scholarly journals UPAYA WARUNG TAICHAN DALAM MENCIPTAKAN KEPUASAN PELANGGAN

2018 ◽  
Author(s):  
natania laita ◽  
Savira Fatma Tyasrani ◽  
Repositori Online Pariwisata

Customer-oriented marketing through quality service is very effective to retain customers. Mr. Taichan located in rooftop lippo mall is still fairly new business. Nowadays the marketing strategy that the owner uses by way of advertisement and giving promotion through social media. This study aims to determine whether there is influence of service quality to customer satisfaction. Data collection techniques used are interviews and observations conducted on March 19 to 20 March. From the test is known that the quality has a positive effect on customer satisfaction Mr. Taichan.

2018 ◽  
Vol 1 (3) ◽  
Author(s):  
AFIF SYAIFUL RACHMAN

This study aims to find out "The Effect of Product Quality, Service Quality, Customer Valueon Customer Satisfaction and Promotion of Mouth to Mouth". The population in this studywere Telkom customers of IndiHome. This study uses a sample of 150 respondents. Thesampling technique was carried out by convenience sampling method. Data analysis usespath analysis. The results of the analysis show that product quality, service quality,customer value have positive effect on the customer satisfaction of Telkom IndiHome,Purwokerto, (2) Service quality has a positive effect on the customer satisfaction and wordof mouth


2021 ◽  
Vol 11 (1) ◽  
pp. 013
Author(s):  
Yunita Astikawati ◽  
Eka Suryani ◽  
Avelius Dominggus Sore

ABSTRACTThe general objective of this study is to determine the effect of service quality on customer satisfaction at the Intan Market Lintas Melawi Sintang. The research approach used a descriptive quantitative approach. form of research is simple linear regression. The population in this research are all consumers who have been customers of the Intan Market Lintas Melawi Sintang. The sampling technique used is a non-probability sampling technique with a type of incidental sampling. Data collection techniques used are indirect communication techniques, and documentation techniques with data collection tools in the form of questionnaires and documents. Based on the analysis results obtained: The criteria of service quality at the the Intan Market Lintas Melawi Sintang are sufficient. 2) Customer satisfaction has good criteria. 3) Based on a simple regression test, it is proven that service quality has a positive effect on customer satisfaction with a determination coefficient of 36.02%.Keywords: Quality, Service, and Satisfaction.ABSTRAKTujuan umum penelitian ini adalah untuk mengetahui pengaruh kualitas pelayanan terhadap kepuasan konsumen pada Pasar Intan Lintas Melawi Sintang. Pendekatan penelitian menggunakan pendekatan kuantitatif deskriptif. Bentuk penelitiannya adalah regresi linier sederhana. Populasi dalam penelitian ini adalah seluruh konsumen yang pernah menjadi pelanggan Pasar Intan Lintas Melawi Sintang. Teknik pengambilan sampel yang digunakan adalah teknik non-probability sampling dengan jenis pengambilan sampel insidental. Teknik pengumpulan data yang digunakan adalah teknik komunikasi tidak langsung, dan teknik dokumentasi dengan alat pengumpulan data berupa angket dan dokumen. Berdasarkan hasil analisis diperoleh: Kriteria kualitas pelayanan di Pasar Intan Lintas Melawi Sintang sudah cukup. 2) Kepuasan pelanggan memiliki kriteria baik. 3) Berdasarkan uji regresi sederhana terbukti kualitas pelayanan berpengaruh positif terhadap kepuasan konsumen dengan koefisien determinasi 36,02%.Kata Kunci: Kualitas, Pelayanan, dan Kepuasan.


2018 ◽  
Vol 1 (1) ◽  
Author(s):  
REZHA ARLANDA BERLIANSYAH ◽  
AGUS SUROSO

This type of the research is case study with survey method by using questionnaire as a toolof data collection. The study was conducted in Purwokerto area. There are many varioustype of culinary business, such as cafe, restaurant, foodstreet, foodcourt, etc. But one of themost popular in the society now is cafe and restaurant. One of the new cafe and resto thathad been just found in Purwokerto is Level Up. As a new arrival, Level Up have a uniqueconcept, place, foods and beverages, and also the services that can attract young adult inPurwokerto to visit Level Up. But, there was a decrease in the customers who visited LevelUp after a year of standing and the problem that faced by Level Up become a businessphenomenon. Based on the problems above, this research was conducted to analyze thefood and beverage quality, service quality, place, and perceived price to customersatisfaction and repurchase intention. Respondents of this research are 165 respondentscame from consumers in Purwokerto who have been visited Level Up Purwokerto. Thisresearch uses SEM (Structural Equation Model) as analysis tools technique. Statisticalsoftware SPSS is used to analyze the data. The result of hypothesis testing using T-test is inthe following: (1) Food and beverage quality has positive effect on customer satisfaction. (2)Service quality has positive effect on customer satisfaction. (3) Place has a positive but nosignificant effect on customer satisfaction. (4) Perceived price has a positive effect oncustomer satisfaction. (5) Customer satisfaction has a positive effect on repurchaseintention.


Author(s):  
Sarmauli Hanny Siagian ◽  
M. Umar Maya Putra ◽  
Davin Kwok

This study aims to analyze the effect of product quality, service quality and store atmosphere on customer satisfaction on Geprek Champion Chicken in Makmur Medan Branch. The sample used in this study were 96 respondents who were consumers of the Geprek Champion Chicken Restaurant in Medan, using the sampling technique, namely icidental sampling using the lemeshow formula. The data collection technique uses a questionnaire that has been tested for its validity and reliability. The results of research partially t test results indicate that product quality, service quality and store atmosphere have a significant effect on customer satisfaction. Simultaneously, the variable product quality, service quality and store atmosphere have an effect on customer satisfaction.


2021 ◽  
Vol 5 (1) ◽  
Author(s):  
Moh Irbash Dzikrulloh ◽  
Lantip Susilowati

Service quality in an economic aspect is very important and a challenge for every company. This study aims to determine the extent of the implementation of service quality and consumer perceptions and satisfaction regarding product quality at Wuling Tulungagung Dealer.The method in this study used a qualitative design with data collection methods through interviews and data analysis using content analysis. The findings in this study indicate that the implementation of service quality and consumer perceptions of product quality on customer satisfaction at Dialer Wuling Tulungagung has fulfilled the pillars of success. Its implementation is to provide quality service that has an impact on good consumer perceptions and consumer satisfaction accompanied by quality Dialer Wuling Tulungagung products.


Author(s):  
Azmi Rizki Tanjung ◽  
Elida F S Simanjorang ◽  
Yudi Prayoga ◽  
Christine Herawati Limbong

Research was conducted at PT Bank Muamalat KCP Rantaprapat. The objective of this research was to find out: To what extent is the influence of corporate image, service quality and completeness of facilities on customer satisfaction at PT Bank Muamalat KCP Rantauprapat.  The research subjects consisted of several customers, in this study the respondents were 100 people. Data collection techniques using questionnaires and observations. While the data analysis method used is the Research Instrument Test, Classical Assumption Test, Simultaneous Effect Significance Test (F), Partial Effect Significance Test (T Test), Determinant Coefficient (R2) using SPSS Statistics Version 22 software, then draw the appropriate conclusions. With research results. The results showed that the Company Image, Service Quality, and Completeness of Facilities Have a Positive Effect on Customer Satisfaction at PT Bank Muamalat KCP Rantauprapat, Keywords: Company Image, Service Quality, Facilities, Customer Satisfaction.


2021 ◽  
Vol 5 (3) ◽  
pp. 342
Author(s):  
Andreas Adi Trinoto ◽  
Ahmad Zamakhsari

<p><em>Kereta Api Indonesia (KAI) as one of the state-owned companies that provide services to the public feels good a few years back and is the aim of researchers to conduct a survey of customer satisfaction with one of the Microsoft product Genesys customer service applications that have been connected with social media as a supporting application in serving train service users. The method used by researchers is the CSI (Customer Satisfaction Index) and Service Quality, the Jakarta Central Railway office agent who filled in the questionnaires as much as 51 of 80 with 78.76% results in CSI and 0.24 on servqual. This customer service application has a positive effect on customer satisfaction, as well as an evaluation for application providers.</em><em></em></p>


2019 ◽  
Vol 1 (1) ◽  
pp. 150
Author(s):  
Rendy Surya

The purposes of this study are: First, to explore the effect among service quality on brand loyalty. Second, to explore the effect among staff behaviour on brand loyalty. Third, to explore the effect among service quality on customer satisfaction. Fourth, to explore the effect of customer satisfaction on brand loyalty. Fifth, to find out if customer satisfaction is able to mediate service quality toward brand loyalty. The populations of this research are all TIKI’s customer in Jakarta. The samples of this research are collected from TIKI’s customer in North Jakarta. The method of data collection was conducted by distributing questionnaires 200 respondents. The technique of data analysis used in this study was Partial Least Square and indirect effect test for mediation variable to example the hypotheses. The result are: first, the relationship between service quality have a significant and positive effect toward brand loyalty; second, the relationship between staff behaviour have a significant and positive effect toward brand loyalty; third, the relationship between service quality have a significant and positive effect toward customer satisfaction; forth, customer satisfaction have a significant and positive effect toward brand loyalty; fifth, customer satisfaction will mediate the effect between service quality on brand loyalty.


2020 ◽  
Vol 4 (01) ◽  
Author(s):  
Ayu Wardani ◽  
Sri Hartono ◽  
Eny Kustiyah

The purpose of this study was to analyze whether the repurchase decision by product quality and service quality in Surakarta Triwindu Market. The population in this study is all consumers in Surakarta Triwindu Market. The sampling technique was accidental sampling, with 100 respondents. Data collection using a Likert scale questionnaire to measure respondent's answers. Path analysis to identify the relationship between product quality and service quality on repurchase decision s through customer satisfaction. The results showed that repurchase decision thought customer satisfaction were not significantly affected by product quality, while service quality on repurchase decisions through customer satisfaction significantly affected the Surakarta Triwindu Market Kerboard : Product quality, Service quality, Customer satisfaction, Repurchase decisions


2021 ◽  
Author(s):  
Abdul Gani ◽  
Augustinus Nicolaas Hillebrandes Oroh

The retail industry is still popular in Indonesia. Overall, retail sales growth has decreased. However, the clothing industry has increased. The growth in the clothing sub-group retail industry provides opportunities for companies. One of them is the Loki store. The purpose of this study was to analyze the effect of product quality, service quality and price on customer satisfaction at the Loki store. This research used a quantitative approach consisting of primary data and secondary data. Purposive sampling was used. The sample was 150 respondents. Multiple linear regression analysis was used. The results showed that product quality, service quality, and price had a significant positive effect on customer satisfaction at the Loki store. Keywords: product quality, service quality, price, satisfaction, Loki store


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