scholarly journals Women farmer group empowerment through a community service in Gunungpati Sub-District, Semarang, Indonesia

2020 ◽  
Vol 6 (3) ◽  
Author(s):  
Fidia Fibriana ◽  
Miranita Khusniati ◽  
Ni Luh Tirtasari

The Women Farmer Group in Semarang was established in 2013, and it has been developing small businesses in the processing of local fresh milk into various snack products. However, the selling value has not reached the optimum results since it faces a problem in packaging quality. Therefore, as one of the goals of Tridarma of Indonesian higher education which have directed the university to care about problems in society, an accompaniment to the business was carried out for improving the quality of product packaging. There were three activities conducted, i.e.a, training; re-designing; and monitoring. The results of the community service showed that the program was highly effective to enhance the understanding of Women Farmer Group members on the importance of product packaging as a strategy of marketing proved by the results of the average posttest score at 80.55. Product testing to consumers shows that the new packaging could increase consumer buying interest in comparison to the old one. Also, with the new packaging, the non-preservative snacks could have a longer storability compared to the old packaging. In this community service activity, an empowerment model can be obtained and can be further developed.

2018 ◽  
Vol 2 (2) ◽  
pp. 126-136
Author(s):  
Wibawa Prasetya ◽  
Christine Natalia ◽  
Marsellinus Bachtiar Wahyu ◽  
Riana Magdalena

PONG's cassava chips are snack products that have a unique flavor and aroma compared to other similar products. The specialty of this product is due to its traditional processing and its use of the original spice from the village of Ponggang, Subang, west Java. The snacks are currently sold just around the village of Ponggang and traditional markets. The product packaging looks very simple. The community service team aims to increase the product sales volume by improving the packaging design, listing the P-IRT number obtained by registering to the Subang Regency Health Office, providing simple bookkeeping training, providing product processing training based on UU No. 18 of 2012 on Food, provides training on how to expand the marketing network. The method used is business assistance and the target partner is Ponggang Independent Women group. As a result our community service program, independent women group members can manage their own P-IRT permit, can do simple bookkeeping, can apply Law No. 18 of 2012 on Food in producing PONG's cassava chips. It is suggested that continuous assistance should be provided to the industry so that the vision and mission of independent women groups can be implemented successfully.


2021 ◽  
Vol 7 (2) ◽  
pp. 185-191
Author(s):  
Tri Handayani ◽  
Nurhayati Olii ◽  
Kartika Chandra Pelangi

Ilomata Village is one of the villages in Gorontalo District which has the potential of banana farming commodities, but it has not been utilized optimally. The aim of this community service activity are empowering the Ilomata Village PKK group through training activities for making various flavors of banana chips, simple bookkeeping training and product marketing training. The method applied is training and mentoring, whose activities include 1) Training in making various flavored banana chips; 2) Simple bookkeeping training; 3) Product marketing training; and 4) Mentoring in determining the name of the product, making packaging labels, and handling PIRT distribution permit. The results of the activity showed that the PKK group members understood and had skills in making banana chips with various flavors, doing simple bookkeeping and marketing the product. The availability of a banana chip product named banana chips I-Bas (Ilomata-Banana chips) with No. distribution license for PIRT 214750201001324 and has been marketed both offline and online. Thus, the empowerment of the PKK groups through banana chips entrepreneurship can increase the utilization of the potential of the banana commodity in line with the increased understanding and skill of PKK group members in making and marketing various flavored banana chips products.


2018 ◽  
Author(s):  
Ahmad Sururi

The purpose of this community service activity is to provide training on village government administration and village financial reporting governance in improving the capacity of village government apparatus. It is hoped that through these activities it will promote accountable and transparent village governance and give birth to village cadres who have good knowledge, attitude and skills. While the activity method used is Participatory Learning And Action. This activity is conducted by emphasizing on lecture, discussion, brainstorming conducted interactively with group members and continued with action or real activity that relevant with material of society empowerment. The results of community service activities run in accordance with predetermined plans, the community has a response and enthusiasm for training and created changes in knowledge, attitudes and skills.


Author(s):  
Ni Putu Jesika Novianti ◽  
Luh Putu Mahyuni

Songan Village, Kintamani District is a village that has local potential, namely the large number of tilapia fish cultivators. However, the cultivators have been selling their harvest in the form of raw fish only. The relatively cheap price of raw fish cannot provide significant benefits to tilapia fish cultivators, so that innovation is needed to add the value by further processing it. Seeing this situation, it is necessary to hold training in processing tilapia fish into ready-to-eat food such as fish floss and in product packaging, in order to increase the selling value of tilapia fish. Making fish floss does not require a large cost, so it is easy to be applied by tilapia fish cultivators. Meanwhile, the selling value is relatively better than the selling value of raw fish. Problems in the field in this community service activity were explored through observation and interview methods. After the problems were identified, training preparations and socialization were carried out, then training on making fish floss and their packaging were conducted. This activity is succeeded in providing an understanding of the importance of increasing the added value of fish production by processing it into fish floss, providing skills in making floss and packaging. Subsequent service activities can be directed at efforts to assist the community in obtaining P-IRT permits, assisting sales through social media, and accompanying the next production innovation process, among others by trying various other flavours apart from those tested in current community service activities. Desa Songan, Kecamatan Kintamani merupakan desa yang memiliki potensi lokal yaitu banyaknya pembudidaya ikan mujair dan oleh pembudidaya hanya dimanfaatkan dengan cara menjual hasil panennya berupa ikan mentah saja. Harganya yang relatif murah kurang bisa memberikan keuntungan yang signifikan terhadap pembudidaya ikan mujair, sehingga dibutuhkan inovasi untuk mengolahnya lebih lanjut. Melihat situasi semacam ini, maka perlu diadakan pelatihan pengolahan ikan mujair menjadi makanan siap saji seperti abon ikan dan pengemasan produk  agar dapat meningkatkan nilai jual ikan mujair. Pembuatan abon ikan ini tidak memerlukan biaya yang besar, sehingga mudah untuk diaplikasikan oleh pembudidaya ikan mujair. Sementara nilai jualnya relatif lebih baik daripada nilai jual ikan mentah. Permasalahan di lapangan dalam kegiatan pengabdian ini digali melalui metode observasi dan wawancara. Setelah permasalahan berhasil diidentifikasi, dilakukan persiapan pelatihan dan sosialisasi, kemudian dilakukan pelatihan pembuatan abon ikan beserta pengemasannya. Kegiatan ini berhasil memberikan pemahaman akan pentingnya meningkatkan nilai tambah produksi ikan melalui pengolahannya menjadi abon ikan, memberikan keterampilan pembuatan abon ikan dan pengemasannya. Kegiatan pengabdian selanjutnya dapat diarahkan pada upaya mendampingi masyarakat dalam pengurusan ijin P-IRT, membantu penjualan melalui media sosial, dan mendampingi proses inovasi produksi berikutnya, antara lain dengan mencoba berbagai varian rasa lainnya selain yang diuji coba pada kegiatan pengabdian saat ini.


2021 ◽  
Vol 6 (6) ◽  
pp. 616-620
Author(s):  
Uce Lestari ◽  
Damris Muhammad ◽  
Ade Adriadi ◽  
Minarni Minarni

Tanjung Johor sub-district is located in the District of Service of Jambi City and is one of the guided villages of the University of Jambi, which has great natural resource potential. However, the community's livelihoods are still mostly rubber and oil palm farmers. One of the potentials in this village is waste from empty palm oil bunches and used as oyster mushroom farming. The resulting oyster mushroom has not been processed into a health drink, only as a cooking ingredient. The results of guidance and collaboration from Jambi University lecturers, such as introducing the benefits of oyster mushrooms for improving body health in this village, have been carried out, but the production of oyster mushrooms has not been carried out. By seeing this potential came the idea to make a healthy drink from oyster mushrooms. The purpose of this community service activity is to provide selling value for oyster mushrooms from agriculture and post-harvest handling, increase public knowledge about the benefits of oyster mushrooms and maximize human resources in Tanjung Johor village. The method used is oyster mushroom counseling and making health drinks. This activity produces processed products from oyster mushrooms such as health drinks that can increase the selling value of oyster mushrooms and increase the creativity of human resources in Tanjung Johor Village, Pelayangan District Jambi City.


2021 ◽  
Vol 3 (1) ◽  
pp. 21-28
Author(s):  
Frangky Selamat ◽  
Chairy Chairy ◽  
Hetty Karunia Tunjungsari

ABSTRAK Krisis ekonomi yang dipicu oleh penyebaran virus SARS-Cov2 belum juga dapat dikendalikan. Kondisi ini telah menciptakan banyak masalah bagi pelaku UKM di Indonesia. Melemahnya daya beli konsumen dikuti dengan perubahan pola konsumsi masyarakat mendatangkan sejumlah masalah. Sektor kuliner menjadi salah satu yang terdampak berat. Usaha stik tempoyak yang merupakan hasil kreasi dari seorang ibu rumah tangga di Jambi yang ingin menciptakan oleh-oleh penganan ringan khas Jambi turut merasakan dampak tersebut. Berkurangnya jumlah kunjungan wisatawan ke Jambi dan pembatasan kegiatan masyarakat memaksa UKM ini untuk mengubah cara pemasaran. Cara luring dengan kemasan produk yang sederhana tidak dapat dipertahankan. Kegiatan PKM ini dilakukan untuk membantu UKM binaan agar dapat bertahan sekaligus melakukan inovasi pengembangan produk. Kemasan produk yang menarik dapat dimanfaatkan untuk aktivitas pemasaran daring, yang  diperkirakan akan semakin intens pemanfaatannya sekalipun pandemi telah berakhir.     Kata Kunci: Kemasan Produk, UKM, Pemasaran     ABSTRACT The economic crisis triggered by the spread of the SARS-Cov2 virus has yet to be controlled. This condition has created many problems for SME entrepreneurs in Indonesia. The weakening of consumer purchasing power followed by changes in public consumption patterns has created a number of problems. The culinary sector is one of the hardest hit. The tempoyak stick business, which was the creation of a housewife in Jambi who wanted to create a typical Jambi snack, also felt the impact. The reduced number of tourist visits to Jambi and restrictions on community activities forced these SMEs to change their marketing methods. The simple way of offline with product packaging is untenable. This community service activity is carried out to help fostered SMEs to survive while at the same time making product development innovations. Attractive product packaging can be used for online marketing activities, which are expected to be more intense even though the pandemic has ended.   Keywords: Product Packaging, SME, Marketing.


2021 ◽  
Vol 9 (1) ◽  
Author(s):  
Kadek Adi Wibawa ◽  
Ni Made Devi Mayanti

Abstract. The existence of the Covid-19 pandemic requires people to comply with health protocols established by the government, such as wearing masks, social distancing, traveling outside the house only when there is an interest, and diligently washing their hands properly and using soap. The Covid-19 pandemic has economic, social and political implications not only for big countries but almost all countries in the world. Indonesia is one of the countries affected especially on the economic side. Indonesia which is dominated by Usaha Mikro Kecil Menengah (UMKM) needs to pay special attention to this sector because the contribution of UMKM to the National economy is quite large. The target of this community service is an UMKM that is engaged in the production of sewing women's kebaya and formal clothes. Based on the results of direct observations, there were problems faced by UMKM, namely the problem of lack of product promotion media and the absence of financial records at UMKM. Activities carried out include assisting the online promotion process by utilizing social media and e-commerce, creating logos and product packaging innovations, and making financial records for UMKM. In its implementation, activities are carried out online and offline. This community service activity is expected to help UMKM in the economic sector due to the impact caused by Covid-19.Key Words: The impact of Covid-19, UMKM, online promotions, and product innovationAbstrak. Adanya pandemi Covid-19 mewajibkan masyarakat mematuhi protokol kesehatan yang ditetapkan oleh pemerintah, seperti memakai masker, menjaga jarak atau social distancing, bepergian keluar rumah hanya saat ada kepentingan, dan rajin mencuci tangan dengan benar dan menggunakan sabun. Pandemi Covid-19 memberikan implikasi ekonomi, sosial, dan politik tidak saja pada negara-negara besar akan tetapi hampir seluruh negara di dunia. Indonesia adalah salah satu negara yang terdampak terutama pada sisi ekonomi. Indonesia yang didominasi oleh Usaha Mikro, Kecil, dan Menengah (UMKM) perlu memberikan perhatian khusus terhadap sektor ini karena kontribusi UMKM terhadap perekonomian Nasional yang cukup besar. Sasaran pengabdian pada masyarakat ini merupakan sebuah UMKM yang bergerak dibidang produksi menjahit kebaya wanita dan pakaian formal. Berdasarkan hasil observasi yang  dilakukan secara langsung, ditemukan permasalahan yang dihadapi UMKM ini, yaitu masalah kurangnya media promosi produk dan tidak adanya catatan keuangan pada UMKM. Kegiatan yang dilakukan adalah membantu proses promosi secara online dengan memanfaatkan media sosial dan e-commerce, pembuatan logo dan inovasi kemasan produk, serta pembuatan catatan keuangan untuk UMKM. Dalam pelaksanaannya kegiatan dilakukan secara online dan offline. Kegiatan pengabdian pada masyarakat ini diharapkan dapat membantu UMKM dalam bidang ekonomi akibat dampak yang disebabkan oleh Covid-19.Kata kunci: Dampak Covid-19, UMKM, promosi online, dan inovasi produk


2019 ◽  
Vol 1 (3) ◽  
pp. 223
Author(s):  
Nurfitriani Nurfitriani ◽  
Tina Yuli Fatmawati

One program that can be implemented by the community in an effort to improve family welfare, especially in the field of  food is the planting and utilization program of Family Medicinal Plants (TOGA). TOGA is a home-grown plant that has medicinal properties. TOGA planting can be done in pots or on land around the house. The Kelurahan Kenali Asam Bawah  is one of the Kelurahan in Kota Baru Subdistrict where the community in the region generally still has a large enough yard, so that the utilization and management of the environment can be optimized by planting TOGA. Based on field observations, the Dasawiwma group did not have a pilot family of medicinal plants. Some of them also do not understand the efficacy of TOGA scientifically. Therefore it is necessary to conduct socialization / counseling about the efficacy of TOGA so that people can have knowledge about the efficacy of TOGA. The target of this community service activity is the dasawisma group d RT 047 The target target is 10 people in one dasawima group especially in Kelurahan Kenali Asam Bawah. The aim of community service is expected after participating in the socialization of Dasawisma The group leader is able to understand and be willing to motivate his group members about the importance of planting TOGA. The results obtained with the procurement of plants and the socialization of the use of the TOGA 100% increased knowledge of the participants


2018 ◽  
Vol 1 (2) ◽  
pp. 97
Author(s):  
Anisa Nurpita

The title of this Community Service activity is: "Packing Training for Coconut Oil Products and Coconut Shell Charcoal to Improve Productive Economic Empowerment in Purwoharjo Village, Samigaluh District, Kulon Progo Regency. This activity was carried out by conducting training using a plastic press machine. Training on packing coconut oil and coconut charcoal products took place on Saturday, August 19, 2017 in the Purwoharjo Village Hall, Samigaluh District, Kulon Progo Regency, attended by 40 people, consisting of resource persons, lecturers and students. The results that can be achieved from this activity are 1.) Providing product packing expertise to community members who have the ability to produce coconut oil and coconut shell charcoal products in Purwoharjo Village, 2.) Applying product packaging expertise to community members who have the ability to produce coconut oil and coconut shell charcoal products in Purwoharjo Village.


2020 ◽  
Vol 1 (1) ◽  
pp. 1-7
Author(s):  
Lusiana Wulasari ◽  
Deden Ibnu Aqil

The difficulty of finding a job requires the world of education to change the paradigm of maindset of students from the culture of job seekers to entrepreneurs. Pesantren is a potential educational institution and can also provide hands-on experience to students or students. Islamic boarding school graduates do not all become teachers or go to college or also directly work while students' desire or interest in entrepreneurship is still very low. Pesantren must be able to equip students or students by inserting learning activities with entrepreneurship education in order to equip them with skills. Particularly in the product packaging stage in this case is the use of Pontianak bananas because Pontianak bananas are bananas that have high economic value. The purpose of this abdimas is to inspire and empower students in pesantren so as to create their own employment with the skills to make products made from biodiversity. The results of this community service activity were the students' interest in entrepreneurship, especially the Pontianak fried banana business. This can be seen from the enthusiasm of the students in participating in activities by asking many questions about the product, how to package the product, label the product and also market the product.


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