scholarly journals Peran KPID Jawa Barat dalam Pelaksanaan Sosialisasi Literasi Media Menggunakan Media Sosial

2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Lucy Pujasari Supratman

West Java is the province with the largest number of local television. The existence of broadcasting institutions should be submitted to the public by KPID West Java to fulfill the public's right. The media literacy socialization using Twitter to West Java people is done to to strengthen the existence of broadcasting institutions. The author uses a case study research method. The author has made a direct observation and recording systematically on the socialization of media literacy, the process of field observation during socialization, the programs undertaken to encourage media literacy movement during the research conducted the whole program which distributed to the community in KPID West Java Twitter. The function of Twitter's is to realize the media literacy program by aligning communication, transparency, KPID West Java activities information that have the ultimate goal to strengthen the public relations of viewers / listeners with KPID West Java. Keywords: KPID West Java, Media Literacy, Twitter

2020 ◽  
Vol 2 (1) ◽  
pp. 81-100
Author(s):  
Lydia Hazanah ◽  
Wiryo Setiana ◽  
Dyah Rahmi Astuti

Perum Perhutani Divisi Regional Jawa Barat dan Banten merupakan perusahaan atau instansi yang melaksanakan Human Relations melalui kegiatan informal, kegiatan informal tersebut dilakukan oleh Unit Seksi Humas dan Protokoler pada Bidang Ekspert Madya Komunikasi dan Pelaporan. Peneliti tertarik melakukan penelitian ini dengan tujuan untuk menetahui bagaimana gambaran impelementasi Human Relations melalui kegiatan informal di Perum Perhutani. Paradigma yang digunakan dalam penelitian ini adalah konstruktivisme yang bertujuan untuk memaknai makna-makna yang diungkapkan informan. Pendekatan yang digunakan adalah pendekatan kualitatif yang bertujuan untuk memahami fenomena yang dialami oleh subjek penelitian secara utuh. Metode yang digunakan dalam penelitian ini adalah studi kasus, karena penulis ingin mengetahi aspek “how” dan “why”yang bertujuan untuk mengetahui karakteristik setiap manusia dengan cara berinteraksi secara langsung dan mendalam. Berdasarkan hasil penelitian menunjukkan bahwa implementasi Human Relations melalui kegiatan informal tersebut menggunakan konsep POAC yaitu perencanaan (Planning), pengorganisasian (Organizing), pelaksanaan (Actuating), dan pengawasan (Controling), sehingga dalam kegiatan informal di Perum Perhutani menerapkan atau mengimplementasi Human Relations melalui kegiatan informal tersebut dengan sebaik mungkin. Implementasi yang tercipta di Perum Perhutani dapat menciptakan kenyamanan, merasa dihargai dalam melaksanakan setiap pekerjaan, sehingga dapat dipahami pula bahwa implementasi Human Relations melalui kegiatan informal di Perum Perhutani telah dilaksanakan dengan baik sehingga dapat menciptakan serta meningkatan produktivitas dalam bekerja. Perum Perhutani Regional Division of West Java and Banten is a company or agency that carries out Human Relations through informal activities, informal activities are carred out by the Public Relations and protocol section unit in the field of experts in intermediate communication and reporting. Researchers are interested in doing this research with the aim to find out how the descripyion of Human Relations implementation through informal activities in Perhutani Public Division West Java and Banten Regional Division through the concept of POAC from planning, organizing, implementing to monitoring (controlling) the activity. The paradigm used in this study is contructivism which aims to interpret the meanings expressed by informants. The approach used is a qualitative approach that aims to understand the phenomenon experienced by the research subject in its entirety. The method used in this study is a case study, because the author wants to know the “how” and “why” aspects that aim to find out the caracteristics of each human being by interacting directly and deeply. Based on the results of the study showed that the implementation of Human Relations throught informal activities using the consept of POAC namely planning, organizing, actuating, and controlling, so that in informal activities in the Perhutani public corporate to implement Human Relations throught informal activites as well as possibl. The implementation created in Perum Perhutani can create comfort, feel valued in carrying out every job, so that it can be understood also that the implementation of Human Relations throught informal activites in Perum Perhutani has been carried out properly so as to create and improve productivity in work. 


2020 ◽  
Vol 3 (2) ◽  
pp. 135-142
Author(s):  
Ariesa Pandanwangi ◽  
Belinda Sukapura Dewi ◽  
Shopia Himatul Alya

Bandung is one of the creative cities in Java, especially West Java. Proven Bandung has a lot of local wisdom dug up from legendary stories, animal fable stories, culinary riches, and many more which later became interesting ideas into the concept of creating art. This local wealth is an important claim by artists who actively work. This research will reveal the expression of artists in paintings. They express their expression by bringing up the fable story of the archipelago. Archipelago fable story is processed, dug up and used as a source of inspiration to create works of art. The problems in this study are (1) What is the concept of a painting that was conceived from the fable story of the archipelago. (2) What is the visualization of the archipelago fable painting created by female artists ?. This research method is descriptive qualitative by examining the aesthetic aspects which include elements of the object, composition, color, harmonization. The media used in this painting is fabric. Samples of paintings, taken from works created by women from an exhibition held in Bandung. The coloring process with the colet technique. The color used is the dye for the fabric. The findings in the research are the concept of the work carried by artists visualizing animal stories that can be used as good moral examples. This exhibition is important because in addition to visual narration there is also a message delivered to the public. Whereas visually, many female artists use realistic objects, center composition, contrasting and attractive colors. The results of this study the concept of fable stories are brought back into an attractive visual narrative with colors that are presented in contrast with many techniques in coloring.


2019 ◽  
Vol 4 (1) ◽  
pp. 80
Author(s):  
Mukaromah Mukaromah ◽  
Amida Yusriana

<p>Mass media is one of the media publications to the public in the formation of the Image. Important positive images are formed to foster public trust. News in the newspaper media is still interesting to be appointed in an effort to build a positive image of educational institutions. In addition to targeting the masses of young people, higher education institutions also target parents who are still familiar with conventional media such as newspapers. The case study in this study was Dian Nuswantoro University (Udinus) and news in the Suara Merdeka newspaper. Suara Merdeka is interesting to be appointed because the local  central Java newspaper has amounts of printing and is still an alternative reading in the Central Java region where this segmentation is in line with Udinus segmentation which is domiciled in Semarang, Central Java.<br />This study aims to analyze the theme of news that often arises about the institution, the frequency of occurrence of coverage in certain periodizations. Furthermore, this can be observed how the reporting of a media that has the power to shape the image of the institution. The method used is quantitative content analysis, which describes how the contents of the media using thematic and physical recording units are analyzed using the concept of public relations about media and the formation of the image of the institution.<br /> <br />The result can be seen that there are 9 sections in Suara Merdeka which present Udinus related news, namely Semarang Metro rubric, Edukasia, Screen, Page 1, Business Economy, Around Young Tugu, Salatiga News, Youth Voice Expressions. Screen Rubric occupies the highest position in the news, which is 70.3%. For the<br />theme that is often reported, there are four types of reporting, namely news related to the world of academics (products), related to environmental responsibility (CSR), reporting related the environment and reporting related<br />to the activities of communicating the activities of the institution.</p><p> </p>


2020 ◽  
Vol 3 (1) ◽  
pp. 47
Author(s):  
Dwi Putri Loven ◽  
Maylanny Christin ◽  
Ayub Ayub

This study titled “Crisis Management Public Relations of PT KAI Commuter Jabodetabek on Handling KRL Cross Accident September 2015” the problem of the research is the management crisis, crisis management strategy efforts to crisis, the role when crisis that is enforceable by the division of Public Relations PT KAI Commuter Jabodetabek (KCJ) in resolving the crisis accident of 2 KRL at Juanda Station. This research uses the Gonzales-Herero and Pratt crises method management who analogous a crisis like the stages of life.This research used qualitative case study research accompanied by descriptive exposure. The data was obtained through direct observation, interviews and literature studies, while the informants in this research was Assistant Communication Manager PT KCJ and Public Relations Manager of the Central Bank Republic of Indonesia West Java Province as the source triangulation.The results of this study shows that crisis management conducted by PT KCJ has been carried out starting from the victims evacuation, evacuation of the damaged wagon train, the recovery location of the accident, to the process of health settlement costs for the victims of accident.  Keywords: Crisis Management, KRL Cross Accident, PT KAI Commuter Jabodetabek, Public Relations, Gonzales-Herero and Pratt Method 


Prologia ◽  
2021 ◽  
Vol 5 (2) ◽  
pp. 342
Author(s):  
Fransisca Kristy ◽  
Wulan Purnama Sari

This research is motivated by the growth of coffee consumption in Indonesia which has been getting higher since 2016. This phenomenon can be seen from the expanding of the coffee industry in Jakarta. Brookland Coffee has become one of the coffeeshops that has been around since 2019 and is in demand by the public. This study aims to determine the use of brand experience for brand loyalty in Brookland coffee. The approach used is a qualitative approach with a case study research method. Researchers collected data for this study through interview sessions, observation, and documentation. The results of this study indicate that the use of brand experience for brand loyalty at Brookland Coffee has a positive and significant effect on the bicycle community, which means that with a good brand experience consumers can get an impression and have a positive response so that it can make customers loyal to the product. Brand loyalty can also be defined as how often consumers buy the product. Loyalty is an emotional thing, and can be interpreted as a customer's loyal attitude towards a brand or productPenelitian ini di latarbelakangi oleh pertumbuhan konsumsi kopi di Indonesia yang semakin tinggi sejak 2016. Fenomena ini dapat dilihat dari menjamurnya industri kopi di Jakarta. Brookland Coffee menjadi salah satu coffeeshop yang hadir sejak 2019 dan diminati oleh masyarakat. Penelitian ini bertujuan untuk mengetahui pemanfaatan brand experience terhadap brand loyalty pada brookland coffee. Pendekatan yang digunakan adalah pendekatan kualitatif dengan metode penelitian studi kasus. Peneliti mengumpulkan data untuk penelitian ini melalui sesi wawancara, observasi, dan dokumentasi. Hasil penelitian ini menunjukan bahwa pemanfaatan brand experience terhadap brand loyalty di Brookland Coffee berpengaruh positif dan signifikan pada komunitas sepeda, yang berarti dengan pengalaman merek yang baik konsumen dapat mendapatkan kesan dan memiliki respon yang positif sehingga dapat membuat pelanggan loyal pada produk tersebut. Loyalitas merek juga dapat di artikan dari seberapa sering konsumen membeli produk tersebut. Loyalitas adalah hal yang emosional, dan bisa diartikan sebagai sikap setia pelanggan terhadap suatu merek atau produk tersebut.


2020 ◽  
Vol 3 (2) ◽  
pp. 203
Author(s):  
Nahara Eriyanti ◽  
Ayu Sarami

<p><em>This study is aimed to find out how the legal status of buying and selling motorbikes without vehicle registration STNK and BPKB, where many of the people of the District of Kebharga, especially Kala Lengkio Village and Mendale Village, conduct transactions of buying and selling motorbikes without STNK and BPKB. In general, buying and selling carried out by the public has fulfilled the legal requirements of buying and selling in Islam, which does not explain in detail that buying and selling motorbikes without the STNK of BPKB is a sale and purchase which is canceled. Unlike the case with the police which states that buying and selling motorbikes without a STNK and BPKB is a canceled sale. Based on the description above that is the focus of research on the formulation of the problem namely: how to buy and sell motorbikes without proof of ownership in the community of the District of Kebayakan and how is its legality from the perspective of sadd al-‘arī‘ah ?. In this study the author uses the case study research method then analyzed using the theory of sadd al-‘arī‘ah, then in the technique of collecting data the author uses interviews / interviews. The results of the study that the authors get about buying and selling motorbike transactions without proof of ownership and analyzed using the theory of sadd al-īarī'ah that looks at the benefits and mafsadat arising, then the motorcycle sale and purchase transactions without proof of ownership there is a level of understanding that is superior to with benefit, the sale and purchase of the people of the district is a sale that must be prevented and must also be avoided by the community because the sale can cause a lot of damage even though the sale of a motorcycle is a sale that is in accordance with the terms and conditions of the legal sale.</em></p>


Tuturlogi ◽  
2020 ◽  
Vol 1 (3) ◽  
pp. 185-204
Author(s):  
Pitaloka Ayu Radhinda

The success of a company depends on its branding managed human resources. Therefore it is important for the company to pay attention to the image or image attached to the company. This article seeks to find out how employer branding is implemented at the e-commerce company Shopee Indonesia. This research was conducted using a qualitative approach and a case study research method. Data collected from interviews with key informants throughout 2018. The results stated that the application of employer branding in Shopee Indonesia is carried out through a program that refers to the company's vision and mission, personality, and core value. Employer branding program refers to the Employee Value Proposition (EVP) strategy of internal marketing and external marketing. Shopee packages the program through #LifeAtShopee which is run by several departments within Shopee. Employer branding programs at Shopee are not only to attract potential employees and keep employees as company assets, but also to influence Shopee's image in the eyes of the public externally and internally.


2021 ◽  
Vol 6 (1) ◽  
pp. 136
Author(s):  
Frizki Yulianti Nurnisya ◽  
Suriati Binti Saad ◽  
Mahyuddin Ahmad Rahman

The study of police public relations is a new phenomenon that has been rising lately. Indeed, along with the growth of modernity, increasing disputes, the need for convergence, and the community environment, there have been increasing demands from the public for the police to make changes in their actions and attitude when dealing with the community. This research uses qualitative methodology as it explores activities carried out by police institutions. Hence, the a case study is a right research method because this research explores the government’s agency, especially within public policy. The research result shows that to complete this job correctly, the police need public support, and to maximize this support, the police need the functions of police’s public relations at all levels, from the National Police Headquarters to the District Police.


2018 ◽  
Vol 12 (1) ◽  
pp. 31-39
Author(s):  
Lyza Audina Pangesti

ABSTRACTThis thesis discuss about the communication  strategy which have been implemented by public relationsof PLN due to socializing well-targeted electricity subsidy program in West Java. This Well-targetedelectricity subsidy program is a government program which cuts the electricity subsidy for middleincome homes 900—watt customer, where West Java province is ranked the highest in Indonesia. Thegoal of this research is to know the steps of communication strategy which have been implementedby public relations PLN West Java Distribution due to socializing well-targeted electricity subsidy program. This research uses constructivist paradigm, qualitative approach and case-study research strategy. The data were collected by in depth interview and documentation study. The result revealed thatthe public relations of PLN becomes one of the communicator who planned and give the instructions topublic relations of PLN West Java Distribution in socializing well-targeted electricity subsidy program.The communication strategy steps which have been implemented by public relations of PLN due tosocializing well-targeted electricity subsidy program are determined the communicator, recognizes theaudiences, set the method and last selection and media uses. Key words: Communication Strategy, Public Relations, PT PLN


2017 ◽  
Vol 1 (2) ◽  
pp. 81-88
Author(s):  
Nurhakki Nurhakki ◽  
Islamul Haq

When women are in the public space, the mosque becomes a choice of worship places either mahdoh or mahash mahhab. That is, the mosque must prepare facilities that are responsive to these needs such as separate ablution places, dressing rooms, special doors so that women do not violate the aurat (khillaqiyah) boundary while in the mosque. This case study research examines the representation of women in the Parepare City mosque. The results of this study indicate that the mosque facilities in Kota Parepare are not gender responsive because there is refraction on women's gender. The data of field observation with ablution category are: united, separate open, separate closed, then only 5% mosque which is friendly to woman with indicator set up facility of separate covered wudhu room. Refraction occurs because men are the dominant voice both in the structure of the field of idarah, imarah, and ri’ayah so that the voice of men becomes central in the communication process of mosque planning and development, the representation of women in the mosque is neglected and silent.


Sign in / Sign up

Export Citation Format

Share Document