DEVELOPMENT OF TOURISM IN THE RUSSIAN FEDERATION AS A VECTOR FOR REALIZING THE TOURIST POTENTIAL IN THE REGIONS
The tourism industry is an important element of the socio-economic development of the regions of our state at the present stage. In this regard, it is necessary to determine the priority areas for the implementation of the tourist potential in the Russian Federation. The purpose of the article is to analyze the prospects for achieving the target indicators of increasing internal and incoming flows in the regions of Russia. The authors structured the main problems and barriers to the development of tourism in Russia. Attention is focused on the development of automobile tourism and the need to create conditions for this, including legal support tools, the development of service infrastructure, concessional lending, the development of special routes and accompanied by communication support in the mass media. As a result of the study, it was found that with the approval of the national project "Tourism and the hospitality industry" and the separation of the Federal Agency for Tourism into an independent executive body with the necessary powers in the field of regulation and development of tourism, the tourism industry has acquired a strategic character. In this regard, it is necessary to link the priority tasks of the Strategy with the provisions of the national project and regional programs for tourism development.