scholarly journals STRATEGIES FOR TOURISM DEVELOPMENT IN RUSSIAN REGIONS

2017 ◽  
Vol 11 (4) ◽  
pp. 6-17
Author(s):  
Юлия ВЛАДЫКИНА ◽  
Julija VLADYKINA
Keyword(s):  
Tourism Development ◽  
Development Program ◽  
Institutional Development ◽  
Tourism Industry ◽  
Russian Regions ◽  
Investment Activity ◽  
Short Period ◽  
Wide Range ◽  
Tourist Flows ◽  
Recreational Resources

The article analyzes the tourism industry development in Russian regions, taking into account the different approaches to the existing strategies of territorial planning in tourist and hotel spheres. The internal tourist market is dynamically growing and embraces new recreational destinations, however, the economic efficiency and investment activity of these territories still depends on the level of institutional development of the socio-economic system and inter-branch communications. Institutional regulation of the tourist territory, on the one hand, develops and promotes the investment attractiveness of tourist and recreational resources, and on the other hand, stimulates and regulates tourist flows. The subjects-participants of the interaction not only enhance competitiveness and brand recognition, but contribute to the effective promotion of territorial initiatives in the state and investment structures. The article also discusses various approaches to centralized strategy of the tourism industry within the framework of the unified Tourism Development Program in the Russian Federation. The author believes that the problem of forming tourism destinations and clusters, which are necessary for the integrated involvement of the territory in tourism, is multilevel in nature. It covers a wide range of issues starting with the stage of the forming and assessing the register of tourist and recreational resources and ending with the overall coordination of spatial planning. There is no uniform methodology for assessing territorial tourist resources and unambiguous approaches to observing the results of the social and economic activities of the tourist industry in destinations. Nevertheless, many regions have already formed conditions for increasing the mass tourist flow and the development of domestic and inbound tourism products. At the moment, there are some very vivid examples of the intensive attraction of tourist flows in destinations in a fairly short period of time; the article considers exactly such results

scholarly journals INVESTMENT ATTRACTION OF RUSSIAN REGIONS FOR THE DOMESTIC TOURISM DEVELOPMENT: ELABORATING ESTIMATION INDICATORS

2017 ◽  
Vol 11 (3) ◽  
pp. 27-41 ◽  
Author(s):  
Олег Афанасьев ◽  
Oleg Afanasev ◽  
Матвей Оборин ◽  
Matvey Oborin ◽  
Елена ШМАН Елена Юрьевна ◽  
...  
Keyword(s):  
Russian Federation ◽  
Tourism Development ◽  
Tourism Industry ◽  
Russian Regions ◽  
Estimation Model ◽  
Investment Activity ◽  
Universal System ◽  
Tourism Sector ◽  
Domestic Tourism ◽  
The Russian Federation

The main mechanism for the tourism industry development both in the country and in the certain region is investment. The authors define the investment attractiveness estimation of the regions for the domestic tourism development as a system of indicators that comprehensively reflect the potential for investment, based on the investor’s strategic objectives and accounting for profitability, future cash flows and the level of risk. The article contains a number of basic methodological provisions that must be taken into account when elaborating a system of such indicators. For today the investment attractiveness estimation system of the regions for the domestic tourism development does not yet exist, whereas for many other industries and spheres of the economy, such systems have been developed to a sufficient extent. The scientific literature gives insufficient attention to the issue of assessing the regional investment attractiveness of the tourism sector. The authors make an attempt to create the universal system of parameters and estimated indicators, allowing to form understanding of the degree of tourism sector investment attractiveness of particular entities in the Russian Federation. The article offers the tourism investment attractiveness estimation model for the Russian regions based on the data of the Federal State Statistics Service. This model has been tested on the example of three entities of the Russian Federation - Altai, Krasnodar and Perm regions. The obtained results indicate that the proposed system of indicators and the evaluation model is fairly objective and representative. The developed tourism investment attractiveness estimation model for a region can be widely applied in the practice of all participants of the investment process in the course of justifying and making decisions on investment activity in the tourism development in specific regions. Also, the offered model and the system of indicators will be useful in planning and creating regional programs for the tourism development

Perspective directions of development of local gastronomy tourism in the conditions of European integration

2020 ◽  
pp. 125-130
Author(s):  
Tetyana P. Yakhno ◽  
Ulyana A. Martynyuk
Keyword(s):  
Self Regulation ◽  
Tourism Development ◽  
State Regulation ◽  
Tourism Industry ◽  
Economic Interests ◽  
International Tourist ◽  
Rich Flora ◽  
Innovation Clusters ◽  
Recreational Resources ◽  
Further Development

The article identifies the main aspects of gastronomy tourism in Ukraine and in the world and possible prospects and trends for further development of gastronomy tourism in our country. The variety of gastronomic festivals and tours in the leading regions of the country available in Ukraine are analyzed. Factors and entities of development of gastronomic tourism in each region and the reasons of their uneven application are allocated. The perspective areas of gastronomy tourism development in Ukraine to create a promising and competitive product on the international market of tourist services are outlined. Ukraine as a new tourism destination is increasingly establishing itself on the tourists’ travel map. The information is supplemented by various ratings from international tourist guides, which recommend travelers to turn their eyes to Ukraine. In Ukraine, the tourism industry is in its infancy, but its operation has a significant impact on the economy and is quite promising. Ukraine has very promising conditions and opportunities for activating the tourist capacity, in particular, due to the availability of unique natural and recreational resources, historical and cultural monuments, rich flora and fauna, areas of various forms of recreation, interesting and delicious dishes. Forming the innovation clusters, which are groups of enterprises, firms, organizations, and institutions operating in one (or several related) business area by economic interests and regional characteristics is one of the perspective forms of economic integration and development in the tourism industry of Ukraine. The advantage and novelty of the cluster approach are that it provides significant importance to the microeconomic component, as well as the territorial and social aspects of economic development. In modern conditions, the improvement of methods of organizational, financial, and resource-based support for tourism development at the macro, meso-, and micro levels is highly relevant. The intensification of the tourism companies’ activity should be based on the expansion of the possibilities of regional investment processes management in the specified direction and the combination of efficient state regulation of the economy with market self-regulation.

scholarly journals Health tourism in Lviv region: current state and development prospects

2021 ◽  
Keyword(s):  
Medical Tourism ◽  
Objective Assessment ◽  
Problem Formulation ◽  
Tourism Industry ◽  
Health Improvement ◽  
Health Tourism ◽  
Main Research ◽  
Current State ◽  
Wide Range ◽  
Tourist Flows

Introduction. Health tourism is considered a kind of tourism which is carried out for the purpose of prevention of various diseases and the recreation and provides for guests accommodation in sanatorium-and-spa establishments. This is a special form of tourism, which includes providing medical treatment (often non-drug) or health improvement services. Problem formulation. Health tourism takes one of the leading places in the tourism industry. This is mostly caused by the increase in the population wellbeing. Analysis of recent research and publications. Studies of the development of health tourism in general and in the Lviv region in particular are presented in the works of many Ukrainian and foreign scientists. The article fulfilled the analysis of foreign and domestic sources, which allowed to identify the following ideas that are of interest for the study of health tourism in Lviv region and many other regions of Ukraine Highlighting previously unsolved parts of the overall problem. The fulfilled study allowed us to assess approaches to the analysis of the current state of health tourism in general and in the Lviv region in particular. The literature is dominated by the opinion that the resort sphere of Lviv region attracts tourists with both favorable prices and a wide range of available services. The issues of estimating the tourist flows coming into the territory of Lviv region were also considered. At the same time, insufficient attention was paid to the study of the status of medical tourism, to the substantiation of proposals aimed at optimizing the development and the improvement of functioning of spa resorts in Lviv region. Formulating the purpose of the paper. The focus of this paper will be set on an objective assessment of the current conditions of the tourism industry based on a quantitative analysis of available statistical data with cartographic and modern statistical methods. Presentation of the main research material. The main directions of formation and development of health tourism in the world are outlined. Cheap health care and leisure services are provided mainly in the resorts of Asia, Latin America and Australia, as well as in some European countries. This is due to the cost of labor, as well as global pricing mechanisms. The main stages in the development of health tourism in Lviv region are distinguished. The description of Lviv region as an arena for the development of health tourism is given. Spa resorts of Lviv region are attractive first of all by the prices, and also by the wide range of available services. The resort sphere of Lviv region has been studied. Tourist flows in the region are being characterized. Conclusions. The main means of popularizing spa resorts of Lviv region have been identified, including advertising, Internet sources, exhibitions, forums and conferences. The proposals have been worked out directed on optimization of development and improvement of functioning of spa resorts of the Lviv region.

scholarly journals MARKETING INSTRUMENTS FOR ENVIRONMENTAL DEVELOPMENT AGRICULTURAL TOURISM

2018 ◽  
Vol 20 (3(68)) ◽  
pp. 145-154
Author(s):  
E.L. MIHAILUK
Keyword(s):  
Rural Areas ◽  
Tourism Development ◽  
State Regulation ◽  
Tourism Industry ◽  
Regional Level ◽  
Rural Tourism ◽  
Main Task ◽  
Investment Projects ◽  
Natural Parks ◽  
Wide Range

Topicality. The article covers the issues of implementation of marketing tools for the development of the ecological direction of rural tourism. Tourism development can become a "catalyst" for economic growth in rural areas: tourism activity is attractive to small start-up investments, because for peasants who have very limited funds, this is a practically crucial moment; tourism is a profitable branch of economy with a high level of profitability, with a minimum payback period, which is very important for the quick income generation. Aim and tasks. The only way to solve systemic problems in the field of tourism is a strategically oriented state policy, the main task of which is to define tourism as one of the main priorities of the state, the introduction of economic and legal mechanisms for the successful conduct of tourism business, investment mechanisms for the development of tourism infrastructure, information and marketing activities with formation of tourist image of Ukraine. Research results. Results For the successful development of rural tourism and tourism in general in Ukraine, it is necessary to ensure the integrated development of territories, in particular the creation of favorable conditions for attracting investment in the development of tourism infrastructure by: monitoring investment proposals for the development of tourism infrastructure in the regions; preparation of a cathlass of investment projects in the field of tourism and resorts to represent potential domestic and foreign investors; the involvement of investment projects in the field of tourism and resorts in international fairs of investment projects. �wner village (guest) houses can not independently provide a wide range of leisure activities for their guests. Therefore, they need to cooperate with other structures that serve the guests of the village. Usually such partners are: � objects of community food (taverns, bars, roadside cafes); � owners of means of transport (traditional, retro options); � centers of folk crafts and crafts production; � artistic and ethno-folk groups; � municipal and private museums; � the administration of natural parks. Supporting the region in resource support: - cartographic and advertising-cartographic support, as a rule, is necessary at the level of the region (the only tourist area); - Information and advertising resources of the region (TV and other mass media, regional specialized sites, etc.); - training for tourism industry: effective coordination at the regional level; - Information and advisory support: effective organization at the regional level (including, with the involvement of external expertise, including international). Conclusions. In order to achieve the goals within the specified priority areas, it is necessary to ensure effective interaction of legal, organizational, economic and financial mechanisms of state regulation of tourism and resorts development. Prospects for rural tourism development in Ukraine appear to be potentially favorable given the presence of significant natural resources. �he flowering of rural recreation should take place under active cooperation with nature conservation institutions of a certain region (according to Article 9 of the Law of Ukraine "On the Nature Reserve Fund of Ukraine", subject to compliance with the environmental protection regime established by this Law and other acts of Ukrainian legislation, provides use them for recreational and other recreational purposes). Ukraine has powerful natural and recreational opportunities, for example, five biosphere reserves, national natural parks: Carpathian, Hutsulshchyna, Vyzhnytsky, Yavorivsky.

Sustainable Livelihood and Community Perception of Tourism Development: A Case Study of Langkawi Island, Malaysia

2014 ◽  
Vol 8 (1) ◽  
Author(s):  
NORLIDA HANIM MOHD SALLEH ◽  
SITI HAJAR MOHD IDRIS ◽  
REDZUAN OTHMAN ◽  
MOHD ABDULLAH ADNAN
Keyword(s):  
Tourism Development ◽  
Development Program ◽  
Tourism Industry ◽  
Financial Assets ◽  
Sustainable Livelihood ◽  
Community Perception ◽  
United Nations Development Program ◽  
Face To Face ◽  
Physical Assets ◽  
The Impact

This study is conducted in Langkawi Islands, Malaysia. Initially, majority ofthe people in the community are fisherfolks  and farmers. In 1987, the island hasbeen declared as one of Malaysia’s tax-duty zones. By this declaration, it led to the rapid growth of the tourism industry and changed the socioeconomic pattern of the community. This study is trying to evaluate the level of livelihood sustainabilityof the community and their perception on the impact of tourism developmentin Langkawi Island. Descriptive design of livelihood sustainability frameworkdeveloped by the United Nations Development Program (UNDP, 2005) and mean analysis were utilized. Under livelihood sustainability, four assets/indicators wereanalyzed, namely: human assets, financial assets, physical assets and social assets.As for community perception, it covers three aspects that are economic, social andenvironmental aspects. Face-to-face interviews involving a total of 493 respondentswere conducted in November-December 2011. The results indicate that thedevelopment of tourism in Langkawi Island bringsbenefits to the community in terms of the increment in their human, financial, physical and social assets.Community perception also supports that they gained economically, sociallyand environmentally benefits from the development of the tourism industry inLangkawi Island. Therefore, various incentives should be given to encourage theirinvolvement in this industry.Keywords: Tourism development, community perception, sustainable livelihood,descriptive design, Malaysia

scholarly journals Regional tourism infrastructure development in the state strategies

2018 ◽  
Vol 16 (4) ◽  
pp. 259-274 ◽  
Author(s):  
Mariana Petrova ◽  
Nadiya Dekhtyar ◽  
Oleksii Klok ◽  
Olha Loseva
Keyword(s):  
Development Strategy ◽  
Global Economy ◽  
Tourism Development ◽  
Development Program ◽  
World Market ◽  
Tourism Industry ◽  
The State ◽  
Infrastructure Development ◽  
The World ◽  
Macroeconomic Indicators

Purposeful and reasonable state vision of the long-term tourism development strategy determines the success of a country in the world market of tourist services. Many countries have officially approved program documents that clearly outline the main goals and objectives of the state policy in the sphere of tourism, highlighting the resource potential, recreational infrastructure and preferred consumer markets, but there may be no idea of respecting the interests of domestic consumers. The maintenance of local tourism infrastructure is becoming an increasingly important prerequisite for the country’s competitiveness, as mass tourism is now replaced by individual travels. The article is aimed at studying the dependencies between the main macroeconomic indicators of the tourism industry, assessing the efficiency of foreign trade. The correlation-regression and cluster analysis has been used in order to confirm or refute the hypothesis if the effectiveness of the state support of the national tourism industry is dependent on the stable functioning of the domestic tourism market, e.g. stimulation of travels by residents. Based on the main macroeconomic indicators of the tourism industry for 136 countries of the world and overview of some national tourism development program, the analysis output has rejected the direct correlation between the support of the domestic market and export potential of the national tourism industry, but has proved the significance of the inner consumer power during the periods of downturns in the global economy for strengthening the country’s export potential.

The udmurt republic regional tourism program-objective methods of management

10.12737/6688 ◽  
2014 ◽  
Vol 8 (6) ◽  
pp. 52-62
Author(s):  
Лариса Баталова ◽  
Larisa Batalova ◽  
Галина Мерзлякова ◽  
Galina Merzlyakova ◽  
Татьяна Оконникова ◽  
...  
Keyword(s):  
Management System ◽  
Tourism Development ◽  
Tourism Industry ◽  
Positive Development ◽  
Investment Activity ◽  
Tourism Management ◽  
Regional Tourism ◽  
Program Objective ◽  
Udmurt Republic ◽  
The Republic

The article presents the main results of scientific research, carried out with the Ministry of Education and Science of the Russian financial support, based on the fundamental part of State order, project code 1968.The article contents the step-by-step retrospective analysis of the Udmurt Republic regional tourism management system, and the modern management system formation process in the Udmurt Republic. The Udmurt Republic Regional tourism program-objective method of management, picked out by the Ministry of Physical Culture, Sports and Tourism U.R., provides the positive development dynamic of the tourism industry in the republic, based on the intermediate results of the objective program “The inner and entrance tourism development in the Udmurt Republic on 2012-2018 years” realization. The article is connected also with several ways of inner and entrance tourism development in the Republic, like: the tourism management in the Udmurt Republic as an interindustry complex; tourist-recreational resources information base as well as tourist infrastructure objects forming; the investment activity stimulation; and c.t.r.

scholarly journals SMALL BUSINESS AS A SOCIO-ECONOMIC BASIS FOR DEVELOPMENT OF TOURISM INDUSTRY IN THE REGION

2017 ◽  
pp. 105-112
Author(s):  
Tatyana Aleksandrovna Makarova ◽  
Elena Prokofievna Karlina ◽  
Yana Gennadievna Levina
Keyword(s):  
Small Businesses ◽  
Tourism Development ◽  
Business Environment ◽  
Tourism Industry ◽  
Entrepreneurial Activity ◽  
Objective Condition ◽  
Business Entities ◽  
Recreational Resources ◽  
Working Out ◽  
New Jobs

Tourism has a significant impact on economic development of the regions, encouraging the currency inflow into the country, creating new jobs, improving infrastructure. In this regard, creation of supporting business environment is an objective condition for the effective functioning of small businesses, which form the basis of entrepreneurial activity in tourism. The development of tourism entrepreneurship in the Astrakhan region is characterized by an increase in the number of subjects and objects of the tourist market, the number of tourists and volume of services provided, both due to the presence of unique natural and recreational resources and systemic interaction of subjects of small entrepreneurship within the tourism cluster. The analysis of tourism entrepreneurship in the region has identified a number of issues affecting tourism development: a high share of shadow business entities, monoproductivity, ineffective strategic management, absence of a unified system of state support, etc. The solution of these issues can be found due to the working out and implementing the strategy of tourism development, one aspect of which is the creation of a supporting business environment as a tool for improving the competitiveness of the tourism industry in the region.

scholarly journals Modern trends of marketing in tourist enterprises

2018 ◽  
Keyword(s):  
Information Technology ◽  
Marketing Strategy ◽  
Tourism Development ◽  
Tourism Industry ◽  
Marketing Management ◽  
Quality Requirements ◽  
Modern Information Technology ◽  
Tourist Flows ◽  
The World ◽  
Modern Information

The article analyzes modern marketing trends in tourist enterprises; studies the essence of the concepts "marketing" and "marketing in tourism". The peculiarities of marketing management at the enterprises of tourism industry are clarified through the prism of interpretations of modern scholars. The author gives specific characteristics of the tourist product and their influence on the marketing strategy of the tourist enterprise. The article also reveals the tendencies of tourism development at the world level within globalization, the main of which are the growth of tourist flows, increase of quality requirements and changes in the direction of tourist services, the growth of the diversity of tourist products, the use of modern information technology in the provision of tourist services.

scholarly journals Сurrent State and Territorial Patterns of Tourism Development in Italy

2020 ◽  
Author(s):  
Andrii Maister
Keyword(s):  
Tourism Development ◽  
Tourism Industry ◽  
International Tourism ◽  
Capital Investments ◽  
Alpine Regions ◽  
Positive Balance ◽  
Tourist Flows ◽  
Development Levels ◽  
Classification Of Regions ◽  
High Level

Tourism is a profitable sector of the economy, which, despite all current challenges, is rapidly developing and prioritized for the development of economic, social and cultural realms in many countries. Leading positions in international tourism are occupied by European countries, in particular Italy. The article analyzes the current state and territorial features of tourism development in Italy, considering natural, historical and cultural tourist recourses and country hotel fund. The analysis bases on such key indicators as the tourism contribution to gross domestic product, the tourism contribution to employment, the tourism capital investments, the tourism inbound (foreign) and outbound (abroad) volume, the international tourism receipts. The geographical structure of tourist flows in Italy is considered. The country has a considerable territorial differentiation in terms of tourism development. An integral index was calculated for Italy regions to evaluate tourism development level with subsequent classification of regions according to this indicator. The calculated indices allowed delimiting of the six groups of regions with high, higher than average, medium, lower than average, low and very low tourism development levels respectively. The features of tourism development in the regions of each group are revealed. In particular, the highest intensity of tourist arrivals is observed in the alpine regions of the country, which specialize in ski tourism. The high level of tourism development is also typical for the northern and central regions of the country. The lowest intensity of tourism is observed in the south-eastern regions of the country. In general, contemporary tourist development of the country is characterized with annual growth in the number of tourist arrivals, significant revenues from the tourism industry, positive balance of tourist flows, high share of tourism in the country’s GDP, formation of world-famous centers of tourism, high tourist rates. All this indicates that Italy remains one of the tourism leaders in the international tourism market.

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