR, and Payback Period. The amount of NPV at IDR 500,722,291.51, IRR at 13.32%, and PP at 4 years 2 months and 19 days are acceptable. The risk assessment with sensitivity analysis and Monte Carlo simulation determine the accounts that are risked by the assumption from the owners, the high risk are on Bike Selling quantity and COGS also Salary (Full-Time) with the probability of positive IRR at 97.80%. ABC wants to have financing schemes of 65%, 45%, and 25% equity where PT XYZ will give IDR 25,000,000 and intangible asset of IDR 61.600.000, this makes the 25% equity cannot be used, therefore it will be changed to 35.35% equity. With total share outstanding of 10.000 shares, the sales price of A, B, and C are IDR 46,199.55, IDR 43,803.40, and IDR 42,771.43 respectively. Capital structure analysis is needed to get the best value of ownership, yet, all alternatives can be used for attracting investors.


2021 ◽  
Vol 4 (1) ◽  
pp. 10-18
Author(s):  
Dovan Fakhradyan

Currently, one of the fastest-growing platforms for advertisement is Instagram stories. With this relatively new format, Studio Hikari is having difficulties in developing an effective advertisement for its Instagram stories. This research aims to understand factors that influence viewer preferences toward Instagram stories advertisement, assess the Instagram story advertising effectiveness, and give recommendations to Studio Hikari regarding their upcoming advertisement in an Instagram story. This study was conducted with an online survey method, to test the advertising preferences and effectiveness of 7 different planned Instagram story advertisements from Studio Hikari that has a unique combination of three variables (duration, color of background, level of informativeness). The result of this study shows that the most preferred combination is the Instagram story with a duration of 15 seconds, yellow background color, and a medium level of informativeness. For advertising effectiveness, it is found that there is a significant difference between ad effectiveness and the 7 Instagram stories advertisement. The limitations of this research are that the number of variables tested are limited, which is only 3 variables, and all of the respondents are Studio Hikari's target market.


2021 ◽  
Vol 4 (1) ◽  
pp. 19-27
Author(s):  
Armayoga Mukti Al-ghifari ◽  
Ira Fachira

Servicescape and Service Quality play essential roles in the sustainability of the hospitality industry, particularly in Bandung restaurant business. One-Eighty Café is in the heart of Bandung Tourism Area, which has to deal with tight competition, leading to a focus on improving these factors. This study aims to help One Eighty café to overcome the problem and retain its customers by enhancing Servicescape and Service Quality, leading to Customer Satisfaction and Repurchase Intention. The preliminary data using observation and qualitative methods, followed by a quantitative approach by questionnaire, which is expected to be completed by at least 200 respondents. Quantitative data will be analyzed with SEM analysis. The findings of this study are expected to show the relationship between Servicescape (i.e., ambience and interior layout and design) and Service Quality (i.e., tangible, reliability, responsiveness, assurance, and empathy) influence on Customer Satisfaction and Repurchase Intentions in details. The recommendations of this study are expected to respond to the specific elements that management should focus on to save costs and maximize Customer Satisfaction to retain customers.


2020 ◽  
Vol 3 (2) ◽  
pp. 41-49
Author(s):  
Aninda Annisa ◽  
Yuanita Handayati

Palm oil today is consumed not only for health, cooking, and other daily product but also converted into biodiesel. The EU has included the use of biodiesel as part of their clean energy for transportation and one of its sources is palm oil. However, with the release of the EU RED II, the food and feedstock used for biodiesel are selected more stringent today. The EU requires the food and feedstock sourced for biodiesel to be categorized as low indirect land-use change (ILUC) risk and those categorized as high ILUC-risk shall be gradually phased out to 0% by 2030. This provision applies to Indonesia’s palm oil making the two countries come to file a dispute to the World Trade Organization (WTO). This paper aims to analyze the lacking of Indonesia’s palm oil sustainable cultivation measures that make Indonesia’s palm oil usage in the EU threatened to be phased out to 0% by 2030. With an extensive literature review and analysis of the two law products, this paper is analyzing the gap between the EU regulation and the ISPO certification system. It is found that there are 16 main points of difference highly concentrated on carbon emission calculation mismatch. In the end, this paper is proposing a new SCOR to be implemented in Indonesia palm oil cultivation while adjusting to its condition to ensure the low ILUC-risk and pursue the trade with the EU as the second biggest market for palm oil in the world.


2020 ◽  
Vol 3 (2) ◽  
pp. 1-12
Author(s):  
Anggara Wisesa ◽  
Irenne Irenne

The issue of stress is becoming more serious in today's disruption era in which management is urged to pay more attention since it affects individual and even more organizational performance. Failing to answer this issue would bring unwanted impacts to the organization. This issue is not relatively new, but the consequences it brings urge organizations to find new alternative ways to answer this issue. One answer is coming from the study of spirituality and Spiritual Intelligence. This paper tries to conceptualize how this Spiritual Intelligence plays as a predictive factor of Stress Coping and how an individual copes with stress. From the literature analysis, we assume that spiritual intelligence has a significant role in stress management, and we found that Spiritual Intelligence relates to stress Coping in which Stress Coping Resources become a mediating factor between both. Spiritual Intelligence relates to stress Coping through three factors in Stress Coping Resources: Self-Efficacy, Cognitive Resources, and Perceived Stress. Through its seven dimensions, Spiritual Intelligence helps people to boost their mental health condition that is a requirement in surviving stress.


2020 ◽  
Vol 3 (2) ◽  
pp. 13-21
Author(s):  
Muhammad Luthfi Utomo ◽  
Achmad Herlanto Anggono

Banks have an important role in the economy and are the significant driver of economic growth for its financing to many industries in the economy. Thus, banks need to be maintained profitable to keep operating and avoid the major impact of bank failure. This study attempts to know the relationship between bank-specific variables of Liquid Assets to Total Assets (LATA), Non-performing Loans to Total Loans (NPLTL), Operating Cost to Operating Income (OCOI), Third-party funds to Total Assets (TPFTA), and Core Capital Tier 1 to Total Assets (TIER1TA) toward bank profitability by using Return on Assets (ROA) and Return on Equity (ROE) as the measure. The data used are 7 banks of BUKU 4 category for the period 2008-2019 in quarterly frequency. The research uses panel data regression of the fixed-effects model. The findings show that LATA is significant negative to ROA and ROE, NPLTL is significant positive to ROA and ROE, OCOI is significant negative to ROA and ROE, TPFTA is significant positive to ROA and ROE, and TIER1TA is significant negative toward ROA and ROE. Banks should maintain their operating expense low, increase their interest income, and getting a source of funds with low cost to get more profit.


2020 ◽  
Vol 3 (2) ◽  
pp. 22-31
Author(s):  
Wiwit Hermawan ◽  
Kin Tjendrasa

Smartphone revolution, the rise of OTT (Over the Top) technology, and growth of mobile application drive explosion in data demand and erosion of legacy service, which voice and SMS (Short Messaging Service) revenue. It forces mobile telecommunication operators to explore new revenue sources through new business development by taking the opportunity across technology, media, and telecommunication (TMT). Telkomsel Mitra Inovasi (TMI), Telkomsel Corporate Venture Capital (CVC), conducts non-organic business development through investment in an early-stage startup from TMT sectors. January 2020, TMI followed in Series B1 funding of the Internet of Things (IoT) startup. The investment evaluation utilizes two factors which capital gain and incremental revenue to existing Telkomsel business. There is uncertainty in financial return on high-risk investments in a new startup company, and existing Telkomsel IoT provides smart connectivity services. However, connectivity will become increasingly commoditized, declining from 9% of total IoT revenue in 2018 to 5% in 2025. Consequently, Telkomsel IoT should expand its role to seize the incremental revenue opportunities. This research project uses discounted cash flow (DCF), secondary data to predict expected financial return after capturing possible risk investment for sound management decisions.


2020 ◽  
Vol 3 (2) ◽  
pp. 32-40
Author(s):  
Mandra Lazuardi Kitri ◽  
Cristian Eliezer Manurung

The negative global sentiment, Corona Virus Disease 2019 (COVID-19) caused several listed companies in Indonesia to conduct a stock repurchase in the hope of maintaining and increasing the company's stock price. The research objective is to analyze the effect of stock repurchase announcements on market reactions that are reflected in abnormal return and trading volume activity in 2015-2019 as a guide for companies to make decisions in the present and the future regarding the same issue. This research uses a sample of 64 companies listed on the Indonesia Stock Exchange (IDX) during the observation period. This study uses the event study method with the significance of the hypothesis test of 0.05. The results showed that there is no significant difference between before and after stock repurchase announcements for both variables. This is caused by the presence of negative sentiment throughout the observation period such as the Brexit tragedy, elections in the US won by Donald Trump, and the issue of the trade war by the US-China, this makes the market does not yet have full trust in the Indonesian capital market. Based on the results of the study, it can be concluded that the stock repurchase announcement did not have a significant effect on the market reaction.


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