scholarly journals Management and Business Development of a Furniture Company in Studio Inside Surabaya

2021 ◽  
Author(s):  
Firjaun Faris Fahmi ◽  
Damelina Basauli Tambunan
Keyword(s):  
Human Resources ◽  
Industrial Structure ◽  
Legal Aspect ◽  
Business Environment ◽  
Marketing Mix ◽  
Force Model ◽  
Legal Market ◽  
Strategic Location ◽  
Management And Development ◽  
Operational Aspects

The purpose of this study was to conduct a feasibility analysis to determine the steps in the management and development of furniture businesses in Studio Inside Surabaya. The aspects which were studied were the legal, market and marketing, technical and operational, natural resource and financial aspects. The legal aspect: Interior Business and Custom Furniture Studio Inside have obtained approval from the surrounding community to carry out the company’s activities and the SIUP of the company is in the process of making the deed. The market and marketing aspect: Interior Business and Custom Furniture Studio Inside have been able to maintain the business environment conditions with PEST analysis, maintain the industrial structure with the Five Force Model Porter, analyze STP, and describe the marketing mix. Technical and operational aspects: the Interior Business and Custom Furniture Studio Inside have fulfilled the element of feasibility because of their strategic location and workshop layout that is able to support the company’s activities to the maximum and has established a clear SOP. The human resources aspect: the Interior and Custom Furniture Studio Inside Business has fulfilled the element of eligibility because the organizational structure and position description have been well established. Financial aspects: the Interior Business and Custom Furniture Studio Inside have fulfilled the element of eligibility because the PP, NPV, and PI values have met the conditions under normal and optimistic conditions. Keywords: business feasibility study, interior, furniture

scholarly journals Strategi Pemasaran Jasa Pendidikan dalam Meningkatkan Animo Masyarakat pada Masa Pandemi Covid-19

2022 ◽  
Vol 6 (1) ◽  
pp. 33-44
Author(s):  
Mahmud MY ◽  
Riftiyanti Savitri ◽  
Lesiana Oktorita
Keyword(s):  
Human Resources ◽  
Extracurricular Activities ◽  
Public Interest ◽  
Services Marketing ◽  
Marketing Mix ◽  
Learning Activities ◽  
Educational Services ◽  
Education Services ◽  
Strategic Location ◽  
Tuition Fee

This research aims to find out the management of marketing of educational services in increasing public interest during the Covid-19 pandemic. This research uses descriptive qualitative research methods. Data is collected through observations, interviews, and documentation. The results of the study showed that the marketing of ma Al-Azhar Muaro Bungo education services during the Covid-19 pandemic was carried out by applying the concept of educational services marketing mix including marketing quality graduate products and karimah; price (tuition fee) is determined by the adjustment of the average economy of the student's parents; the place or location of the madrassa is in a strategic location; madrassa promotion is carried out directly and indirectly; Professional human resources and adequate facilities and infrastructure; The process of delivering educational services includes the delivery of facilities and facilities, learning activities, and extracurricular activities.

scholarly journals EVALUASI STRATEGI PEMASARAN PADA MASA PANDEMI COVID19

VALUE ◽  
2021 ◽  
Vol 2 (1) ◽  
pp. 39-56
Author(s):  
Harry Ramadhan ◽  
Endah Widati ◽  
Ibnu Fiqhan Muslim
Keyword(s):  
Marketing Strategy ◽  
Research Method ◽  
Qualitative Method ◽  
Descriptive Analysis ◽  
Business Environment ◽  
Marketing Mix ◽  
Analysis Techniques ◽  
Profitability Analysis ◽  
The World ◽  
Food And Beverage

Competition in the restaurant and cafe industry at this time is very tight and competitive. This is marked by the growing number of new competitors in the world of Resto and Cafe. The restaurant and cafe industry as one of the food and beverage supply sectors that can support national and regional economic development. In Depok, there are 170 restaurants and cafes operating. The purpose of this study was to find out how the results of the implementation of Marketing Strategy During the Covid19 Pandemic at Like No Other Cafe Depok. The research method used is descriptive qualitative method. Using interviews, questionnaires and observations to related parties as data collection techniques. Thus, the data analysis techniques used were VRIO and PESTLE analysis to analyze the business environment, profitability analysis to evaluate the results of the implementation of the marketing mix program used and descriptive analysis to analyze planning, implementation and marketing strategy activities. The results showed that the strategy implemented by Like No Other Cafe during the Covid19 pandemic was considered effective so that Like No Other Cafe was still able to survive and generate income even though the income was only 50% of normal conditions.

scholarly journals GAMBARAN PENYIMPANAN PERBEKALAN FARMASI DI GUDANG FARMASI RUMAH SAKIT BHAYANGKARA MANADO

PHARMACON ◽  
2021 ◽  
Vol 10 (1) ◽  
pp. 700
Author(s):  
Jeckson Ayhuan ◽  
Gayatri Citraningtyas ◽  
Imam Jayanto
Keyword(s):  
Human Resources ◽  
Management Information System ◽  
Hospital Pharmacy ◽  
Night Shift ◽  
Pharmaceutical Preparations ◽  
Quality And Safety ◽  
Management Information ◽  
Strategic Location ◽  
Medical Materials ◽  
The Republic

ABSTRACTThe storage of pharmaceutical supplies must ensure the quality and safety of pharmaceutical preparations, medical devices and consumable medical materials in accordance with pharmaceutical needs. This study aims to obtain an overview of the storage of pharmaceutical supplies in the Bhayangkara Hospital Manado warehouse based on the Regulation of the Minister of Health of the Republic of Indonesia Number 72 of 2016. In the research results found indicators of strengths, weaknesses, opportunities and threats. Indicators of strength are a well-organized system for arranging goods in a warehouse, supporting facilities in a well-functioning warehouse, a strategic location and a person in charge of pharmaceutical personnel. Weaknesses are the number of human resources that are still lacking and there are frequent power outages. The opportunity identified was the development of an up-to-date management information system. Threats include regulations from distributors of non-returnable goods and demand for goods during the night shift that cannot be fulfilled because warehouse operating hours end at 17.00. Keywords: Storage, Medicine, Hospital Pharmacy Installation   ABSTRAKPenyimpanan perbekalan farmasi harus menjamin mutu dan keamanan sediaan farmasi, alat kesehatan dan bahan medis habis pakai  yang sesuai dengan kebutuhan kefarmasian.Penelitian ini bertujuan untuk memperoleh gambaran tentang penyimpanan perbekalan farmasi di gudang RS Bhayangkara Manado berdasarkan Peraturan Menteri Kesehatan Republik Indonesia Nomor 72 Tahun 2016. Dalam hasil penelitian ditemukan indikator kekuatan, kelemahan, peluang dan ancaman. Indikator kekuatan yaitu sistem penataan barang di gudang yang tertata dengan baik, fasilitas penunjang di gudang yang berfungsi dengan baik, lokasi yang strategis dan penanggung jawab tenaga kefarmasian. Kelemahan yaitu jumlah sumber daya manusia yang masih kurangan dan sering terjadi pemadaman listrik. Peluang yang ditemukan adalah pengembangan sistem informasi manajemen yang selalu diperbaharui. Ancaman antara lain regulasi dari distributor barang yang tidak dapat dikembalikan dan permintaan barang pada saat shift malam tidak dapat dipenuhi karena jam operasional gudang berakhir pada pukul 5 sore.. Kata kunci: Penyimpanan, Obat, Instalasi Farmasi Rumah Sakit

scholarly journals PENGARUH PARTISIPASI MANAJER TERHADAP EFEKTIVITAS SISTEM INFORMASI AKUNTANSI

2018 ◽  
Vol 2 (1) ◽  
pp. 65-70
Author(s):  
Ikromi Abd Ghani HSB ◽  
Dovi Septiari
Keyword(s):  
Information System ◽  
Human Resources ◽  
Research Method ◽  
Accounting Information ◽  
Business Environment ◽  
Positive Influence ◽  
Short Term ◽  
Accounting Information System ◽  
Independent Variable

The development of the business environment in globalization era has been triggered an increasingly tight business competition. Every companies who have an established its own strategies to manage a variety of information, human resources, allocation of funds and others. Accounting information system is a great resources that very valuable to an organization for the smoothness management of the company’s financial and decision making wheter it is to long term and short term, however there are several aspect that can be a factors the effectiveness of the accounting information system, that is manager’s participation. The research is aimed to proves that manager’s participation and manager’s involvement had a positive influence on the effectiveness of accounting information system (AIS) at manufacturing company, especially in the industrial zone Batamindo Mukakuning Batam City. The research method is using regression analysis to proves are the manager’s participation (independent variable) and manager’s involvement (independent variable) gives effect to the effectiveness of information system (dependent variable) or not. The result of this research is shows that variable of manager’s participation and manager’s involvement has a significant influence to the effectiveness of information system. The method is using purposive sampling is done by taking a sampling of the population according to certain criteria.

scholarly journals PENYALAH GUNAAN NAZA (Narkotika dan Zat aditif lainnya) OLEH INSAN PENERBANGAN DAN ANCAMAN TERHADAP KESELAMATAN PENERBANGAN

2019 ◽  
Vol 15 (2) ◽  
pp. 1-10
Author(s):  
Mochammad Fatchoelqorib ◽  
Bekti Setiadi
Keyword(s):  
Human Resources ◽  
Airline Industry ◽  
Safety Management ◽  
Low Cost ◽  
Aviation Industry ◽  
Flight Safety ◽  
Growing Up ◽  
Flight Crew ◽  
The Government ◽  
Operational Aspects

Since the Government of Indonesia made deregulation in several aspect of aviation industry early of this century, the development of airline industry shows thremendestly. There are many new Low Cost Air Carrier “growing up like mushrum in the rainy season”. Some of side effect of this fast growing are concerning with flight safety, especialy in maintenance, human resources and operational aspects. Flight Safety is mandatory in all aspect of aviation industry, there is no room for relaxation or dispensation regarding safety. Air crew especialy Pilot has huges responsibility in Flight Safety during flight, their healthy condition and eligibility of technical of flight should be maintain at all times. Missuse of narcotic will jeoperdize both healthy and ability in their profesional perform.  In this journal we will focus on human resources aspect regarding legislation of missuse of narcotic among flight crew and implementation of safety management of aviation personel.

Nature and Geography

2016 ◽  
pp. 47-64
Author(s):  
Brent Smith
Keyword(s):  
Natural Disasters ◽  
Natural Environment ◽  
International Markets ◽  
Business Environment ◽  
Marketing Mix ◽  
Decision Makers ◽  
Business Decision ◽  
Business News ◽  
Marketing Activities ◽  
News Industry

This chapter considers the appropriateness and importance of including the natural environment (i.e., nature and geography) as part of the external business environment featured in marketing textbooks. Based on myriad examples from industry, the natural environment is regarded as an uncontrollable force that constantly affects decisions about markets and marketing activities. Thus, it deserves some (greater) mention next to economic, competitive, regulatory, and other variables typically featured in most marketing textbooks. Based on a review of business news, industry concerns, and marketing textbooks, this chapter considers the current listing of uncontrollable environment forces typically discussed within twenty-five popular marketing textbooks. It is observed that nature and geography, common priorities for business decision makers, are conspicuously absent from mention within most of these textbooks. This chapter shows that the natural environment is mentioned in only five of twenty-five marketing textbooks: two introductory marketing; one marketing management; and two international marketing. Based on scholarly definitions and industry examples, nature and geography are, in fact, uncontrollable influential forces that affect markets and marketing activities. Consequently, there is reasonable cause for including them in more marketing textbooks. Textbook authors and instructors can provide students a more complete picture of how domestic and international markets and marketing activities are affected by the natural environment. In practice, business people acknowledge that the natural environment affects and is affected by markets and marketing activities in virtually all industries. Alas, marketing textbooks seldom little, if ever, acknowledge that nature and geography (e.g., topography, climate, weather, solar flares, natural disasters) affect how companies think about their markets and marketing mix. This chapter offers simple, actionable steps for discussing the natural environment in marketing textbooks and courses.

scholarly journals SME Managers’ Perceptions of Sustainable Marketing Mix in Different Socioeconomic Conditions—A Comparative Analysis of Sri Lanka and Poland

2020 ◽  
Vol 12 (24) ◽  
pp. 10659
Author(s):  
Magdalena Kowalska
Keyword(s):  
Sustainable Development ◽  
Sri Lanka ◽  
Business Environment ◽  
Marketing Mix ◽  
Socioeconomic Conditions ◽  
Developed Country ◽  
The Social ◽  
Market Requirements ◽  
Sustainable Marketing

Current changes in the business environment mean that the pursuit of economic development—without accounting for social welfare and environmental constraints—is replaced by the concept of sustainable development. Enterprises, in order to meet market requirements, adopt sustainable marketing as part of their strategy to provide long-term benefits in the social, economic, and environmental dimensions. The article aims to assess the differences in the use of marketing mix tools (5P) according to the concept of sustainable development in countries with different socioeconomic conditions. The empirical study was based on 262 questionnaires conducted among small and medium-sized enterprises (SMEs) operating in two different countries, i.e., 150 companies operating in Poland (as an example of a developed country) and 112 in Sri Lanka (as an example of a developing country). The obtained results show that there are statistically significant differences between the analyzed markets in terms of implementing sustainable marketing tools. The results allow us to conclude that the sustainable marketing mix activities are significantly more important for SEM managers in Sri Lanka than in Poland.

Competitive Force/Marketing Mix (CF/MM) Framework

2001 ◽  
pp. 218-236
Author(s):  
Brian J. Reithel ◽  
Chi Hwang ◽  
Katherine Boswell
Keyword(s):  
Information Technology ◽  
Information Systems ◽  
Information Technologies ◽  
Business Environment ◽  
Systems Development ◽  
Marketing Mix ◽  
Strategic Impact ◽  
Modern Information ◽  
Year 2000 ◽  
Competitive Forces

Information systems researchers continue to grapple with the development of frameworks to aid managers in the identification of opportunities for the strategic use of information technology. Many of the current frameworks have been proposed to guide the systems development process, but few have successfully dealt with the underlying business issues that drive the need to develop an information system in the first place. Because the difficulties that a particular business must cope with arise from the distinctive characteristics of the firm, its product and the particular niche in which the firm operates, this chapter presents a two-dimensional Competitive Force/Marketing Mix (CF/MM) framework that can be used to recognize opportunities for strategic information systems within the firm’s niche. The CF/MM framework is based on a combination of Porter’s view of strategy as a response to the unique mix of the five competitive forces faced by a firm, and the firm’s marketing strategy. By using the CF/MM framework, managers and researchers can identify opportunities to use emerging information technologies as part of front-line competitive strategy. After presentation of the CF/MM framework, the chapter presents a summary of the results of a CF/MM-based analysis of 150 articles related to the competitive use of information technology that have been published in both the popular press and scholarly press. Organizations that are successful in creatively focusing the use of the expanding array of modern information technologies on their particular business niche will increase their ability to survive in the dynamic business environment of the year 2000 and beyond. The CF/MM framework can also be used by IS managers to orchestrate the mix of applications held by a firm in order to maximize the strategic impact of IT investments.

scholarly journals Competitiveness and Its Impact on Sustainability, Business Environment, and Human Development of EU (28) Countries in terms of Global Multi-Criteria Indices

2019 ◽  
Vol 11 (12) ◽  
pp. 3365 ◽  
Author(s):  
Dana Kiseľáková ◽  
Beáta Šofranková ◽  
Miroslav Gombár ◽  
Veronika Čabinová ◽  
Erika Onuferová
Keyword(s):  
Human Resources ◽  
Human Development ◽  
Research Problem ◽  
Business Environment ◽  
Sustainable Growth ◽  
Panel Analysis ◽  
Global Competitiveness ◽  
Global Competitiveness Index ◽  
The Impact ◽  
The Eu

In this paper, the following research problem was addressed: Is there a significant economic impact of multidimensional specified competitiveness within the EU (28) countries on the competitive business environment, human development, and sustainable growth? Based on the mentioned research problem, we formulated the aim of paper: To detect the significant interrelations among the assessment of global competitiveness, business environment as well as human development in the EU (28) countries for the period of 2006–2017. To address these problems, the methodology of global multi-criteria indices, namely the global competitiveness index (GCI), doing business index (DBI), and human development index (HDI), as well as panel analysis and non-linear regression analyses with ANOVA, were applied. The panel analysis results suggest that there is a direct linear relationship between the GCI and HDI. Moreover, the impact of the DBI on the change in the GCI score was not confirmed. We identified the main areas of countries’ interest, and important economic and statistical significant relations of competitiveness by creating three models: The GD model (constructed by GCI and DBI scores), GH model (GCI and HDI scores), and GDH model (GCI, DBI and HDI scores). Based on the results, all interrelations were confirmed. However, the highest extent of variability for the explanation of the selected data was recorded in the case of the GDH model (87.12%). We detected the impact of the business environment and human resources as competitive advantages on global macroeconomic competitiveness. As the business sector in EU (28) countries is represented mainly by small and medium-sized enterprises (SMEs), enterprise activities play a key role in the process of sustainable competitive economic development. Moreover, human resources are considered to be another important driver of the internationalization of European SMEs.

scholarly journals Is Human Capital Ready for Change? A Strategic Approach Adapting Porter’s Five Forces to Human Resources

2020 ◽  
Vol 12 (6) ◽  
pp. 2300 ◽  
Author(s):  
Livia Anastasiu ◽  
Ovidiu Gavriş ◽  
Dorin Maier
Keyword(s):  
Human Capital ◽  
Human Resources ◽  
Manufacturing Sector ◽  
Core Competencies ◽  
Market Competition ◽  
Human Resources Management ◽  
Industrial Sector ◽  
Business Environment ◽  
World Population ◽  
The World

This article argues for adapting Porter’s Five Forces Model to strategic human resources management. The world business environment is facing real challenges: Shortage of talents, ageing of the world population, and disappearance of repetitive jobs. For a sustainable approach, the quality and stability of human capital should be analyzed strategically, based on the influence of five forces which act in the market: Competition in the industrial sector between specialists with core competencies (rivalry), demands of the hiring companies in terms of the number of employees and updated skills (organizations as buyers), recruitment companies and schools (suppliers), effects of globalization on people’s migration (new entrants), and modern technologies and innovation (substitutes). The stronger the forces are, the harder it will be for the organization to select or retain valuable employees who will add value to products/services. Actual and future employees should analyze the intensity of these forces when they plan to prepare for jobs or change their career. This analysis was focused mainly on the manufacturing sector, where jobs based on repetitive or dangerous tasks may disappear in time.

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