scholarly journals Pengaruh Service Excellence, Aksesibilitas, dan Word of Mouth (WOM) terhadap Minat Wisatawan serta Implikasinya terhadap Keputusan Kunjungan Wisata Halal di Kabupaten Bandung Barat

Media Wisata ◽  
2021 ◽  
Vol 19 (2) ◽  
pp. 154-166
Author(s):  
Kartika Dewi ◽  
Imam Sudirman ◽  
Rian Andriani
Keyword(s):  
Research Method ◽  
Quantitative Methods ◽  
Word Of Mouth ◽  
Direct Influence ◽  
Service Excellence ◽  
Testing Tool ◽  
Simultaneous Influence

This research was conducted at the Halal Tourism object, West Bandung Regency. The research method used in the study uses quantitative methods with the testing tool using the Smart-PLS tool, with a sample of 100 respondents. Based on the results of the study, the direct influence of Service Excellence on tourist interest is 4%, Accessibility to tourist interest is 0.5%, Word of Mouth to tourist interest is 45%, Tourist Interest is 74.9%. The simultaneous influence of Service Excellence, Accessibility, and Word of Mouth on Tourist Interest in West Bandung Regency is 56.3%. The influence of tourist interest on the decision to visit Halal tourism in West Bandung Regency is 74.9%.

scholarly journals The Influence of the Role of Halal Tourist Destinations on Interest in Visiting

2021 ◽  
Vol 5 (1) ◽  
pp. 111-122
Author(s):  
Putu Nina Madiawati ◽  
Sulistijono Sulistijono ◽  
Jella Zumalia Fitri
Keyword(s):  
Social Media ◽  
Data Processing ◽  
Research Method ◽  
Quantitative Methods ◽  
Word Of Mouth ◽  
Partial Least Square ◽  
Least Square ◽  
Market Potential ◽  
Tourist Destinations

The purpose of this study was to determine how big the role of the image of halal tourist destinations on visiting interest is influenced by market potential, electronic word of mouth (E-WOM), and social media. The research method uses quantitative methods, with data processing using SEM-PLS (Partial Least Square). The results showed that the role of halal tourist destinations on visiting interest has a big influence. The image of halal tourist destinations will not develop properly if it is not supported by E-WOM, social media, and market potential, which are carried out continuously. Therefore, good cooperation between the local government, the community and all related parties are required to increase halal tourism.

Pengaruh Motivasi Kerja dan Budaya Kerja Terhadap Produktivitas Kerja Karyawan di Kebun Huta Padang PT. Perkebunan Nusantara III (PERSERO) Kabupaten Asahan Sumatera Utara

2020 ◽  
Vol 2 (2) ◽  
pp. 167-180
Author(s):  
Luli Achmad Gozali ◽  
Yusniar Lubis ◽  
Syaifuddin Syaifuddin
Keyword(s):  
Linear Regression ◽  
Data Collection ◽  
Multiple Linear Regression ◽  
Random Sampling ◽  
Research Method ◽  
Sampling Method ◽  
Quantitative Approach ◽  
Stratified Random Sampling ◽  
Direct Influence ◽  
Dominant Influence

This study is aimed to determine and analyze the effect of the implementation of motivation and culture on the employees productivity at Huta Padang estate of PT. Perkebunan Nusantara III (Persero) Asahan Regency North Sumatera. This research method uses a quantitative approach, the type of research is a survey. The sample was determined by stratified random sampling method, 95 people. The data collection through questionnaires. Data were analyzed using multiple linear regression. The results showed that partially and simultaneously, the implementation of motivation and culture had a positive and significant effect on the employess productivity at Huta padang estate of PT. Perkebunan Nusantara III (Persero) Asahan Regency North Sumatera. The determination coefficient value of 0.882, indicates that the influence of the implementation of motivation and culture on the employess productivity of Huta Padang estate of PT. Perkebunan Nusantara III (Persero) Asahan Regency North Sumatera is 88.2%. The culture has more dominant influence on the employees produktivity at  Huta Padang estate of PT. Perkebunan Nusantara III (Persero) Asahan Regency North Sumatera, with a direct influence of 73,2%. 

PENGARUH PERSONAL SELLING TERHADAP PENCAPAIAN TARGET PENJUALAN (STUDI KASUS PT. SETIAWAN SEDJATI)

2021 ◽  
Vol 8 (2) ◽  
Author(s):  
Ranty Octavianita ◽  
Eki Dudi Darmawan
Keyword(s):  
Data Collection ◽  
Correlation Coefficient ◽  
Research Method ◽  
Quantitative Methods ◽  
Personal Selling ◽  
Strong Relationship ◽  
Regression Equation ◽  
T Test ◽  
Coefficient Of Determination ◽  
Sample Data

The existence of instability in the value of sales is an important evaluation that must be carried out by management. The purpose of this study is to determine the effect of Personal Selling on Sales Targets at PT. Setiawan Sedjati. The location of data collection is done at PT. Setiawan Sedjati Bandung. The research method uses quantitative methods. This research is a descriptive correlation with sample data collection using the Slovin formula. A total of 67 respondents were used as samples in this study consisting of employees of the marketing division and customers of PT. Setiawan Sedjati. The existing samples were then processed using SPSS Statistic Software version 26. Based on the processed data, the results of the regression equation Y = 20.478 + 0.182x. Then the correlation coefficient value of 0.747, it can be said that these results have a strong relationship between variables. The value of the coefficient of determination is 55.8%. The calculated value of 9.068 > 2.6512 this result shows a significant increase between variables on the t-test. It can be concluded that H1 accepted and H0 rejected, namely the variable personal selling. The variable personal selling has an influence on sales.

scholarly journals The Influence of Leadership Style, Competency and Compensation on Employee Performance and Its Impact on Organizational Performance in Kementerian Pertanian

FOCUS ◽  
2020 ◽  
Vol 1 (1) ◽  
pp. 28-42
Author(s):  
Sugito Efendi ◽  
Suwardi Suwardi
Keyword(s):  
Organizational Performance ◽  
Leadership Style ◽  
Structural Equation ◽  
Research Method ◽  
Quantitative Methods ◽  
Employee Performance ◽  
Equation Modeling ◽  
Survey Method ◽  
Directorate General ◽  
The Impact

This study aims to analyze the influence of leadership style, competence, compensation on employee performance and the impact on organizational performance on the employees of the Directorate General of Agricultural Infrastructure and Facilities. This study used a survey method by distributing questionnaires to employees of the Directorate General of Agricultural Infrastructure and Facilities. As the respondent. This research method uses quantitative methods with technical analysis of Structural Equation Modeling (SEM) with the AMOS version 22 application. The research sample used in this study were 158 respondents. The results showed that leadership style, competence and compensation directly had a positive and significant effect on employee performance. Leadership style, competence and compensation directly have a positive and significant effect on organizational performance. Leadership style, competence and compensation indirectly have a positive and significant effect on organizational performance through employee performance.

scholarly journals Pengaruh literasi ekonomi dan literasi keuangan terhadap sikap tentang gaya hidup hedonis mahasiswa aktivis UKM organisasi pecinta musik (OPUS) 275 Universitas Negeri Malang

2021 ◽  
Vol 1 (8) ◽  
pp. 746-752
Author(s):  
Nurul Hidayah ◽  
Wahjoedi Wahjoedi
Keyword(s):  
Financial Literacy ◽  
Research Method ◽  
Quantitative Research ◽  
Economic Literacy ◽  
Independent Variable ◽  
Simultaneous Influence ◽  
Quantitative Research Method

Abstract Research has been carried out on the effect of economic literacy and financial literacy on attitudes about hedonic lifestyles. This study aims to determine whether there is a partial or simultaneous influence of economic literacy and financial literacy on attitudes about hedonic lifestyles. This study uses a quantitative research method that is explanatory by explaining the effect of the independent variable on the dependent variable. The results showed that there was no significant and significant effect between economic literacy and financial literacy on attitudes about life partially, but there was a significant and significant effect of economic literacy and financial literacy on attitudes about hedonic lifestyles simultaneously. Abstrak Telah dilakukan penelitian mengenai pengaruh literasi ekonomi dan literasi keuangan terhadap sikap tentang gaya hidup hedonis. Penelitian ini bertujuan untuk mengetahui apakah terdapat pengaruh secara parsial maupun simultan literasi ekonomi dan literasi keuangan terhadap sikap tentang gaya hidup hedonis. Penelitian ini menggunakan metode penelitian kuantitatif yang bersifat eksplanasi dengan menjelaskan pengaruh variabel bebas terhadap variabel terikat. Hasil penelitian menunjukkan tidak terdapat pengaruh dan signifikan antara literasi ekonomi dan literasi keuangan terhadap sikap tentang gaya hidup secara parsial, namun terdapat pengaruh dan signifikan literasi ekonomi dan literasi keuangan terhadap sikap tentang gaya hidup hedonis secara simultan.

scholarly journals The Effect of Electronic Word-of-Mouth in Social Media toward Consumer Purchase Decision with Brand Image as Moderating Variable

2018 ◽  
Vol 1 (1) ◽  
Author(s):  
ANINDYA PRAMESTIARA ◽  
RAHAB RAHAB
Keyword(s):  
Social Media ◽  
Research Method ◽  
Word Of Mouth ◽  
Brand Image ◽  
Purchase Decision ◽  
Sampling Techniques ◽  
Purchase Decisions ◽  
Electronic Word Of Mouth ◽  
Exchange Information

Social media has made it possible for users to exchange information and discuss theiropinions and experiences about products or services through online on their social mediaplatform with their peers. This kind of communication is called as electronic word-of-mouth(e-WOM) where the information can be spread faster and has the potential for greaterimpact on consumers purchase decision. Therefore, the aim of this research is to know theeffect of e-WOM (including quality and quantity of e-WOM as well as sender’s expertise) insocial media on consumers’ purchase decisions moderated by brand image. The researchmethodology used for this study is a case study with survey research method. Conveniencesampling technique derived from non-probability sampling techniques are used for sampleselection. The sample of this research is 175, from people who have purchased and usedEtude House product. Statistical software SPSS and AMOS is used to analyze the data. Thefindings in this area will help Etude House and other marketers to reach out its potentialcustomers and align their marketing effort in efficient way by pay attention on the marketingpolicies about eWOM. The limitations of the research is some respondents not read andanswer the question clearly and made it not represent their exact perception.

scholarly journals Pengaruh Kedisiplinan, Komitmen Organisasi Dan Motivasi Terhadap Produktivitas Kerja Karyawan Pada PT Putra Gerem Jaya - Merak

2021 ◽  
Vol 11 (2) ◽  
pp. 100-111
Author(s):  
Suryaman Suryaman ◽  
Nindia
Keyword(s):  
Organizational Commitment ◽  
Research Method ◽  
Quantitative Methods ◽  
Work Productivity ◽  
Secondary Data ◽  
Primary Data ◽  
Average Score ◽  
Employee Productivity ◽  
Standard Score ◽  
Study Population

ABSTRACT        This study aims to determine discipline, organizational commitment and motivation to work productivity of employees at PT. Putra Gerem Jaya-Merak. This research method uses descriptive and associative quantitative methods. The data sources are primary data and secondary data. The research was conducted from December 2018 to June 2019. The study population was 63 employees of KPDC, the sample was 61 people using saturated sampling. Data were collected using research instrumens and processed using SPSS statistics version 24.00 windows. Discipline process, organizational commitment and motivation have very important roles to realizae optimal company goals requiring quality human resources, but in reality based on preliminary observations at PT. Putra Gerem Jaya-Merak work productivity is currently in a low condition because the average score has only reached 30.3, the standard score of 35, due to the accuracy of employee work with a score of 19. So it can be said that employee productivity is still not good and successful in its implementation. Based on the results of the analysis, the results obtained: discipline has no positive and insignificant effect, Meanwhile, organizational commitment and motivation have a positive and significant effect on employee work productivity either partially or jointly at PT. Putra Gerem Jaya-Merak.   Keywords : Discipline, Organizational, Motivation, Employee Productivity.

PERAN MODAL MANUSIA TERHADAP KINERJA ORGANISASI YANG DIMEDIASI OLEH KREATIVITAS UNIVERSITAS KRISNADWIPAYANA

2021 ◽  
Vol 9 (1) ◽  
Author(s):  
Sintya Agustin ◽  
Fajar Cahyo Utomo
Keyword(s):  
Human Capital ◽  
Quantitative Analysis ◽  
Organizational Performance ◽  
Research Method ◽  
Quantitative Methods ◽  
Statistical Information ◽  
Quantitative Approach ◽  
Analysis Approach ◽  
Test Results

<em>This study aims to determine the description and influence of human capital, creativity and organizational performance at Krisnadwipayana University.  The research method used in this study using quantitative methods can be interpreted as a research method based on the philosophy of positivism. Researchers who use a quantitative approach will test a theory by detailing specific hypotheses, then collect data to support or refute these hypotheses. The approach to be used in this research is a quantitative analysis approach based on statistical information. This study shows that the effect of human capital on creativity has a significant effect, the effect of human capital based on the test results has a significant effect on organizational performance, the effect of creativity based on the test results has a significant effect on organizational performance, and the effect of human capital through creativity does not affect organizational performance. because the existence of creativity as a mediating variable does not make the role of human capital increase in organizational performance.</em>

scholarly journals PENGARUH LOKASI DAN FASILITAS TERHADAP KEPUASAN PELANGGAN LIMASAN KAFE KARAWANG

2019 ◽  
pp. 167
Author(s):  
Rido Setiawan ◽  
Kosasih Kosasih ◽  
Ajat Sudrajat
Keyword(s):  
Customer Satisfaction ◽  
Path Analysis ◽  
Test Reliability ◽  
Reliability Test ◽  
Sampling Techniques ◽  
Direct Influence ◽  
Validity Test ◽  
Normality Test ◽  
The Relationship ◽  
Simultaneous Influence

Abstract: The Effect of Location and Facilities on Limasan Cafe Karawang CustomerSatisfaction. The problems of this study are (1) how big is the relationship between location andfacilities, (2) how big is the partial influence of location and facilities on customer satisfaction, (3)how big is the simultaneous influence of location and facilities on customer satisfaction.This research uses a descriptive, verification approach. Samples obtained were 343 respondentswho were consumers of Limasan Karawang cafes using incidental sampling techniques, dataanalysis used in this study was the validity test, reliability test, normality test, path analysis, andhypothesis testing.Based on the results of the study showed the criteria agreed on the location obtained an averageof 1319 and on the facilities obtained an average of 1272. While the Criteria agreed on customersatisfaction obtained an average of 1363. The results showed the location and facilities have astrong relationship, amounting to 0.773 . Location has a direct influence of 39.5% on customersatisfaction. As for the facility has a direct influence of 4% on customer satisfaction and bothindirect effects on customer satisfaction of 9.7%. So it can be explained that location variables aremore dominant in influencing customer satisfaction and Limasan Karawang cafes are advised topay more attention to facility variables for customer satisfaction convenience.

PENGARUH BACA TULIS AL-QUR’AN TERHADAP PRESTASI BELAJAR PADA MATA PELAJARAN PENDIDIKAN AL-QUR’AN HADIS

2019 ◽  
Vol 1 (2) ◽  
pp. 139-148
Author(s):  
Sri Handayani ◽  
Winda Maulidah
Keyword(s):  
Correlation Coefficient ◽  
Research Method ◽  
Quantitative Methods ◽  
Literacy Learning ◽  
Test Results ◽  
Learning Achievement ◽  
Learning To Read ◽  
Correlational Approach ◽  
Correlation Table

  ABSTRACT The purpose of this study was to determine the implementation of learning to read Al-Qur'an Can Affect the ability of students to read Al-Qur'an at grade 1 students at Madrasah Ibtidaiyah. This research method uses quantitative methods using a correlational approach. Based on the results of testing the correlation coefficient obtained price r = 0.633. Based on the product moment correlation table guidelines used, it can be said that between variables X and Y there is a moderate or sufficient correlation. Based on the test results known t count = 4.63 and t table ( = 0.01: 32) = 2.70 (with interpolation). This means t arithmetic> t table. Thus that the proposed hypothesis is accepted, namely that there is a positive and significant correlation between learning to Read the Qur'an and the ability to read the Qur'an. To find out the contribution of variable X to variable Y, the formula Kd = r2 x 100% is used. The determinant coefficient figure of 40.1% shows that the contribution of learning to read and write the Koran to the Learning Achievement of the Education of the Al-Qur'an Hadith is equal to 40.1% while the rest (100% -40.1% = 59.9% ) is influenced by other factors not analyzed Keywords: Al-Qur'an, literacy, learning, education, learning achievement

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