scholarly journals Strategi Peningkatan Usaha Kecil Mikro dan Menengah (UMKM) di Era Pandemi Covid-19 Pada Kota Metro

2021 ◽  
Vol 2 (2) ◽  
pp. 60-65
Author(s):  
Sigit Setioko ◽  
Yuyun Fitriani ◽  
Kholifatul Munawaroh

This paper outlines the formulation of strategies for small, Usaha kecil mikro dan menengah (UMKM) in the era of the Covid-19 pandemic in Metro City, where very tight business competition and declining public income as a result of the Covid-19 pandemic forced entrepreneurs to apply the best strategic management to deal with current economic downturn. The target of the service activity is MSME Metro actors who are affected by the COVID-19 pandemic, then UMKM actors are asked to fill out pre-test and post-test, then the data is processed, so as to produce data in the form of a description of the explanation of internal environmental studies in increasing the capacity of Metro City UMKM actors in improving business opportunities during the pandemic. The author describes the analysis of strategies that can be divided into 2, namely the analysis of internal factors and analysis of external factors. Internal factor analysis will discuss further the strengths and weaknesses of the business and external factor analysis will discuss opportunities and threats that can occur in the company. Internal and external factors of strategic management are usually acronymized as SWOT (Strength, Weakness, Opportunity, Threath). to support efforts to increase income during the pandemic through internal environmental scanning efforts. Although this commitment is informal and has not yet formed a Memorandum of Understanding (MoU).

2018 ◽  
Vol 12 (02) ◽  
pp. 107
Author(s):  
Yani Subaktilah ◽  
Nita Kuswardani ◽  
Sih Yuwanti

One product from the sugar cane is brown sugar cane. ‘UKM Bumi Asih’ is one of the producer of the sugar cane in Bondowoso Regency. Brown sugar cane has potential prospect to developed because it can be used to any purposed (for household needs and beverage industries). This study was aimed to identify the internal and external factors that affected business development of brown sugar cane. The study were used the methods of internal factor evaluation (IFE) and eksternal factor evaluation (EFE). Internal factor analysis was performed to identify the company's internal strengths that can be used and anticipated weaknesses. External factor analysis was conducted to identify opportunities that can be exploited and threats that can be avoided. The scores output from matrix IFE and EFE were all categorized with total score 2.812 for internal factors and 3.0315 for external factor. Both scores were above 2.5 which meas that the internal position was strong enough. So its has the ability above the average to take advantage of the power and opportunities to anticipated the internal weakness and the threats. Keywords: brown sugar cane, eksternal factor, internal factor


2019 ◽  
Vol 7 (2) ◽  
Author(s):  
Dina Yuniar ◽  
Heti Mulyati ◽  
Eko Ruddy Cahyadi

Rata-rata penyelesaian masa studi program magister Sekolah Pascasarjana di Institut Pertanian Bogor kurang dari dua tahun (17,5%). Oleh karena itu, faktor-faktor yang mempengaruhi baik dari aspek internal maupun eksternal perlu dikaji. Faktor internal berasal dari dalam diri mahasiswa yang meliputi kemampuan akademik dan motivasi. Faktor eksternal mencakup faktor lingkungan dan pembimbing saat menyelesaikan tugas akhir. Pengambilan data dan informasi menggunakan instumen kuesioner yang terstruktur terhadap lulusan program magister. Analisis menggunakan analisis deskriptif, analisis faktor, dan regresi linier berganda. Penyelesaian masa studi meliputi faktor-faktor kualitas pembimbingan, pelayanan dan lingkungan, kemampuan mahasiswa, motivasi, responsif serta gelar dan prestis. Analisis lebih lanjut menunjukkan penyelesaian masa studi sangat terkait dengan faktor-faktor eksternal yang berasal dari luar seperti layanan pendidikan dan faktor lingkungan, di antaranya lingkungan kampus yang bersih dan hijau, lingkungan belajar yang tenang dan nyaman. Responsif terhadap feedback dari pembimbing untuk segera memperbaiki tesis secara intens dan tepat waktu merupakan faktor internal.Kata kunci: masa studi, perguruan tinggi, eksternal, internal, analisis faktor Factors on completing study of master students in graduate schoolAbstractCompletion of the final assignment of the Postgraduate school master's program at the Institut Pertanian Bogor on average less than two years (17,5%). This is the purpose of the research, namely to see the factors that influence the completion of the final task. The factors that influence the study period consist of internal and external factors. Internal factors originating from within the student themselves include academic ability and motivation. External factors come from outside such as environmental factors and mentors when completing the final task. Retrieval of data and information in this study using a structured questionnaire instrument for graduates of the Institute Pertanian Bogor University's Graduate School Masters program. The analysis uses descriptive analysis, factor analysis, and multiple linear regression. Completion of the study period includes factors of coaching quality, service, and environment, student ability, motivation, responsiveness and degree, and prestige. Further analysis shows that the completion of studies is closely related to external factors originating from outside such as education services and environmental factors, including a clean and green campus environment, a quiet and comfortable learning environment. Responsiveness to feedback from the counselor to immediately correct the thesis in an intense and timely manner is internal.Keywords: complete a study, postgraduate, external, internal, factor analysis


2019 ◽  
Vol 4 (1) ◽  
pp. 118
Author(s):  
Lailatul Isnaini ◽  
Musfarita Affiani

This paper aims to determine 1) the internal environment BPSDM Prov. Jambi, 2) external environment BPSDM Prov. Jambi, and 3) what strategic alternatives that could be taken after the change in nomenclature BPSDM Prov. Jambi. The main method of this article is a review of the relevant literature and documentation were analyzed using analysis of internal factors (Internal Factor Analysis Summary), the analysis of external factors (External Factor Analysis Summary) and SWOT analysis.


2010 ◽  
Vol 6 (2) ◽  
pp. 113
Author(s):  
Astuti Yuli Setyani

Equity Growth is influenced by internal and external factors. Internal factor under control management, i.e. return on asset (ROA), dept to equity ratio (DER) retention rate (RR). The purpose of this study is to examine the effect of internal factors toward equity growth. Using financial data of campanies listed in Jakarta Stock Exchange (JSE) from the periods of 2004 to 2008, this study finds that return on asset influence equity growth. Meanwhile, Debt to Equity Ratio and Ratention Rate show no such effect. Kata kunci:  Return On Asset, Debt to EquityRatio, Ratention Rate, Equity Growth


2019 ◽  
Vol 4 (7) ◽  
pp. 944
Author(s):  
Desy Anggreani ◽  
Sudarmiatin Sudarmiatin ◽  
Suharto Suharto

<p class="Abstrak"><strong>Abstract:</strong> This study focuses on identifying internal and external factors from Crystal Guava Production and Service Unit of SMK 2 Batu. Therefore, strategies for the development of Production Units as edupreneurship can be obtained, namely vehicles for practicing work and entrepreneurship for students by doing creative and innovative efforts, the use of technology at the time of the guava crystal production process and its marketing implementation. Based on the internal factor analysis of the UPJ in SMK 2 Batu at 1.19 and the external factor analysis of 1.15 which is then analyzed using the SWOT matrix at the coordinate point (1.19:1.15) which means the quadrant I (SO) namely having to develop their internal power be`1cause the opportunity to develop UPJ in SMK N 2 batu is widely opened. The SO strategy that has been developed based on the SWOT matrix is (1) making Guidelines for production activities of Production Units that propose Curriculum, (2) product development and the use of the latest technology in organic crystal cultivation, (3) expanding market share with promotional media on social media, (4) increasing student involvement in cultivation and marketing (sales services, promotion in social media), (5) increasing collaboration with industrial parties to transfer knowledge and technology of crystal guava cultivation and maintain continuity of guava products.</p><strong>Abstrak:</strong> Penelitian ini berfokus untuk mengindentifikasi faktor internal dan faktor eksternal dari Unit Produksi dan Jasa Jambu Kristal SMKN 2 Batu sehingga diperoleh strategi-strategi pengembangan Unit Produksi sebagai <em>Edupreneurship</em> yaitu wahana berlatih bekerja dan berwirausaha bagi siswa dengan melakukan yang usaha kreatif dan inovatif, dan penggunaan teknologi pada saat budidadaya Jambu Kristal serta pemasarannya. Berdasarkan analisis faktor internal dari Unit Produksi dan Jasa SMKN 2 Batu sebesar 1,19 dan analisis faktor eksternal sebesar 1,15 yang selanjutnya dianalisis susuai matriks SWOT berada pada titik koordinat (1,19: 1,15) yang berarti pada kuadran I (SO) yaitu harus mengembangkan kekutan internalnya karena peluang untuk mengembangkan Unit Produksi dan Jasa SMKN 2 Batu sebagai <em>Edupreneurship </em>terbuka lebar. Adapun strategi SO yang dikembangkan. Adapun strategi SO yang telah dikembangkan berdasarkan matriks SWOT ialah (1) pembuatan Pedoman kegiatan produksi Unit Produksi yang mengaju Kurikulum, (2) melakukan pengembangan produk dan penggunaan teknologi terbaru pada budidaya jambu kristal (organic), (3) memperluas pangsa pasar dengan media promosi di media sosial, (4) peningkatan keterlibatan siswa dalam budidaya dan pemasaran (layanan penjualan, promosi di media soasial), (5) Meningkatkan kerjasama dengan pihak DU/DI yang sejenis untuk transfer ilmu dan teknologi budidaya jambu kristal dan menjaga kontinuitas produk jambu.


2019 ◽  
Vol 18 (3) ◽  
pp. 271-280
Author(s):  
Muhammad Fadli ◽  
Dianta Mustofa Kamal ◽  
Pribadi Mumpuni Adhi

Indonesia to be the world’s second-largest contributor of plastic waste in the oceans. Every resident in Indonesia can produce 0,52 kg/person/day of waste. Efforts to overcome the problem of waste by processing it into Pellets, which contain calories from 2,800 to 3,300 kcal/kg using the peuyeumisasi method, so that they can use for co-firing in PLTU. Trial for direct co-firing coal and RDF Pellet from Klungkung Bali, will be carry out on Circulating Fluidized Bed Combustion (CFBC) boiler. The goal of study to analyze the feasibility for co-firing with SWOT analysis. The SWOT analysis questionnaire was compiled based on internal and external factors, which was carried out through the study of literature and document. After the questionnaire was compiled, the questionnaire was given to respondents who collected 10 people, selected based on factors of relevance and understanding of the issues discussed. The results of the questionnaire show the main indicators, which are divided into 2 parts, internal factors consisting of strengths, weaknesses and external factors consisting of opportunities and threats. Then implemented in the SWOT matrix, to get the best strategy and whether the decision is feasible or not. The results is feasible to be implemented in the PLTU MSW, with internal factor value of 3,03 or rounded to 3 (strong) and an external factor value of 2,6 or rounded to 3 (strong). Several strategies are designed to use the strength to take advantage of opportunities, reduce weaknesses and threats.


2019 ◽  
Author(s):  
Onsardi Onsardi

The title of this study is the Strategy of Increasing Consumer Food Loyalty in CurupCity, Rejang Lebong Regency (Case Study in "Henvian" Typical Food Industry). Thisresearch is based on the importance of strategies in increasing business and consumerloyalty to products sold.Strategies to increase business and consumer loyalty can bedone with a SWOT analysis. Place of this research is the "Henvian" shop that sellstypical Rejang lebong food. The method used in this study is descriptive qualitative.Informants in this study were people who were considered to know for certain about theHENVIAN Specialty Food Store in Curup City, Rejang Lebong Regency. The dataanalysis technique used in this study is a SWOT analysis to determine the strengths,weaknesses, opportunities and threats in a typical Rejang Lebong food business.By using SWOT analysis techniques that consist of strengths (weakness), weaknesses(weakness), opportunities (opportnity) and threats (threath). The results of this studycan be concluded that the internal factors that are the strength of the marketing strategyare the quality of the product that is good at a price affordable to the public andtourists, service that is friendly and responsive to consumer needs, as well astechnological advancements that facilitate the promotion of business. Internal factorsthat are a weakness are often lack of stock, there are some products that do not meet thestandard packaging, the product shelf life is short, employees do not use uniforms.External factors that become opportunities are a fairly high economic community,abundant raw materials while external factors that are a threat are the manycompetitors, an unstable economy, the price of basic needs increases. Based on theresults of the SWOT analysis of internal and external factors, the strategy used is toimprove product quality by improving the appearance of packaging and quality ofcontent and quality of service by providing uniforms to employees and providingstandards of service to consumers. .Keywords: Strategy, Consumer Loyalty, SWOT


2021 ◽  
Vol 5 (1) ◽  
Author(s):  
Mendah Nur Kumala ◽  
Mei Santi ◽  
Hasan Sultoni

One alternative to reduce the unemployment rate in Indonesia is to foster entrepreneurship in college students because this is expected to be an educated young entrepreneur who is able to start his own business, and be able to open up jobs for others. The formulation of the problem include: what are internal factors (income, self-esteem, motivation) and whether external factors (family environment, surrounding environment, education, and opportunities) influence the interest in entrepreneurship of STAI Muhammadiyah Tulungagung students ?. This study aims to determine internal factors (income, self-esteem, motivation) and external factors (family environment, surrounding environment, education, and opportunities) affect the entrepreneurial interest of STAI Muhammadiyah Tulungagung students. The approach used is a quantitative approach to the type of associative research. The population and sample in this study were students of STAI Muhammadiyah Tulungagung which consisted of 50 students who had taken Entrepreneurship courses and students who had been entrepreneurs. Sampling using a purposive sampling technique. The data source is primary data. Data collection was carried out through questionnaires. The measurement uses a Likert scale. The next stage, the results of the questionnaire were analyzed with multiple linear regression which serves to prove the research hypothesis. The data that has met the validity test, reliability test, and the classic assumption test are processed to produce a regression equation. Based on the results of the study showed that internal and external factors partially had a positive and significant effect on the entrepreneurial interest of STAI Muhammadiyah Tulungagung students. With an adjusted R2 value of 0.407 so the magnitude of the influence of internal and external factors on entrepreneurial interest is 40.7% while the remaining 59.3% is influenced by other factors not examined in this study.Keywords: Factors, Interests, Entrepreneurship, STAI Muhammadiyah Tulungagung


2020 ◽  
Vol 10 (9) ◽  
pp. 2003-2012
Author(s):  
O.V. Karpets ◽  
◽  
A.V. Sinitsyn ◽  
A.V. Firsova ◽  
◽  
...  

This article discusses the problem of choosing the correct and effective organizational structure of enterprise management for its correct functioning. The existing types of organizational structures of enterprise management, which are used in practice today, are analyzed, and their positive, negative sides and the type of enterprises for which they can be used are revealed. Along with this, this article discusses and describes methods for choosing an organizational structure for an enterprise. Also, during the study, internal and external factors were identified that affect the choice of an organizational structure. Based on the analysis, a methodology for choosing the most effective type of organizational structure for enterprises was drawn up. The question of choosing an organizational structure is acute for every manager at the very beginning of the operation of an enterprise, because the quality of performance of functions, both of individual divisions and of the entire enterprise as a whole, directly depends on this. Among many types of organizational structures in this study, the types of organizational structures that are most adaptable to changes in external and internal factors are identified. This study provides methods and tools for selecting the appropriate organizational structure for any enterprise. At the moment, some methods, be it goal structuring or computer modeling, are not widely used, which in turn makes it difficult to choose an effective organizational structure for enterprise management. The choice of an effective organizational structure is an extremely urgent problem today for every entrepreneur, who is interested in the stable economic activity of his or her enterprise.


Author(s):  
Anggie Aditya Heriyanto ◽  
Sri Handayani ◽  
Mimi Kurnia Nengsih

The aim of being able to see what development strategies are suitable for mangrove tourism in Kampung Sejahtera on Baai Island, Bengkulu City. The research objective was to see the strategy for developing mangrove tourism in Kampung Sejahtera on Baai Island, Bengkulu City with a SWOT analysis. The data collection used was a questionnaire method with a list of questions to the respondents. The analysis method used is a SWOT analysis to see internal factors and external factors, which will then be entered into the SWOT matrix. The research results obtained from the analysis of internal factors and external factors. The result of the internal factor is a strength (strength) of 2.75 while the weakness (weakness) is 1.46, so the value of the internal factor is 2.75-1.46 = 1.29 while from the external factor the opportunity (opportunity) is 2 , 52 and for the threat (threat) is 1.58, the value of the external factor is 2.52-1.58 = 0.94. Based on the analysis diagram, the SWOT strategy is in the Cell (quadrant) I position. This shows that the SO strategy in the SWOT matrix is an aggressive strategy. This strategy explains that Kampung Sejahtera mangrove tourism can take advantage of the surrounding environment. The environment around mangrove tourism is still natural so that it is very likely for the community to add stages such as trading, opening food stalls, and lodging businesses around the mangrove tourism of Kampung Sejahtera on Baai Island, Bengkulu City, and Utilizing mangrove forests so as not to abrasion around mangrove tourism Kampung Sejahtera on Baai Island, Bengkulu City, which makes the tourist area safe and tourists who visit are comfortable and not worried about abrasion


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