THE ROLE OF HIGHWAYS IN CREATING A BIOSPHERE-COMPATIBLE URBAN SPACE: RUSSIAN METROPOLITAN EXPERIENCE

Author(s):  
Igor’ Pryadko

In this research project the author analyzes a most relevant problem, that is, biosphere compatibility of urban space planning in major megalopolises; this problem comprises the launch of a comfortable transport system, convenient transport routes free from any traffic jams in urban streets and highways. The author con-siders different methods for organization of convenient transport routes in Moscow. The author believes that a comfortable transport network is a main factor for sustainable development of the urban economy that may help the city to restore its main functions. The author has employed the retrospective analysis of the materials produced by the media, namely, news items published in Moscow and Moscow Metropolitan area in respect of the transport organization patterns. The author has also employed the method of historical comparisons, as well as the general scientific methods of deduction, induction, and deduction by analogy. The author collect-ed the source material by launching a questionnaire-based survey among the residents of the capital. The survey served to help the author to find out the main trends in the organization of the urban space and to identify the transport preferences of urban residents. Moscow transport development trends include broad-ened bus lanes, rent-a-bicycle stations, construction of hubs both on the outskirts of Moscow and in its cen-tre, and liquidation of traffic “bottlenecks”. Innovations include replacement of trolley bus and bus routes by electric bus routes. The retrospective analysis of e-transport networks in Europe and North America is of-fered to identify the current needs of European megalopolises. The survey findings can be invested into the organization of the Moscow transport network.

Author(s):  
J LI ◽  

The article discusses the problems of concert educational work in distance conditions, as well as the possibilities that are associated with this format of activities of musical educational organizations in terms of attracting a new target audience. The purpose of the article is to present the results of an empirical study, conducted by the author during the quarantine period on the first wave of the COVID-19 pandemic. The research methodology is based on a systematic approach and includes a group of general scientific methods (analysis, synthesis, deduction, induction), as well as a group of special methods: content analysis of scientific literature on the research topic; sociological survey method (questionnaire survey); method of statistical data analysis. The data obtained during the empirical study was processed using the advanced analytics program Neural Designer. The materials of the research were the answers of respondents to three questionnaires containing questions about the quality of concert and educational activities in a distance format. Based on the results of the empirical study, the author of the article came to the following conclusions: the main problem of the concert and educational work of music institutions in a distance format is the low level of awareness of the potential target audience about educational projects, which is associated with the lack of information about musical educational projects in social networks, as well as with the absence of online broadcasts based on a subscription in the media environment. Based on the identified problems, the author of the article provides practical recommendations.


Author(s):  
Nadiya Figol ◽  
Tatyana Faychuk

The Ukrainian phraseology is constantly evolving; the obsolete and infrequent phraseologisms disappear, instead the new phraseologisms appear and the traditional ones are being updated, changed and evolved. At the same time, not only the component composition of phraseological richness of the Ukrainian language is being changed, but also the understanding of the concept “phraseologism”, which determines the relevance of our research and explains its objective – to ascertain which phraseologisms are used by the media in order to attract the reader’s attention and to find out the transformations that occur with traditional phraseologisms in the modern editions. Among the methods used to conduct the research, one can mention firstly the general scientific methods: descriptive method; analysis and synthesis; typologization. Along with general scientific methods, a modern methodology was used to study effectiveness of use of modified phrasemes in the modern media: a discourse analysis, which included the study of interrelations of the text or its unit with other elements and texts, dependence of the text on speech, social and political situation. The study also used a content analysis method aimed at collecting quantitative data about the phenomenon which allowed drawing the objective conclu-sions about the spread and use of phrasemes in the headlines complex. The article deals with phraseologisms as an actively used language trope in the modern print and online media. It has been found out that in the modern periodicals the phraseologisms become an effective tool for attracting the reader’s attention through emotionally-expressive component. The phraseme modification processes that contribute to the relevance of these language constuc-tions are analyzed. The phraseme modification techniques are investigated: complete or partial modification of semantics, adding author’s comment, spreading a phraseologism with the help of new components. It is determined that a large part of phraseme used in online media is formed as a result of transformation of traditional stable units through spreading their compo-nent composition, complete or partial modification of semantics.


2021 ◽  
Author(s):  
Natalia Bilovska ◽  

In the article we interpret discrete and continuous message as interrupted and constant, limited and continual text, which has specific features and a number of differences between traditional (one-dimensional) text and hypertext (multidimensional). The purpose of this study is to define the concept of “hypertext”, consideration of its characteristics and features of the structure, similarities and differences with the traditional text, including the message in the media and communication. To achieve the goal of the study, we used a number of methods typical of journalism. Empirical analysis enabled a generalized description of the subject of study, which allowed to know it as a phenomenon. With the help of generalization the characteristic and specific regularities and principles of hypertext were studied. The system method is used to identify the dependence of each element of hypertext on its place in the text system as a whole. The retrospective method helped to understand the preconditions for the emergence of hypertext, to trace the dynamics of its development. General scientific methods (analysis, synthesis, induction, deduction) made it possible to formulate the conclusions of the study. Thanks to hypertext and the hypertext systems, the concept of virtual reality has gained tangible meaning. In hypertext space, virtuality organically complements reality. The state of virtuality, in this case, becomes the concept of hyperreality, and all this merges into a single whole in the space of computer text. Due to its volume and multidimensionality, hypertext can arouse scientific interest as an interdisciplinary discipline. In today’s world, the phenomenon of hypertext has been the subject of numerous discussions, conferences and research in the field of social communications, linguistics and psychology. Today, a significant number of organizations conduct large-scale research based on the concepts of hypertext associations and associative navigation.


Author(s):  
Lidia Romanova ◽  
Valentina Zolotarova

The purpose of the article is to analyze and evaluate the current state of the domestic market of advertising services, tendencies of development of enterprises of the advertising sphere of Ukraine. Methodology. The domestic market for advertising services is quite young because it has actually started its active history since Ukraine gained independence, which has caused some peculiarities of its development and formation. As a result, the development of the market and its representatives has been undulating, yet at a rather dynamic pace compared to the advertising markets of other countries that have already had many years of experience and history of operation – during 1991-1993 more than 1000 different advertising campaigns were created in Ukraine. companies, including more than 400 companies have been created in the media. We should also take into account global trends, especially globalization, the development of information technology and the Internet, which are also influenced by the domestic advertising market, which in general have caused dramatic changes in the principles of activity of the entire existing advertising industry. In the course of the research were used: general scientific methods, in particular: systematic approach – to summarize data of the advertising sphere as a whole set of elements in a set of relations and relations between them; methods of systematization and forecasting – to determine the general tendencies of development of advertising sphere of Ukraine and enterprises of advertising sphere of Ukraine. The general tendencies of development of advertising sphere of Ukraine and enterprises of advertising sphere of Ukraine are substantiated. The main reasons that have had an impact and will have an impact on the activity of domestic advertising companies in the future are identified. The scientific novelty is to identify the main tendencies in the development of the advertising sphere of Ukraine and domestic enterprises of the advertising sphere, as well as the factors that influenced and influence their activity. The results of the study are aimed at ensuring the quality management of the activities of advertising companies and ensuring a high level of their competitiveness. They can be used to refine and / or revise strategic plans for development and activities, management principles of advertising businesses.


Author(s):  
Lidia Romanova ◽  
Valentina Zolotarova

The purpose of the article is to analyze and evaluate the current state of the domestic market of advertising services, tendencies of development of enterprises of the advertising sphere of Ukraine. Methodology. The domestic market for advertising services is quite young because it has actually started its active history since Ukraine gained independence, which has caused some peculiarities of its development and formation. As a result, the development of the market and its representatives has been undulating, yet at a rather dynamic pace compared to the advertising markets of other countries that have already had many years of experience and history of operation – during 1991-1993 more than 1000 different advertising campaigns were created in Ukraine. companies, including more than 400 companies have been created in the media. We should also take into account global trends, especially globalization, the development of information technology and the Internet, which are also influenced by the domestic advertising market, which in general have caused dramatic changes in the principles of activity of the entire existing advertising industry.In the course of the research were used: general scientific methods, in particular: systematic approach – to summarize data of the advertising sphere as a whole set of elements in a set of relations and relations between them; methods of systematization and forecasting – to determine the general tendencies of development of advertising sphere of Ukraine and enterprises of advertising sphere of Ukraine.The general tendencies of development of advertising sphere of Ukraine and enterprises of advertising sphere of Ukraine are substantiated. The main reasons that have had an impact and will have an impact on the activity of domestic advertising companies in the future are identified. The scientific novelty is to identify the main tendencies in the development of the dvertising sphere of Ukraine and domestic enterprises of the advertising sphere, as well as the factors that influenced and influence their activity.The results of the study are aimed at ensuring the quality management of the activities of advertising companies and ensuring a high level of their competitiveness. They can be used to refine and / or revise strategic plans for development and activities, management principles of advertising businesses.


2021 ◽  
Vol 108 ◽  
pp. 03011
Author(s):  
Taulan Osmanovich Boziev ◽  
Aleksey Viktorovich Korotkov ◽  
Mayya Nikolaevna Sipyagina ◽  
Manas Kapasovich Intykbaev

The paper is focused on the problem of IT-crime development in Russia against the background of a significant increase in its indicators. Analysis of the current state of IT crime, identification of its causes and growth factors, problems of countering this type of crime. The study was carried out using general scientific methods (analysis and synthesis, observation, logical method, content analysis of the media), private scientific methods: questioning and survey, as well as the method of criminal statistics. The study made it possible to identify the features of the restructuring of modern crime and its factors; correlate the problem of the development of IT crime, including with the shortcomings of the functioning of the penal system revealed in the media; analyze and substantiate the proposed methods of combating IT crime. Substantiated a group of factors that currently have a significant impact on the development of IT crime; the revealed problem of the development of IT-criminality in places of deprivation of liberty is analyzed: the reasons and methods of counteraction. The conclusion is made about the inexpediency of methods of technical intervention in universal access to communication services in local territorial areas that require significant budgetary investments. According to the study, the key role in normalizing the situation in the penitentiary system still belongs to the staff of institutions, and the creation of the most effective ways to stimulate law-abiding behavior.


2020 ◽  
Author(s):  
Myasnikova M.A . ◽  
Trukhina A.V .

Under the conditions of mediatization as the most important factor shaping modernity along with globalization, individualization and commercialization, an individual receives the nomination of a ”media man” on and acquires new functions in the development of media civilization. The ”media man” acts as a new kind of not only “the product” and “the consumer”, but also “the producer” and “the translator” of works of screen culture, including screen documentaries. General scientific and special scientific methods of research are used for writing the article. The article presents the results of systematization, understanding and analysis of the theoretical and historical scientific literature on mediatization and documentary films, as well as empirical observations of the practice of the Russian documentary. Prospects of the development of the documentary technologies in the changing conditions, including – within a new type of screen documentary – interactive and collaborative documentary cinema – idoc are outlined. Keywords: media, “media man”, media culture, screen culture, traditional, interactive and collaborative documentary.


Author(s):  
Vladimir Evdokimov

The relevance of studying the process of the news systems transformation in the media is substantiated by the constant interest of the society in getting the information disseminated by the mass media. It is necessary for the individual understanding of the phenomena and of the objective reality patterns. The article attempts to identify the factors influencing the process of the news systems formation in the modern media. The article is based on the general-scientific methods of the historical and philosophical analysis and on the general theory of knowledge. Such general-scientific methods as historical, dialectical, systematic, structural and comparative ones as well as specific methods, namely observation, document analysis and content analysis form the methodological base of the research. The main method is the systematic and structural approach which gives an opportunity of regarding any object as an integral complex of interconnected elements. The article highlights both the informative, holistic news systems which are capable of reflecting the trends in the development of socio-political processes and patterns of the society life and the incomplete, fragmentary ones, the elements of which are poorly connected with each other. The authors prove that the process of the formation of the news systems as of meaningful and self-organizing phenomena is reflected in eliminating distinctions between relevant and irrelevant events and in the harmonization of journalists’ activities.


Author(s):  
S. Petrenko

The article deals with four aspects of the problem of truth in journalism of the Soviet era and their consequences in post-Soviet times: the problem of understanding the essence of the phenomenon, finding the truth in concrete situations, truth-telling by mass media to society, perception of the truth by the audience and social reflection. The methods, forms and means of the influence of Soviet journalism on the society are analyzed. The general scientific methods (analysis, deduction, induction, generalization) and the strategy of the substantiated theory are used. The results of the research have scientific and practical significance, they reveal the causes of certain social and communicative consequences of the controlled interaction of the society with the media, transformation of moral and ethical values and concepts, and provide research material on the methodology and technology of mass communication impacts. The author concludes about the need to return society as a whole, and journalism in particular, to understanding, perception of the essential meanings of the truth, in particular its metaphysical nature, and the formation of truth-centered socially responsible position of the journalist.


Author(s):  
Michael A. Tulnev ◽  
Natalya Yu. Agafonova ◽  
Andrey V. Krotov ◽  
Ivan N. Kuksin ◽  
Marina V. Markhgeym

The objective of the research was to analyze the Latin American experience in constitutional guarantees regarding freedom of expression in the media. The document summarizes the results of a comparative legal study dedicated to the texts included in the constitutions of the Latin American states regarding the identification of norms that guarantee the freedom of the media in them. It has been established that most of the declared constitutions contain traditional guarantees of media freedom expressed in the legalization of this substantive freedom, its implementation without censorship and restrictions under the threat of responsibility for its abuse. Methodologically, the study was built on the basis of a dialectical approach for the dissemination of legal phenomena and processes using general scientific methods (systemic, logical, analysis and synthesis) and particular. In conclusion, it is evident that it is typical that the constitutions of Latin American states combine freedom of thought, expression and media in a single provision. In all other aspects, the list of identified guarantees is variable and in many countries they have no impact on the concrete reality.


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