scholarly journals Peranan Dakwah Kismis Purwakarta secara Online dalam Menyiarkan Islam

2021 ◽  
Vol 1 (1) ◽  
pp. 7-10
Author(s):  
Syifa Fauzi Karimah
Keyword(s):  
Social Media ◽  
Qualitative Methods ◽  
Online Media ◽  
Research Focus ◽  
Islamic Studies ◽  
Differences Of Opinion ◽  
The Times ◽  
Descriptive Qualitative

Abstract. The development of the times brought preaching to the online media. Dakwah KISMIS (Islamic Studies Every Thursday) in Purwakarta carries out its Islamic broadcasts using various social media with a research focus on the role of online preaching of KISMIS in Purwakarta in broadcasting its Islamic messages. This research uses descriptive qualitative methods and is analytical in nature. Where the research analyzes the results of interviews with respondents who take part in KISMIS through online media from various social media to spread Islamic messages which contain faith, sharia and morals. In the results of this study, it is concluded that the role of the message of tauhid KISMIS does not play a role because there are several differences of opinion regarding faith in qadha and qadar regarding unhabbed prayer. It is the same as the role of the Shari'a message which is considered to have less role, because there are many differences of opinion and views regarding prayer and the intention to fast. Whereas in the role of messages regarding morals it is also considered to have less role, because there are different views on the morals of children to parents of different religions who have died and manners to tormented animals. So it can be said that the role of online KISMIS is insufficient in broadcasting Islam in Purwakarta due to the lack of meaning of the da'wah messages conveyed to respondents in the study so that it gives different views and understandings with some respondents who are followers of KISMIS through online media. Abstrak. Berkembangnya zaman membawa dakwah masuk dalam media online. dakwah KISMIS (Kajian Islam Setiap Kamis) di Purwakarta melakukan syiar Islamnya dengan menggunakan berbagai media sosial. Penelitian berfokus  pada peranan dakwah KISMIS di Purwakarta secara Online dalam menyiarkan pesan-pesan Islamnya. Penelitian ini menggunakan metode kualitatif deskriptif dan bersifat analisis. Dimana penelitian menganalisis hasil dari wawancara pada responden yang mengikuti KISMIS melalui media online dari berbagai media sosial untuk menyiarakan pesan Islam yang berisikan akidah, syariat dan akhlak. Dalam hasil penelitian ini mendapatkan kesimpulan mengenai peranan pesan tauhid KISMIS kurang berperan karena ada beberapa perbedaan pendapat mengenai iman kepada qadha dan qadar perihal doa yang belum terijabah. Sama dengan peranan pesan syariat yang dinilai kurang berperan, karena ada banyaknya perbedaan pendapat dan pandangan mengenai shalat dan niat berpuasa. Sedangkan dalam peranan pesan mengenai akhlak juga dinilai kurang berperan, karena ada perbedaan pandangan mengenai akhlak anak kepada orang tua berbeda agama yang sudah meninggal dan adab kepada hewan yang terdzalimi. Sehingga dapat dikatakan kurang berperannya KISMIS secara online dalam menyiarkan Islam di Purwakarta dikarenakan adanya beberapa makna pesan dakwah yang kurang tersampaikan kepada responden dalam kajian sehingga memberikan perbedaan pandangan dan pemahaman dengan beberapa responden yang menjadi pengikut KISMIS melalui media online.

Marketing Public Relations Melalui Instagram Screamous

2020 ◽  
Vol 2 (4) ◽  
pp. 361-380
Author(s):  
Nathasya Wiguna Wiguna ◽  
Nathasya Wiguna Dang Eif Dono Darsono
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Public Relations ◽  
Descriptive Analysis ◽  
Active Role ◽  
Online Media ◽  
Good Citizen ◽  
Special Events ◽  
Pull Strategy ◽  
The Times

ABSTRAK Nathasya Wiguna, Marketing Public Relations Melalui Instagram Screamous (Analisis Deskriptif pada Instagram @Screamous_55) Media sosial Instagram media dan seiring dengan berkembangnya zaman, Instagram menjadi salah satu media sosial yang cukup diminati untuk kepentingan komunikasi pemasaran, dengan ciri khasnya mengedepankan pesan visual dan audio visual dengan interaktivitas yang tinggi. Marketing Public Relations Instagram Screamous menjadikan instagram sebagai media atau saluran dalam berbisnis salah satunya di bidang fashion. Screamous dalam hal ini memiliki peran aktif dalam mengelola dan menginformasikan sebuah produk melalui media online.  Penelitian ini bertujuan untuk meraih penyampaian informasi, mengenalkan brand dan produk serta menerapkan bangga akan produk lokal dengan menciptakan opini yang menguntungkan dan berhasilnya pemasaran. Selain itu bertujuan untuk mengetahui pull strategi dalam menarik minat konsumen terhadap konsumen, dengan push strategi yang mendorong berhasilnya pemasaran dan menggunakan pass strategi dalam memberikan opini yang menguntungkan. Metode yang digunakan dalam penelitian ini adalah Kualitatif dengan pendekatan analisis desktiptif dan menerapkan paradigma konstruktivisme, kemudian teknik yang di gunakan pada penelitian ini adalah teknik pengumpulan data, observasi partisipatori pasif, wawancara mendalam dan studi dokumen. Penelitian ini dilakukan melalui langkah-langkah : menentukan lokasi penelitian, menentukan metode penelitian, menentukan pemilihan informan, menentukan sumber dan jenis data, menentukan teknik pengumpulan data serta mengolah dan menganalisis data. Hasil penelitian ini menunjukan bahwa dalam mengenalkan dan mempertahankan brand lokal, dalam menunjang berhasilnya pemasaran. Screamous mengajak kepada para konsumen menyatukan suatu pemahaman bahwa sebagai warga negara yang baik, harus bangga akan produk lokal atau produk  dalam negeri. Marketing Public Relations Melalui Instagram Screamous dalam mempromosikan suatu produk terdiri dari Pull Strategy dalam menarik minat melalui campaign di produk atau barang Screamous dan melakukan kegiatan promosi melalui media online, dan media sosial. Push Strategy Screamous melalui spesial event, seperti kickfest, expo dalam mendorong berhasilnya pemasaran. Pass Strategy Screamous dalam menciptakan opini yang menguntungkan melalui kegiatan sponsorship seperti acara seminar, edukasi, acara musik dalam menjalin kerjasama dan membantu generasi bangsa dalam berkarya. Kata Kunci :Pemasaran, Instagram, dan Screamous ABSTRACT Nathasya Wiguna, Marketing Public Relations Through Instagram Screamous (Deskriptive analysis on Instagram @Screamous_55) Instagram media social media and along with the times, Instagram has become one of the social media that is in great demand for marketing communication purposes, with its trademark promoting visual and audio visual messages with high interactivity. Marketing Public Relations Instagram Screamous makes Instagram as a media or channel in doing business, one of them is in the fashion sector. Screamous in this case has an active role in managing and informing a product through online media. This study aims to achieve information delivery, introduce brands and products and apply pride in local products by creating favorable opinions and marketing success. In addition, it aims to find out the pull strategies in attracting consumer interest to consumers, with push strategies that encourage successful marketing and use pass strategies in providing favorable opinions. The method used in this study is qualitative with descriptive analysis approach and applying the constructivism paradigm, then the techniques used in this study are data collection techniques, passive participatory observation, in-depth interviews and document studies. This research was carried out through steps: determining the location of the study, determining the research method, determining the selection of informants, determining the source and type of data, determining the data collection techniques and processing and analyzing data. The results of this study indicate that in introducing and maintaining a local brand, in supporting the success of marketing. Screamous invites consumers to unite an understanding that as a good citizen, they must be proud of local products or domestic products. Marketing Public Relations Through Instagram Screamous in promoting a product consists of Pull Strategy in attracting interest through campaigns on Screamous products or goods and conducting promotional activities through online media, and social media. Push Strategy Screamous through special events, such as kickfest, expo in encouraging marketing success. Strategy Screamous Pass in creating favorable opinions through sponsorship activities such as seminars, education, music events in collaborating and helping the nation's generation in work.   Keywords: Marketing, Instagram, and Screamous  

scholarly journals Scaling Social Movements Through Social Media: The Case of Black Lives Matter

2018 ◽  
Vol 4 (4) ◽  
pp. 205630511880791 ◽  
Author(s):  
Marcia Mundt ◽  
Karen Ross ◽  
Charla M Burnett
Keyword(s):  
Social Media ◽  
Social Movements ◽  
Potential Role ◽  
Scaling Up ◽  
Coalition Building ◽  
Online Media ◽  
Black Lives Matter ◽  
Careful Management

In this article, we explore the potential role of social media in helping movements expand and/or strengthen themselves internally, processes we refer to as scaling up. Drawing on a case study of Black Lives Matter (BLM) that includes both analysis of public social media accounts and interviews with BLM groups, we highlight possibilities created by social media for building connections, mobilizing participants and tangible resources, coalition building, and amplifying alternative narratives. We also discuss challenges and risks associated with using social media as a platform for scaling up. Our analysis suggests that while benefits of social media use outweigh its risks, careful management of online media platforms is necessary to mitigate concrete, physical risks that social media can create for activists.

scholarly journals Strategi Komunikasi Interaktif Ciewie Batik

2018 ◽  
Vol 7 (1) ◽  
pp. 108-120
Author(s):  
Marsudi Marsudi
Keyword(s):  
Social Media ◽  
Qualitative Methods ◽  
Customer Service ◽  
International Markets ◽  
Communication Strategy ◽  
Interactive Communication ◽  
Customer Complaints ◽  
Positive Image ◽  
Android Applications ◽  
Descriptive Qualitative

To improve a company's positive image and reputation, Ciewie Batik attempts to develop interactive communication to consumers, both online and offline. This study discusses the strategies and forms of interactive communication that Ciewie Batik uses to run its business in an effort to penetrate domestic, national, and international markets. Using descriptive qualitative methods, this study has found that in order to maximize customer service and promotion, and in an effort to foster value from innovation, Ciewie Batik's interactive communication strategy is to integrate social media and Android applications and actively recruit web-resellers. For example by intensifying customer complaints and inquiries in an express manner. Additionally, by cons–tantly updating Ciewie Batik's website, increasing Facebook Fanpage, and actively recruiting web-reseller.

scholarly journals Online Discourse in the Context of COVID-19, the First Health Crisis in China after the Advent of Mobile Social Media: A Content Analysis of China’s Weibo and Baidu

2020 ◽  
Vol 9 (10) ◽  
pp. 167
Author(s):  
Christian Carvajal-Miranda ◽  
Luis Mañas-Viniegra ◽  
Li Liang
Keyword(s):  
Social Media ◽  
Online Media ◽  
Online Discourse ◽  
Health Crisis ◽  
Media Environment ◽  
The Social ◽  
Media Platform ◽  
Investigation Period ◽  
Universal Health

The COVID-19 epidemic was the first universal health crisis since China entered the era of mobile social media. When Severe Acute Respiratory Syndrome (SARS) broke out in 2003, it was not until almost six years later that Weibo was born, marking China’s entry into the era of mobile social media (Weixin 2020). In this context, this research analysed the role of the social media platform Weibo and the Internet search browser Baidu, in a government controlled online media environment, during the COVID-19 pandemic. In order to undertake this study, we applied the use of content and sentiment analysis to the discourse identified through the topics published during the investigation period, which encompassed 15 December 2019 until 15 March 2020. From the findings of this study, we concluded that, during the pre- and post-COVID-19 period, there was an important presence of social and lifestyle topic categories dominating the online discourse, which dramatically changed in correlation to the increasing spread of the disease. Additionally, there was a marked absence of topics in relation to economic and political information, and there was a notable absence of an official Government “voice” generating topics.

scholarly journals “I don’t like it and I think it’s useless, people discussing politics on Facebook”: Young Swedes’ understandings of social media use for political discussion

2014 ◽  
Vol 8 (3) ◽  
Author(s):  
Malin Sveningsson
Keyword(s):  
Social Media ◽  
Young People ◽  
Political Participation ◽  
Qualitative Methods ◽  
Democratic Citizenship ◽  
Online Media ◽  
Political Discussion ◽  
Political Organizations ◽  
Political Activities ◽  
Western Democracies

Western democracies have seen a decrease in political participation, with young people singled out as the most problematic group. But young people are also the most avid users of online media. It has therefore been argued that online media could be used to evoke their interest in politics, and thus contribute to the reinvigoration of democratic citizenship. Using a mixed qualitative methods approach, this article takes a closer look at 26 young Swedes’ experiences and understandings of social media, especially Twitter and Facebook, as used for political discussions. Compared to the average Swedish 17 to 18-year-olds, the participants are relatively interested in civic and political questions. By focusing on this segment, the article mirrors the experiences of an understudied group – young people who are interested in politics but not engaged. The participants were skeptical about social media as used in relation to politics, and expressed doubts about their suitability and usefulness. Four themes were identified, where three have to do with perceived risks: for conflict, misunderstandings and deceit. The participants also expressed the idea of online political activities as being less authentic than their offline equivalents. The idea that young people want and expect something that political organizations cannot live up to is one of the most dominant discourses that characterize the discussion on youth political participation today. However, while some properties of social media fit well into what young people have been found to prefer, for the participants, negative traits seem to outweigh the positive ones, thus discouraging them from participating.

scholarly journals The Role of Online Social Media to Support Seaweed Farmers in Indonesia: A Conflict Resolution Strategy

2021 ◽  
Vol 10 ◽  
pp. 1119-1128
Author(s):  
Dwia Aries Tina Pulubuhu ◽  
Sutinah Sutinah ◽  
Seniwati Seniwati ◽  
Keyword(s):  
Social Media ◽  
Conflict Resolution ◽  
Business Processes ◽  
Positive Impact ◽  
Online Media ◽  
Online Social Media ◽  
Conflict Resolution Strategy ◽  
Seaweed Production ◽  
Resolution Strategy

The current study aims to introduce online social media to support seaweed farmers and as a conflict resolution strategy. Seaweed farmers have the power to develop seaweed because the product has a positive impact on the socioeconomic. This study observes the roles of online media in supporting seaweed production. This research found that an increase in seaweed production can improve the economic conditions of the community. The weaknesses of seaweed farmers are their low capital, low skills, low level of education, and low support for infrastructure. One skill required is the mastery of technology, especially online media. Online media are one of the vital tools that can help seaweed business processes. Therefore, seaweed farmers should know how to use online social media. The potential cultivation of seaweed is very much enhanced by a pattern of cooperation between seaweed farmers, other farmers, and other collaborations. The threats faced by the research area include the diminishing desire of the younger generation to cultivate seaweed, the very low skill related to using online social media, and extreme weather as an annual problem. We find that the role of online media is crucial to minimizing the risk factors for conflict.

scholarly journals THE ROLE OF THE BANGKA BELITUNG NAVAL BASE IN SUPPORTING THE SEA SECURITY OPERATIONS IN THE INDONESIA ARCHIPELAGIC SEA LANE I

2019 ◽  
Vol 9 (3) ◽  
pp. 23
Author(s):  
Manahan Budiarto Pandjaitan ◽  
Panji Suwarno ◽  
Gunardi Gunardi
Keyword(s):  
Qualitative Methods ◽  
Maritime Security ◽  
Power Theory ◽  
Base Theory ◽  
Sea Power ◽  
The Republic ◽  
Security Operations ◽  
Naval Base ◽  
Descriptive Qualitative

<p>The work areas that are the responsibility of the Bangka Belitung Naval base are still quite vulnerable and responsible for problems and difficulties that could disrupt the ALKI I or the Indonesian archipelagic sea lane I. The area for which the naval base of Bangka Belitung is responsible, is not balanced. However, it must continue to provide the best support for all KRI (Warships of the Republic of Indonesia) which anchored in the Bangka Belitung Naval Base. This study tries to analyze the role of the Bangka Belitung Naval base in supporting maritime security operations in ALKI I. The study uses descriptive qualitative methods about understanding the Bangka Belitung Naval base in supporting maritime security operations at ALKI I. This study uses the role of base theory, Sea Power theory and Navy trinity theory. The results of the study show that the Bangka Belitung Navy Base has not yet supported KRI or not to carry out the provision. Therefore, it is agreed that the Bangka Belitung Naval Base would provide complete facilities and infrastructure including anchoring, to be able to support KRI to operate safely at sea in assisting sovereignty in the ALKI I region.</p><p><strong>Keywords:</strong> Naval Base Role, Maritime Security, ALKI I</p>

scholarly journals تطبيق طريقة شرفة المسرح والجلسة فى تعليم اللغة العربية لترقية مهارة الكلام بمدرسة الثانوية المحفوظة

Studi Arab ◽  
2020 ◽  
Vol 11 (1) ◽  
pp. 43-60
Author(s):  
Labibatul Fachiroh ◽  
Muhammad Thohir
Keyword(s):  
Qualitative Methods ◽  
Analytical Approach ◽  
Library Research ◽  
Speaking Skill ◽  
The Subject ◽  
Descriptive Approach ◽  
Descriptive Qualitative ◽  
Speaking Skills

The title of this research is to apply the gallery session method in Arabic learning to improve speaking skills at the Madrasah Al-Machfudzoh Sidoarjo. Discuss how the implementation of the method in Madrasah Al-Machfudzoh and its superiority in increasing students' speaking skills. Here, the researcher examines the extent of the role of the application of the gallery session method in Madrasah Al-Machfudzoh, especially the 7th-grade Tsanawiyah, to improving the speaking skill. Here the researchers used descriptive qualitative methods. This research is library research that relies on a descriptive-analytical approach (al-manhaj al-washfi at-tahlili). The descriptive approach is to analyze scientific material that is related to the subject, through library research and then presented and explained systematically. The results of this study show that the gallery session method has many advantages. Students are trained to understand the contents of reading and then be able to visualize it in the form of images to express it with communicative language then.

scholarly journals The role of social media in shaping airline’s image

2020 ◽  
Vol 4 (2) ◽  
Author(s):  
Anastasia Elemonie
Keyword(s):  
Social Media ◽  
Business Environment ◽  
Corporate Image ◽  
Customer Engagement ◽  
The Internet ◽  
Research Focus ◽  
Digital Revolution ◽  
The Social ◽  
Use Of Social Media

Social media is important nowadays. With the development of technology today, most people want their needs to be fulfilled in an instant. Speed is the key in most cases. In this era all media gets digitized, the Internet also becomes the mode of carriage for all other media, meaning a lot of information is available on the internet. In today’s competitive business environment, under pressure from the digital revolution, the corporate brand with its identity, image, and reputation becomes the center of gravity for valuable and durable relationships between the firm and all interested parties. The researcher has chosen qualitative data for designing this research. Focus of this research it is aimed to understand the social media that has been used by Cathay Pacific Airways to shape its corporate image in the eyes of public. The analysis shows that the active promotion activities through social media has a big influence in the formation of the expected company image. The use of social media as one of the strategies that Cathay Pacific uses as a means of communication can increase customer engagement. Keywords: Corporate Communication; Corporate Image; Social Media; Perception; Airlines.

scholarly journals Peran Media Sosial Instagram sebagai Strategi Menjaga Eksistensi Bahasa Indonesia

2018 ◽  
Author(s):  
Nadia Salsabila
Keyword(s):  
Social Media ◽  
Language Learning ◽  
English Language ◽  
Qualitative Approach ◽  
National Language ◽  
English Language Learning ◽  
Bahasa Indonesia ◽  
Over Time ◽  
Descriptive Qualitative

Language is a medium that is used to convey information both orally or in writing from one individual to another individual. In Indonesia we use Indonesian as a national language and unifying language of our nation. However, over time, Indonesian language began to experience a shift in its use and was replaced by English. Language learning can also be obtained through social media namely Instagram. The main purpose of this article is to identify the role of social media Instagram as a strategy to maintain the existence of Indonesian language. The type of this research is descriptive qualitative approach from the account @bahasbahasa_. Based on the research, the data taken from the account @ bahasbahasa_ turns out that Instagram plays a role in improving the existence of Indonesian language. This is evident from some of his submissions which show how the Indonesian language is used properly and correctly. Data is classified based on the type of content sent by the account, namely the use of punctuation, standard words, and affixes. With the existence of this article, the researcher hopes that readers can find out the role of the Instagram in maintaining the existence of the language and using the best instagram for learning.

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