scholarly journals The Evaluation Of Sales Promotion In Jakarta Retail Business

2019 ◽  
Vol 23 (2) ◽  
pp. 191
Author(s):  
Joseph M.J. Renwarin
Keyword(s):  
Economic Growth ◽  
Customer Satisfaction ◽  
Research Method ◽  
Sampling Method ◽  
Sales Promotion ◽  
Quantitative Approach ◽  
Retail Market ◽  
Sales Promotions ◽  
Retail Business ◽  
The Relationship

The occurrence of the gap phenomenon between Indonesia's economic growth and population has increased but the retail market has declined. Therefore, the purpose of research is to find out how much the relationship between sales promotions and customer satisfaction in Matahari stores. The research method uses a quantitative approach with accidental sampling method through the distribution of questionnaires to 100 retail customers. The result of this research is the relationship between sales promotion and increasing customer satisfaction. The management should focus on midnight sale and member membership because it has a significant impact on customer satisfaction. The voucher discount variable and buy two get one free have not significant on customer satisfaction. In the next future, the research focuses on the increase of online shore sales promotion.

scholarly journals Customer Satisfaction, Revisit Intention and Promoting Ferry Transportation

2020 ◽  
Vol 1 (3) ◽  
pp. 186-207
Author(s):  
Hafiludin Usman ◽  
Andhik Kanitra ◽  
Anita Maharani
Keyword(s):  
Customer Satisfaction ◽  
Literature Review ◽  
Research Method ◽  
Quantitative Approach ◽  
Marketing Management ◽  
Research Model ◽  
Revisit Intention ◽  
The Relationship

This study aims to prove the research model about the relationship between customer satisfaction, revisit intention and words of mouth. The literature review used begins with marketing management, then the dynamics between the variables raised. The research method chosen is a quantitative approach; the object of this research is at the Hunimua-Waipirit port, Maluku, Indonesia, and with a research sample of 75 people, then analyzed using SMART PLS. The results obtained indicate that customer satisfaction, words of mouth and revisit intention are related to one another. Customer satisfaction will affect revisit intention, customer satisfaction will affect words of mouth, and words of mouth affect revisit intention.

Hubungan Kepribadian dan Lingkungan dengan Kemampuan Bahasa Indonesia

2019 ◽  
Vol 2 ◽  
Author(s):  
Imam Mujtaba ◽  
Yufiarti Yufiarti ◽  
Elindra Yetti
Keyword(s):  
Research Method ◽  
Positive Relationship ◽  
Language Ability ◽  
Descriptive Statistics ◽  
Quantitative Approach ◽  
Assessment Scale ◽  
Correlation Technique ◽  
Correlational Method ◽  
The Relationship ◽  
Bahasa Indonesia

The purpose of this study was to determine the relationship between students’ personality and environment with their Indonesian Language ability. This research was conducted in South Tangerang City involving 392 2nd grade students. This research method used correlational method with quantitative approach by using descriptive statistics. Data was collected using an assessment scale instrument and analyzed by using correlation technique (regression). The results of this study showed that: (1) There was a positive relationship between personality and students’ Indonesian Language ability with a significant level of α = 0.05, obtained tcal 8.77 ˃ ttable 1.97. (2) There wasa positive relationship between the environment and the students’ Indonesian Language ability with a significant level of α = 0.05, which obtained 9.03 ˃ t table 1.97. (3) There was a positive relationship between personality and environment with the students’ Indonesian Language ability; with a significant level of α = 0.05, obtained tcal 7.92 ˃ t table 1.97. The Implications of the study identified that Indonesian Language ability of the students can be influenced by their personality and environment.

Pengaruh Motivasi Kerja dan Budaya Kerja Terhadap Produktivitas Kerja Karyawan di Kebun Huta Padang PT. Perkebunan Nusantara III (PERSERO) Kabupaten Asahan Sumatera Utara

2020 ◽  
Vol 2 (2) ◽  
pp. 167-180
Author(s):  
Luli Achmad Gozali ◽  
Yusniar Lubis ◽  
Syaifuddin Syaifuddin
Keyword(s):  
Linear Regression ◽  
Data Collection ◽  
Multiple Linear Regression ◽  
Random Sampling ◽  
Research Method ◽  
Sampling Method ◽  
Quantitative Approach ◽  
Stratified Random Sampling ◽  
Direct Influence ◽  
Dominant Influence

This study is aimed to determine and analyze the effect of the implementation of motivation and culture on the employees productivity at Huta Padang estate of PT. Perkebunan Nusantara III (Persero) Asahan Regency North Sumatera. This research method uses a quantitative approach, the type of research is a survey. The sample was determined by stratified random sampling method, 95 people. The data collection through questionnaires. Data were analyzed using multiple linear regression. The results showed that partially and simultaneously, the implementation of motivation and culture had a positive and significant effect on the employess productivity at Huta padang estate of PT. Perkebunan Nusantara III (Persero) Asahan Regency North Sumatera. The determination coefficient value of 0.882, indicates that the influence of the implementation of motivation and culture on the employess productivity of Huta Padang estate of PT. Perkebunan Nusantara III (Persero) Asahan Regency North Sumatera is 88.2%. The culture has more dominant influence on the employees produktivity at  Huta Padang estate of PT. Perkebunan Nusantara III (Persero) Asahan Regency North Sumatera, with a direct influence of 73,2%. 

scholarly journals Customer satisfaction on service quality dimensions

2021 ◽  
Vol 11 (3) ◽  
pp. 35-39
Author(s):  
BHASKAR K ◽  
SUBRAMANYAM P
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Retail Market ◽  
Retail Service ◽  
Quality Dimensions ◽  
Service Quality Dimensions ◽  
Retail Service Quality ◽  
The Relationship

The purpose of this paper is to empirically investigate the influence of dimensions of service quality towards satisfaction in the context of Indian retail market. The paper focused to examine the relationship between satisfaction and service quality dimensions. A study has been conducted on 20 supermarkets in Kadapa district, A.P. India. The results of this research indicate that retail service quality positively influences satisfaction and trust. It is found that satisfaction also positively influences trust and loyalty. Satisfaction and trust mediate the relationship between retail service quality and loyalty on customer satisfaction.

scholarly journals Pengaruh Hedonic Shopping Motives dan Promosi Penjualan Terhadap Impulse Buying Konsumen di Matahari Department Store Manado Town Square

2019 ◽  
Vol 8 (2) ◽  
pp. 113
Author(s):  
Florensia Jovita Poluan ◽  
Johny R. E. Tampi ◽  
Danny D. S. Mukuan
Keyword(s):  
Quantitative Research ◽  
Sampling Technique ◽  
Department Store ◽  
Sales Promotion ◽  
Impulse Buying ◽  
Sales Promotions ◽  
Retail Business ◽  
Consumer Attention ◽  
Hedonic Shopping ◽  
Simultaneous Influence

This study is to determine: partial influence of Hedonic Shopping Motives on Impulse Buying; Partial influence of Sales Promotion on Impulse Buying; simultaneous influence of Hedonic Shopping Motives and Sales Promotions on Impulse Buying. Type of Research is quantitative research. The sample that used in this research were 100 respondents who were consumers in Matahari Department Store Manado Town Square. The sampling technique using is probability sampling and the method that using is purposive sampling. Methods of data collection by questionnaire. Data analysis using is multiple linear regression. The results showed that: There is significant partial effect of Hedonic Shopping Motives on Impulse Buying. There is no partial effect of Sales Promotions on Impulse Buying. There is simultaneous effect between Hedonic Shopping Motives and Sales Promotions on Impulse Buying. Based on the result, it shows that Matahari Department Store Manado Town Square management can use the hedon motivation from their consumer to increase their sales. The company should increase their sales promotion to get consumer attention and to make compete ability in Indonesia retail business

scholarly journals Analisis Peningkatan Pelayanan Stasiun Bogor Terhadap Kepuasan Pengguna Jasa Kereta Api Dengan Metode Importance Performance Analysis (IPA)

2016 ◽  
Vol 11 (4) ◽  
pp. 391
Author(s):  
Azhar Hermawan Riyanto ◽  
Bambang - Riyanto
Keyword(s):  
Performance Analysis ◽  
Research Method ◽  
Descriptive Analysis ◽  
Quantitative Approach ◽  
Waiting Room ◽  
Service Station ◽  
Basic Assumptions ◽  
Excellent Service ◽  
Improved Performance ◽  
The Relationship

ABSTRACT Excellent service is part of the target PT. Kereta Api Indonesia (Persero) to maximize efforts in innovation services, one of which implementation is the existence of Bogor Station, This study uses a quantitative approach, according to the basic assumptions axiology quantitative approach seeks explanation of the relationship between the variables studied, while the research method used is descriptive analysis, which aims to explain or describe further the pattern of correlation, the relationship between two or more variables studied, technique of analysis by analyzing the performance of services with Servqual Service, methods of science and CSI and utility station facilities in terms of user services based on standards Minimum service station where respondents are users of services in Bogor Station. Based on the analysis we can conclude CSI scores of this study is 62%, which indicates the overall service of Bogor Station are included in the category quite satisfied and there are five attributes that a top priority for immediate improved performance, among others, the availability of the number of toilets, availability and comfort of the lounge (waiting room) passengers, cleanliness and comfort toilet, comfort and ease up/down passenger (Peron) and the availability of information and the announcement of train travel. Keywords: Service Station, Method Importance Performance Analysis (IPA), Utilities Station Facility ABSTRAK Excellent service merupakan bagian dari sasaran PT. Kereta Api Indonesia (Persero) untuk memaksimalkan upaya dalam inovasi pelayanannya, dimana salah satunya implementasinya adalah dengan keberadaan Stasiun Bogor, Penelitian ini menggunakan pendekatan kuantitatif, menurut asumsi dasar aksiologi pendekatan kuantitatif berusaha mencari penjelasan hubungan antara variabel-variabel yang diteliti, sedangkan metode penelitian yang digunakan adalah analisis deskriptif, yang bertujuan untuk menjelaskan atau mendiskripsikan lebih jauh pola hubungan korelasi, keterkaitan antara dua atau lebih variabel yang diteliti, teknik analisis dengan menganalisa kinerja pelayanan dengan Servqual Service, metode IPA lalu CSI dan utilitas fasilitas stasiun ditinjau dari pengguna jasa berdasarkan Standar Pelayanan Minimum Stasiun dimana respondennya yaitu pengguna jasa di Stasiun Bogor. Berdasarkan hasil analisa tersebut dapat disimpulkan nilai CSI dari penelitian ini yaitu 62 % yang mengindikasikan secara keseluruhan pelayanan Stasiun Bogor termasuk dalam kategori cukup puas dan terdapat 5 atribut yang menjadi prioritas utama untuk segera ditingkatkan kinerjanya antara lain, ketersediaan jumlah toilet, ketersediaan dan kenyamanan ruang tunggu (waiting room) penumpang, kebersihan dan kenyamanan toilet, kenyamanan dan kemudahan naik/turun penumpang (Peron) dan ketersediaan informasi dan pengumuman perjalanan kereta api. Kata kunci : Pelayanan Stasiun, Metode Importance Performance Analysis (IPA), Utilitas Fasilitas Stasiun

scholarly journals Faktor-Faktor yang Memengaruhi Instrumen Pengendalian Akuntansi Manajemen dan Dampaknya terhadap Perkembangan Batik di Kabupaten Pamekasan

2020 ◽  
Vol 11 (2) ◽  
pp. 91-102
Author(s):  
Nurhayati Nurhayati ◽  
Nita Octarina
Keyword(s):  
Data Collection ◽  
Research Method ◽  
Sampling Method ◽  
Management Accounting ◽  
Business Development ◽  
Quantitative Approach ◽  
Business Success ◽  
Distribution Analysis ◽  
Purposive Sampling ◽  
Positive Effect

This study aims to determine what factors influence the use of management accounting in Batik SMEs in Pamekasan Regency and how it influences the use of management accounting applications related to control instruments. This research method uses a quantitative approach. The population in this study is the owner of batik SMEs in Pamekasan Regency. The sample was determined using a purposive sampling method with a total of 44 respondents. Data collection was done byinterview techniques and questionnaire distribution. Analysis of the data used in this study is SEM-PLS using the SMARTPLS 3.0 application. The results showed that education and financing did not affect the use of management accounting related to control instruments, whereas accounting training and business scale influenced the use of management accounting related to control instruments. The effect of the use of management accounting on batik SMEs in Pamekasan Regency has a positive effect on business development. After applying management accounting, SME owners can carry out planning and supervision in the operations of SMEs, in other words management accounting strongly supports business success.

scholarly journals Relationship between Religious Orientation, Emotional Maturity and Identity Styles with Marital Infidelity

2018 ◽  
Vol 14 (29) ◽  
pp. 129
Author(s):  
Samaneh Ebrahimi Khasmakhi ◽  
Afshin Salahin
Keyword(s):  
Significant Relationship ◽  
Research Method ◽  
Religious Orientation ◽  
Sampling Method ◽  
Correlation Method ◽  
Married Women ◽  
Identity Styles ◽  
Emotional Maturity ◽  
Marital Infidelity ◽  
The Relationship

Marital infidelity is a multi-faceted problem that has the tendency of an interpersonal and environmental dimension. This paper focuses on investigating the relationship between religious orientation, emotional maturity, and identity styles with talent of marital infidelity in married women and men in Tehran, Iran. The research method was by correlation and the study sample consists of 121 subjects (62 women and 59 men) who were selected by available sampling method. Marital infidelity, religious orientation, emotional maturity, and identity styles questionnaires were used to collect data. Correlation method and regression analysis was used to determine the predictive factors. The results indicated that there was no significant relationship between religious orientation and marital infidelity. On the other hand, there was a positive and significant relationship between emotional maturity and marital infidelity. The results also showed that from the four identity styles, only confused and committed identity styles are related to marital infidelity. Regression results also showed that commitment and emotional maturity in two steps significantly predicted 22% variance of marital infidelity.

scholarly journals PENGARUH BRAND IMAGE KARTU IM3 INDOSAT TERHADAP KEPUASAN LAYANAN DAN LOYALITAS PELANGGAN (Studi pada PTN dan PTKIN di Kota Malang)

IQTISHODUNA ◽  
2017 ◽  
Vol 12 (1) ◽  
pp. 9-18
Author(s):  
Virgistira Mulya Hutami ◽  
Yayuk Sri Rahayu
Keyword(s):  
Data Collection ◽  
Customer Satisfaction ◽  
Customer Loyalty ◽  
Significant Influence ◽  
Sampling Method ◽  
Brand Image ◽  
Personal Identification ◽  
Quantitative Approach ◽  
Service Satisfaction ◽  
The Status

The study aims to determine the effect of brand image IM3 to loyalty, either directly or indirectlythrough the satisfaction. This research used a quantitative approach and the respondents which the customersof Indosat IM3 on four Universities in Malang . The data collection used accidental sampling method. Pathanalysis was used to test and analyze hypotheses by considering the classical assumption test. The resultsof the study showed that the brand image significantly affect the service satisfaction and customer loyalty.Indicators of Brand image contributed 47.5% to total customer satisfaction. Meanwhile satisfaction accountedfor 30.7% of customer loyalty. Two indicators of brand image consist of guarantees and social identificationhas no significant effect on customer satisfaction. While, two other indicators of brand image consist ofpersonal identification and status has a significant influence on customer satisfaction. From path analysisknown that there is indirectly influence of the status of personal identification to loyalty through customersatisfaction.

scholarly journals The Influence of Service Quality and Price on Customer Satisfaction: Case Study of PT. Lion Mentari Airlines

2021 ◽  
Vol 5 (1) ◽  
pp. 51-62
Author(s):  
Sudarmawan Samidi
Keyword(s):  
Customer Satisfaction ◽  
Service Quality ◽  
Strategic Management ◽  
Research Method ◽  
Quantitative Research ◽  
Sampling Method ◽  
Aviation Industry ◽  
Satisfaction Level ◽  
Purposive Sampling

The purpose of this research is to examine the influence of service quality and price partially or simultaneously to customer satisfaction level on using services from PT. Lion Air flight operation at Soekarno Hatta Airport. Quantitative research method is used in this study through questionnaires to 160 respondents. Purposive sampling method was chosen to collect the data, then the data were then analysed using SPSS to achieve the study’s objective. The results showed that service quality and price have significant effect on customer satisfaction simultaneously and partially. This study give contribution for the practitioners in aviation industry to put service quality and price as one of their strategy to increase customer satisfaction, and this study also can be used by academicians and future researchers to enhance their knowledge in the field of marketing and strategic management.  

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