scholarly journals STRATEGI KOMUNIKASI POLITIK KOMISI PEMILIHAN UMUM DAERAH (KPUD) KABUPATEN TEMANGGUNG DALAM PILKADA JATENG 2013

2020 ◽  
Vol 3 (2) ◽  
pp. 207-223
Author(s):  
Nur Sofyan
Keyword(s):  
Information Theory ◽  
Political Participation ◽  
Citizen Participation ◽  
Political Communication ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Central Java ◽  
Depth Interview ◽  
Organizational Information ◽  
Election Commission

AbstrakSalah satu tantangan terbesar dalam penyelenggaraan  pemilihan kepala daerah (Gubernur  dan Wakil  Gubernur)  di  Jawa  Tengah   adalah rendahnya  tingkat partisipasi  politik.  Tingkat partisipasi  masyarakat Jawa  Tengah  yang  rendah menjadi hambatan bagi penyelenggara pemilu tingkat daerah. Tujuan penelitian ini adalah mendeskripsikan strategi komunikasi politik yang dilakukan oleh KPUD Kab. Temanggung    dalam   Pilkada   Jateng   2013   dan   2018.   Penelitian ini menggunakan   teori Organizational  Information Theory dan strategi Komunikasi Politik dengan  pendekatan  merawat  ketokohan, memantapkan  kelembagaan politik,   menciptakan kebersamaan,    dan  membangun   konsensus,   sehingga penelitian   ini   diharapkan  memberikan manfaat   bagi   perkembangan   kajian strategi  komunikasi  politik di tingkat kelembagaan penyelenggaraan  pemilihan umum. Jenis penelitian ini kualitatif deskriptif dengan minat studi kasus intrinsik. Teknik pengumpulan data menggunakan wawancara mendalam, studi dokumen serta observasi yang berperan pasif. Kriteria pengambilan data didasarkan pada pemilihan informan dengan kriteria tertentu. Teknik analisis data menggunakan analisis penjodohan pola. Uji validitas data dilakukan dengan cara serentak menggunakan  data  dengan karakter  sama.  Hasil penelitian  ini  membuktikan bahwa  kohesivitas dalam  strategi  komunikasi  politik  tidak  hanya diletakkan dalam aspek membangun kebersamaan dalam mencapai tujuan politik penyelenggaraan Pilkada, namun diletakkan juga pada merawat ketokohan, membangun konsensus dan memantapkan kelembagaan. Dengan demikian hasil dari  strategi  komunikasi politik  akan  memiliki  nilai  optimal  untuk  mencapai tujuan politik kelembagaan. Kata   kunci:      Ambiguitas   informasi,   Kebersamaan,   Kohesivitas   ketokohan, Partisipasi politik, Strategi komunikasi politik AbstractThe biggest challenge in organizing an election of the regional heads (Pilkada), including   the election   of  Governor   and   Deputy  Governor   in  Central   Java, Indonesia, is because of the low levels of public’ political participation. That case has become a challenge faced by regional election organizers of the province. In contrast,   Temanggung  shows   significant   data   on   its citizen   participation compared  to other districts  in Central  Java.  This research  used Organizational Information Theory and political communication strategy by approaching cohesiveness figure, creating togetherness, and build consensus, so that aims to explore the political communication strategy conducted by the Regional Election Commission  KPUD of Temanggung  Province  Pilkada in  2013  and  2018.  This research is expected to provide insights to the development of political communication strategies studies. This descriptive qualitative research employed an intrinsic case study as the research design. Post-positivism  was employed as the research  paradigm.  Research  respondents  and documentation  became  the source of data.  Data were gathered through an in-depth interview, a document analysis,  and  an observation.  This  research  shows  that the  cohesiveness  of political  communication   strategies is  not  only influenced  by  the  aspects  of building  togetherness  in achieving political  objectives of the elections  but also caring for the characters, build a consensus and establish the institutions.Keywords:  Ambiguity  of information,  Cohesiveness  figure, Political communication strategies, Political participation, Togetherness

scholarly journals STRATEGI KOMUNIKASI VISIONET DALAM MEMBANGUN CITRA UNTUK GENERASI MILENIAL

2019 ◽  
Vol 4 (2) ◽  
pp. 167
Author(s):  
Dewi Sartika Karo-karo ◽  
Lina Sinatra Wijaya
Keyword(s):  
Qualitative Research ◽  
Social Media ◽  
Positive Impact ◽  
Communication Strategies ◽  
Internal Communication ◽  
Communication Strategy ◽  
Printed Media ◽  
Depth Interview ◽  
Internal Relations ◽  
Employer Brand

This study aims to describe the communication strategies carried out by VisioNet. The communication strategy applied, has a positive impact on both company members and prospective employees especially the millennial generations. This is a descriptive qualitative research. For gathering the data, the in depth-interview to the millennials generations is used. The results of this study indicate that VisioNet carried out the communication strategy through various media, such as social media (Instagram, facebook, youtube) and printed media (brochures, bulletins, x-banners, banners). In addition, Internal communication through seminars and general classes is also used to build the internal relations with the employees. VisioNet also carries out an employer brand through website, social media, job fair, newsletter/release, publication, seminar general classes and also some events to build the image of the company among the target audience.

scholarly journals Strategi Komunikasi Politik Calon Legislatif Perempuan Dalam Memperoleh Dukungan Publik Pada Pemilihan Legislatif Tahun 2019 di Kalimantan Selatan

2019 ◽  
Vol 23 (2) ◽  
pp. 109-126
Author(s):  
Novaria Maulia ◽  
Atika Atika ◽  
Nining Nadya Rukmana Sari
Keyword(s):  
Political Communication ◽  
House Of Representatives ◽  
Women Politicians ◽  
Communication Strategy ◽  
Legislative Elections ◽  
Community Members ◽  
Political Messages ◽  
Political Communications ◽  
The People ◽  
Depth Interview

This research aimed to find out communication strategy which was used by women politicians as legislative candidates in gathering people’s supports on South Kalimantan Legislative Elections 2019. The research used descriptive qualitative approach. Data was collected by depth interview to three types of informants, Regional House of Representatives Banjarmasin City candidates, Regional House of Representatives Banjarbaru City candidates, and voters side. The result of the research showed that some elements of political communications related to women legislative candidate’s communication strategies in getting votes. Women legislative candidates with their team as political communicators while in legislative elections campaign. Political messages, delivered to the people, were focusing on health welfare, women empowerment, and children educations. Besides personal and community communications, their use online media such as Whatsapp, Facebook, Instagram, and other social medias, furthermore they used outdoor media such as billboard. Legislative candidates Political targets are widely, because the targets were not only women. The targets college students, community members, and other community groups. Political communication strategy, used by women legislative candidates in gathering people’s supports, was horizontal political communication strategy. The strategy descripted as position of political communicators (legislative candidates) and communicans (people) relatively balance (give and take position).Keywords: communication strategy, political communication, women legislative candidates ABSTRAKPenelitian ini bertujuan untuk mengetahui strategi komunikasi yang digunakan oleh Politisi Perempuan sebagai Calon Legislatif (Caleg) dalam memperoleh dukungan publik pada pemilihan legislatif Tahun 2019 di Kalimantan Selatan. Penelitian menggunakan pendekatan kualitatif deskriptif. Data dikumpulkan menggunakan teknik wawancara kepada tiga pihak informan, yaitu Caleg DPRD Kota Banjarmasin, Caleg DPRD Kota Banjarbaru, dan dari pemilih. Hasil penelitian mengungkapkan sejumlah unsur-unsur komunikasi politik sehubungan dengan strategi komunikasi Caleg perempuan dalam memperoleh dukungan publik. Caleg perempuan bersama timnya bertindak sebagai komunikator politik selama proses kampanye pemilihan legislatif. Pesan politik yang disampaikan kepada masyarakat fokus pada bidang kesehatan, kesejahteraan, pemberdayaan perempuan, dan pendidikan anak. Adapun saluran yang digunakan, selain komunikasi personal dan kelompok, juga menggunakan media berbasis online seperti whatsapp, facebook, instagram, dan media sosial lainnya, serta menggunakan media luar ruang seperti baliho. Sasaran atau target politik para caleg terbilang cukup luas, karena tidak dibatasi oleh target dari kelompok perempuan saja, namun lebih umum mulai dari kelompok pelajar/mahasiswa, anggota komunitas, dan kelompok masyarakat lainnya. Strategi komunikasi politik yang digunakan para caleg perempuan dalam memperoleh dukungan publik adalah strategi komunikasi politik horizontal, posisi antara komunikator politik dalam hal ini Caleg dan komunikan (masyarakat) relatif seimbang (saling memberi dan menerima).Kata kunci: strategi komunikasi, komunikasi politik, caleg perempuan

Political communication strategies of sub-Saharan Africa nationalist movements in the era of (de)colonization: The case of the UPC in Cameroon (1948‐56)

2020 ◽  
Vol 12 (2) ◽  
pp. 123-136 ◽  
Author(s):  
Christian Tatchou Nounkeu
Keyword(s):  
Political Communication ◽  
Communication Strategies ◽  
Communication Strategy ◽  
Sub Saharan Africa ◽  
The Political ◽  
Political Messages ◽  
Media System ◽  
French Colonial ◽  
Sub Saharan ◽  
The Masses

This article is about the political communication strategies of the Union des Populations du Cameroun (UPC), a political party in Cameroon which fought for the independence of the country. We particularly focus on the communication channels used by the UPC to transmit political messages, in a context marked by severe administrative repression and restrictions of freedom of press and expression. Theoretically, our article relies on the concept of media system. Methodologically, we use text analysis to map the choices of the UPC. The period of analysis ranges from 1948 when the UPC was created to 1956 when the party was banned by the colonial authorities. The results show that the political communication strategy of the UPC mainly gave preference to letter writing to mobilize the masses. In addition, the UPC owned several newspapers to cover its activities and criticize the French colonial administration in Cameroon.

Campaigning and Governing: An Analysis of Berlusconi's Rhetorical Leadership

Modern Italy ◽  
2005 ◽  
Vol 10 (1) ◽  
pp. 75-93 ◽  
Author(s):  
Franca Roncarolo
Keyword(s):  
Political Communication ◽  
Communication Strategies ◽  
Analytical Framework ◽  
Communication Strategy ◽  
Communication Process ◽  
Permanent Campaign ◽  
Political Consensus ◽  
Strong Commitment ◽  
Election Victory ◽  
Silvio Berlusconi

SummaryThis article explores the communication strategy of Silvio Berlusconi through the analytical framework of the ‘permanent campaign’ model. Beginning with the distinction between ‘personal popularity’ and ‘political consensus’, the article looks at the different aspects of Berlusconi's political communication strategy since his election victory in May 2001 and assesses the rationale and effectiveness of his permanent campaign. The author concludes that, despite Berlusconi's strong commitment to the communication process, his leadership appears more similar to the rhetorical Presidency model than to the experiences of leaders who have shown that campaigning can also be used to govern. The article identifies two key limits: (1) the link between the drive for personal popularity and the building of support for the government's main policies appears weak; (2) all communication strategies are undermined by deep divisions within the ruling coalition.

scholarly journals Militansi caleg muda dalam pemenangan pemilu tahun 2019 di kabupaten aceh barat

2020 ◽  
Vol 4 (2) ◽  
Author(s):  
Syamsuar Syamsuar ◽  
Mirna Ria Andini
Keyword(s):  
Social Media ◽  
Young People ◽  
Interpersonal Communication ◽  
Political Communication ◽  
Political Party ◽  
Communication Strategies ◽  
Communication Strategy ◽  
The West ◽  
Direct Communication ◽  
Descriptive Method

The communication strategy (militancy) in politics is one of the keys to the success of a political party (Parpol) or Legislative Candidates (Caleg) in winning the Election. In the 2019 Election at the West Aceh DPRK level, there were many political figures from young people who ran to become members of the legislature at the district level. These political figures are referred to as Young Candidates who are between 21 and 30 years old. Several young candidates at the DPRK West Aceh level won the 2019 Election. This research is qualitative with a descriptive method. The purpose of this research is to find out how the strategies of young candidates at the West Aceh DPRK level in winning the 2019 election and the obstacles they face in building a political communication strategy. The results obtained are that young candidates at the DPRK West Aceh level use interpersonal communication strategies or direct communication that use family and acquaintances to get votes in the election. In addition, young candidates at the DPRK West Aceh DPRK level use mass media only a little, they only use social media which is not paid. Having no experience in politics is the biggest obstacle in the candidacy of young candidates at the West Aceh DPRK level.Keywords: Strategy; Communication; Political; Young Candidates.

scholarly journals Strategi Komunikasi Politik Pemenangan Kepala Daerah

2021 ◽  
Vol 5 (1) ◽  
pp. 133-145
Author(s):  
Yohanes De Britto Bimo Triwicaksono ◽  
Adi Nugroho
Keyword(s):  
Political Communication ◽  
Communication Strategies ◽  
Case Study Research ◽  
Secondary Data ◽  
Communication Strategy ◽  
Primary Data ◽  
The Political ◽  
Literature Study ◽  
Candidate Pair

This research is motivated by the importance of political communication strategies for winning in regional head elections. The purpose of this study is to determine the political communication strategy in winning the regional head candidate pair. The theory used in this study is the theory of political communication strategy and the descriptions of other supporting theories about political communication strategies. The research method used is descriptive qualitative case study. The data used in this study include primary and secondary data. Primary data is obtained from interviews with seven informants from the Hendri-ita winning post. Meanwhile, secondary data is obtained from journal literature, literature study, and documentation. Data analysis in this study followed the guidelines of the case study research design. The results of this study indicate that the political communication strategy of the regional head candidate pair is carried out by considering the characteristics of the communication components which are communicators, message content, media, communicants, and feedback. Afterwards, through the consideration of the communication. The communication strategy gave the regional head candidate pair victory in the 2020 Semarang regional head election.

scholarly journals MENINGKATKAN PARTISIPASI PEMILIH MELALUI KOMUNIKASI POLITIK

2020 ◽  
Vol 9 (2) ◽  
pp. 90-97
Author(s):  
L.M. Azhar Sa'ban ◽  
Andy Arya Maulana Wijaya ◽  
La Doli
Keyword(s):  
Political Parties ◽  
Political Participation ◽  
Political Communication ◽  
Political Support ◽  
Political Organizations ◽  
Qualitative And Quantitative ◽  
Election Process ◽  
Quantitative Descriptive ◽  
Regional Elections ◽  
Election Commission

Abstract: The purpose of this study (1) is to explain how the level of political participation of the community in the 2018 Regional Election in Baubau City (2) to identify any efforts made by the Baubau City Election Commission and political parties in increasing public political participation. Data were collected by analyzing documents, observing, interviewing, and analyzing with qualitative and quantitative descriptive techniques. The results of this study are: (1) The level of community participation in Baubau City is relatively high because if it is accumulated at 69.87%. (2) KPUD communication to increase public political participation is to use mass media to create society following the development of the Election process. (3) Communication of Political Parties to increase political participation of the community is this political campaign is a form of political communication carried out by a person or group of people or political organizations in a certain time to obtain political support from the people.Keywords: Political Communication, Political Participation, Regional Elections Baubau CityAbstrak: Tujuan penelitian ini adalah untuk menjelaskan bagaimana tingkat partisipasi politik masyarakat dalam Pemilihan Kepala Daerah tahun 2018 di Kota Baubau, serta mengidentifikasi upaya-upaya apa saja yang dilakukan KPUD Kota Baubau dan partai politik dalam meningkatkan partisipasi politik masyarakat. Data dikumpulkan dengan analisis dokumen, pengamatan, wawancara, dan dianalisis dengan tehnik deskriptif kualitatif dan Kuantitatif. Hasil dari penelitian ini adalah tingkat partispasi masyarakat di Kota Baubau tergolong tinggi dikarenakan jika diakumulasikan sebesar 69,87% %, komunikasi Komisi Pemilihan Umum Daerah (KPUD) Kota Baubau untuk meningkatkan partisipasi politik masyarakat adalah menggunakan media massa untuk menciptakan masyarakat mengikuti perkembangan proses Pemilu, dan Komunikasi Partai Politik untuk meningkatkan partisipasi politik masyarakat adalah kampanye politik ini merupakan bentuk komunikasi politik yang dilakukan oleh seseorang atau sekelompok orang atau organisasi politik dalam waktu tertentu untuk memperoleh dukungan politik dari rakyat.Kata Kunci: Komunikasi Politik, Partisipasi Politik, Pemilukada Baubau

scholarly journals STRATEGI KOMUNIKASI POLITIK DIGITAL PASCA-KEBENARAN

2018 ◽  
Vol 29 (2) ◽  
pp. 116
Author(s):  
Andika Hendra Mustaqim
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Political Communication ◽  
Research Method ◽  
Communication Strategies ◽  
Qualitative Approach ◽  
Communication Strategy ◽  
Fake News ◽  
Mainstream Media ◽  
The Right

Post-truth in politics when it is warming up with various phenomena. The research objective revealed and explored in this study is how post-truth digital political communication strategies. The research method uses descriptive qualitative with a qualitative approach with critical paradigm and analysis. The post-truth political communication strategy that will be delivered is applicable and can be applied in the practice of political communication. The strategies are fake news: between facts and lies; near-lie: use the right words to form wrong impressions; deception with self delusion; spin: favorable interpretation of facts; euphemasia; repetition; personalization; and ignoring rationality, prioritizing emotions. The digital political communication strategy is more focused on how to use digital media for the benefit of political communication. The strategies are blogging; influencing public opinion; social media: building enggage and closeness; and mainstream media; focusing entertaining and attractive. These three strategies are based on digital media that are fully utilized in terms of digital political communication post-truth.

scholarly journals Analysis Of Political Party’s Communication Strategy In Increasing Beginner Voter’s Political Participation

2020 ◽  
Vol 3 (2) ◽  
pp. 122-143
Author(s):  
Aditya Putra Marzuki
Keyword(s):  
Political Participation ◽  
Political Communication ◽  
Political Party ◽  
Communication Strategy ◽  
South Sulawesi ◽  
Interview Methods ◽  
Simultaneous Election ◽  
Research Analysis

Political participation for young and new voters in Indonesia, particularly in Parepare, is fairly low. This has come in light during simultaneous election in 2019, which was the first election in Indonesia where legislative and executive legislation were held in the same time. Which is why, as a new political party, especially the ones that targetted new voters such as Partai Solidaritas Indonesia (Indonesia’s Solidarity Party) needs to have an innovative and creative political communication strategy to attract the attentions of these new voters. This research analysis identifies these political communication strategy being used by Partai Solidaritas Indonesia branch Parepare, South Sulawesi, in their attempts to increase new voter’s political participation as well to heightened PSI’s vote, whether at the level of communicator, messages, channels, audience, and effect or feedbacks. By using observation and interview methods this research discovered that generally, Partai Solidaritas Indonesia’s attempt to seize significant votes in the 2019’s election were failing, due to several obstraction stems from internal causes as well as external ones. But in particular, the presence of this party has contributed to the increasing political participation of young and new voters in Parepare, South Sulawesi.    

Will Facebook Encourage Citizen Participation?

2022 ◽  
pp. 631-645
Author(s):  
Pin-Yu Chu ◽  
Hsien-Lee Tseng ◽  
Yu-Jui Chen
Keyword(s):  
Social Media ◽  
Citizen Participation ◽  
Political Communication ◽  
Communication Strategies ◽  
Public Information ◽  
Public Administrators ◽  
Content Analysis Method ◽  
The World ◽  
Important Approach ◽  
The Difference

Facebook, the most popular social media in the world, has changed the ways of citizen involvement in governance. Politicians and (elected) public administrators worldwide have adopted Facebook as an important approach to connect with citizens. This study explores whether the Facebook phenomenon can improve the process of online political communication and citizen participation. The study adapts a content analysis method and proposes six strategies for analyzing Facebook page posts of Taiwanese legislators. The authors compare Facebook posts during both election and regular sessions to see the difference in patterns of these posts and communication strategies adopted by the legislators. The findings reveal that a percentage of e-participation achieves an acceptable rate, but most communication of legislator Facebook is one way. The results indicate that legislators' Facebook is another platform to distribute public information to citizens, and many have potential to create more public values.

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