scholarly journals OPTIMALISASI PENGUSAHAAN LAHAN PETANI KELAPA SAWIT SWADAYA DI KABUPATEN TULANG BAWANG PROVINSI LAMPUNG

2019 ◽  
Vol 6 (4) ◽  
pp. 407
Author(s):  
Shintia Maria Williyani Sinaga ◽  
Raden Hanung Ismono ◽  
Rabiatul Adawiyah
Keyword(s):  
Palm Oil ◽  
Programming Model ◽  
Descriptive Analysis ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Survey Method ◽  
Farm Income ◽  
Land Productivity ◽  
Self Help ◽  
Palm Oil Mill

This research aimed  (1) to analyze optimal income obtained by farmers with optimal use of labor and land both in mineral and in peat land, and (2) to identify  palm oil marketing channel in Tulang Bawang District. The research was conducted by survey method in Penawar Tama and Gedung Aji Baru Subdistricts of Tulang Bawang District Lampung Province in July 2017. The sampling was done by census to 17 self-help palm oil farmers. Data were analyzed by using linear programming model, land productivity, farm income, and descriptive analysis of  marketing channel. The results showed the optimal income that could be achieved in Scenario 1 was Rp32,805,860.00 with optimal labor usage of 120.28 HOK, whereas in Scenario 2 the optimal income that could be achieved was Rp46,976,300.00 with optimal labor usage for 125.2 HOK. There were 2 marketing channels of  palm oil established in Kabupaten Tulang Bawang.  Channel 1 with 76.47 percent of farmers started from the farmers, distributed to the wholesalers and then to palm oil mill. Channel 2 with 23.3 percent of farmers started from the farmers, distributed to the middlemen, to wholesalers and to palm oil mill. Key words: land optimalization, palm oil, marketing channel

scholarly journals ANALISIS PENDAPATAN USAHATANI DAN EFISIENSI PEMASARAN KUNYIT (Curcuma domestica Val)

2020 ◽  
Vol 6 (1) ◽  
pp. 60
Author(s):  
Sidik Kusnadi ◽  
Ita Novita ◽  
Himmatul Miftah
Keyword(s):  
Medicinal Plants ◽  
Raw Materials ◽  
Descriptive Analysis ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Farm Income ◽  
Total Cost ◽  
Marketing Function ◽  
Marketing Efficiency ◽  
Herbal Medicinal

Medicinal plants or biopharmaca plants are horticultural plants which are currently being developed to meet the needs of herbal medicinal raw materials that are experiencing high demand. One type of biopharmaca plant is turmeric (Curcuma domestica Val). Turmeric has many benefits as medicine and cooking spices. One of the turmeric producing regions is Sukabumi Regency, which is produced by Gapoktan Jaya Bakti farmers in Ciemas District. The objectives of this study are: (1) the income of Turmeric farming in Gapoktan Jaya Bakti, (2) the marketing channels (3) Analyzing the marketing efficiency of Turmeric. The research location is the area of Turmeric farmers who are members of Gapoktan Jaya Bakti in Sukabumi Regency, with the number of samples taken is 30 Turmeric farmers from 100 population of farmers in Gapoktan .The analysis used in this research is descriptive analysis and quantitative. The results showed that the income of Turmeric farmers on cash costs with an average land area of 4,269 m2 amounted to Rp1,477,511.11 and a total cost of Rp 1,373,877.78 with R / C of 1.20 and 1.18 for the total cost, this value shows the Turmeric farming in Gapoktan Jaya Bakti profitable. Tetrdapat 4 Turmeric marketing channels consisting of farmers, collector traders, village collector traders, wholesalers, retailers. The marketing function performed by each marketing institution is the exchange, physical and facility functions. Marketing efficiency can be seen in terms of farmers and traders, in terms of farmers marketing channel 4 is the most efficient channel and in terms of traders the most efficient marketing channel 1.Keywords : Medicinal Plants, Farm Income, Marketing Efficiency.

scholarly journals Efficiency and Marketing Margins Estimation of Oil Palm’s Fresh Fruit Bunches (FFB) in Labuhanbatu Utara and Asahan Regency

2019 ◽  
Vol 2 (2) ◽  
pp. 8-17
Author(s):  
Petrus Oktavianus Hutajulu ◽  
Diana Chalil ◽  
Surya Abadi Sembiring
Keyword(s):  
Palm Oil ◽  
Composite Index ◽  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Fresh Fruit ◽  
Index Method ◽  
Palm Oil Mill ◽  
Fresh Fruit Bunches ◽  
Marketing Margins

This research study has reported different profit margin of smallholders in Labuhan Batu and Asahan which can be due to production’s cost incurred by smallholders. In addition, the price of fresh fruit bunches (FFB) of oil palm offered by eachtrader is also found different. This could be the differences in efficiency and the length of marketing channels traversed by partner and non-partner samllholders. The length of marketing chain was transferred to the marketing costs incurred and the margins received, so there is share for each marketing. Therefore such study is needed to estimate the marketing margins and channels of non-partner smallholders, partner smallholders, and explasma smallholders, the marketing functions carried out by each palm oil marketing channel in Kuala Hulu, factors that help samllholders choose marketing channels, increase marketing and the efficientcy of non-partner samllholders, partner smallholders, and explasma smallholders. The data used in this study are primary as well as secondary data. The analytical method used in the Shepperd’s Method, Acharya and Anggarwal’s Method, Composite Index Method, Marketing efficiency index method and Soekartawi Method. The analysis shows that there are 2 marketing channels, identified as Channel 1 : Smallholders-Middleman_RAM-Palm Oil Mill and Channel 2 : Smallholders-Middleman-Palm Oil Mill. The study has concluded that all smallholders do selling, transporting, standardization, risk bearing, and securing market information. Regular customer, services, contracts are figured out as the major reasons marketing agents choose marketing channels. The most efficient marketing channel is partner independent samllholders with the shortest channel.

scholarly journals ANALISIS PENDAPATAN USAHATANI DAN SALURAN PEMASARAN BIBIT KARET RAKYAT DI DESA AIR BATU KECAMATAN TALANG KELAPA KABUPATEN BANYUASIN PROPINSI SUMATERA SELATAN

2018 ◽  
Vol 7 (1) ◽  
pp. 71
Author(s):  
Sri Rahayu Endang Lestari
Keyword(s):  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Production Costs ◽  
Primary Data ◽  
Survey Method ◽  
Farm Income ◽  
Or Groups ◽  
Farmer Groups ◽  
The Government

 ABSTRACT The purpose of this study was to determine how much farm income and marketing channels for smallholder rubber seeds in Air Batu Village, District of Talang Kelapa, Banyuasin Regency. The implementation of this research had started from July to August 2015. The research method used  survey method. Primary data collection was done by direct observation in the field and secondary data was obtained from village, sub-district, district monographs and written sources. The results showed that the average income from the results of rubber nursery farming activities in Air Batu village was Rp. 7,560,084.00 - per hectare, while the marketing channel for smallholder rubber seedling farming in Air Batu Village is from farmers to village collectors (agents) and forwarded to consumers inside and outside the Banyuasin Regency. It can also be concluded that the income of rubber nursery farming in polybags cultivated by farmers in Air Batu Village is good enough, to reduce production costs, farmers should not buy sleeping eye stum seeds to other parties, but strive to make their own nurseries or groups. The recommended advice from this research is looks like better for the farmers join farmer groups of rubber nursery farming, so if there is a problem, it can be solved together. The government is also expected to provide assistance to farmers, in the form of distribution services, for smallholder rubber seeds, so that farmers should not have to wait too long to make a profit.ABSTRAK Tujuan dari penelitian ini adalah untuk mengetahui berapa besar pendapatan usahatani dan saluran pemasaran bibit karet rakyat di Desa Air Batu Kecamatan Talang Kelapa Kabupaten Banyuasin.  Pelaksanaan penelitian ini dimulai dari bulan Juli sampai Agustus 2015. Metode penelitian yang digunakan adalah metode survey. Pengambilan data primer dilakukan dengan pengamatan langsung dilapangan dan data sekunder diperoleh dari monografi desa, kecamatan, kabupaten dan sumber-sumber tertulis. Hasil penelitian menunjukkan bahwa rata-rata pendapatan dari hasil kegiatan usahatani pembibitan karet di desa Air Batu sebesar Rp. 7.560,084,00,- per hektar. Sedangkan Saluran pemasaran usahatani bibit karet rakyat di Desa Air Batu adalah mulai dari Petani ke Pedagang Pengumpul Desa (agen) dan diteruskan ke  Konsumen di dalam dan di luar Kabupaten Banyuasin. Dalam penelitian ini juga dapat disimpulkan bahwa pendapatan usahatani pembibitan karet dalam polybag yang diusahakan oleh petani di Desa Air Batu sudah cukup baik, untuk memperkecil biaya produksi sebaiknya para petani tidak membeli bibit stum mata tidur kepada pihak lain, tetapi diupayakan agar membuat pembibitan sendiri atau berkelompok.  Adapun saran yang dianjurkan dari penelitian ini adalah diharapkan kedepan petani membentuk kelompok tani untuk usahatani pembibitan karet, sehingga jika ada suatu permasalahan dapat diatasi secara bersama-sama. Pemerintah juga diharapkan memberikan bantuan kepada para petani berupa jasa penyaluran bibit karet rakyat, sehingga para petani tidak perlu menunggu lama untuk memperoleh keuntungan

scholarly journals Analisis Pemasaran Bawang Merah (Allium cepa) di Desa Lam manyang Kecamatan Peukan Bada Kabupaten Aceh Besar

2017 ◽  
Vol 2 (1) ◽  
pp. 134-140
Author(s):  
Nurida Arafah ◽  
Elvira Iskandar ◽  
T. Fauzi
Keyword(s):  
Allium Cepa ◽  
Descriptive Analysis ◽  
Marketing Channel ◽  
Survey Method ◽  
Type I ◽  
Type Ii ◽  
Channel One ◽  
Marketing Efficiency ◽  
Marketing Analysis ◽  
The Village

Bawang merah merupakan  komoditi holtikurtura yang tergolong sayuran  rempah di mana komoditi ini cukup penting sebagai sumber penghasilan petani dan pendapatan  Negara. Itu artinya  produk  bawang merah sangat besar kontribusinya untuk masyarakat dan Negara, karena selain di pasarkan didalam  negeri komoditi ini juga diekspor. Desa Lam Manyang merupakan daerah sentra penghasil bawang merah di Kecamatan Peukan Bada. Tujuan penelitian ini adalah untuk mengetahui jenis saluran pemasaran, besarnya margin dan efisiensi pemasaran bawang merah di Desa Lam Manyang Kecamatan Peukan Bada. Penelitian ini dilakukan dengan metode survei. Metode analisis yang digunakan adalah metode deskriptif, metode analisis margin dan efisiensi pemasaran. Hasil penelitian menunjukkan bahwa: (1) Saluran pemasaran bawang merah menggunakan saluran satu tingkat dan saluran dua tingkat; (2) Margin pemasaran bawang merah pada Tipe I sebesar Rp.25.140 per kg dan pada Tipe II sebesar Rp.25.000 per kg; (3) Efisiensi pemasaran bawang merah pada Tipe I sebesar 55,86%%  dan pada Tipe II 55,55%.Marketing Analysis Onion (Allium Cepa) In The Village Of Lam Manyang Sub-District Of Peukan Bada Aceh Besar RegencyOnion is a vegetable horticulture classified as herbs, where commodities is quite important as a source of farmers' income and state revenue. That means that the product is very large onion contribution to society and the state, because in addition to the domestic market this commodity is also exported. The village of Lam Manyang an onion-producing centers in the sub-district of Peukan Bada. The purpose of this study was to determine the type of marketing channels, the amount of margin and marketing efficiency onion in the village of Lam Manyang sub-district of Peukan Bada. This study was conducted by survey method. The analytical method used is descriptive analysis method margin and marketing efficiency. The results of study showed that: (1) Onion marketing channel using channel one and channel two-tier level; (2) Marketing margin onion on Type I Rp. 25 140 per kg and the Type II Rp. 25,000 per kg; (3) Marketing efficiency of onion by 55.86 % of Type I and Type II at 55.55%.

scholarly journals Efisiensi Saluran Pemasaran Bunga Pacar Air (Impatiens Balsamina L.) di Desa Dukuh Klopo Kecamatan Peterongan Kabupaten Jombang

2021 ◽  
Vol 2 (2) ◽  
pp. 68
Author(s):  
Winarti Winarti ◽  
Dyah Ayu Sri Hartanti ◽  
Siti Nur Qomariyah
Keyword(s):  
Data Analysis ◽  
Cost Analysis ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Price Transmission ◽  
Survey Method ◽  
A Value ◽  
Marketing Efficiency ◽  
The Village ◽  
Investigation Cost

The purpose of this study is to evaluate the marketing channel for water henna flowers. The marketing margin, the price received by the farmer or farmer's share, profit, and cost all contribute to the henna plant's marketing efficiency. The second purpose is to determine the price transmission elasticity. The study was conducted in the village of Dukuh Klopo, Peterongan District, Jombang Regency. The survey was place between February and April 2021 and included a total of 34 participants: 21 farmers, three collectors, and ten retailers. The survey method was employed for the investigation. Cost analysis, marketing margin and profit, marketing efficiency, and price transmission elasticity are all used in data analysis. In Dukuh Klopo Village, Peterongan District, Jombang Regency, there are two marketing channels for water henna flowers. The first channel comprises of farmers, retailers, and consumers. The second channel consists of farmers, collectors, retailers, and consumers. According to the findings of the research on the efficiency of the water henna flower marketing channel, the second marketing channel is the most efficient, with a value of 0.02 percent.

scholarly journals Challenges in marketing channel selection by smallholder pineapple growers in Samarahan, Sarawak, Malaysia

Food Research ◽  
2020 ◽  
Vol 4 (S5) ◽  
pp. 77-85
Author(s):  
A. Nahar ◽  
A.R. Saili ◽  
N.M. Hamzah ◽  
F. Abdul Fatah ◽  
Z. Yusop ◽  
...  
Keyword(s):  
Supply And Demand ◽  
Descriptive Analysis ◽  
Distribution Channel ◽  
Price Volatility ◽  
Principal Component ◽  
Marketing Channel ◽  
Simple Random Sampling ◽  
Channel Selection ◽  
Primary Data ◽  
Farm Income

Pineapples are very perishable and require an immediate sale to consumers. This has triggered the local growers to market their produce and rely on the middleman. Thus, this present study was conducted to identify the challenges that affect the marketing channel selection of smallholder pineapple growers in Samarahan, Sarawak. The primary data used for this study were collected from 123 smallholder pineapple growers using simple random sampling method with a well-structured close-ended questionnaire via face-toface survey. The descriptive analysis was used to describe the socio-demographic characteristics of the pineapple growers meanwhile exploratory factor analysis (EFA) using principal component analysis approach with orthogonal rotation (varimax) was used to reduce data to a smaller set of summary variables and to identify the structure of the relationship between the variables and the respondents. The findings revealed that five main challenges have caused pineapple growers to carefully select the marketing channel in marketing their produce namely; lack of market information; inefficient transportation; price volatility; market distance; and product perishability. Inadequate marketing information about supply and demand markets, potential buyers, bargaining, and negotiation have caused concerned for the pineapple growers to take the risk in marketing their produce to various customers. Lack of transportation facility and high transportation cost has caused the pineapple growers to sell their produce at the farm gate to reduce losses during the distribution channel. Moreover, the unstable pineapple price has created a risk to the growers due to its negative effect on farm income stability. Besides, the distance between farms and marketplace has significantly affected marketable surplus of pineapple fruits thus resorts to the growers to rely on the middleman to market their produce. Conclusively, all the challenges highlighted in this study should be given adequate attention by the relevant agencies to improve and continue their effective roles in the pineapple market and to enhance farmers’ livelihoods. This can be achieved by strengthening the fruit supply chain management, adopting comprehensive approaches such as policies, programs and strategies pertaining to the marketing of pineapple fruits that require a collective effort and commitment from the public and private sectors.

scholarly journals Pengaruh Rehabilitasi DAM Lodan terhadap Produksi dan Pendapatan Petani (Studi Kasus di Desa Lodan, Kab. Rembang)

2018 ◽  
Vol 19 (1) ◽  
pp. 33
Author(s):  
Supanggyo Supanggyo
Keyword(s):  
Sensitivity Analysis ◽  
Descriptive Analysis ◽  
Construction Cost ◽  
Survey Method ◽  
Farm Income ◽  
Research Findings

<p>The research objectives were to identify Dam Lodan rehabilitation and influencing to production and farm income. The research with survey method, and descriptive analysis. The research was carried out Lodan village, Sarang District, Rembang. The research findings indicated that production and farm income to increased, after the Dam Lodan rehabilited. Padi to increased 171,75% and farm income 169,75%. The sensitivity analysis indicated, when the construction cost increasing 10% and the benefit decreasing 10%, EIRR= 12,03, NPV= 872,740 and B/C Ratio= 1,45.</p>

Saluran Pemasaran dan Daya Serap Lembaga Pemasaran Jagung Varietas Bisi-2 di Kabupaten Muna

2020 ◽  
Vol 5 (5) ◽  
pp. 178
Author(s):  
La Sinaini ◽  
La Baru
Keyword(s):  
Animal Feed ◽  
Descriptive Analysis ◽  
Economic Value ◽  
Sampling Technique ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Primary Data ◽  
Snowball Sampling ◽  
Corn Production ◽  
Qualitative Descriptive

Corn marketing is the activity of distributing corn production from farmers to consumers. Corn production produced by farmers is not of economic value if the production of corn does not reach the hands of consumers. Corn marketing creates a price difference between what farmers receive and the price that consumers receive. This is due to the involvement of middlemen/traders of corn production from the hands of farmers in the hands of consumers. The purpose of this study was to analyze the marketing channels and absorptive capacity of Bisi-2 corn marketing institutions in Muna District. This research was conducted from January 2019 until May 2019 in Kabangka sub-district. The research location is one of the corn production centers of Bisi-2 varieties in Muna District. Sources of data in this study are primary data obtained directly from informants. The selection of informants used snowball sampling technique with the number of informants being 10 village collector traders, 1 sub-district trader collector, 5 animal feed traders, and 3 breeders. Data is collected by cross-section. Analysis of the data used in this study is qualitative descriptive analysis. Research results show the marketing channel for corn in Muna District, there are five patterns, namely; (1) marketing channels (farmers - village collector traders –sub-district collector traders - corn collecting companies); (2) marketing channels (farmers - village collector traders –sub-district collector traders - animal feed traders - breeders); (3) marketing channel (farmer - village collector trader - rancher) and (4) marketing channel (farmer - rancher). The marketing channel (farmer - village collector trader –sub-district collector trader - corn collecting company) is a channel that absorbs corn production the largest in Kabangka District, Muna District.

scholarly journals PENDAPATAN, NILAI TAMBAH, DAN PEMASARAN AGROINDUSTRI TAHU HOUSE OF TOFU DI KOTA BANDAR LAMPUNG

2021 ◽  
Vol 9 (3) ◽  
pp. 394
Author(s):  
Anis Hasna Syafitri ◽  
Wan Abbas Zakaria ◽  
Yaktiworo Indriani
Keyword(s):  
Descriptive Analysis ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Added Value ◽  
Case Study Method ◽  
Quantitative Descriptive Analysis ◽  
Marketing Process ◽  
Quantitative Descriptive ◽  
Marketing Margins

This study aims to analyze income, added value of tofu soybeans, tofu product marketing channels, and marketing margins. The research method used is the case study method in the Agroindustrial House of Tofu, Way Halim Permai Village, Way Halim District, Bandar Lampung City. The location of the research was determined deliberately with the consideration that Way Halim District is the center of tofu agroindustry in Bandar Lampung City and House of Tofu Agroindustry with the highest production in Way Halim Regency. This research was conducted in January - March 2020. The data analysis method used in this research was qualitative and quantitative descriptive analysis. The results showed that the income of producing each tofu product was profitable because R/C > 1 and the agroindustry had positive added value. The marketing channel consists of three channels. The market share for all types of tofu in the marketing process of the House of Tofu Agroindustry is more than 50%.Key words : agroindustry, income, marketing, production, tofu.

scholarly journals Analysis of Distribution and Marketing Margin of Topo Local Shallots in North Tidore District, Tidore Islands City

2020 ◽  
Vol 13 (2) ◽  
pp. 334
Author(s):  
Munawir Muhammad ◽  
Fatmawati Fatmawati ◽  
Abdul Haris Din
Keyword(s):  
Data Analysis ◽  
Quantitative Analysis ◽  
Data Collection ◽  
Descriptive Analysis ◽  
Marketing Channel ◽  
Distribution Channels ◽  
Marketing Channels ◽  
Marketing Margins ◽  
Margin Analysis ◽  
Final Consumer

The purpose of this research was to analyze the form of topo local shallot marketing distribution channels and marketing margins of topo local shallots in North Tidore District, Tidore Islands City. Respondents which will be researched include producers, collectors, retailers and consumers who are directly involved in the distribution of topo local shallots. The data collection techniques used in this research included farmers, collector traders, retailers involved in developing topo local shallot commodities in North Tidore District, Tidore Islands City, by filling out a questionnaire followed by interviews. The data analysis used consisted of descriptive analysis and quantitative analysis (marketing margin analysis). Through the research results that the marketing channels carried out by local shallot farmers Topo in North Tidore District have 3 marketing distribution channels (1) Farmer-Trader, Collector-Trader, Retailer and consumer. (2) Farmers, Retailers and Consumers. (3) Farmers directly to the final consumer. The marketing margin in channel I is Rp. 17,500 and channel II is Rp. 10,000. The highest margin is obtained in the marketing channel I, they are farmer-trader-gatherer-retailer-consumer, so that causes part received by farmers is less than the traders. Channel III has no margin because the farmers sell their products directly to consumers. So that the most profitable channel for producers is the marketing channel III.

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