scholarly journals Digital Media Image of Business University Professor

2021 ◽  
Vol 30 (7) ◽  
pp. 91-104
Author(s):  
M. A. Lukashenko ◽  
N. V. Gromova ◽  
A. A. Ozhgikhina

Digitalization of business and society inevitably affects almost all spheres, and education is not an exception. New high-tech tools and solutions are rapidly coming into this industry, without which further development and implementation of the educational process is no longer possible. Today target audience of any educational organizations is informationally advanced and prefers to source useful information from social networks, often making business decisions based on it. Such conditions put forward new requirements for educational organizations to increase their activity in social networks and, above all, to form a digital image. Professors are the face of any educational organization. Inasmuch as they are the subjects who directly interact with students, their personal digital image plays an important role in shaping corporate image of the university. Relevance of this article is in the research of the digital image process formation by professors of business universities, which are the flagships and market-oriented subjects of local higher education.The article aims to identify the current state of forming the digital image of teachers of entrepreneurial universities in social networks. To achieve the goal, the article discusses the features of an entrepreneurial university and the characteristics of its corporate image, shows the need to form a teacher’s digital image and identifies strategies for such formation in social networks. The study of the activity of Russian entrepreneurial universities’ teachers in social networks was carried out and the comparison of the results with the similar activity of foreign universities’ teachers was made.

2020 ◽  
Vol 87 ◽  
pp. 00084
Author(s):  
V.A. Buzni ◽  
M.E. Ivanova ◽  
L.I. Abbasova

The article discusses issues related to the study of the main attributes of the modern digital media space – social networks. The key issue, which is reflected in this article, concerns the educational potential of social networks, as well as their abilities in the context of the system of professional training of modern, competitive and most relevant specialists. The essence and specificity of social networks, their segments, effects and developing areas are determined. The possibilities of using social networks in the modern educational process in universities are revealed, and the process of their use is actualized, their certain potential is emphasized, as well as the effectiveness and inefficiency of individual elements of social networks. The study was based on a questionnaire survey – one of the most statistically useful and significant methods for researching the impact and effectiveness of socially significant technologies used in any area. The questioning was carried out among the student and pedagogical communities of the Republic of Crimea through a questionnaire and a survey posted on the “Vkontakte” social network, receiving the priority attention of most students and teachers both for personal communication and for remote interaction for educational purposes. In total about 100 teachers and about 150 students from various Crimean universities, areas of training, forms of education took part in the survey. The topic of the questionnaire is “The determination of educational opportunities for using social networks in the modern educational space of the university” and “The identification of the most effective options for using social networks in the modern educational process of the university”. The respondents gave answers to the questionnaire questions anonymously and impartially, which guarantees the reliability and accuracy of the results obtained.


2020 ◽  
Vol 89-90 (4-5) ◽  
pp. 141-156
Author(s):  
Valentina Chupina ◽  
◽  
Tatyana Bannikova ◽  

. In recent years, the economy of both Russia and the whole world has been characterized by high dynamics of development. Digitalization, automation of production, the development of smart technologies lead to a significant reduction in jobs in organizations. New high-tech enterprises need a specialist capable of performing not only narrow professional functions. They need specialists who are able to go beyond the basic functions, ready for interprofessional interaction in the process of solving complex problems. Against this background, the problem of training transprofessionals becomes urgent for the sphere of vocational education. This article discusses the problem of an interdisciplinary, integrated approach to solving professional problems, associated with the need to develop meta-competencies among master students, formed on the basis of the theory of transprofessionalism in the appropriate organizational and pedagogical conditions. The purpose of the artivle is to substantiate the organizational and pedagogical conditions conducive to the development of transprofessional competencies in master students. The theoretical and methodological basis of the study was formed by the theory of professional development and transprofessionalism. The work used both theoretical (comparative analysis, analysis of scientific text and normative legal sources) and empirical research methods (included observation, content analysis of materials obtained as a result of a survey of the main participants in the educational process). Based on the data of the experimental search work, a complex of organizational and pedagogical conditions that contribute to the development of transprofessional competencies was identified and described: distance technologies, practice-oriented educational environment, multi-role activities of a teacher, reflexive technologies. The materials of the article can be useful for teachers participating in the implementation of educational master programs, as well as for the heads of educational organizations of higher education in the development of organizational and pedagogical decisions in the process of training masters-transprofessionals.


2020 ◽  
Vol 1 (1) ◽  
pp. 28-33
Author(s):  
Iu. V. Amelina ◽  
R. V. Amelin

The article discusses the prospects of role-playing games in the educational process to increase students’ motivation and involvement, as well as the possibility of modern information technologies (primarily social networks) for constructing innovative forms of such games. The author’s format of the live-action role-playing game is presented. It was developed and tested at the Saratov State University. It involves the integration of numerous educational tasks into a single plot, within which each participant plays a role and communicates with other participants to complete tasks. The main interaction, plot development and group activities occur in dialogs, conversations and groups of social networks. This approach has shown its viability in teaching legal disciplines, and also has prospects for use in IT education.


Author(s):  
E. V. Shevchuk ◽  
A. V. Shpak

The article describes experience of creating and implementing information-managing educational environment at university. The model of creating information-managing educational environment of university with elements of artificial intelligence and indicative management is described. This environment contributes to improve quality of training and management of educational processes and resources. The stages of creating and implementing information-managing educational environment are considered systemically, as continuous process focused on a consumer. The inhibitory and facilitating conditions for introduction of the model at university are described. To provide subject-oriented approach to the use of information resources of environment, recommended clusters of information subsystems for each category of users are described.Practically implemented scientific and methodological recommendations for subjects of educational process to overcome resistance to innovations introduced in educational organizations are proposed.Features of adaptation of the developed information-managing educational environment for schools are presented.


Author(s):  
E. V. Karmanova

The technology of blended learning is one of the modern trends in education both in the world and in Russia. The article explores the various possibilities of blended learning technology. As a means of implementing online learning, it is proposed to use LMS Moodle, which is widely used among educational organizations. The categorization of the main elements of Moodle from the perspective of the organization of pedagogical control, forms of presentation of teaching materials is presented. Examples of the use of basic resources and elements of Moodle in the educational process are given. The interactive properties of individual elements those allow you to more effectively implement online learning in blended learning technology are revealed. An approach is proposed to understand the essence of blended learning technology as a technology that allows to activate a student’s activities in the framework of full-time education by using online training and transferring (from full-time education) those activities that students are able to implement in the absence of a teacher.


Author(s):  
Adi Mora Lubis ◽  
Nelly Astuti Hasibuan ◽  
Imam Saputra

Digital imagery is a two-dimensional image process through a digital computer that is used to manipulate and modify images in various ways. Photos are examples of two-dimensional images that can be processed easily. Each photo in the form of a digital image can be processed through a specific software. In the water environment, the light factor greatly influences the results of the quality of the image obtained. With the deepening of underwater shooting, the results obtained will be the darker the quality of the underwater image. . uneven lighting and bluish tones. One of the factors that influence the recognition results in pattern recognition is the quality of the image that is inputted. The image acquired from the source does not always have good quality. The process of repairing digital images that experience interference in lighting. The lighting repair process uses homomorphic filtering and uses contrast striching and will compare the quality of both methods and test to prove the results of image quality between homomorphic filtering and contrast streching. Until later the results of both methods can be seen which is better. homomorphic filtering and contrast stretching can produce image improvements with pretty good performance.Keywords: Digital Image, Underwater Image, Homomorphic Filtering, Contrast Streching, Matlab R2010a


2020 ◽  
Vol 1 (11(80)) ◽  
pp. 28-31
Author(s):  
A. Sehpeyan

With the advent of modern Internet technologies, the ways of teaching Russian as a foreign language are changing rapidly. Social networks become part of the educational process and serve as a tool for creating new creative tasks aimed at developing cross-cultural competence. Modern technologies help to prepare students to communicate with representatives of other cultures, create situations that are close to those that exist in the natural cultural environment. This article discusses ways to use social networks to develop cross-cultural competence.


Author(s):  
Dmytro Dzvinchuk

The article considers some psychological, pedagogical and technical aspects of the introduction of distance learning. It is emphasized that the main purpose of creating a system of distance education is to ensure free access to educational resources through the use of modern information technologies and social networks and to create conditions for citizens to exercise their rights to education. The main disadvantages of distance education are depersonalization, lack of proper motivation of participants in the educational process, loss of educational and socialization functions of education, hyperbolization of independent work, low level of control over the educational process.


2021 ◽  
pp. 102-109
Author(s):  
Evgeniya Valerievna Velichko ◽  
◽  
Nadezhda Semyonovna Ageeva ◽  
Olga Nikolaevna Terentyeva ◽  
◽  
...  

The educational process, not only in our country, but also in the world, has undergone drastic changes since March 2020. The total transition from traditional classroom classes to distance education occurred due to the threat of the coronavirus pandemic (COVID-19). The changes affected not only the learning process, but also the innovative activities that were implemented in educational organizations. The purpose of this article is to describe and analyze the experience of spreading innovations in schools in the city of Krasnoyarsk during the pandemic to identify related problems and ways to solve them. The main idea of the work is to study the transformation of the phenomenon of educational innovations in school education in the context of universal distance learning. Within the framework of the study, the possibility of organizing distance learning and conducting innovative activities during the pandemic was monitored. The survey was conducted for all educational organizations in the city of Krasnoyarsk. Secondary analysis and interpretation of the survey results, systematization and classification of the theoretical and factual materials used, analysis of management practices and experience of educational organizations in the conditions of extreme transition to remote mode were carried out, which together made up the author’s research result. In the course of the work, the key problems faced by the education system of the city of Krasnoyarsk during the transition to remote operation were also identified.


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