scholarly journals Pelatihan Daring Aplikasi Media Sosial dalam Pemasaran Produk Kerajinan Bambu di Selaawi, Garut, Jawa Barat

2020 ◽  
Vol 5 (4) ◽  
pp. 943-953
Author(s):  
Santi Susanti ◽  
Rachmaniar Rachmaniar ◽  
Iwan Koswara

ONLINE TRAINING OF SOCIAL MEDIA APPLICATION FOR MARKETING BAMBOO CRAFT PRODUCT IN SELAAWI, GARUT, WEST JAVA. The distribution of goods and services needs marketing to reach the potential customers. The development of internet technology expand the marketing of goods and services from traditional to online market. The bamboo artisans of Selaawi Subdistrict, Garut Regency, realized that it was necessary to market their products online to increase the market share of their craft products, which are currently distributed offline. The Community Service (PPM) Team of Fikom Unpad conducted "Online Training on Social Media Applications for Marketing Bamboo Craft Products in Selaawi, Garut Regency" for creative bamboo economic people in Selaawi Subdistrict, who have not used social media or not optimally used social media as a marketing and promotion channels for bamboo handicraft products. This PPM aims to elevate bamboo artisan’s knowledge in using social media to support the marketing and distribution of bamboo handicraft products directly to customers and sales agents. The social media skills is expected to invite buyers, and increase bamboo artisan’s income. PPM activity presented speakers who owned Amygdala Bamboo, the Head of Selaawi subdistrict, the coordinator of bamboo craft artisans in Selaawi, and PPM Team of Fikom Unpad. This PPM activity was conducted online through Zoom Cloud Meetings, which was attended by bamboo crafts artisans and other participants.

2018 ◽  
Vol 10 (1) ◽  
pp. 73-84
Author(s):  
Wisnu Ari Mukti ◽  
Siti Ummi Masruroh ◽  
Dewi Khairani

ABSTRAK Perkembangan teknologi internet dan smartphone yang semakin pesat diikuti pula oleh meningkatnya pengguna media sosial yang mengakses menggunakan smartphone khususnya Android. Salah satu permasalahan yang tak luput dari media sosial adalah tindak kejahatan dunia maya yang memanfaatkan media sosial. Karena pada dasarnya tidak ada kejahatan yang tidak meninggalkan jejak. Penelitian ini dilakukan untuk menemukan dan membandingkan bukti-bukti forensik tersebut pada aplikasi media sosial Facebook dan Twitter yang diakses pada smartphone Android. Facebook dan Twitter dipilih karena memiliki beberapa fitur yang mirip. Pada penelitian ini, metode simulasi digunakan dalam penelitian dengan menjalankan 11 skenario diantaranya adalah pengembalian file yang dihapus, pencarian bukti forensik berupa nama akun, lokasi, nomor telpon, tanggal lahir, photo profile, cover photo, posting berupa teks, posting berupa gambar, isi private message berupa teks dan isi private message berupa gambar. Hasil dari penelitian ini menunjukkan bahwa semua bukti forensik pada aplikasi media sosial Facebook berhasil ditemukan semua. Sedangkan pada aplikasi media sosial Twitter hanya berhasil ditemukan berupa nama akun, data lokasi, photo profile, cover photo, posting berupa teks dan posting berupa gambar.  ABSTRACT The development of internet technology and smartphones are increasing rapidly followed by increasing social media users who access using a smartphone, especially Android. One of the problems that did not escape from social media is cyber crime acts that utilize social media. Because basically no crime does not leave a trace. This study was conducted to find and compare the forensic evidence on social media applications Facebook and Twitter are accessed on Android smartphones. Facebook and Twitter are selected for having some similar features. In this study, the simulation method used in the research by running 11 scenarios such as the return of deleted files, the search for forensic evidence in the form of account name, location, phone number, birth date, photo profile, photo cover, text posts, Private message in the form of text and private message content in the form of picture. The results of this study indicate that all forensic evidence on Facebook social media applications found all. While in the social media application Twitter only managed to be found in the form of account name, location data, photo profile, photo cover, text posts and post images. How to Cite : Mukti, W.A. Masruroh, S.U. Khairani, D. (2017). Analisa dan Perbandingan Bukti Forensik Aplikasi Media Sosial Facebook dan Twitter pada Smartphone Android. Jurnal Teknik Informatika, 10(1), 73-84. doi:10.15408/jti.v10i1.6820Permalink/DOI: http://dx.doi.org/10.15408/jti.v10i1.6820


2019 ◽  
Vol 28 (13) ◽  
pp. 870-877
Author(s):  
Calvin Moorley ◽  
Theresa Chinn

Background: In 2016 the Nursing and Midwifery Council in the UK introduced revalidation, which is the process nurses are required to follow to renew their registration. This provides an opportunity for nurses to shape, develop and evolve social media to meet their professional requirements. Aims: to examine different ways nurses can use social media tools for continuous professional development (CPD) and revalidation. Methods: using a qualitative reflective design, data were gathered from content on the @WeNurses platform and activities organised with other leading health organisations in England. These data were analysed using the social media relationship triangle developed by the authors with a thematic analysis approach. Findings: analysis revealed that social media was used in six categories: publishing, sharing, messaging, discussing, collaborating, and networking. Organised social media events such as: blogs, tweetchats, Twitter storms, webinars, infographics, podcasts, videos and virtual book clubs can support nurses with revalidation and professional development. Conclusion: Through using a participatory CPD approach and embracing professional social media applications nurses have moved social media from the concept of a revolution to an evolution.


2019 ◽  
Vol 4 (1) ◽  
pp. 114
Author(s):  
Dewi Rachmawati ◽  
Lestari Nurhajati

ABSTRACT Scientists who use cohort generation (generation cohorts) to classify subjects by age group, strongly believe in differences in attitudes, behaviors and communication in each generation. Millennials in the age range of 23-39 (born 1980-1995) tend to be depicted as relying heavily on communication based on internet technology. This situation certainly causes significant communication changes, including when these millennials become entrepreneurs, inevitably they will rely on communication via online media. In 2018, several rows of Indonesian millennials entered the ranks of successful Asian entrepreneurs under the age of 30. This phenomenon certainly becomes interesting to study about how the use of online media by young entrepreneurs as a means of their communication with the public. This study aims to find out how the personal branding of millennial entrepreneurs is built with communication via online media. The personal branding study that is often used as a guideline is the Eight Laws of Personal Branding concept, which is a personal branding strategy that emphasizes the side; specialization, leadership, personality, distinctiveness, visibility, unity, persistence, and goodwill. This study uses the content analysis (content analysis) approach to 5 online media (Instagram, Facebook, Twitter, Youtube, LinkedIn and Website / blog) owned by 5 millennial entrepreneurs (Dian Pelangi, Fransisca Hadiwidjana, Talita Setyadi, Rorian Pratyaksa, and Stanislaus Tandelilin) within 1 year (1 January 2018 - 31 December 2018). The results of this study indicate that the effort to build personal branding on each of the online media owned, is only attached to the figure of Dian Pelangi, who is very active in using all lines of social media. While the other 4 subjects actually did not all actively utilize the social media / online media they had..Keywords:  online media communication, millennials, personal branding, millennial entrepreneurs, digital era.  ABSTRAK Ilmuwan yang menggunakan cohort generation (generasi kohort) untuk menggolongkan subyek berdasarkan kelompok umur, sangat mempercayai adanya perbedaan sikap, perilaku dan komunikasi pada tiap generasi. Generasi milenial dalam rentang usia 23-39 (lahir 1980-1995) cenderung digambarkan sangat mengandalkan komunikasi berbasis penggunaan teknologi internet. Situasi ini tentu menyebabkan perubahan komunikasi yang signifikan, termasuk ketika para milenial ini menjadi pengusaha, mau tidak mau mereka akan mengandalkan komunikasi via media online. Tahun 2018 lalu beberapa deretan pengusaha milenial Indonesia masuk dalam jajaran pengusaha sukses Asia di bawah usia 30 tahun. Fenomena ini tentu menjadi menarik untuk diteliti tentang bagaimana penggunaan media online para pengusaha muda ini sebagai sarana komunikasi mereka dengan publik. Penelitian ini bertujuan untuk mengetahui bagaimana personal branding para pengusaha milenial dibangun dengan komunikasi via media online. Kajian personal branding yang sering dijadikan pedoman adalah konsep Eight Laws of Personal Branding, yakni strategi personal branding yang menekankan pada sisi; spesialisasi, kepemimpinan, kepribadian, kekhasan, terlihat, Kesamaan antara yang terlihat dan tak terlihat, kegigihan dan itikad baik. Penelitian ini menggunakan pendekatan penelitian content analysis (analisis isi) atas 5 media online (Instagram, Facebook, Twitter, Youtube, LinkedIn dan Website/blog) yang dimiliki oleh 5 pengusaha milenial (Dian Pelangi, Fransisca Hadiwidjana, Talita Setyadi, Rorian Pratyaksa, dan Stanislaus Tandelilin) dalam kurun waktu 1 tahun (1 januari 2018 - 31 Desember 2018). Hasil dari penelitian ini menunjukkan bahwa upaya membangun personal branding pada masing-masing media online yang dimiliki, hanya melekat pada sosok Dian Pelangi, yang sangat aktif menggunakan semua lini media sosialnya. Sementara ke 4 subyek lainnya justru tidak semuanya aktif memanfaatkan media sosial/ media online yang dimilikinya..Kata Kunci: komunikasi media online, milenial, personal branding, pengusaha milenial, era digital.


Author(s):  
Sameer Kumar

Web 2.0 is an internet technology that facilitates collaboration on the World Wide Web (WWW). As a direct product of people's freedom of expression, Web 2.0 technology has given birth to a new media – the Social Media that is redefining the way people collaborate and express themselves. By studying surveys in three specific aspects of its impact – social service, politics and as a vehicle of misinformation and through content analysis of some online comments, the author argues that social media is capable of transmitting both good and bad information. In the article, an illustration of how misinformation through video seemingly travels, is also presented.


2021 ◽  
Vol 4 (1) ◽  
pp. 1-6
Author(s):  
Yusli Yenni ◽  
Intan Utnasari ◽  
Mega Rahmawati

Abstract: Information technology era requires speed and processing to obtain information. Users are required to quickly obtain and process information as needed. The use of the internet covers many fields of education but the use of the internet also covers the scope of business and transactions. Development of internet technology is widely used in business and sales transactions. Because the internet can create new entrepreneurs. Internet-based social media is an application service that is widely used as a means for the purpose of publishing a service or product. In the implementation of the service, the pre-test method was used which was given to the mothers of the village of RT 03 RW 01 by giving a questionnaire to measure their understanding of social media. Furthermore, given the delivery of material on understanding social media and the internet. The next method is carried out in practice to implement it. This will provide benefits in understanding social media and the internet for business ventures, both businesses that are established individually or in groups. Because social media can be used as a promotional media, see market developments, provide experiences for consumers and serve as social media for competitors. The results obtained from this service, the community / village mothers have business facilities, namely using the social media Facebook. With this media, the native mothers of the village can promote or sell their products there.. Keywords: internet; social media; transactions  Abstrak: Era teknologi informasi memerlukan kecepatan dan pemrosesan untuk mendapatkan informasi. Pengguna dituntut untuk lebih cepat memperoleh dan mengolah informasi sesuai kebutuhan. Penggunaan internet mencangkup banyak bidang pendidikan tetapi penggunaan internet juga mencangkup lingkup bidang usaha dan transaksi.Perkembagan teknologi internet banyak digunakan dalam bidang usaha dan transaksi penjualan. Kerena internet bisa menciptakan para enterpreneur yang baru. Internet berbasis media sosial merupakan suatu layanan aplikasi yang banyak dimanfaatkan sebagai sarana untuk tujuan mempublikasikan suatu jasa atau produk. Dalam pelaksanaan pengabdian digunakan metode pra test yang diberikan kepada ibu-ibu tiban kampung RT 03 RW 01 dengan memberikan koesioner untuk mengukur pemahaman tentang media social. Selanjutnya diberikan penyampaian materi tentang pemahaman media social dan internet. Metode selanjutnya di lakukan pelaksaan prakterk untuk mengimplemantasikannya.  Hal ini akan memberikan pemanfaatand dalam pemahaman media social dan internet  untuk usaha bisnis, baik usaha yang didirikan secara individual maupun kelompok. Karena media sosial dapat dijadikan suatu media promosi, melihat perkembangan pasar, memberikan pengalaman bagi konsumen dan sebagai media sosial kompetitor. Hasil yang didapat dari pengabdian ini, masyarakat/ibu-ibu tiban kampung mempunyai sarana usaha yaitu menggunakan media sosial facebook. Dengan media tersebut ibu-ibu tiban kampung dapat mempromosikan atau menjual produknya di sana. Kata kunci : media sosia; internet; transaksi


2017 ◽  
Vol 9 (2) ◽  
pp. 251-257
Author(s):  
Monika Donculaitė ◽  
Virgilija Vasilienė-Vasiliauskienė

The purpose of the article is to present the results of analysis of scientific literature on the social media concept and social media classification and provide insights on how the use of the social media can be expanded in business to get the maximum benefits and minimize potential risks. The structure of the article fits for purpose – presents the analysis of the scientific literature, synthesis, comparison, systematization of information and its graphical visualization. The performed analysis allowed to determine possibilities for application of the social media in the enterprise activities and to identify gained benefits. Social media allows enterprises to communicate more flexible and faster both in the outside and inside environment, facilitates customer accessibility, provides opportunity to quickly respond to customer feedback or inform existing and potential customers about new ideas and proposals.


Author(s):  
Silas Udenze ◽  
Edmund Chukwuma Onwuliri ◽  
Bibian Ugoala

Social media have become a fundamental ingredient in both the social and economic life of contemporary society. Social networking platforms have become an interesting vehicle for the banking sector to manage contact and interaction with their existing and potential customers. This study investigates users' awareness and the use of WhatsApp for banking activities in North-Central Nigeria. Based on a quantitative research approach, the study surveyed 400 respondents who have adopted WhatsApp Banking. The study's significant findings revealed a low level of awareness of this banking method among social media users. Besides, the percentage of users that utilised the platform for banking-related activities corroborated the deficient awareness as discovered in the study. Nevertheless, the audience is sceptical that the country's poor internet infrastructure might not permit the innovation to thrive. Hence, the study recommends that the banks concerned should endeavour to create more awareness about WhatsApp Banking, and there is a need for an urgent improvement in the internet facilities in the country in order to engender seamless technological advancement


2020 ◽  
Vol 5 (2) ◽  
pp. 185-190
Author(s):  
Moulita ◽  
Mazdalifah ◽  
Yovita Sabarina Sitepu

The rise of hoax news circulating on social media at a certain point can cause confusion and anxiety in society. Therefore, this community service group took the initiative to carry out a media literacy activity for the herbs seller (herbalist) group of Yayasan Perempuan Perkotaan Medan (YP2M). This activity aims to facilitate the group so that they have the skills to respond to the hoax news. The materials provided include what the news is, the news values, the characteristics of hoax news, and the examples of hoax news that are widely spread in society through the social media. This program was held in Gedung Johor, Medan on August 2020 which was attended by around 20 participants. Keywords: media literacy, hoax news, YP2M


Author(s):  
Sameer Kumar

Web 2.0 is an internet technology that facilitates collaboration on the world wide web (WWW). As a direct product of people's freedom of expression, Web 2.0 technology has given birth to a new media – the social media that is redefining the way people collaborate and express themselves. By studying surveys in three specific aspects of its impact—social service, politics, and as a vehicle of misinformation and through content analysis of some online comments—the author argues that social media is capable of transmitting both good and bad information. In the chapter, an illustration of how misinformation through video seemingly travels is also presented.


Author(s):  
Bhimavarapu Usharani ◽  
Raju Anitha

Due to the advancement in internet technology, everyone can connect to anyone living anywhere in this world who is far away from us by using social media. Social media became a public place to share everyone's personal photos and videos. These photos or videos are viewed, shared, and even downloaded by their respective friends, someone from their friends' profiles, and even unrelated persons also without their permission. One of the risks from the social media is the cyber bullying or online harassment. Cyber bullies perpetrate either through denigration or doxing. The cyber bullies are anonymous, and it is very difficult for us to catch and punish them. The main aim of this chapter is to provide the privacy and security to the photos that are sharing on social media. This chapter proposes a novel algorithm to keep the photos safe that are uploading on social media and the extension of the novel algorithm to reveal the details of the cyber bullies those who performed morphing on the photos that were downloaded from social media.


Sign in / Sign up

Export Citation Format

Share Document