scholarly journals Texts of Natural Written Speech as an Object of Genre Analysis: The Problem of Method

2021 ◽  
pp. 99-110
Author(s):  
Nadezhda Tyukaeva ◽  
Konstantin Brinev
Keyword(s):  
Text Analysis ◽  
Main Tool ◽  
Genre Studies ◽  
Methodological Principle ◽  
Universal Method ◽  
Semiotic Model ◽  
Diagnostic Potential ◽  
Speech Genres ◽  
Methodological Problems ◽  
Speech Genre

The article defines the methodological problems of constructing a model of the speech genre and suggests the way of solving them. The existing models of Text – Text components – Genre type are recognized as the main tool for the study and description of speech genres. It is argued that the speech genre description methodology in modern linguistics should be focused on the ideas of systematic construction. The principles of text analysis in the aspect of speech genre studies are determined and some errors of scientifically employed approaches are identified. The elimination of these errors will allow genre studies to shift to a new methodological principle of constructing a genre model that has a diagnostic potential. The current problematic issues of genre studies are formulated. As a productive technology for describing a speech genre, we propose a universal method of functional modelling, which will enable designing genres and their modules on the basis of regularity, obligation, and oppositional character. In order to solve the problem of genre description in the attributive aspect, that is, to determine its units, it is productive to analyze the genre applying the so-called communicative semiotic model, as well as the method of transformational-and-oppositional analysis. The proposed principle of genre description is postulated as a method of objective modelling. Thus, within the framework of this study, the analysis of the theoretical problems of modern genre studies is carried out, the objectives of speech genres investigation are formulated and the approaches to their achieving are presented in an overview.

scholarly journals “Questionnaire of a Speech Genre” of T. V. Shmeleva: Past, Present, Future (for the 30th Anniversary of the Genre Model)

2020 ◽  
Vol 28 (4) ◽  
pp. 252-262
Author(s):  
Vadim Viktorovich Dementyev ◽  
Keyword(s):  
Genre Studies ◽  
Cultural Characteristics ◽  
High Demand ◽  
Theoretical Justification ◽  
Indirect Speech ◽  
Speech Genres ◽  
Quantitative Characteristics ◽  
Critical Issues ◽  
Speech Genre

The article reflects the scientific fate of the main genre model – the “questionnaire of the speech genre” of T. V. Shmeleva. The author discusses the reasons for the high demand for the “questionnaire” in genre studies: the parameters of the “questionnaire” affect the most important aspects, the “pain points” of the genre; the formal simplicity and consistency of the “questionnaire”. Along with the advantages and achievements (the article gives their brief description), the author points to a few critical issues concerning the “questionnaire”: the lack of items of the “questionnaire” (the juxtaposition of primary and secondary speech genres, direct and indirect speech genres, speech and rhetorical genres, cultural characteristics of speech genres, etc. are not presented in it) and its crucial points which are not commonly recognized, i.e. the ranking points of the “questionnaire”. In relation to modern genre studies, the article deals with the items that either should be or can be, or have already been added to the “questionnaire”, as well as the theoretical justification of their relations, which, according to the author of the article, will allow to clarify some other items of the “questionnaire”. The emphasis is on those points that are less spelled out in the “canonical” “questionnaire”, but that should be used for a more adequate study of genres (especially new ones), and are already actually used. The discussion focuses on the following points: typological, including the stadial-typological and historical-etymological, features of speech genres; determination of the place of the genre in the structural-hierarchical typology; cultural, linguistic and linguocultural characteristics of speech genres; characteristics of the communicative concept, through which the genre is presented and interpreted, and its components; the ability of the genre to form its variants; corpus and quantitative characteristics of speech genre; online genres.

scholarly journals System Modeling of Author’s Image in Texts of One Speech Genre

2021 ◽  
pp. 153-174
Author(s):  
N. I. Tyukaeva ◽  
K. I. Brinev
Keyword(s):  
Systems Engineering ◽  
Systematic Approach ◽  
System Modeling ◽  
Level Structure ◽  
Genre Studies ◽  
Functional Modeling ◽  
Semiotic Model ◽  
Speech Genre ◽  
Objective Description

The question of the method of describing of Author’s Image in Texts in modern linguistics is discussed in the article. It is argued that this technique requires the development of principles focused on systems engineering. The authors of the article note that one of the problems of modern genre studies is that a large amount of research in this area in aggregate reflects various approaches to the description of the “image of the author” in texts of the genre. The novelty of the research is seen in the fact that for an objective description of the author’s image, the hypothesis of “Functional modeling of the author of the genre” is put forward: the model of the genre system in the epistemological description has a complex level structure. The authors of the article put forward their own development of the technology for describing the image of the author of the genre, defining this technology as effective and consistent with the principles of a systematic approach to genre phenomena. In order to solve the problem of the attributive aspect of describing a genre, that is, to determine its units, it seems productive to analyze the genre according to the so-called communicative-semiotic model. The article proposes ways of solving emerging problems concerning the principles of objectivist description of the author’s model of the genre. 

scholarly journals Functioning of Clichéd Constructions in the Speech Genre of Cinema Announcement (based on Internet Movie Announcements of Indian Films)

2020 ◽  
Vol 28 (4) ◽  
pp. 310-316
Author(s):  
Anand Kumar Khemka ◽  
Keyword(s):  
Genre Studies ◽  
The Internet ◽  
Special Focus ◽  
Descriptive Model ◽  
The Past ◽  
Speech Genres ◽  
The Future ◽  
Speech Genre

The article touches upon current problems of speech genres functioning on the Internet and fits into the context of modern research in the field of virtual genre studies. The article discusses the speech genre of the movie announcement and describes the means of its language embodiment. The research is focused on the analysis of clichéd constructions and is based on 250 Indian film announcements written in Russian and posted on Indiankino.net. The author offers a descriptive model of the movie announcement speech genre which includes the following parameters: the communicative goal and type of speech genre, the image of the author and the addressee, the image of the future and the image of the past, the composition of movie announcement, the type of dictum content, means of its linguistic embodiment, non-verbal means. There is a special focus on the use of clichéd constructions in all compositional parts of the analyzed texts (name of the film, exposition, plot of the film, denouement). The research has shown that clichés function in every compositional element. The author singles out the main functions of clichéd constructions in the speech genre of the movie announcement: persuading function, advertising function, as well as text-building and genre-forming functions.

scholarly journals Contact excursion: Speech genre vs communicative event

2021 ◽  
Vol 29 (1) ◽  
pp. 34-40
Author(s):  
Tatiana A. Yanson ◽  
Keyword(s):  
Speech Act ◽  
Genre Theory ◽  
Speech Act Theory ◽  
Point Of View ◽  
Genre Studies ◽  
Structural Classification ◽  
Speech Genre ◽  
The Relationship

The article deals with the problem of the relationship between two linguistic theories: a speech genre theory and a speech act theory. The research is based on the genre of a contact excursion. From the point of view of genre studies a contact excursion is a speech genre and it can be described using the “speech genre questionnaire” proposed by T. V. Shmeleva, which includes the communicative goal of the genre, the concept of the author, the concept of the addressee, the dictum content, the image of the communicative past, the image of the communicative future, and the language embodiment. From the point of view of functional and structural classification, a contact excursion is a complex genre or a hypergenre, consisting of a number of simple genres. Within the framework of the actional or the activity approach, which is based on the speech act theory, a contact excursion can be considered as a communicative event and described using speech strategies and tactics which represent one or more speech actions, which traces to the concept of a speech act. The notion of the communicative style serves as the basis to reconcile and combine both theories.

From persuasive to authoritative speech genres

2014 ◽  
Vol 27 (8) ◽  
pp. 1271-1307 ◽  
Author(s):  
Hanne Nørreklit ◽  
Robert W. Scapens
Keyword(s):  
Design Methodology ◽  
Original Version ◽  
Research Papers ◽  
Content Type ◽  
Speech Genres ◽  
The Us ◽  
Academic Researchers ◽  
The Usa ◽  
Speech Genre ◽  
Persuasive Speech

Purpose – The purpose of this paper is to contrast the speech genres in the original and the published versions of an article written by academic researchers and published in the US practitioner-oriented journal, Strategic Finance. The original version, submitted by the researchers, was rewritten by a professional editor in the USA before it was published. Design/methodology/approach – The paper analyses the “persuasive” speech genre of the original version and the “authoritative” speech genre of the published version. Findings – Although it was initially thought that the differences between the two versions were due to differences in the forms communication used by academics and practitioners, as the analysis progressed it became clear that the differences the authors were observing could be traced to more profound differences in philosophical assumptions about the “way of understanding and constructing a world”. Research limitations/implications – The choice of language and argumentation should be given careful attention when the authors craft the accounting frameworks and research papers, and especially when the authors seek to communicate the findings of the research to practitioners. However, the authors have focused on just one instance in which a text written by academics was re-written for publication in a practitioner journal. Originality/value – The paper contrasts the rationalism of the persuasive speech genre and the pragmatism of the authoritative speech genre. It cautions academic researchers against uncritically adopting specific speech genres, whether they are academic or practitioner speech genres, without carefully reflecting on their relevance and implications for understanding the nature of the phenomenon being discussed.

scholarly journals Branding Canada: Trudeau’s contribution to nation branding

2021 ◽  
Author(s):  
Larissa Fitzsimons
Keyword(s):  
Prime Minister ◽  
Nation Branding ◽  
The Political ◽  
Major Research ◽  
Political Speech ◽  
Personal Brand ◽  
Speech Genres ◽  
Research Questions ◽  
Speech Genre ◽  
Brand Ambassadors

This Major Research Paper (MRP) investigates how nation branding is accomplished through political brand ambassadors, particularly Canada’s Prime Minister Justin Trudeau. Within this research, I also examine the intersection of political speech genres and branding speech genres, and how they have created the emergence of the nation branding speech genre. My research questions are as follows: 1. Does the intersection between the political and branding speech genres lead to the emergence of an independent nation branding speech genre? 2. Using the nation branding speech genre, do personal brands translate onto country brands? More specifically, is Trudeau’s personal brand influencing Canada’s brand?

scholarly journals COMPUTERIZED QUALITATIVE TEXT ANALYSIS

2021 ◽  
pp. 220-240
Author(s):  
Anna G. Danilova ◽  
Olga V. Mitina
Keyword(s):  
Discourse Analysis ◽  
Data Analysis ◽  
Narrative Analysis ◽  
Text Analysis ◽  
Qualitative Data ◽  
The Internet ◽  
Computer Assisted ◽  
Applied Psychology ◽  
Software Packages ◽  
Methodological Problems

Relevance. In applied psychology, researchers are increasingly faced with the task of analyzing large amounts of text, both verbal and visual. For these purposes, various methods of analysis have been developed and various computer programs have been created. Objective. The possibilities of computerized qualitative text analysis are analyzed. The spectrum of problems solved by various methods of qualitative text analysis is considered. Methods. The theoretical analysis of classical methods of qualitative text analysis is carried out. The specificity of the method of computerized discourse analysis is analyzed. The Internet searched for the most popular programs for qualitative text analysis, considered the main options and requirements for working in the program. Results. Methods of content-, discourse-, intent-analysis, conversion and narrative analysis are briefly characterized. The computerized discourse analysis (CMDA) approach is described. An approach to solving problems of various methods of qualitative analysis of text in computer analysis of qualitative data (Computer Assisted Qualitative Data Analysis; CAQDAS) is presented. The possibilities of some software packages developed within the CAQDAS approach are considered. Conclusions. The advantages of using computerized discourse analysis are shown. The topic of research of methodological problems accompanying the use of CAQDAS is outlined.

scholarly journals Status in Social Networks as a Speech Genre

2021 ◽  
Vol 12 (1) ◽  
pp. 128-140
Author(s):  
Svitlana Formanova ◽  
Liudmyla Gusak ◽  
Tetiana Vorobiova ◽  
Ruslana Savchuk ◽  
Olena Dorofieieva ◽  
...  
Keyword(s):  
Social Networks ◽  
Written Communication ◽  
Social Content ◽  
Virtual Communication ◽  
Promising Direction ◽  
Visual Elements ◽  
The Social ◽  
Speech Genres ◽  
Speech Genre ◽  
Theoretical Foundations

Modern linguistics is characterized by the establishment and formation of a new promising direction, based on anthropocentric theory of speech genres (TSG). The popularity of this direction lies in the interest of the scientists in the phenomenon of virtual communication, which has a certain structure and differs in mechanisms of influence on the social content. The multidimensionality and richness of genre forms determine the need for a diverse approach to the study of speech genres in modern genology. The aim of the article is to study and analyze the theory of speech genres in modern linguistics. The author presents the basic theoretical foundations of the study of the theory of speech genres. Taking into account the achievements of modern studies, the concept of speech genres is analyzed, features and functions of the visual elements of the speech genre are described. It is proved that the modern speech genre and its variety the virtual speech genre are an informational and communicative environment in which there is a certain styling, sphere of communication, speech behavior. The speech genre and the virtual speech genre belong to the written communication and rely on the fullest use of lexical, grammatical, graphic, and media means of speech, which foresees certain adjustments, as well as it differs by the form of dialogue and monologue.

scholarly journals Survey as a method of finding new knowledge in the process of philologists’ graduate research

2019 ◽  
Keyword(s):  
Foreign Students ◽  
Research Work ◽  
Graduate Studies ◽  
Graduate Research ◽  
Speech Genres ◽  
New Knowledge ◽  
Survey Results ◽  
The Subject ◽  
Speech Genre ◽  
Stylistic Unity

The article raises the issue of the use of empirical methods by foreign students of Philology in graduate studies. One of these methods – surveying – is considered as a method of finding the new knowledge that is the most important in the research work. The article presents the rules for constructing questionnaires, which include the following: defining the purpose of the survey; adequacy of the questions to enable empirical verification of the hypothesis of the study; accounting for the awareness of the respondents of the subject matter; placement of the questions in accordance with the logic of perception of the questionnaire content; avoidance of suggestive emotionally colored words in the questions. According to the research of social psychologists, the author analyses the classifications of questions that may be part of the questionnaire and describes their purpose. The scientific novelty of the article is the presentation of the speech genres of the questionnaire and the description of its results. The author argues that the questionnaire as a text is a speech genre characterized by a certain content and semantic, stylistic and compositional unity. The content and semantic unity is provided by the content of the questionnaire; the stylistic unity is provided by the compliance with the features of scientific speech and the compositional unity is provided by placement of text components and connections between them. Description of the results of the survey as a genre includes the following content elements: a) statement of the purpose of the survey; b) clarification of the place and time, and description of the respondents; c) presentation of the questionnaire structure (grouping of questions in thematic blocks intended to solve a single problem (if any); d) statement of the purpose of including a question into the questionnaire; d) description of what is received in response, and the conclusion of its possible meaning; e) generalizing conclusions based on the analysis of all answers to the questionnaire. The description of the survey results corresponds to the scheme: the purpose of including a question in the questionnaire – results – their interpretation. The article presents a system of tasks for the formation of question-making skills and ability to correlate the content of a questionnaire with the purpose of research; to compose a questionnaire as a speech genre; to eliminate errors in the content and language of a questionnaire; to describe the data obtained in a survey.

scholarly journals Creolized Texts of Old Tiflis (On the Example of Pirosmani, Elibekyan, Ayvazyan)

2020 ◽  
Vol 38 (2) ◽  
pp. 256-285
Author(s):  
T. S. Simyan
Keyword(s):  
Urban Space ◽  
Symbolic Capital ◽  
Russian Language ◽  
Point Of View ◽  
Main Function ◽  
Inner Experiences ◽  
Speech Genres ◽  
Global Discourse ◽  
Speech Genre ◽  
The City

The article is devoted to the visual and speech genres of Old Tiflis, which are revealed in the visual and verbal texts of famous artists N. Pirosmani, V. Elibekyan and Armenian writer A. Ayvazyan. The carnival spirit of Old Tiflis influenced the visual and verbal signs of the gastronomic infrastructure. The article is written by a semiotic, typological method, as well as an interdiscursive approach (painting, fiction). In addition, Bakhtin’s theory has become a metalanguage for identifying speech genres of urban space. An empirical analysis of the material showed that Pirosmani's paintings were a vivid example of visual advertising and, in fact, were multichannel creolized texts. Only later, when the symbolic capital of Pirosmani increased, his paint- ings began to be perceived as glowing examples of primitivism. In other words, they were “connected” to global discourse, and their primary function was for- gotten. In the main function of the signage, the paintings were the products of demand of the gastronomic infrastructure of Old Tiflis: they depicted the frames “food”, “feast”, they were also visual menus of Tiflis gastropubs (dukhans). The utilitarian demand for signs generated the brilliant paintings of Pirosmani, and at the same time, he became the author of urban space. This phenomenon is also affected in the literary discourse (A. Ayvazyan), in which two methods of modeling urban space are manifested. Firstly, the city is mod- eled in consciousness, expressed at the level of the signified (maps, sketches), and then embodied in life. That is how many cities of historical Armenia were built in diachronic point of view. Secondly, the painter (Pirosmani, Grigor – the hero of the story of Ayvazyan) painted and created in the city space (interior, exterior). The motives of his work were his own inner experiences. The multilingualism of urban space created a demand for advertising signs in different languages. Since the “social bottom” did not possess the linguistic norm of the Russian language, in the eyes of native speakers the urban texts seemed ridiculous, perceived with humor. Similar texts are found in various artists of Old Tiflis (Pirosmani, Gudiashvili, Elibekyan ect.). The same thing appears in the art discourse (Ayvazyan), which gives examples of playing with names, with language (toasts of fun and burial), etc. In addition, an analysis of such a speech genre as toast revealed that it incorporates proverbs, sayings, and in the thematic plan, the following manifestations can be called: spell-wish, wish-curse, wish-criticism, etc. The presence of a similar speech genre and the revealing of the functioning of the toast showed that eating was comprehended by different wishes, and the thematic and syntagmatic analysis of toasts can become a tool for reconstructing the axiological system of Old Tiflis society (homeland, city, parents, children, sisters and brothers, uncles and aunts, etc.).

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