scholarly journals TAMAN WISATA KULINER DENGAN PENDEKATAN ARSITEKTUR METAFORA DI KOTA SURAKARTA

Arsitektura ◽  
2017 ◽  
Vol 14 (2) ◽  
Author(s):  
Atikasita Armin Putri ◽  
Widi Suroto ◽  
Rachmadi Nugroho
Keyword(s):  
Culinary Tourism ◽  
Tourist Destinations ◽  
Tourism Destinations ◽  
Basic Need ◽  
Food Tourism ◽  
The Government

<div class="WordSection1"><p><em>Nowadays, culinary tourism  is growing very rapidly. Eating and drinking are not only a basic need but also become one of the tourist destinations. Solo city is one of the cities that have potential in the development of culinary tourism. Solo city that has its own identity as a city of culture, has also been named as the first rank cities culinary tourism destinations in Indonesia. The government also has a plan to increase the culinary center at Solo in the year 2017-2019. The planned culinary center have to maintain a culinary hallmark of of Solo, so the plan  need methods to achieve those goals.</em> <em>Therefore, the approach used as a metaphor of architecture appropriate method in the design of container culinary tourism.</em> <em>Architectural metaphor used is combined metaphor which combination of tangible metaphor and intangible metaphor.Tangible metaphor will be applied in the form of forms that act as a culinary hallmark visualization Solo with the aim to attract visitors, while intangible metaphor will be applied as forming distinctive atmosphere is non-visual to reinforce the impression of the culinary Solo.</em></p><p><em> </em></p><p><strong><em>Keywords</em></strong><em>:</em><em> </em><em>Culinary Tourism, Food Tourism, Intangible Metaphor Architecture, Metaphor Architecture, Tangible Metaphor Architecture</em></p></div><em><br clear="all" /></em>

PEMASARAN PARIWISATA DIGITAL OLEH PEMERINTAH KOTA SABANG

2019 ◽  
Vol 27 (3) ◽  
pp. 1135
Author(s):  
Christina Indriani Sianipar ◽  
Liyushiana Liyushiana
Keyword(s):  
Digital Media ◽  
Rapid Development ◽  
City Government ◽  
Tourist Destination ◽  
Tourism Marketing ◽  
Government Organizations ◽  
Tourist Destinations ◽  
Interview Technique ◽  
Tourism Destinations ◽  
The Government

The rapid development of technology at this time so that the manual system has almost been completely abandoned. The development of this technology is also felt in marketing and distributing information about a tourist destination. Government organizations are no less affected by the rapid development of technology in marketing tourist destinations. The trend is no longer focused on the distribution of brochures or leaflets that are printed physically, but by using digital media. The purpose of this study was carried out, to see how the Tourism and Culture Office of Sabang City, in marketing tourism destinations using digital media, made use of several media such as, websites, youtube, social media (Facebook, Instagram, Twitter) in their marketing. The research instrument used was an interview technique, which was given to the government and a questionnaire given to tourists visiting tourist objects in Sabang. Therefore the title was raised as "Digital Tourism Marketing by the Sabang City Government

scholarly journals Government Marketing Public Relations Strategy in Preparing Halal Tourism in Priangan Region

2019 ◽  
Vol 35 (1) ◽  
pp. 89-103
Author(s):  
Susie Perbawasari ◽  
Dian Wardiana Sjuchro ◽  
Yanti Setianti ◽  
Aat Ruchiat Nugraha ◽  
Hanny Hafiar
Keyword(s):  
Public Relations ◽  
Muslim Community ◽  
Group Discussions ◽  
Travel Agents ◽  
Tourist Destinations ◽  
The World ◽  
Tourism Destinations ◽  
The Government ◽  
Islamic Civilization ◽  
Islamic Values

Islamic civilization has become an economic power that can influence the development of the world economy, including tourism activities. The halal tourism market trend in Indonesia is growing in line with the growing strength of the world sharia economy and the great opportunities of the world Muslim community who want comfort when traveling in a place, based on Islamic values. The purpose of this study is to find out the pull, push, and pass strategies of marketing public relations in places that have the potential of halal tourism destinations in the Priangan area. The method used in this study is qualitative with a type of descriptive study, and the collecting data technique based on observation, interviews, and focus group discussions with stakeholders related to the development of Garut and Pangandaran tourism. The results of the study show that the push strategy carried out by the government is in the form of socialization, education, and dissemination form of halal tourism policies to tourism stakeholders. The pull strategy is carried out in the formation of news on social media regarding the potential destination of halal tourism development by the tourism activist community. The last one is the pass, a strategy carried out by organizing promotional events for regional tourist destinations in collaboration with travel agents and tourism activists.

scholarly journals Communication Strategy in Promoting Cultural Tourism Destinations in Semarang City

2020 ◽  
Author(s):  
Marhanani Tri Astuti
Keyword(s):  
Local Governments ◽  
Public Affairs ◽  
Communication Strategy ◽  
City Government ◽  
Marketing Communication ◽  
City Branding ◽  
Communication Policy ◽  
Culinary Tourism ◽  
Tourism Destinations ◽  
The Government

The Semarang City Government seeks to raise awareness about Semarang City with a variety of marketing communication programs related to the tourism sector. This paper discusses the various communication strategies used, and the issuance of the decree of the Minister of Tourism Number KM.38 / UM.001 / MP / 2017 concerning the 10 (ten) Branding Logo of Indonesia’s Tourism Destinations. The government has set the branding logo for Bali, Bandung, Banyuwangi, Jakarta, Bunaken-Wakatobi-Raja Ampat, Yogyakarta-Solo-Semarang, Lombok, Makasar, Medan, Riau Islands tourism destinations. At the primary level of communication is an act of government policy (government / regulator) in disseminating and facilitating infrastructure and access to tourism, urban planning, culinary tourism zone policy and public areas. Furthermore, this primary communication the government (in this case the tourism office) has a role as the initiator of city branding and digital marketing. Secondary communication are carried out by stakeholders, in this case business people as enablers, local communities as accelerators, academics as conceivers in the context of city branding. Tertiary communication is related to interactions between layers of society and is strengthened by the media as a catalyst. Tertiary communication uses a forum or media involving stakeholders from the public, private and community dimensions systematically and sustainably, so that it is an implementation that can be realized in promoting culinary tourism destinations in the city of Semarang. The research method uses descriptive qualitative with SWOT analysis. Data collection techniques with interviews. Secondary data were obtained from the official website of the Semarang Regional Government, the official website of the Semarang Regional Tourism Office, the economic growth report from Bank Indonesia, the Semarang Regional Statistics Agency report. The study concludes that local governments metamorphose into balanced local governments that are customer-oriented and accountable to all stakeholders. City branding can be seen as a communication policy, because it is carried out by the government and with regard to public affairs. The communication strategy used by the Semarang City Government more specifically refers to the marketing communication strategy. Keywords: communication strategy, promotion, travel destinations, culinary..dance, paser tribe, treatment, mulung, magical

scholarly journals Potentiality of Tourism and Prospect in Jamunakhadi Simsar Area of Jhapa district

2020 ◽  
Vol 11 (1) ◽  
pp. 68-76
Author(s):  
Manamaya Mishra
Keyword(s):  
Ethnic Diversity ◽  
Local People ◽  
Primary Data ◽  
Structure Questionnaire ◽  
Secondary Sources ◽  
Tourist Destinations ◽  
Tourism Destinations ◽  
The Rich ◽  
The Government ◽  
Semi Structure Questionnaire

This paper entitled "Potentiality Tourism and Prospect in Jamunkhadi Simsar and Tourism" area of Jhapa District, Nepal" is to analyze the potentialities of tourism in this area. Jamunkhadi is one of the most scenic tourist destinations in Jhapa district. It is a land of natural scenery, the rich biodiversity, peaceful environment, ethnic diversity, the rich and diverse culture which attract visitors. The aims of the paper are to identify the prospects, potentiality and promote tourism in this area. The universal sample is Surunga VDC. The local people, hotel owner, domestic visitors and tourism experts, government service holders were the sample respondents and the sample size is only 53 for the study. The data collection method was on both primary and secondary sources. The primary data collected from the structured and semi structure questionnaire by interview schedule and key informants interview also done. There is high potentiality of tourism in Jamunkhadi because it has numerous sightseeing spots, tourism interest places such as the lake, the jungle, the open lane, picnic spot, the mini zoo, the rubber processing center etc. There are many other attractive places around Jamunkhadi Simsar and Tourism Area such as the Mai river and bridge, Domukha, the Mai Mandir, Arjundhara Dham, Satasi Dham, Dhanuskoti Dham, tea gardens etc. It is found that most tourists spend 3 or 4 hours and no tourists spend night in the spot. Generally the visitors are domestic and they spend 200 to 1000 rupees during their stay in this area. The number of foreign tourist is found very low according to the local people. Local people were found very much interested and devoted for promoting tourism in the study area but there seems lack of co-ordination among the government authorities and local promoters and also lack of fund. Jamunkhadi deserves high potentiality of becoming one of the best rural tourism destinations of the country.

scholarly journals Ranking the competitiveness of tourist destinations: An analysis using the OWA operator and the SAW method

2021 ◽  
Vol 21 (2) ◽  
pp. 15-34
Author(s):  
Martín Huesca-Gastélum ◽  
Martín León-Santiesteban
Keyword(s):  
Weighted Average ◽  
Aggregation Operators ◽  
Relative Importance ◽  
Owa Operator ◽  
Jel Codes ◽  
Tourist Destinations ◽  
Ordered Weighted Average ◽  
Tourism Destinations ◽  
The Government ◽  
Simple Additive Weighting

The objective of this paper is to rank the competitiveness of tourist destinations based on different aggregation operators, specifically, the ordered weighted average (OWA) operator and the simple additive weighting (SAW) method. The use of these methods allows tourist destinations to be sorted according to their competitiveness. In addition, it enables the generation of different scenarios that highlight the relative importance of each criterion. This information is useful for the government and recreation sites when generating different evaluations based on the specific characteristics of each municipality. An application of these methods to determine the competitiveness of the tourism destinations of Sinaloa, Mexico has been performed.  JEL Codes: D49, L83, C44 Received: 10/07/2020.  Accepted: 03/11/2020.  Published: 01/12/2021. 

Impact of Promotion on Destination Reputation: A Case of Gujarat

2015 ◽  
Vol 8 (1) ◽  
Author(s):  
Alka Sharma ◽  
Shruti
Keyword(s):  
Empirical Study ◽  
State Government ◽  
The State ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
Brand Building ◽  
Culture Heritage ◽  
Tourism Destinations ◽  
The Government ◽  
Promotional Strategies

India is unparalleled in its beauty, uniqueness, rich culture, heritage and history. The Government of India has been initiating various advertising campaigns such as the Incredible India to promote India as an attractive tourist destination. Different states in India like Goa, Kerala, Gujarat, etc. have also been promoting themselves as tourist destinations by using such campaigns for attracting more tourists in their states. Gujarat has been a front runner in adopting innovative promotional strategies, the state government is encouraging the tourists to discover its centurys old history. The Khushboo Gujarat Ki ad-campaign has increased tourism in Gujarat, thereby suggesting the relevance of promotion in brand building of a destination. Tourism destinations are complex organizations (Buhalis, 2003) which need to manage their reputation (Inversini, Cantoni, & Buhalis, 2009) vis-a-vis other destinations in order to attract larger number of tourists. Therefore, it is becoming increasingly critical for destinations to measure and manage their reputations. (Passow, Fehlmann, & Grahlow, 2005). The present paper is an empirical study which attempts to analyze the Ad content of Khushboo Gujarat Ki campaign of Gujarat and its impact on the reputation of the destination.

scholarly journals DAMPAK EKONOMI PENGEMBANGAN COMMUNITY BASED TOURISM TERHADAP MASYARAKAT LOKAL DI KABUPATEN MALANG (Studi Kasus Destinasi Wisata Cafe Sawah Pujon Kidul)

2019 ◽  
pp. 259
Author(s):  
Tomi Agfianto ◽  
Made Antara ◽  
I Wayan Suardana
Keyword(s):  
Quantitative Research ◽  
Community Based ◽  
Quantitative Research Methods ◽  
Tourist Destinations ◽  
Business Units ◽  
Multiplier Effect ◽  
Income Multiplier ◽  
Tourism Destinations ◽  
District Government ◽  
The Government

This study aims to identify and analyze the extent to which CBT can have an impact on the income of local people originating from tourist expenditure in tourist destinations. This study uses quantitative research methods from the results of questionnaires to tourists, labor, business units, and managers at Cafe Sawah tourist destinations in Pujon Kidul Village, Malang Regency. The finding in this study is that the multiplier effect value in the Cafe Sawah tourist destination has a Keynesian Income Multiplier number of 0.27 or 00 1.00, so that the destination has not been able to have a significant impact on the surrounding community, especially those who do business in that location. The results of this study explain that Community Based Management has not been able to provide a significant impact, so there needs to be a fundamental evaluation of the local district government where the function of the government is as a regulation and providing assistance to existing tourism destinations in the area.   Keywords: Community Based Tourism, Sustainable Tourism, Tourism Economic Impact, Cafe Sawah

Motivations and attitudes toward domestic tourism in Saudi Arabia

2019 ◽  
Vol 9 (1) ◽  
pp. 27-37
Author(s):  
Mourad Mansour ◽  
Alhassan G Mumuni
Keyword(s):  
Saudi Arabia ◽  
Local Environment ◽  
Domestic Environment ◽  
Domestic Tourism ◽  
Tourism Destinations ◽  
Tourism Information ◽  
The Government ◽  
Using Data ◽  
Tourism Organization ◽  
Self Administered Questionnaire

AbstractBeginning with the establishment of a Supreme Commission for Tourism and Antiquities’ (SCTA) in 2000, there have been official attempts by the government of Saudi Arabia to encourage domestic tourism in order to tap into the huge amounts that Saudis spend annually on vacations. This paper examines the motivations and attitudes of consumers toward tourism destinations and activities within the country (domestic tourism). Using data collected through a structured self-administered questionnaire, the study finds that familiarity and trust of the local environment, perceptions of the safer domestic environment, and limitations imposed by respondents’ vacation timing are the primary motives for choosing to spend their vacations locally, while lack of quality domestic tourist sites and services (including entertainment facilities), lack of tourism information, insufficient tourism organization services, and the harsh local environmental conditions during summer are factors that ‘push’ people from spending the vacations locally. Attitudes toward domestic tourism are generally negative, although there are significant differences in attitudes between respondents who prefer domestic destinations and those who prefer to travel out of Kingdom. Implications of the findings are outlined and discussed.

REVENGE TOURISM: ANALISIS MINAT WISATAWAN PASCA PANDEMI COVID-19

Pringgitan ◽  
2021 ◽  
Vol 2 (01) ◽  
Author(s):  
Annisa Aulya Sudjana ◽  
Siti Nur Aini ◽  
Hilman Khaerul Nizar
Keyword(s):  
Length Of Stay ◽  
Research Method ◽  
Quantitative Research ◽  
Nature Tourism ◽  
Culinary Tourism ◽  
Marine Tourism ◽  
Tourist Destinations

This study aims to determine the interest of tourists after the Covid-19 pandemic related to the trend of "Revenge Tourism" or what is interpreted as revenge to travel after the Covid-19 pandemic. Apart from being able to know the interest of tourists from this research, it can also be known the type of tourism, budget, length of stay and other aspects of tourists that can be used as knowledge for tourism actors to make mitigation in tourist destinations to anticipate tourist surges and to help restoring Indonesian tourism after the pandemic. The research method used is descriptive quantitative research, collecting data using a questionnaire consisting of 3 parts of questions, about tourist demographics, questions using the AIDA scale (Attention, Interest. Desire, and Action), the last part of the questionnaire includes budget, length of stay, and top 3 destinations. The test subjects are people who are scattered in various provinces in Indonesia, and are limited to collecting a sample of at least 100 respondents. The results obtained were that the 3 most wanted destinations to be visited after the pandemic were DI Yogyakarta, Labuan Bajo and Bali. And the types of marine tourism, mountain nature tourism and culinary tourism are the types of tourism that are most in demand by tourists. The budget prepared by tourists for post-pandemic travel is in the range of 1-3 million rupiah and the time for traveling is 3-4 days. Keywords: Revenge Tourism, Travel intention, AIDA Scale

scholarly journals Analysis of the Online Reputation Based on Customer Ratings of Lodgings in Tourism Destinations

2018 ◽  
Vol 8 (3) ◽  
pp. 51 ◽  
Author(s):  
Manuel Rodríguez-Díaz ◽  
Rosa Rodríguez-Díaz ◽  
Tomás Espino-Rodríguez
Keyword(s):  
Service Quality ◽  
Social Communication ◽  
Perceived Value ◽  
Communication Process ◽  
Added Value ◽  
Tourist Destinations ◽  
Tourism Destinations ◽  
New Variables ◽  
Online Reputation ◽  
Potential Customers

This study analyzes customers’ online social communication to rate lodgings and tourist destinations. A practical methodology is proposed to analyze the online reputation of lodgings as well as the main concepts rated by customers in their online social communication process. To this end, an empirical study was carried out by analyzing the online opinions expressed by customers on the Booking.com tourist lodging website. Based on the information available, three new variables were created and analyzed that represent clearly defined concepts in the minds of consumers. This includes “service quality,” “perceived value,” and “added value.” This study shows that perceived value and service quality are concepts evaluated by customers that are able to differentiate between lodgings in tourist destinations. Therefore, the results show that the online social communication that takes place through this portal has the capacity to guide potential customers by differentiating between the services offered by lodging companies.

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