scholarly journals Digital Marketing Communication and Car Buying: A Study of Potential Deterrents

2018 ◽  
Vol 13 (02) ◽  
Author(s):  
Rekha Dahiya ◽  
Aparna Mishra
Keyword(s):  
Cluster Analysis ◽  
Digital Marketing ◽  
Marketing Communication ◽  
Age Group ◽  
Chi Square ◽  
Occupational Category ◽  
Chi Square Test ◽  
And Cluster Analysis ◽  
Digital Channels ◽  
Lack Of Knowledge

The present study aims to identify the potential deterrents of digital marketing communication while buying a car. Data was collected from 801 respondents from Delhi using area wise proportionate sampling. 75% of the respondents used at least one digital channel of communication while buying a car. There were 25% of the respondents who didn’t use digital channels of communication while buying a car and relied exclusively upon traditional channels of communication. The study analyzed the respondents believing only in traditional channels of communication while buying a car to know the deterrents impeding the usage of digital channels of communication. The study also aimed to identify the distinct customers segments using traditional channels of communication while buying a car. Data was analyzed with the help of chi-square test and cluster analysis. ‘Technicality’ of the medium followed by ‘lack of knowledge and time’ were identified as the major deterrents of digital marketing communication. Two customer segments were identified in the study that made use of only traditional channels of communication while buying a car. First segment comprised of respondents ‘above 40 years of age’ belonging to ‘business’ category. Second segment was composed of respondents in ‘service’ occupational category belonging to ‘26 to 30 years age’ group.

Statistical approaches in literature: Comparing and clustering the alternatives of love in Divan of Hafiz

2019 ◽  
Vol 35 (4) ◽  
pp. 886-892
Author(s):  
Bui Anh Tuan ◽  
Galina Nikolaevna Pudikova ◽  
Mohammad Reza Mahmoudi ◽  
Kim-Hung Pho
Keyword(s):  
Cluster Analysis ◽  
Chi Square ◽  
Chi Square Test ◽  
Statistical Approaches ◽  
And Cluster Analysis

Abstract Hafiz is one of the finest lyric poets of Iran. He learnt a lot from scholars and writers. This research deals with the alternatives of the word ‘Love’ in Divan of Hafiz. First, these words are determined and their counts are computed. Then, we classify them into sixteen categories. Finally, the counts of the words and the categories are compared using chi-square test and cluster analysis. The clustering results showed that the word ‘Way’ and the category ‘Human’ have the most applications as the alternatives of the word ‘Love’ in Divan of Hafiz.

Skull and Face Injuries and Associated Factors in Pedestrian Victims of Traffic Accidents: A Single Trauma Center Analysis

2020 ◽  
Vol 2 (1) ◽  
pp. 53-59
Author(s):  
Josimara A. de Araújo Varela ◽  
Tatiana F.T. Palitot ◽  
Smyrna L.X. de Souza ◽  
Alidianne F.C. Cavalcanti ◽  
Alessandro L. Cavalcanti
Keyword(s):  
Medical Records ◽  
Associated Factors ◽  
Traffic Accidents ◽  
Age Group ◽  
Chi Square ◽  
Cross Sectional ◽  
Significance Level ◽  
The Face ◽  
Chi Square Test ◽  
The City

Objective: This study aimed to analyze the presence of lesions in the skull and face and the associated factors in pedestrian victims of traffic accidents. Methods: A cross-sectional, descriptive-analytical study carried out through the analysis of medical records of pedestrian victims of traffic accidents in an emergency service in the city of Campina Grande, Brazil, during the year of 2016. Information was collected regarding gender, age group, day of the week, time of the accident, type of vehicle involved, presence of trauma to the skull and face, and outcomes. The Chi-square and Fisher's Exact tests were used, with a significance level of 5%. Results: A total of 1,884 medical records were evaluated, out of which 7.1% (n = 133) involved pedestrians. Men were the most frequent victims (68.4%), and victims of age 60 years old or over (30.5%) predominated. Almost one-third of the cases were recorded during the weekends (30.5%), and the most prevalent time was at night (52.7%). Regarding the type of vehicle involved, motorcycles predominated (47.4%). Head trauma was present in 37.6% of victims, while facial injuries corresponded to 8.2%. In 12% of cases, the victims died. The variables of gender, age group, occurrence on weekends, and trauma to the face showed a statistically significant association with the occurrence of traffic accidents (Chi-square test; p<0.05). Conclusion: Among pedestrian victims of traffic accidents, there is a predominance of men aged 65 years or over. Accidents are frequent at night, and motorcycles are the main vehicles involved. The presence of trauma to the skull and face regions is high.

scholarly journals Prevalence of oral habits in children

2017 ◽  
Vol 74 (4) ◽  
pp. 272
Author(s):  
Pedro Diniz Rebouças Rebouças ◽  
Levy Sombra de Oliveira ◽  
Henrique Matos Costa Lima ◽  
Lorena Walesca Macedo Rodrigues ◽  
Regina Glaucia Lucena Aguiar Ferreira
Keyword(s):  
Descriptive Study ◽  
First Year ◽  
Age Group ◽  
Absolute Frequency ◽  
Chi Square ◽  
Oral Habits ◽  
Chi Square Test ◽  
Quantitative Descriptive ◽  
Epidemiological Profile ◽  
Structured Questionnaire

Objective: this quantitative descriptive study aimed to evaluate the presence of deleterious oral habits and associated factors in children attending the Amadeu Barros Leal day care in Fortaleza, CE, Brazil. Material and Methods: the sample consisted of 75 children (51% of girls) aged 0 to 5 years. Data were collected through the application of a structured questionnaire to the parents or guardians and analyzed statistically with Fisher’s exact or Chi-square test, considering a 95% confidence interval. The results were expressed as absolute frequency and percentage. Results: 89% of the children participating in the study were breastfed, and 43.5% of them were breastfed at least until the first year of age. As much as 19% of the children slept with their mouths open and 39% used a pacifier, 56.7% of which used it constantly during the day and at night. About 91% of children used a feeding bottle, and most of bottles (79%) did not have an orthodontic nipple. In addition, 60% of children aged 24-36 months had the deleterious habit of grinding their teeth. Conclusion: in the present study, we investigated children from 0 to 5 years old and observed that this age group is predisposed to deleterious oral habits. In this way, more studies that trace a safe epidemiological profile aiming to reduce these harmful habits are extremely necessary.

A statistical view to study the aphorisms in Nahj al-Balaghah

2019 ◽  
Vol 35 (4) ◽  
pp. 881-885
Author(s):  
Yu Tian ◽  
Kim-Hung Pho
Keyword(s):  
Cluster Analysis ◽  
Data Analysis ◽  
Chi Square ◽  
Chi Square Test ◽  
Book Covers

Abstract Besides the Holly Quran, Nahj al-Balagha is the main source of literature in Arabian nations, especially for Shia as one of the main branches of the Muslims. Along with literary brilliance, the text of this book covers the broad topics. This research deals with the application of the statistical text and data analysis to extract knowledge from the aphorisms in Nahj al-Balaghah. First, we classify these aphorisms in seven topics. Then, the count of the aphorisms in each category is computed. Finally, the counts of the aphorisms of the categories are compared using the chi-square test and the cluster analysis.

scholarly journals Dynamic Smile Visualization and Quantification in different age groups

2016 ◽  
Vol 06 (04) ◽  
pp. 32-38
Author(s):  
Harshitha V. ◽  
M.S. Ravi ◽  
Reshma Raveendran ◽  
Raed Saeed ◽  
Kiran Kumar C.
Keyword(s):  
Age Groups ◽  
T Test ◽  
Age Group ◽  
Chi Square ◽  
Video Clips ◽  
Younger Age ◽  
Chi Square Test ◽  
Buccal Corridor ◽  
Paired T Test ◽  
Two Age Groups

Abstract Aims and Objectives: To assess the posed and dynamic smile and to compare the various attributes of smile in frontal, oblique and sagittal dimensions, in two different age groups (10- 15years and 18-25 years). Materials and Methods: The posed and dynamic smile parameters were measured using digital video clips in 80 subjects of two different age groups (10-15years and 18-25 years). Total of 15 parameters were studied in 3 planes of space. The data was analysed using student`s t-test to compare smile parameters across the age groups, paired t-test was used to analyse the parameters of posed and unposed smile within the same age group and chi-square test was performed for the discrete data. Results: The present study revealed significant differences in dynamic smile parameters between the two age groups. The parameters like Philtrum height and Smile index are more in older age group whereas the buccal corridor was more in younger age group. Significant differences were also recorded in various parameters in both the groups when the posted smile is compared with that of the dynamic smile. Conclusion: In both the age groups, the dynamic and posed smile attributes are significantly different, except for buccal corridor and interlabial gap.

scholarly journals A CASE CONTROL STUDY ON DETERMINANTS OF CHILDHOOD ASTHMA IN SCHOOL CHIL-DREN OF CHITRADURGA CITY

2018 ◽  
Vol 10 (3) ◽  
pp. 39
Author(s):  
Prakruthi G. M. ◽  
Bharathi D. R. ◽  
Yogananda R.
Keyword(s):  
Childhood Asthma ◽  
Case Control Study ◽  
Case Control ◽  
Age Group ◽  
Community Based ◽  
Chi Square ◽  
Asthmatic Children ◽  
Chi Square Test ◽  
Strength Of Association ◽  
Control Study

Objective: Asthma is a chronic airway inflammatory disease in which many cells and cellular elements play a role often arising from allergies, subsequently cause shortness of breath, wheezing and coughing it affects children in different ways. To study the sociodemographic characteristics of asthmatic children and compare the predisposing factors of asthma in children.Methods: A Community based Case control study in selected schools in chitradurga for a period of 6 mo. A total of 90 children, among which 30 asthma children and 60 non asthma children were participated. Odds ratio will be calculated to know the strength of association. chi square test will be calculated to the significance.Results: A total of 90 children aged<14 y data. Female children are more exposed to asthma than male. In childhood asthma age group between 10-14years the age group of 10 y(26.7%) and 12 y (26.7%) were more exposed to the asthma.Conclusion: In Chitradurga city, the study area, is of no exception with regard to case control. From the total of 90 children selected for the study majority were found risk factors affected. It was due to their family history, exposure to pet animals, allergy, age group, BMI and sex.

scholarly journals Lifestyle And Physical Education

2011 ◽  
Vol 27 (1) ◽  
pp. 147-160 ◽  
Author(s):  
Alberto Nuviala ◽  
Manuel Gómez-López ◽  
José Turpin ◽  
Román Nuviala
Keyword(s):  
Cluster Analysis ◽  
Physical Education ◽  
Healthy Lifestyle ◽  
Chi Square ◽  
Rural Environments ◽  
Spare Time ◽  
Chi Square Test ◽  
The Creation ◽  
The One

Lifestyle And Physical EducationIn order to improve the influence of Physical Education within schools on the creation of a healthy lifestyle, it is essential to analyze students' opinions in regard to this subject and its teachers. The aim of this research was to establish lifestyle typologies and to find out if these are correlated with the perception of Physical Education and its teachers. The participants in this research consisted of 745 teenagers belonging to three different rural environments. In order to establish typologies related to the use of spare time, a cluster analysis was carried out. Then, the relation between lifestyle and the evaluation of Physical Education was determined by means of the Chi-square test. The results show the existence of two lifestyle typologies. The group with a healthier lifestyle is the one that rates Physical Education and its teachers more positively.

scholarly journals FREQUENCY, DISTRIBUTION AND DETERMINANTS OF HYPERTENSION IN ADULT STROKE POPULATION OF D.I.KHAN DIVISION, PAKISTAN

2020 ◽  
Vol 17 (3) ◽  
pp. 81-89 ◽  
Author(s):  
Nazafatul Ain ◽  
Saira Khan ◽  
Muhammad Marwat ◽  
Nisar Khan ◽  
Iftikhar Ahmad ◽  
...  
Keyword(s):  
Frequency Distribution ◽  
Goodness Of Fit ◽  
Age Groups ◽  
Cross Sectional Study ◽  
Age Group ◽  
Chi Square ◽  
Cross Sectional ◽  
Medical College ◽  
Stroke Population ◽  
Chi Square Test

Background: Global Health Estimates 2015 has shown the stroke as second leading global cause of death and 3rd leading global cause for DALYs for year 2015. The objectives of this study were to determine the frequency, distribution and determinants of hypertension in adult stroke population of D.I.Khan Division, Pakistan. Materials & Methods: This cross-sectional study was conducted in Department of Community Medicine, Gomal Medical College, D.I.Khan, Pakistan from February 1, 2017 to April 30, 2017. A sample 217 was selected with margin of error 5.59%, 90%CL and 50% prevalence of hypertension in 200,000 adults at risk of stroke population through consecutive sampling. All indoor adult patients of stroke were eligible. Sex, age groups, and residence and presence of hypertension were variables. Frequency and distribution of hypertension were analyzed by count and percentage. Hypotheses for distribution were substantiated by chi-square goodness-of-fit and of association by chi-square test of association. Results: Out of 217 patients with stroke, 123 (56.7%) were men and 94 (43.3%) were women, 86 (39.6%) were≤60 years and 131 (60.4%) were>60 years, and 105 (48.4%) were urban and 112 (51.6%) were rural. Frequency of hypertension was 132/217 (60.83%). Out of 132 patients with hypertension, men were 74 (34.10%), women 58 (26.73%), age group≤60 years 46 (21.20%), >60 years 86 (39.63%), urban 72 (33.18%) and rural 60 (27.65%). Presence of hypertension was associated to residence (p=.023) but not to sex (p=.817) and age groups (p=.072). Conclusion: Frequency of hypertension in adult stroke population of D.I.Khan Division, Pakistan was found to be similar as expected. Frequency was more in men, in older age group (of>60years) and in urban population. The presence of hypertension in adult stroke population of D.I.Khan Division was associated to residence but not to sex and age groups.

scholarly journals ANALISIS TINGKAT KEPATUHAN PASIEN TBC RAWAT JALAN TERHADAP PENGGUNAAN OBAT ANTI TUBERKULOSIS DI PUSKESMAS SINDAR RAYA

2021 ◽  
Vol 4 (3) ◽  
pp. 200-206
Author(s):  
Supartiningsih Supartiningsih ◽  
RD.Siti Riski Ainun
Keyword(s):  
Family Support ◽  
Significant Relationship ◽  
Univariate Analysis ◽  
Sampling Technique ◽  
Bivariate Analysis ◽  
P Value ◽  
Chi Square ◽  
Good Level ◽  
Chi Square Test ◽  
Lack Of Knowledge

ABSTRACT  The incidence of pulmonary tuberculosis is still very high and difficult to reduce due to the lack of compliance in taking anti-tuberculosis drugs. The lack of knowledge and family support are some of the factors that affect the level of patients’ compliancein taking anti-tuberculosis drugs. The purpose of this study is to have an overview of patients’ compliance and to see how the relationship between knowledge and family support can affect TB outpatients in taking anti- tuberculosis drugs at the Sindar Raya Community Health Center. This type of research is quantitative using a cross-sectional approach to 20 respondents who do outpatient treatment at the Sindar Raya Community Center. The sampling technique uses the total sampling technique. The data collecting is done by giving questionnaires to each respondent. The data analysis uses univariate analysis and Chi Square test on bivariate analysis. The results of the univariate research showed that there were 10 respondents (50.0%) with a good level of knowledge,8 respondents (40.0%) with moderate level knowledge, and2 respondents (10.0%) with the lack of knowledge. Good family support showed as many as 9 respondents (45.0%),5 respondents (25.0%) with moderate support, and6 respondents (30.0%) with lack of support. As many as 15 respondents (75.0%) showed a good level of compliance while 5 respondents (25.0%) showed the lack of compliance level. Based on bivariate analysis with the chi square test, there was a significant relationship between knowledge and compliance to taking anti-tuberculosis drugs (P value = 0.036), and there was also a significant relationship between family support and compliance to taking anti-tuberculosis drugs (P value = 0.017).    

scholarly journals Denture Hygiene Habits among Elderly Patients Wearing Complete Dentures

2013 ◽  
Vol 14 (6) ◽  
pp. 1161-1164 ◽  
Author(s):  
Sanket S Shah ◽  
Abhishek Apratim ◽  
Manish Sinha ◽  
Nidhi Chhaparia ◽  
Abu Abubakkar
Keyword(s):  
Elderly Patients ◽  
Clinical Significance ◽  
Complete Denture ◽  
P Value ◽  
Age Group ◽  
Complete Dentures ◽  
Chi Square ◽  
Poor Condition ◽  
Younger Age ◽  
Chi Square Test

ABSTRACT Objective To determine the denture hygiene habits in complete denture patients according to their age and time of dentures. Methods In this study a self administered structured was developed to know the attitude of the patients regarding denture hygiene in the department of Prosthodontics. The total study sample consisted of 230 subjects including 124 (53.9%) males and 106 (46.1%) females. Data was analyzed using SPSS version 15.0 with chi-square test at p-value <0.05. Results Nearly half of the subjects clean their dentures daily once. Participants from the younger age group and who had been wearing dentures since 2 years maintain better frequency of cleaning. The majority of these subjects used water and brush for denture cleansing. After seeing the condition, half of the dentures were rated as good 50.3%, followed by fair and poor as 29.5 and 20.2% respectively. Clinical significance Poor condition of complete dentures seen in the population is mainly due to irregularly cleansing habits and also less usage of cleansing solutions. Dentists should give proper instructions regarding maintenance of denture hygiene. How to cite this article Apratim A, Shah SS, Sinha M, Agrawal M, Chhaparia N, Abubakkar A. Denture Hygiene Habits among Elderly Patients Wearing Complete Dentures. J Contemp Dent Pract 2013;14(6):1161-1164.

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