scholarly journals Strategi Media Televisi dalam Menjalankan Corporate Social Responsibilities Jembatan Asa SCTV

PERSPEKTIF ◽  
2021 ◽  
Vol 10 (1) ◽  
pp. 272-279
Author(s):  
Bagoes Arie Oetomo ◽  
Enda Surya
Keyword(s):  
Research Method ◽  
Qualitative Method ◽  
Corporate Communication ◽  
Target Audience ◽  
Communication Strategy ◽  
Good Communication ◽  
The Public ◽  
Social Responsibilities ◽  
Corporate Transparency ◽  
Corporate Social

This study aims to know television in carrying out the CSR program of Jembatan Asa SCTV. The research method used is a qualitative method, using interview techniques with resource persons SCTV Corporate Communication. The targets of this CSR program are residents of Sipak Village, Jasinga District, Kab. Bogor. In this research, it was found that the strategy used for CSR. The Asa Bridge is an introduction to society or beliefs, selecting messages, determining methods as well as selecting and selecting media. However, the communication strategy included in the measured evaluation has not been carried out properly by SCTV. The conclusion of the research is that for the implementation of a good CSR program from planning to implementing it is not easy, good communication, good coordination, as well as qualified cooperation, within the company or external needs between companies and with interests is needed. The results and benefits obtained from the CSR program must be disseminated to the public for accountability and corporate transparency. Communication carried out in the CSR Asa SCTV program is carried out through a series of methods and activities to reach the target audience as the beneficiaries of the CSR program.

scholarly journals STRATEGI KOMUNIKASI TIM GUGUS TUGAS COVID-19 DALAM PELAKSANAAN PEMBATASAN SOSIAL BERSKALA BESAR (PSBB)

2021 ◽  
Vol 3 (2) ◽  
pp. 17-24
Author(s):  
Silmi Salimah ◽  
Reni Nuraeni, Ph.D. ◽  
Rizca Haqqu, M.Ikom.
Keyword(s):  
Local Government ◽  
Data Collection ◽  
Research Method ◽  
Qualitative Method ◽  
Large Scale ◽  
Task Force ◽  
Communication Strategy ◽  
The Public ◽  
The Right ◽  
The City

The purpose of this study was to determine the implementation of the communication strategy carried out by the Head of the Tasikmalaya City Covid-19 Cluster Team in the implementation of Large-Scale Social Restrictions (PSBB). The research method used is a qualitative method with data collection techniques interview, observation and documentation. The results showed that the implementation of the communication strategy carried out by the Task Force Team of the City of Tasikmalaya was in accordance with the indicators of the communication strategy ranging from the communicator determination strategy, message determination strategy, media determination strategy and audience determination strategy. The communication strategy implemented resulted in the fact that the spread of Covid-19 in Tasikmalaya City had decreased due to the implementation of discipline carried out by the apparatus as the Tasikmalaya City Covid-19 Task Force Team and communication that was conveyed to the public with the right strategy. The implementation of the communication strategy that has been carried out by the Task Force Team, the implementation of the report on the results of the Tasikmalaya City discipline presentation is reported directly to the Governor who is charged to Kominfo with the local Government.

scholarly journals Penerapan Prinsip-Prinsip Good Corporate Governance dan Corporate Social Responsibility di Hotel Grahadi Kuta

2020 ◽  
Vol 31 (4) ◽  
Author(s):  
I Gusti Ayu Adnya Pramita ◽  
I Gusti Ayu Made Asri Dwija Putri
Keyword(s):  
Research Method ◽  
Bottom Line ◽  
Significant Development ◽  
The Public ◽  
Social Responsibilities ◽  
Good Corporate Governance ◽  
Tourism Sector ◽  
Corporate Social ◽  
Business Sectors ◽  
Depth Interviews

GCG and CSR in the tourism sector especially in the hotels industries do not show a significant development compared to other business sectors. Since hotels are using natural resources and involving the community to support their business, therefore it is necessary for hotel industries to implement GCG within their internal management as well as implementing their social responsibilities for the public. This study.aims to determine the implementation of GCG and CSR principles at Grahadi Hotel Kuta Bali. Data in this study were obtained through interviews with informants namely GM, HRD and accounting staff. Data generated in the form of manuscripts from in-depth interviews. The research method used is descriptive qualitative. Findings of this research showed that: 1) the implementation of the GCG principles of Grahadi Kuta Bali Hotel is in accordance with the 5 GCG principles. 2) The implementation of CSR Grahadi Kuta Hotel is in accordance with the Triple Bottom Line principle.  Keywords: Implementation; GCG Principles; CSR Principles; Grahadi Hotel.

Corporate social responsibility (CSR) and the COVID-19 pandemic: organizational and managerial implications

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Archie B. Carroll
Keyword(s):  
Business World ◽  
Content Type ◽  
The Public ◽  
Social Responsibilities ◽  
News Reports ◽  
Stakeholder Groups ◽  
Global Pandemic ◽  
Managerial Implications ◽  
Corporate Social ◽  
The Impact

PurposeThe purpose of this paper is twofold: First, to provide an overview of the COVID-19 pandemic and its holistic impacts and implications for organizations and management. Second, to report what organizations have been doing via their corporate social responsibilities about the pandemic. Research implications for academics are offered.Design/methodology/approachThe approach taken in this article was to survey the literature and news reports about the impact of the COVID-19 pandemic and to summarize results. Further, the approach was to analyze these findings using my four-part CSR construct examining economic, legal, ethical and philanthropic impacts, implications, and responsibilities.FindingsIt was found that the COVID-19 pandemic has had important impacts and implications for most spheres or sectors of the business world. Employees, consumers and communities have been the most significantly affected, but other stakeholder groups in societies are being impacted as well. The global pandemic is putting CSR to the test, and the emerging evidence supports the idea that many companies are striving to reset their CSR thinking and initiatives to accommodate this crisis and to meet what the public expects of them.Originality/valueMuch of this paper involved reporting findings that have appeared in the literature and news. The originality involved interpreting and analyzing stakeholders affected, and how managers have been responding to these challenges. Strategic recommendations are offered.

The Role of Financial Performance in Corporate Reputation Management: An Analysis on the Press Releases Published by Corporations During the Pandemic

2021 ◽  
Author(s):  
Deniz Akbulut ◽  
Metin Enes Dönmez
Keyword(s):  
Financial Performance ◽  
Corporate Reputation ◽  
Performance Indicator ◽  
Corporate Communication ◽  
Communication Strategy ◽  
Reputation Management ◽  
Press Releases ◽  
The Public ◽  
The Press ◽  
The Face

As with all their assets, organizations need management when it comes to their reputation. Having a successful corporate reputation is closely related to how corporations manage their existing reputation. The main components of long-term corporate reputation are categorized as appealing to emotions, product and service quality, vision and leadership, financial performance, workplace environment and social responsibility (Fombrun et al., 2013: 253). Among these components, financial performance is positioned as one of the main factors that come to the fore especially in crisis situations. Financial performance is also an effective factor in building trust in all relationships established with the target audience. Therefore, organizations should reflect their financial performance with a good corporate communication strategy in order to create a solid corporate reputation based on trust. The Covid-19 pandemic, which affected the whole world in 2019, negatively affected many corporations in Turkey economically. In the face of this situation, which can be described as a global crisis, corporations carried out corporate communication activities that support corporate reputation management in order to turn the crisis into an opportunity. It is seen that especially the financial performances of the corporations are highlighted among these activities carried out with the aim of strengthening the positive image of the corporations in the eyes of their stakeholders and the public. Within the scope of this research, the press releases published by five companies operating within the automotive sector in Turkey, among the sectors given in the Sectoral Impact of Covid 19 on the Economy report of Global Times (2020), were examined through the content analysis method in the context of financial performance indicators. The purpose of the research is to reveal how organizations reflect their strategies, which include the elements that reflect their financial performance in their press releases, to the public. As a result of the research, the financial performance indicator that took the most place in all the press releases examined was determined as “competitive advantage”.

scholarly journals The Corporate Social Responsibility in Lidl’s Communication Campaigns in Croatia and the UK

2016 ◽  
Author(s):  
Martina Topic ◽  
Ralph Tench
Keyword(s):  
Management Strategy ◽  
Communication Strategy ◽  
Communication Management ◽  
The Public ◽  
Csr Communication ◽  
The Social ◽  
Depth Analysis ◽  
Communication Campaigns ◽  
The Uk ◽  
Corporate Social

The purpose of the paper was to investigate whether Lidl uses CSR communication in their Advertising and Communication Campaigns in two different business contexts, and if so, how. The paper built upon existing analyses of CSR Communication by analysing Lidl’s websites in both countries, and went step forward and analysed TV adverts of the company in both countries as well. The analysis discovered importance of the social context in using CSR to promote business, as well as a different communication management strategy where Lidl does not communicate with UK public as extensively as with the Croatian public due to different views on the CSR communication. An in-depth analysis of TV adverts of Lidl in Croatia and the UK using their YouTube channel with all promoted TV adverts, as well as official websites of Lidl in both countries was conducted. The findings were analysed using the qualitative method of thematic, contextual analysis. The findings reveal that CSR is used as an argument to foster sales and consumer trust in Croatia but not in the UK. The communication management strategy is different in two countries due to different views of the public about CSR Communication, and Lidl's Communication strategy is designed accordingly.

scholarly journals A Commitment to Public Office Ethics Reduces the Administrative Corruption Manifestation in Sudan

2021 ◽  
Vol 11 (1) ◽  
pp. 54-62
Author(s):  
Zuly Qodir ◽  
Adil Hasan Ibrahim
Keyword(s):  
Public Sector ◽  
Literature Review ◽  
Private Sector ◽  
Qualitative Method ◽  
Internet Access ◽  
Government Agencies ◽  
Public Office ◽  
The Public ◽  
Corporate Transparency ◽  
Descriptive Approach

This paper dealt with the issue of a commitment to the public office ethics reduces the administrative corruption manifestations in Sudan. The purpose of this paper is to find out what are the administrative corruption manifestations and how the commitment to the public office ethics contributes in the decreasing of administrative corruption forms. This paper depends on the literature review and uses descriptive approach in order to describe the forms of corruption which are related to the administration. Qualitative method has been followed in this work because, according to the view of the researcher, it is acceptable for this kind of study. The findings show that, embezzlement, extortion, exploitation of public position, forgery, deception, mediation, nepotism, favouritism and gifts to the public office are all shapes of administrative corruption that are pervasive in Sudan, Also, it indicates that, high levels of corporate transparency (auditing and reporting) and high Internet access can be beneficial in Sudan, that by combating corruption in the public sector and adopting effective policies to encourage the development of the private sector. Likewise, increase of salaries and wages for public sector workers can contribute in corruption reduction.  The study recommends strongly to implement the principles of ethics of public offices, and law should be set in order to organize the bad morals of individuals in government agencies in Sudan.

scholarly journals Communication Strategy of North Sumatera’s Police on Proactive Socialization Activities for Acceptance of Prospective Members of the State Police of the Republic of Indonesia in 2020

2020 ◽  
Vol 7 (10) ◽  
pp. 662
Author(s):  
Melda Rahmi ◽  
Lusiana Andriani Lubis
Keyword(s):  
Research Method ◽  
Qualitative Approach ◽  
Communication Strategy ◽  
Phenomenological Method ◽  
The Public ◽  
The North ◽  
Budget Support ◽  
The Republic ◽  
National Police ◽  
North Sumatra

This study aims to analyze the communication strategies and barriers of the proactive socialization team in capturing high-achieving Polri candidates at the North Sumatra Regional Police in 2020. The research method used a qualitative approach with the phenomenological method. Data collection techniques in this study were interviews and observations, then checking the validity of the data by using triangulation techniques. The results of the study show that the communication strategy created is an attempt by the National Police to be able to provide early notification to the public regarding Polri's acceptance and as a means of keeping people from exploiting the situation of acceptance for personal gain. Obstacles to the socialization team, including the inadequate budget support to be able to visit all schools in the North Sumatra province, the lack of support from the incumbent leadership (Kabag Sumda) at the time of proactive socialization activities in October 2019, Not making or compiling materials that should be made to be presented to students so that the students 'understanding and attention are more focused on what goals will be conveyed, the difficulty is to be able to coordinate with the school to be able to fill the time with expected proactive socialization activities and students' low enthusiasm and trust in the message what the socialization team wanted to convey regarding clean, transparent, accountable and humanist recruitment.

How to Communicate With Young People Today? The Results of the Survey of Communicative Behavior of Students of RUDN University

2017 ◽  
Vol 6 (6) ◽  
pp. 42-45 ◽  
Author(s):  
А. Глаголева ◽  
A. Glagoleva ◽  
Ю. Земская ◽  
Yu. Zemskaya ◽  
Е. Кузнецова ◽  
...  
Keyword(s):  
Young People ◽  
Process Improvement ◽  
Educational Program ◽  
World Economy ◽  
Corporate Communication ◽  
Target Audience ◽  
Point Of View ◽  
Communication Strategy ◽  
Communicative Behavior ◽  
People Today

In December 2016 the authors conducted a survey of the bachelor and master’s degree students of the Institute of World Economy and Business of People Friendship University of Russia (RUDN University). The aim of the study was to determine the evaluation of the reputation of the RUDN University by the target audience, the strengths and weaknesses of the education from the point of view of the students and the description of the priority of communicative models of information consumption. The study made recommendations for optimizing the learning process, improvement of the educational program. At the result of the study there was started the development of corporate communication strategy to improve the organization’s reputation in the specific target audience - an audience of consumers of educational products.

scholarly journals Analisis Kualitas Pelayanan Penerbitan Rekomendasi Izin Usaha Mikro Pada Kantor Camat Lae Parira Kabupaten Dairi

PERSPEKTIF ◽  
2021 ◽  
Vol 11 (1) ◽  
pp. 262-271
Author(s):  
Andy Penta Gracia Simbolon ◽  
Badaruddin Badaruddin ◽  
Nina Siti Salmaniah Siregar
Keyword(s):  
Quality Of Service ◽  
Research Method ◽  
Qualitative Method ◽  
Public Image ◽  
Service Work ◽  
Quality Of Services ◽  
District Office ◽  
The Public ◽  
Constraint Factors

The purpose of the study was to determine and analyze the quality of service for issuing micro business license recommendations and their constraints at the Lae Parira sub-district office, Dairi Regency. The research method used in this research is descriptive qualitative method, which is a method that only describes situations and events that aims to systematically describe the characteristics of a population or certain fields in a factual and accurate manner without looking for or explaining a relationship. The results of the study found that the quality of service for issuing recommendations for micro business licenses at the Lae Parira District Office of Dairi Regency was still not good. This can be seen from the complaints of the public or micro business actors who require licensing recommendations so that the general public has a negative view or picture of the agency. The constraint factors faced in improving the quality of services for issuing recommendations for micro business licenses are: the presence of officers who seek to obtain personal benefits from the licensing recommendation service process, employees do not try to avoid a negative public image of the institution so that many people are reluctant to deal with business administration, and lack of employee commitment to improving service quality so that employees tend to prioritize personal matters over service work to the community

scholarly journals SOSIALISASI PELUANG USAHA INFUSED WATER PADA MASA PANDEMI COVID-19 DI DESA PEMAGARSARI

2020 ◽  
Vol 4 (4) ◽  
pp. 434
Author(s):  
Lestari Safitri ◽  
Immas Nurhayati
Keyword(s):  
Health Education ◽  
Research Method ◽  
Qualitative Method ◽  
The Public ◽  
Business Opportunity ◽  
Business Opportunities

The Covid-19 pandemic that is currently happening has had a major impact on health, education and the economy, and has claimed many victims. The public must maintain their respective health so they are not exposed to the Covid-19 virus and stabilize their finances to survive. Infused water can be used as a business opportunity during a pandemic and helps people maintain endurance. This study aims to increase the knowledge of residents in Pemagarsari Village in opening business opportunities during the pandemic. The research method used in this study is a qualitative method. The results showed that the residents were very enthusiastic in the socialization of infused water business opportunities and increased their knowledge about infused water.

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