scholarly journals Formation of Professional Readiness for Information and Legal Activities of a Specialist in the Field of Advertising and Public Relations: Goals, Objectives, Criteria

2020 ◽  
pp. 78-92
Author(s):  
N.I. Ryzhova ◽  
D.A. Sokolov

Taking into account the main trends of the modern society and reform of areas of human activity, subject to ongoing processes of integration, globalization and increasing role of information and information processes in modern society, he authors consider the issue of professional training of future specialists in the university. In particular, issues of forming professional readiness of the expert in the field of advertising and public relations to implement legal information activities in the context of solving tasks of professional sphere. Based on the analysis of the structure of professional activity and professional competence of the specialist in the field of advertising and public relations, the article shows the place of the information and legal component in their structure and describes its content for the specialist of the specified profile. Considering the professional training of this specialist in the field of information and legal activity at the university, the authors propose a graphical presentation of the concept of formation of professional readiness and competence for this type of activity in the context of the development of professional culture and skills. In this case, the authors show schematically and list not only the specific components of theoretical and practical units, including those defined in the State Educational Standards, but also formulate the main types of professional tasks of the key, basic and special level for the specified profile. Summarizing the above, the authors also formulate criteria for testing the development of profession-al readiness for information and legal activities among future professionals in the field of advertising and public relations through the description of levels and indicators. The issues discussed in this article and implemented in the University, provide performance training of the University students — future experts in the field of advertising and public relations in the direction of information and legal activities, and the graduate himself with qualifications and competitiveness.

2020 ◽  
Vol 12 (6) ◽  
pp. 93-100
Author(s):  
Dmitry V. Gulyakin ◽  

The modern development of the social, informational and professional organization of society has led to a more dense integration of the university into the life of society. The integration of a modern technical university into the socio-cultural space requires that the activities of the university correspond to the development trends of modern culture, the emerging information society, economy, production and technology. The influence of culture, norms and values of society on the student substantiates the socio-humanitarian component of the training of students of a technical university. It also determines the socially acceptable trajectory of its technical projects, methods of their implementation and practical application. The task of an engineer at the present stage of development of the information society is not only the creation of technical mechanisms, devices and systems, but also ensuring their effective functioning in society. Today's reality is such that a modern specialist more and more must be able to independently include in the system of his activities the growing flow of social contacts and information, and not only professional ones, but also not directly related to professional activities. We are talking about the formation of a new quality and image of an engineer, adapted to the rapidly changing social and informational realities of modern society. As a result, a technical university should form an appropriate educational environment, including socio-informational aspects of the student's future professional activity.


Author(s):  
IRYNA KAMENSKA

The topical problem of using the tutoring system of education and upbringing of student youth during the introduction of distance learning has been considered. The purpose of the article is to investigate the role of a tutor in the formation of professional competence of students in the training of future health and safety specialists during the introduction of distance learning. The main types of distance learning technologies have been analyzed, which allows to carry out distance learning, not only without losing the quality of learning, but on the contrary improving it through individualization, active learning methods, bilateral interaction between a teacher and a student. The author substantiates the advantages of introducing distance learning to prevent the complication of the epidemiological situation and the creation of favorable learning conditions in the context of the spread of COVID-19. The peculiarities of the work of a tutor in the conditions of online learning have been described. It has been established that the introduction of distance learning via the Internet, with periodic counseling of students by teachers-consultants (coordinators, tutors) – is a resource to fully ensure the level of knowledge acquisition and skills necessary for future professional activity and further career growth labor protection specialists. The author reveals the essence of the concept of «tutor». The importance of a tutor in the application of distance learning in higher education institutions is theoretically substantiated. It has been established that a tutor is a key figure in the distance learning process. The responsibilities, roles, functions and tasks of a tutor in modern educational conditions, to ensure the quality of educational services in higher education institutions and to achieve the goal of education are highlighted. The pedagogical conditions of training, which are realized by a teacher (tutor), during the introduction of distance learning, during the professional training of future specialists of occupational safety in order to obtain a competent specialist, are presented. It has been estimated that the role of a teacher (tutor) is expanding and updating in the system of distance education. It has been established that a teacher (tutor) coordinates the cognitive process using various forms of interaction (seminars, webinars, video-lectures, video-conferences), improves digital educational content, provides meaningful advice, manages educational projects and other.


2020 ◽  
Vol 17 (34) ◽  
pp. 291-302
Author(s):  
Yelena Yurievna OREKHOVA ◽  
Lidia Konstantinovna GREBENKINA ◽  
Natalya Alexandrovna SUVOROVA ◽  
Marina Alexandrovna STAVRUK

Fundamental government documents set the priority of the educational system in public policy, declaring the need for successful scientific and professional training and innovative educational activities of future specialists. The article is aimed to propose a solution to the formation of professional competence of future specialists of technical universities at the stage of modernization of education in modern Russian society. The work reveals the essence of the leading methodological approaches to solving the problem under study: competency, creative, personality-oriented, system-activity, technological, task-based approaches. A retrospective analysis made it possible to reveal the pedagogical conditions, simulating the real professional activity of students of a technical college. The ways of successful development of professional competence of future specialists are described (establishing innovative-creative environment; developing the subject position of a personality; strengthening practice-oriented activities; organizing reflection and self-reflection; using computing, information and telecommunication technologies, and systems; effective management of students' academic, scientific, and professional activities). Based on the leading principles, the methodological approaches, the requirements of the Federal State Educational Standard of Higher Education for the preparation of future specialists in the Russian Federation, the article presents the innovative experience of the organization of educational process, which is aimed to form a professional competence among graduate students of Ryazan Institute of Moscow Polytechnic University, as well as Ryazan State Agrotechological University named after P.A. Kostychev. This study made it possible to develop and implement a block-modular structure and content of engineering and construction training of students, which includes design, organizational and managerial, information-applied, creative competencies corresponding to the types of professional activity.


Author(s):  
Е.И. Мишнина ◽  
М.Н. Мишнин

Профессиональная готовность выпускника бакалавриата по направлению подготовки 05.03.02 География должна иметь мотивацию и направленность. На современном этапе развития обучения, по данному направлению подготовки важно формирование у обучающихся умение прогнозировать саморазвитие в выбранной профессиональной деятельности. Целью работы является обеспечение необходимого уровня профессиональной готовности будущих бакалавров географии, посредством проектирования компетентностной модели выпускника, на всех этапах профессионального обучения в вузе, в контексте требований Федарального государственного образовательного стандарта высшего образования по применению в образовательном процессе компетентностного подхода. Формирование профессиональной готовности будущих бакалавров географии должно осуществляться через возможность предоставления им в образовательной среде вуза ситуаций формирования, как теоретических знаний, так и практических умений, профессиональных навыков, чувства сопричастности к профессиональному сообществу и механизмов диагностики и самодиагностики индивидуального профессионального стиля и уровня компетентности. Эти требования должны найти отражение в компетентностной модели выпускника и индикаторах достижения компетенций. Professional readiness of a bachelor's degree graduate in the field of training 05.03.02 Geography should have motivation and orientation. At the present stage of the development of training, in this area of training, it is important to form the ability of students to predict self-development in their chosen professional activity. The aim of the work is to ensure the necessary level of professional readiness of future bachelors of geography, through the design of a graduate's competence model, at all stages of professional training at a university, in the context of the requirements of the Federal State Educational Standard of Higher Education for the application of a competence-based approach in the educational process. The formation of professional readiness of future bachelors of geography should be carried out through the possibility of providing them with situations of formation in the educational environment of the university, both theoretical knowledge and practical skills, feelings of belonging to the professional community and mechanisms of diagnosis and self-diagnosis of the individual professional and level of competence. These requirements should be reflected in the competency model of the graduate and indicators of achievement of competencies.


2020 ◽  
Vol 9 (26) ◽  
pp. 383-390
Author(s):  
Olga I. Vaganova ◽  
Nikolay P. Bakharev ◽  
Marina N. Bulaeva ◽  
Anna V. Lapshova ◽  
Maxim M. Kutepov

The article discusses the process of organizing the educational process with the use of various educational technologies that contribute to the achievement of effective interaction between students and between students and the teacher. The purpose of the article is to present the experience of using methods and means of implementing interaction technologies in higher education. The goal implies that educational technologies are one of the key elements in the preparation of students of higher schools. They allow forming professional competence of students, emphasizing the leading role of their independence, activity in the consulting role of the teacher. The analysis of the educational process with the application of modern educational technologies given in the article allowed to reveal some features in which appearance is caused by the specificity of the realization of technologies. Modern methods and means of their implementation contribute to the guaranteed achievement of educational goals, the interaction of students becomes more coherent and acquires a new, productive character. Of particular importance are educational technologies for students of pedagogical universities, as their future professional activity is directly related to the use of methods and means of their implementation. The article presents the experience of implementing interaction technologies at the University of Minin in the discipline "Pedagogical technologies". As practice shows, such methods as brainstorming, a round table, a case method allow you to teach students how to conduct a dialogue, develop students' interest and motivation to study the discipline, and thereby allow them to form their competence. The results of the implementation of methods and means of implementing interaction technologies showed that having an understanding of educational technologies at the initial stages of training and forming the skill of interaction under their influence throughout the training period, students have the opportunity to form professional competence and organize their professional activities at a high level.


Author(s):  
Vladimir V. Filatov ◽  
Natalia A. Shepilova ◽  
Arzu I. Sadygova ◽  
Artyom E. Lubetskiy ◽  
Svetlana S. Velikanova

The role of communication, the specifics and flow of communication processes and, accordingly, the requirements for their participants, is increasing in modern society and in all spheres of professional activity. In this connection, the problem of the formation of the communicative creativity of students at the stage of professional training at the university is actualized. At present, this aspect of the vocational training of students in technical areas lacks attention both in theory and in the practice of vocational education. The article examines the theoretical foundations of the theory of the formation of the communicative creativity of university students, interpreted as a set of interrelated and interdependent components that represent a certain integrity based on the use of a set of scientific approaches: systemic, participatory and discursive, implemented on the basis of the principles: transformation of cognitive content into emotional, freedom choice of communications, social reinforcement of creative behavior. The scientific approaches considered in the article were the theoretical foundations for the development of the theory of the formation of the communicative creativity of university students. The materials of the article are of practical value for organizing the process of vocational training in the context of the development of the communicative creativity of students.


2020 ◽  
pp. 5-13
Author(s):  
L. Guseva

The article considers urgent problem of modern society – progressive increase in the number of people infected with the human immunodeficiency virus (HIV). Epidemiological characteristics of the pathogen are given, clinical signs of the disease and a modern strategy aimed at reducing the number of infected people are presented. The role of specialists with secondary medical education in the implementation of the Strategy aimed at combating the spread of HIV infection epidemic in the Russian Federation is emphasized.


Author(s):  
Olga V. Minakova

Due to the release of new educational standards regulating the activities of educational structures of the Russian Federation the requirements for the results of professional training of a competent specialist with a developed set of competencies have increased. According to the requirements of the Federal State Educational Standards of Higher Education in 31.05.01 “Medical Care” and 31.05.02 “Pediatrics”, the future doctor must have a whole range of skills and abilities that determines his professionalism. These include the qualitative analysis of information, the identification of cause-and-effect relationships, the structuring of source data, and the reflection of one's own activities, which ultimately lead to the formation of analytical and reflexive activities. The formation of analytical and reflexive competence of a future doctor in the course of professional training is defined as a continuous and holistic psychological and pedagogical process aimed at strengthening motivation, ability and readiness to effectively carry out analytical and reflexive activities within the framework of professional activity. This has determined the need for the development of new didactic tools that contribute to its improvement in the process of professional training: models, pedagogical conditions, technology of formation, criteria apparatus and diagnostic tools.


Author(s):  
Tetyana Holubenko ◽  
◽  
Iryna Polishchuk ◽  

The article substantiates the purpose, stages, content, algorithm and methods of implementation. The entry of Ukrainian higher education into the European space determines the need for specialists with integrated specialties. The purpose of the article is to investigate the purposefulness of the formation of managerial competence in future professionals in the social sphere to ensure the educational and methodological process in higher education institutions. Methodology – general industry, research, information, diagnostic, subject methodical. Thus, there is a need to modernize professional and human resources. Therefore, the issue of scientific understanding of quality training of social workers in management, i.e., leadership of small and large groups of people, their ability to be highly qualified professionals with established managerial competence. Modern approaches to understanding the process of formation of managerial competence in future professionals in the social sphere, which is determined by the focus on the object of management, taking into account its specifics and the nature of development in the socio-educational environment. Based on the analysis of scientific sources, the essence and content of the concept of "managerial competence" are revealed. The understanding of professional training as an important component of managerial competence of future specialists in the field of management is highlighted, in particular, that professional training is a set of knowledge, skills and abilities, mastery of which allows a person to work as a specialist or a skilled worker qualifications. The main purpose of the formation of managerial competence in future professionals in the social sphere is to achieve a high level of its main components and ensure the manageability of the educational and methodological process. Based on the analysis of pedagogical, methodological, philosophical research of the essence, content and structure of managerial competence in social specialists, the founders revealed as a component of professional competence of a social specialist, a dynamic integrated systemic education, which is manifested in management. In turn, management activity is the result of managerial training of a social worker to evaluate his or her professional activity. Professional training of future social professionals for management is a necessary component that requires clarification of the concept of "professional training of social professionals" in order to form managerial competence for effective performance of professional duties and opportunities for successful work in the chosen profession.


Author(s):  
А. Marushkevych

The article reveals the issues of professional motivation of graduates of institutions of higher education to self-realization in life, the need for interaction between employers and institutions of higher education, which trains specialists for a particular sphere and not always cope with providing them with the knowledge that affects the development of competencies necessary for the performance of official responsibilities at a particular place of work. The emphasis has been placed on the importance of vocational guidance measures for professional motivation, interaction between employers and institutions of higher education. The importance of acquiring professional competence by students for professional self-realization in the future, application of innovative technologies in their teaching, involvement in situational modeling and project development have been highlighted. It has been emphasized that the component of the student's educational motivation can be orientation to international relations, the state's course on academic mobility. The publication outlines the positions of modern scholars on the difficulties of self-realization in the professional sphere, which are influenced by external and internal factors. It has been noted that in the structure of readiness for professional activity, there are motivational, emotional-volitional, orientational components. It has been emphasized that insufficient level of professional training of graduates is explained by the emphasis on their attention only on the material and social advantages of the chosen profession. The focus is on the need for youth to find appropriate bases of practice that will satisfy the institution of higher education, students and employers. It has been noted that an important role for the employer plays a potential employee's possession with new information technologies. It has been explained that today it is important to rethink the role of scientific designing, counseling, directing students to self-realization and scientific guidance from teachers as mentors, tutors. It has been emphasized that the modernization of the educational branch focuses on the recognition of the diploma of the graduate of the institutions of higher education as evidence of real professional qualifications.


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