scholarly journals KRESEK MAN IN ACTION: MOTIVE OF ENVIRONMENT CARE ACTION ON CELEBRATION OF THE BLITAR DJADOEL

2019 ◽  
Vol 1 (2) ◽  
pp. 87
Author(s):  
Dadang Fredianto
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Phenomenological Approach ◽  
Alfred Schutz ◽  
The Public ◽  
Alfred Schütz ◽  
Depth Interviews

Blitar Djadoel Celebration always successful every year. But the success is inseparable from the classic problems that accompany it. In 2019, the trash phenomenon at Blitar Djadoel became viral on social media because of the bad behavior of visitors. Unexpectedly, the phenomenon was increasingly viral due to the action of Kresek Man who picked up trash in the Blitar Djadeol area. This study aims to determine the motive for the action of Kresek Man with the Motive Concept (because motive and in order to motive) introduced by Alfred Schutz. This qualitative research with a phenomenological approach takes data through observation techniques, in-depth interviews, observations on social media and documentation. This study found that there was a motive for Kresek Man actions that were seen in general and specifically. The action motives in general can be known through the reason Kresek Man performs the action as a whole. While special motives can be known through the reason of Kresek Man in selecting super hero costumes and figures, reasons for hiding identities, reasons for documenting the actions and reasons for making trash monuments. This research reveals that in each of these motives there are not always two types of motives, "because" and "in order to". In general, Kresek Man carried out the action caused by the trash phenomenon in Blitar Djadoel which was viral on social media. The action brings hope to educate the public about the importance of disposing of trash in its place.Keyword: Action, Blitar Djadoel, Kresek Man, Motive, Trash.

scholarly journals Public Response to Education and Prevention Efforts of Covid-19 in Instagram @satgascovididijatim

2020 ◽  
Vol 2 (1) ◽  
pp. 135-146
Author(s):  
Indri Wachidah Wahyuni Trisna ◽  
Hariri Ulfa'i Rosyidah ◽  
Sokhi Huda
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Data Collection ◽  
Research Method ◽  
Phenomenological Approach ◽  
Qualitative Research Method ◽  
Research Results ◽  
Public Response ◽  
The Public ◽  
Effective Media

This research aims to discuss a public response to education and prevention of COVID-19 on social media Instagram @satgascovididijatim and to discuss the effectiveness of media social Instagram as a medium for conveying information to the public. The research method used in this research is a qualitative research method with a phenomenological approach. Data collection by observations, interviews, and documentation. There are two points to these research results. First, the Indonesian Doctor’s Association (IDI) of East Java conducts education and prevention of COVID-19 through the @satgascovidiidijatim Instagram account to the whole community especially the East Java community, to prevent the transmission of the coronavirus. Secondly, the community gives a response that is response cognitive, affective, and behavioral. This response states that Instagram account @satgascovididijatim is one of the effective media for delivering massage education and prevention COVID-19 to the public through social media Instagram.

scholarly journals Persepsi masyarakat terhadap kawasan tanpa rokok di terminal Dara

2017 ◽  
Vol 33 (1) ◽  
pp. 19
Author(s):  
Zahratul Hayati ◽  
Yayi Suryo Prabandari ◽  
Trisasi Lestari
Keyword(s):  
Qualitative Research ◽  
Content Analysis ◽  
Cigarette Smoking ◽  
Phenomenological Approach ◽  
Smoking Habits ◽  
Community Perceptions ◽  
Serious Illness ◽  
The Public ◽  
Depth Interviews

Bima community perceptions on initiation of non-smoking area in Dara terminalPurposeThis study aimed to determine the passengers’ perceptions about the effort to authorize Dara terminal of Bima city as a non-smoking area.MethodsThis study was a qualitative research with a phenomenological approach. Data were collected by observation in August for 2 weeks and through in-depth interviews with 20 informants among terminal users. Data were analyzed using content analysis technique.ResultsTerminal users understand that: (1) smoking can cause serious illness and even can cause death, (2) the public are benefited from the terminal as a non-smoking area, because they can access the terminal without fear of the exposure, and (3) cooperation is needed with other parties to reduce the number of smokers in the terminal. Obstacles that may be present in this effort to authorize the non-smoking area are smoking habits in the terminal which are considered normal and traders who feel threatened because cigarette smoking is the goods that are often bought by smokers in the terminal. A non-smoking area is considered can be implemented if the regulation is realistic, well socialized to people, and the communities obey to the regulation.ConclusionsThe initiation of a non-smoking area in Dara terminal of Bima city can be accomplished if there is a policy of non-smoking areas, in cooperation with relevant parties and followed by a thorough socialization so that people who access the terminal can determine and adhere to the non-smoking area policies that will be formed.

Why I said #MeToo: An Exploration of the Purpose of Disclosure Among Indian Women

2021 ◽  
pp. 097152152110579
Author(s):  
Ekasmayi Esha Naresh ◽  
Dan Isaac Pothiyil ◽  
Syam Kaithavalappil Ravindran
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Social Issue ◽  
Sexual Abuse ◽  
Social Change ◽  
Cultural Context ◽  
Phenomenological Approach ◽  
Indian Women ◽  
The Public ◽  
Interpretative Phenomenological Approach

The surge of sexual abuse disclosures by women during the #MeToo movement raised awareness about an important social issue that has garnered much attention. However, apart from the changes the movement initiated, the issue of why women chose to disclose in the context of the movement has not been extensively examined. Why women disclose such a sensitive topic in the public domain, often via social media, within the Indian cultural context, where matters such as sexual abuse are considered taboo, warrants further examination. This article explores the reasons for disclosure among Indian women participating in the #MeToo movement, through qualitative research, using the interpretative phenomenological approach. The emergent themes include reactions to the injustice, expectations of validation and closure, addressing stigma, initiation of dialogue and social change, as well as expression of solidarity, as the purpose for which disclosures were undertaken.

Alfred Schutz's Perspective in Phenomenology Approach: Concepts, Characteristics, Methods and Examples

2021 ◽  
Vol 2 (1) ◽  
pp. 190-201
Author(s):  
Ruslan Rasid ◽  
Hilman Djafar ◽  
Budi Santoso
Keyword(s):  
Qualitative Research ◽  
Research Methodology ◽  
Social Life ◽  
Edmund Husserl ◽  
Phenomenological Approach ◽  
Alfred Schutz ◽  
Human Consciousness ◽  
Multiple Reality ◽  
Qualitative Research Methodology ◽  
Alfred Schütz

Alfred Schutz with his phenomenology introduced the concept of multiple reality. For Schutz, the reality in this world is not only in the reality of social life, but also includes fantasy reality, dream reality, etc. Therefore, the aim of this research is to analyze and describe how the concepts, characteristics, methods and examples of the use of the phenomenological approach in Alfred Schutz's perspective qualitative research methodology. The results of the study explain that the phenomenological approach pioneered by Edmund Husserl has a watchword: zuruck zu den sachen selbst (back to things themselves) that a method for explain phenomena in their purity, where these phenomena are anything that in some way appears in human consciousness . Whether in the form of something as a result of fiction or in the form of something real.

“I can’t just post anything I want”: Self-management of South Korean sports stars on social media

2021 ◽  
pp. 101269022110141
Author(s):  
Eunhye Yoo
Keyword(s):  
Social Media ◽  
Self Management ◽  
Public And Private ◽  
Daily Lives ◽  
The Public ◽  
South Korean ◽  
Digital Labor ◽  
Close Relationship ◽  
Study Participants ◽  
Depth Interviews

This study explores the influence and sociocultural meaning of self-management of South Korean sports stars in the context of their social media activity. The study utilizes netnography to analyze social media posts to determine the meaning of sports stars’ self-management. Data were collected through in-depth interviews with study participants. Ten South Korean sports stars, who are active users of Instagram, were selected as the study participants. Photographs, videos, and stories from their accounts—around 1800 posts in total—were analyzed. The results indicated that the sports stars attempted to share their daily lives on social media to build a close relationship with the public. Moreover, they used their accounts to publicize their commercialized selves and to promote their sponsors. They uploaded only strictly composed and curated posts on their accounts as a form of self-censorship. Finally, it was determined that digital labor was used for self-management on social media, where there is no distinction between public and private territory. A sports star has become a self-living commercial today, and self-management is now a prerequisite for survival. Thus, self-management on social media has become a requirement for sports stars.

Public relations in the age of data: corporate perspectives on social media analytics (SMA)

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Kathy R. Fitzpatrick ◽  
Paula L. Weissman
Keyword(s):  
Social Media ◽  
Public Relations ◽  
Social Media Analytics ◽  
Content Type ◽  
The Public ◽  
Management Function ◽  
Use Of Social Media ◽  
The Impact ◽  
Corporate Brands ◽  
Depth Interviews

PurposeThe aim of this study was to understand how public relations leaders view and use social media analytics (SMA) and the impact of SMA on the public relations function.Design/methodology/approachThe research involved in-depth interviews with chief communication officers (CCOs) from leading multinational corporate brands.FindingsThe findings revealed that although CCOs perceive social media analytics as strategically important to the advancement of public relations, the use of social media data is slowed by challenges associated with building SMA capacity.Theoretical and practical implications – The research extends public relations theory on public relations as a strategic management function and provides practical insights for building SMA capabilities.Originality/valueThe study is among the first to provide empirical evidence of how companies are using social media analytics to enhance public relations efforts.

scholarly journals Narrative Analysis of Marketing Communication Y2K Music School and Studio on Social Media

InterKomunika ◽  
2017 ◽  
Vol 2 (2) ◽  
pp. 160
Author(s):  
Tuti Widiastuti ◽  
Poppy Ruliana
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Narrative Analysis ◽  
Marketing Communication ◽  
Marketing Activity ◽  
Literature Study ◽  
Online Data ◽  
Music School ◽  
Data Tracking ◽  
Depth Interviews

This research was conducted to find out how the branding activity done by Y2K Music School and Studio through social media account Instagram @ y2kstudio. This research would like to examine more deeply related to marketing activity such as what applied Y2K Music School and Studio in building brand Y2K Music School and Studio as a music school through its official Instagram. There is also a method used in this research is a method of narrative analysis which is a method in the field of qualitative research. The data were collected using literature study on textbooks, online data tracking, and in-depth interviews on key informants related to the study. The results of this study states that the form of branding activities conducted by Y2K Music School and Studio through social media accounts Instagram @ y2kstudio is a marketing communication in the form of delivering information with positive ambiance related Y2K Music School and Studio and also in the form of information delivery activities related promotions which is currently running at Y2K Music School and Studio.

scholarly journals Persepsi Wisatawan Terhadap Akun Media Sosial Instagram @Watuamben

Media Wisata ◽  
2021 ◽  
Vol 16 (1) ◽  
Author(s):  
Nuharani K ◽  
Dessy Rahmawati
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Natural Landscape ◽  
Nature Tourism ◽  
The Public ◽  
Tourist Destinations ◽  
The Media ◽  
Tourism Destinations ◽  
The Village ◽  
Interview Questionnaire

Natural tourism destinations Watu Amben is tourist destinations which presents a panorama of the natural landscape which is located in the village of Pandeyan, district Piyungan, Bantul. One of the efforts made by the Manager of Watu Amben to introduce these tourist destinations to the public is using social media Instagram. Based on the foregoing, the researchers conducted a study with the title "Tourist Perception of Social Media Account Instagram@watuamben". Research methods used in this research is qualitative research. This research was conducted in nature tourism Watu Amben, with data collection techniques observation, interview, questionnaire and the documentation. The interviews addressed to account manager Instagram @watuamben and also tourists coming to Watu Amben, while questionnaires addressed to tourists visiting the Watu Amben. The purpose of this research is to know the visitor's perception of social media account Instagram @watuamben. The result of this research is that the pictures or videos that uploaded in Instagram by @watuamben could change the tourist perspective about tour destination waktu ambrn when they see the pictures and the videos. Also, the researchers hope that the administrators of Instagram account @watuamben could use the media social to introduce the tour destination watu amben to publiceffectively

scholarly journals PUBLIC PERCEPTION OF IMMIGRATION CONTENT ON SOCIAL MEDIA INSTAGRAM AT THE TPI EAST JAKARTA CLASS I IMMIGRATION OFFICE

2019 ◽  
Vol 1 (2) ◽  
pp. 81-92
Author(s):  
Muhammad Aditya Majdi
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Research Method ◽  
Public Perception ◽  
Public Perceptions ◽  
Class I ◽  
Learning Material ◽  
Quality Of Information ◽  
The Public

Public perception of immigration content at the TPI East Jakarta Class I Immigration Office is very important in determining the quality of information and understanding of immigration provided to the public by focusing on social media Instagram. With some literacy regarding public perceptions it can produce a public view of immigration content that has been disseminated through social media Instagram TPI Class I Immigration Office, East Jakarta. This can be used as study and learning material in seeing some of the shortcomings that must be addressed by the TPI East Jakarta Class I Immigration Office regarding public perceptions of immigration content. With the descriptive qualitative research method, it explains that there are still gaps or shortcomings of immigration content disseminated through social media Instagram TPI Class I Immigration Office, East Jakarta. So it is very necessary to make several further research studies related to public perceptions of immigration content so as to harmonize understanding between the information provider and the recipient of the information.  

scholarly journals Integrasi Program Dakwah dan Budaya: Studi Etnografi Virtual Mediamorfosis Radio Nada FM Sumenep Madura

2019 ◽  
Vol 9 (2) ◽  
pp. 238-263
Author(s):  
Zainal Abidin Achmad.
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Religious Beliefs ◽  
Virtual Ethnography ◽  
The Public ◽  
Fm Radio ◽  
Networked Society

This article examines how the pattern of mediamorfosis of Nada FM Radio Sumenep, particularly in regard to the integration between Islamic preaching programs and Madura cultural programs as well as the form of interaction between listeners and radio institutions within a networked society. This article resulted from qualitative research using virtual ethnography. The findings revealed that the pattern of mediamorfosis using streaming, Facebook, Twitter, Instagram, and WhatsApp. Second, making the program aimed at strengthening Islamic religious beliefs while maintaining Madura culture. Third, connectivity in a networked society makes the communication of the parties equal, intimate and open to the public. Forth, listeners prefer to use WhatsApp to express criticism, including with regard to the suitability of the da'wah theme and the choice of social media.

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