scholarly journals Speech genre of an expert report in the context of communicative goal-setting

2021 ◽  
Vol 32 (4) ◽  
pp. 275-284
Author(s):  
Svetlana V. Volynkina ◽  
Keyword(s):  
Goal Setting ◽  
Emotional Experience ◽  
Information Communication ◽  
Expert Report ◽  
Speech Activity ◽  
Speech Event ◽  
Speech Genres ◽  
Speech Genre ◽  
Basic Characteristics ◽  
Goal Realization

The article studies a speech genre of an expert report. The study focuses on the realization of the most significant genre-forming feature – the communicative goal of an expert report. Scientific novelty is connected with the fact that an expert report is studied in the context of being a result of speech activity; within the theory of speech genres and communicative linguistics. The article focuses on the basic characteristics of the genre, its communicative goal-setting peculiarities, and the influence of an expert report type on the communicative goal realization. The analysis shows that the speech genre of an expert report is included into the terminological and actual boundaries of a wider and larger phenomenon, known as a speech event, which is realized by a set of speech genres and represents a form of organization of communication with certain participants. As a speech event, an expert report possesses a complex ritualized nature which makes it possible to define it as a complex speech event. The article studies the speech genre of an expert report as a leading genre of a speech event with the same name. The analysis has found out a dual trend of an expert report in communicative goal-setting, represented by: 1) information communication (informative objective) and 2) evaluation expression (evaluative objective). The balance between the two objectives is determined by an expert report type. Expert reports of traditional (special-purpose) type are found to appeal to consciousness and logic with the informative illocution being a predominant goal; while in case of humanitarian expert reports, subjective emotional experience and assessment serve the same purpose being applied in practice in the dominating evaluative illocution.

scholarly journals SPEECH GENRE IN MEDICAL SUBJECT AREA: STATUS PARAMETERS AND DEVELOPMENT OF THE QUESTIONNAIRE

2020 ◽  
Vol 11 (87) ◽  
Author(s):  
Alla Syvak ◽  
Keyword(s):  
Mass Media ◽  
Web Sites ◽  
Rapid Development ◽  
Subject Area ◽  
Medical Problems ◽  
Speech Genres ◽  
Speech Genre ◽  
Basic Characteristics ◽  
Definition Of ◽  
Indirect Speech Act

The research in the field of speech genres has initiated discussions among scientists and led to the emergence of numerous analyses in recent years. Eminent Ukrainian and foreign scientists have dedicated their in-depth studies to the classification of speech genres, finding and underlining their basic characteristics. They have introduced their own definitions of the term speech genre and schemes that scientists can use with the aim of indentifying the hypergenre and the subgenres. Having analyzed the contributions of the above-mentioned researchers, we could not find the definition of the speech genre in medical subject area. The term that defines the speech genre in medical subject area as a separate genre has not been introduced yet. Rapid development of mass media, the creation of new web sites and the introduction of TV programmes which dwell upon medical problems, diseases and disorders giving both expert and public opinions on the issue have caused the appearance of the new hypergenre in medical subject area. The scientists could not have introduced the term earlier due to the fact that the genre did not exist until the end of the twentieth century. Nowadays, more and more subgenres are appearing. Consequently, we realize that the analysis of the hypergenre and subgenres in medical subject area is impossible without a proper definition. Not only does the lack of the definition exist, but also we lack the questionnaire which will enable us to study the speech genre in medical subject area taking into account its unique features. We must devote scrupulous attention to the existing speech genre questionnaires. Furthermore, we have to study hypertextuality that is typical of speech genres in medical subject area in English mass media. We have created the questionnaire on the basis of the already existing questionnaires with the aim of conducting a thorough research into speech genres in medical subject area and identifying the subgenres of this hypergenre. The most distinctive features that are typical of the genre include exact sphere of genre use, hypertextuality and indirect speech act.

From persuasive to authoritative speech genres

2014 ◽  
Vol 27 (8) ◽  
pp. 1271-1307 ◽  
Author(s):  
Hanne Nørreklit ◽  
Robert W. Scapens
Keyword(s):  
Design Methodology ◽  
Original Version ◽  
Research Papers ◽  
Content Type ◽  
Speech Genres ◽  
The Us ◽  
Academic Researchers ◽  
The Usa ◽  
Speech Genre ◽  
Persuasive Speech

Purpose – The purpose of this paper is to contrast the speech genres in the original and the published versions of an article written by academic researchers and published in the US practitioner-oriented journal, Strategic Finance. The original version, submitted by the researchers, was rewritten by a professional editor in the USA before it was published. Design/methodology/approach – The paper analyses the “persuasive” speech genre of the original version and the “authoritative” speech genre of the published version. Findings – Although it was initially thought that the differences between the two versions were due to differences in the forms communication used by academics and practitioners, as the analysis progressed it became clear that the differences the authors were observing could be traced to more profound differences in philosophical assumptions about the “way of understanding and constructing a world”. Research limitations/implications – The choice of language and argumentation should be given careful attention when the authors craft the accounting frameworks and research papers, and especially when the authors seek to communicate the findings of the research to practitioners. However, the authors have focused on just one instance in which a text written by academics was re-written for publication in a practitioner journal. Originality/value – The paper contrasts the rationalism of the persuasive speech genre and the pragmatism of the authoritative speech genre. It cautions academic researchers against uncritically adopting specific speech genres, whether they are academic or practitioner speech genres, without carefully reflecting on their relevance and implications for understanding the nature of the phenomenon being discussed.

scholarly journals Texts of Natural Written Speech as an Object of Genre Analysis: The Problem of Method

2021 ◽  
pp. 99-110
Author(s):  
Nadezhda Tyukaeva ◽  
Konstantin Brinev
Keyword(s):  
Text Analysis ◽  
Main Tool ◽  
Genre Studies ◽  
Methodological Principle ◽  
Universal Method ◽  
Semiotic Model ◽  
Diagnostic Potential ◽  
Speech Genres ◽  
Methodological Problems ◽  
Speech Genre

The article defines the methodological problems of constructing a model of the speech genre and suggests the way of solving them. The existing models of Text – Text components – Genre type are recognized as the main tool for the study and description of speech genres. It is argued that the speech genre description methodology in modern linguistics should be focused on the ideas of systematic construction. The principles of text analysis in the aspect of speech genre studies are determined and some errors of scientifically employed approaches are identified. The elimination of these errors will allow genre studies to shift to a new methodological principle of constructing a genre model that has a diagnostic potential. The current problematic issues of genre studies are formulated. As a productive technology for describing a speech genre, we propose a universal method of functional modelling, which will enable designing genres and their modules on the basis of regularity, obligation, and oppositional character. In order to solve the problem of genre description in the attributive aspect, that is, to determine its units, it is productive to analyze the genre applying the so-called communicative semiotic model, as well as the method of transformational-and-oppositional analysis. The proposed principle of genre description is postulated as a method of objective modelling. Thus, within the framework of this study, the analysis of the theoretical problems of modern genre studies is carried out, the objectives of speech genres investigation are formulated and the approaches to their achieving are presented in an overview.

scholarly journals Branding Canada: Trudeau’s contribution to nation branding

2021 ◽  
Author(s):  
Larissa Fitzsimons
Keyword(s):  
Prime Minister ◽  
Nation Branding ◽  
The Political ◽  
Major Research ◽  
Political Speech ◽  
Personal Brand ◽  
Speech Genres ◽  
Research Questions ◽  
Speech Genre ◽  
Brand Ambassadors

This Major Research Paper (MRP) investigates how nation branding is accomplished through political brand ambassadors, particularly Canada’s Prime Minister Justin Trudeau. Within this research, I also examine the intersection of political speech genres and branding speech genres, and how they have created the emergence of the nation branding speech genre. My research questions are as follows: 1. Does the intersection between the political and branding speech genres lead to the emergence of an independent nation branding speech genre? 2. Using the nation branding speech genre, do personal brands translate onto country brands? More specifically, is Trudeau’s personal brand influencing Canada’s brand?

scholarly journals “Questionnaire of a Speech Genre” of T. V. Shmeleva: Past, Present, Future (for the 30th Anniversary of the Genre Model)

2020 ◽  
Vol 28 (4) ◽  
pp. 252-262
Author(s):  
Vadim Viktorovich Dementyev ◽  
Keyword(s):  
Genre Studies ◽  
Cultural Characteristics ◽  
High Demand ◽  
Theoretical Justification ◽  
Indirect Speech ◽  
Speech Genres ◽  
Quantitative Characteristics ◽  
Critical Issues ◽  
Speech Genre

The article reflects the scientific fate of the main genre model – the “questionnaire of the speech genre” of T. V. Shmeleva. The author discusses the reasons for the high demand for the “questionnaire” in genre studies: the parameters of the “questionnaire” affect the most important aspects, the “pain points” of the genre; the formal simplicity and consistency of the “questionnaire”. Along with the advantages and achievements (the article gives their brief description), the author points to a few critical issues concerning the “questionnaire”: the lack of items of the “questionnaire” (the juxtaposition of primary and secondary speech genres, direct and indirect speech genres, speech and rhetorical genres, cultural characteristics of speech genres, etc. are not presented in it) and its crucial points which are not commonly recognized, i.e. the ranking points of the “questionnaire”. In relation to modern genre studies, the article deals with the items that either should be or can be, or have already been added to the “questionnaire”, as well as the theoretical justification of their relations, which, according to the author of the article, will allow to clarify some other items of the “questionnaire”. The emphasis is on those points that are less spelled out in the “canonical” “questionnaire”, but that should be used for a more adequate study of genres (especially new ones), and are already actually used. The discussion focuses on the following points: typological, including the stadial-typological and historical-etymological, features of speech genres; determination of the place of the genre in the structural-hierarchical typology; cultural, linguistic and linguocultural characteristics of speech genres; characteristics of the communicative concept, through which the genre is presented and interpreted, and its components; the ability of the genre to form its variants; corpus and quantitative characteristics of speech genre; online genres.

scholarly journals Status in Social Networks as a Speech Genre

2021 ◽  
Vol 12 (1) ◽  
pp. 128-140
Author(s):  
Svitlana Formanova ◽  
Liudmyla Gusak ◽  
Tetiana Vorobiova ◽  
Ruslana Savchuk ◽  
Olena Dorofieieva ◽  
...  
Keyword(s):  
Social Networks ◽  
Written Communication ◽  
Social Content ◽  
Virtual Communication ◽  
Promising Direction ◽  
Visual Elements ◽  
The Social ◽  
Speech Genres ◽  
Speech Genre ◽  
Theoretical Foundations

Modern linguistics is characterized by the establishment and formation of a new promising direction, based on anthropocentric theory of speech genres (TSG). The popularity of this direction lies in the interest of the scientists in the phenomenon of virtual communication, which has a certain structure and differs in mechanisms of influence on the social content. The multidimensionality and richness of genre forms determine the need for a diverse approach to the study of speech genres in modern genology. The aim of the article is to study and analyze the theory of speech genres in modern linguistics. The author presents the basic theoretical foundations of the study of the theory of speech genres. Taking into account the achievements of modern studies, the concept of speech genres is analyzed, features and functions of the visual elements of the speech genre are described. It is proved that the modern speech genre and its variety the virtual speech genre are an informational and communicative environment in which there is a certain styling, sphere of communication, speech behavior. The speech genre and the virtual speech genre belong to the written communication and rely on the fullest use of lexical, grammatical, graphic, and media means of speech, which foresees certain adjustments, as well as it differs by the form of dialogue and monologue.

scholarly journals Survey as a method of finding new knowledge in the process of philologists’ graduate research

2019 ◽  
Keyword(s):  
Foreign Students ◽  
Research Work ◽  
Graduate Studies ◽  
Graduate Research ◽  
Speech Genres ◽  
New Knowledge ◽  
Survey Results ◽  
The Subject ◽  
Speech Genre ◽  
Stylistic Unity

The article raises the issue of the use of empirical methods by foreign students of Philology in graduate studies. One of these methods – surveying – is considered as a method of finding the new knowledge that is the most important in the research work. The article presents the rules for constructing questionnaires, which include the following: defining the purpose of the survey; adequacy of the questions to enable empirical verification of the hypothesis of the study; accounting for the awareness of the respondents of the subject matter; placement of the questions in accordance with the logic of perception of the questionnaire content; avoidance of suggestive emotionally colored words in the questions. According to the research of social psychologists, the author analyses the classifications of questions that may be part of the questionnaire and describes their purpose. The scientific novelty of the article is the presentation of the speech genres of the questionnaire and the description of its results. The author argues that the questionnaire as a text is a speech genre characterized by a certain content and semantic, stylistic and compositional unity. The content and semantic unity is provided by the content of the questionnaire; the stylistic unity is provided by the compliance with the features of scientific speech and the compositional unity is provided by placement of text components and connections between them. Description of the results of the survey as a genre includes the following content elements: a) statement of the purpose of the survey; b) clarification of the place and time, and description of the respondents; c) presentation of the questionnaire structure (grouping of questions in thematic blocks intended to solve a single problem (if any); d) statement of the purpose of including a question into the questionnaire; d) description of what is received in response, and the conclusion of its possible meaning; e) generalizing conclusions based on the analysis of all answers to the questionnaire. The description of the survey results corresponds to the scheme: the purpose of including a question in the questionnaire – results – their interpretation. The article presents a system of tasks for the formation of question-making skills and ability to correlate the content of a questionnaire with the purpose of research; to compose a questionnaire as a speech genre; to eliminate errors in the content and language of a questionnaire; to describe the data obtained in a survey.

scholarly journals Creolized Texts of Old Tiflis (On the Example of Pirosmani, Elibekyan, Ayvazyan)

2020 ◽  
Vol 38 (2) ◽  
pp. 256-285
Author(s):  
T. S. Simyan
Keyword(s):  
Urban Space ◽  
Symbolic Capital ◽  
Russian Language ◽  
Point Of View ◽  
Main Function ◽  
Inner Experiences ◽  
Speech Genres ◽  
Global Discourse ◽  
Speech Genre ◽  
The City

The article is devoted to the visual and speech genres of Old Tiflis, which are revealed in the visual and verbal texts of famous artists N. Pirosmani, V. Elibekyan and Armenian writer A. Ayvazyan. The carnival spirit of Old Tiflis influenced the visual and verbal signs of the gastronomic infrastructure. The article is written by a semiotic, typological method, as well as an interdiscursive approach (painting, fiction). In addition, Bakhtin’s theory has become a metalanguage for identifying speech genres of urban space. An empirical analysis of the material showed that Pirosmani's paintings were a vivid example of visual advertising and, in fact, were multichannel creolized texts. Only later, when the symbolic capital of Pirosmani increased, his paint- ings began to be perceived as glowing examples of primitivism. In other words, they were “connected” to global discourse, and their primary function was for- gotten. In the main function of the signage, the paintings were the products of demand of the gastronomic infrastructure of Old Tiflis: they depicted the frames “food”, “feast”, they were also visual menus of Tiflis gastropubs (dukhans). The utilitarian demand for signs generated the brilliant paintings of Pirosmani, and at the same time, he became the author of urban space. This phenomenon is also affected in the literary discourse (A. Ayvazyan), in which two methods of modeling urban space are manifested. Firstly, the city is mod- eled in consciousness, expressed at the level of the signified (maps, sketches), and then embodied in life. That is how many cities of historical Armenia were built in diachronic point of view. Secondly, the painter (Pirosmani, Grigor – the hero of the story of Ayvazyan) painted and created in the city space (interior, exterior). The motives of his work were his own inner experiences. The multilingualism of urban space created a demand for advertising signs in different languages. Since the “social bottom” did not possess the linguistic norm of the Russian language, in the eyes of native speakers the urban texts seemed ridiculous, perceived with humor. Similar texts are found in various artists of Old Tiflis (Pirosmani, Gudiashvili, Elibekyan ect.). The same thing appears in the art discourse (Ayvazyan), which gives examples of playing with names, with language (toasts of fun and burial), etc. In addition, an analysis of such a speech genre as toast revealed that it incorporates proverbs, sayings, and in the thematic plan, the following manifestations can be called: spell-wish, wish-curse, wish-criticism, etc. The presence of a similar speech genre and the revealing of the functioning of the toast showed that eating was comprehended by different wishes, and the thematic and syntagmatic analysis of toasts can become a tool for reconstructing the axiological system of Old Tiflis society (homeland, city, parents, children, sisters and brothers, uncles and aunts, etc.).

scholarly journals Synchronous personal method of language studying speech behavior in implicit pragmalinguistics

XLinguae ◽  
2020 ◽  
pp. 81-90
Author(s):  
Irina A. Zyubina ◽  
Marianna Iu. Filippova ◽  
Natalia A. Minakova ◽  
Liudmila V. Krivoshlykova ◽  
Irina G. Anikejeva
Keyword(s):  
Personal Characteristics ◽  
Static System ◽  
Newspaper Article ◽  
Main Approach ◽  
Negative Attitudes ◽  
Human Speech ◽  
Speech Event ◽  
Speech Genre ◽  
Newspaper Text ◽  
Linguistic Behavior

Any speech behavior reflects personal characteristics of the speakers. In speech, communicants actualize their individual, social, national, and cultural characteristics, which are in an inseparable unity and represent a specific linguistic behavior. However, the authors note that the features of the actualization of these characteristics and their combination change, which depends on the communication situation and on a particular speech genre. The main approach of the research is the synchronouspersonal approach. The authors examined and analyzed examples of the speech behavior of a particular prosecutor. They studied his speeches in a jury, in a professional court, and a newspaper article written by him. All speeches have similar features: 1) the same parameters of the personal, social and objective planes of the implicit speech strategy “Participation / Nonparticipation of members of communication in a speech event”, 2) almost similar indicators of certain / uncertain statements of the implicit speech strategy “Sure/Unsure speech behavior of an author” in the speech to professionals in the court and in the newspaper text. All three speeches have more negative attitudes to the speech event. The study distinguished significant differences. The indexes of all the planes in the speech before the jury differ in comparison with the speech before the professionals and in the newspaper article. The authors revealed a strict connection between the sender’s speech behavior and various targets of the addressee. Speech behavior also depends on the recipients of these texts. It has been proved that human speech behavior is not a static system, and it can change, which depends on communicants’ interaction.

scholarly journals Branding Canada: Trudeau’s contribution to nation branding

2021 ◽  
Author(s):  
Larissa Fitzsimons
Keyword(s):  
Prime Minister ◽  
Nation Branding ◽  
The Political ◽  
Major Research ◽  
Political Speech ◽  
Personal Brand ◽  
Speech Genres ◽  
Research Questions ◽  
Speech Genre ◽  
Brand Ambassadors

This Major Research Paper (MRP) investigates how nation branding is accomplished through political brand ambassadors, particularly Canada’s Prime Minister Justin Trudeau. Within this research, I also examine the intersection of political speech genres and branding speech genres, and how they have created the emergence of the nation branding speech genre. My research questions are as follows: 1. Does the intersection between the political and branding speech genres lead to the emergence of an independent nation branding speech genre? 2. Using the nation branding speech genre, do personal brands translate onto country brands? More specifically, is Trudeau’s personal brand influencing Canada’s brand?

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