Keputusan Mahasiswa Universitas “X” Bandung Untuk Merokok Di Lingkungan Kampus Yang Dipengaruhi Oleh Faktor Sosial

2018 ◽  
Vol 10 (1) ◽  
pp. 44-51
Author(s):  
Ayuningtyas Hapsari ◽  
Alfath Haikal Muhammad

Indonesia is the country with the highest number of teen smokers in the world. About 80% of smokers in Indonesia start the habit before the age of 19 years. Based on the results of a pre-survey of 10 students that there are still many who violate the rules despite the existing prohibition to not smoke in public places at the University of "X". It also shows a lack of concern for smokers against others who do not smoke. This study aims to look at the influence of social factors on the students decision at the University X Bandung to smoke on campus. This research uses descriptive verification method by distributing questionnaires to 30 students respondents of the University "X" Bandung, and use a Simple Linear Regression analysis methods. Based on the results of regression calculations, the influence of social factors on smoking decisions on campus is very small that is equal to 37.9% while the remaining 62.1% influenced by other variables not examined in this study as a factor from the individual respective smokers, such as: lifestyle, psychological factors and cultural factors.             Keywords: Social Marketing, Consumer Behavior, Social Factors and Consumer Buying Decision

2019 ◽  
Vol 6 (1) ◽  
pp. 1
Author(s):  
Asnita Lase ◽  
Agus Setiadi ◽  
Kustopo Budiraharjo

This study aims to determine the general description of Resto Banaran 9, to analyze general description of coffee consumers in Resto Banaran 9 which includes respondent characteristics, consumption behavior, and respondent’s answer distribution,in additionto analyze the influence of cultural factors, social factors, personal factors, psychological factors, and physical evidence on coffee purchasing decisions at Resto Banaran 9. This research was conducted on 10 September until 11 October 2018 at Resto Banaran 9, Gemawang Village, Jambu Sub-district, Semarang District. The location of the research was determined purposively. This research method was a survey and data collection techniques through interviews using a questionnaire tool distributed to 100 respondents. The sampling method used was the accidental sampling method. Data analysis used was descriptive-quantitative analysis method. The quantitative analysis used was multiple linear regression analysis. The results showed that simultaneously, cultural factors, social factors, personal factors, psychological factors, and physical evidence had a significant effect on consumers’ coffee purchasing decisions at Resto Banaran 9. Moreover, partially, cultural factors, social factors, personal factors, psychological factors, and physical evidence had a significant effect on consumers’ coffee purchasing decisions at Resto Banaran 9.


2018 ◽  
Vol 7 (2) ◽  
pp. 81
Author(s):  
Putri Anggreni

Introduction to consumer demand for a product is the beginning of the decision-making process. The need to communicate is a very important thing in human life. With respect to the existence of diverse consumers and their behavior then the management should really responsive to observations of what is wanted. In connection with the research done on the title : The Effect of Social Factors, Personal Factors, Psychological Factors, Cultural Factors Against Three Card Purchase Decision In Singaraja City, based on the results of multiple linear regression analysis was done in this study, obtained the following regression equation: Y = 6.604 + 0.254X1 + 0.494X2 - 0.298X3 + 0.526X4. The results obtained by the analysis of social factors that variable (X1) has a regression coefficient of 0.254 (is positive) to the purchasing decision (Y) and t value of 1.116 with a significance level of 0.275 (> 0.05). This means that social factors (X1) has no significant influence on purchasing decisions (Y). Thus Hypothesis This means that Ho accepted and Ha is rejected, the analysis results obtained that individual factor variables (X2) has a regression coefficient of 0.494 (is positive) to the purchasing decision (Y) and t value of 3.149 with a significance level of 0.004 (> 0.05 ). This means that individual factors (X2) has a significant influence on purchasing decisions (Y). Thus the hypothesis Ho is rejected and Ha accepted, results obtained by analysis of the psychological factors that variable (X3) has a regression coefficient of 0.298 (negative sign) to the purchasing decision (Y) and t value of -0.781 with a significance level of 0.442 (> 0.05). This means that the psychological factor (X3) does not have a significant influence on purchasing decisions (Y). Thus Hypothesis This means that Ho accepted and Ha is rejected, results obtained by analysis of the cultural factors that variable (X4) has a regression coefficient of 0.526 (is positive) to the purchasing decision (Y) and t value of 1.604 with a significance level of 0.121 (> 0.05 ). This means that cultural factors (X4) does not have a significant influence on purchasing decisions (Y). Thus Hypothesis this means that : Ho accepted and Ha is rejected, adjusted R-square value obtained for 0.480 or 48.0%. Than customer satisfaction (Y) can be explained by the variable quality of service (X1), product (X2), promotion (X3), while 52.0% can be explained by factors-factors not examined in this study.


2020 ◽  
Vol 5 (2) ◽  
pp. 45-51
Author(s):  
Warti Ratnasari

This study aims to analyze the factors that influence consumer decisions to purchase electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch. The data collection method used a questionnaire distributed to consumers of PT Columbus Megah Sentra Sarana, Berau Branch, as many as 92 people who were selected using probability sampling method with simple random sampling technique. The analytical tools used are: validity test, reliability test, multiple linear regression analysis, coefficient of determination, t test and F test.The results of this study indicate that the factors that have a significant influence are cultural factors, social factors and personal factors. Meanwhile, psychological factors have no significant effect on consumer decisions in purchasing electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch. So that the hypothesis of point 1 can be partially accepted and partially rejected.The results of the F test show that cultural factors, social factors, personal factors and psychological factors simultaneously have a significant influence on consumer decisions in purchasing electronic goods on credit at PT Columbus Megah Sentra Sarana, Berau Branch, so the hypothesis point 2 can be accepted


2017 ◽  
Vol 4 (4) ◽  
Author(s):  
Dr. Shishir H. Mandalia

Reading plays a vital role in life of a human. Reading provides experience through which the individual may expand his horizons of knowledge, identify, extend and intensify his interest and gains deeper understanding of himself, of other human beings and of the world. The study carried out to assess the reading habits of user of Sardar Patel University, VallabhVidyanagar, Anand, Gujarat. As a research tool; questionnaire was used for the data collection. Collected data were analyzed and tables were used to present the results of findings. Reading especially is a resource for continued education, for the acquisition of new knowledge and skills, for gaining information through media, especially newspapers, books, radio, television, and the computers. In this article investigator attempts to investigate the reading habits of users of the university.


Author(s):  
Manasvi Shrivastav ◽  
Anuradha Kotnala

Most superstition from the past have been proven by science as unnecessary, ineffective or just plain silly but are still practiced by normal intelligent people today. Around the world, there are many reappearing themes for superstition. Every country has its own localized take on each theme. In this article researcher reviews on previous researches. There is much different kind of researches in the field of superstition and there are different theories related to the origin of superstition. Superstition is influenced by different social and psychological factors. In this article those researches have been discussed which through light on social and psychological factors of superstition. Psychological factors like fear, locus of control, confidence level etc. and social factors such as locale, socio-economic status etc.


Author(s):  
Lakshmipriyanka A ◽  
Harihararao M

The Aim of this research is to study the factors affecting the consumer behavior in the path of offline to online shopping. To this end, a survey was conducted and the questionnaires were distributed among the students of the university. The replies have been analyzed by chart analysis. The results of the survey has shown that most of the people already doing online shopping and prefer to continue it.the factors such as psychological factors, social factors emotional factors, and the privacy factors which affect the buyer approaches to online purchases. Several attitudes of consumers toward online shopping are not in rest in the study due to the study restricted to Andhra university-Commerce and management Time, the convenience and the recommendations have been identified as important factors. Time was considered to be the affecting factor for the majority of students. Most of the consumers hesitate not to do shopping offline, because of the time concern.


Author(s):  
Oleh Chernysh ◽  

The article analyzes the problem of socialization of the individual in philosophical, psychological, pedagogical and socio-pedagogical research. The historical basis of the development of the theory of socialization is revealed, the subject-object and subject-subject approach in socialization is characterized. Representatives of the subject-object consider socialization as a process of human adaptation to society, which forms each of its members in accordance with its inherent culture. Proponents of the subject-subject approach note that a person participates in the process of socialization and not only adapts to society, but also influences his life circumstances and himself, during which both the individual and society develop. The study describes three main areas of study of the socialization process: socio-philosophical, socio-psychological and socio-pedagogical. The main characteristics of the socialization process are analyzed: factors, stages, mechanisms, types, means, agents, institutions. Particular attention is paid to the study of aberrational socialization, which scientists interpret as negative, false, distorted, distorted. The author concludes that the theory of socialization is open and mobile, constantly supplemented and changed along with the variability of the world and society, under the influence of external (social) and internal (individual psychological) factors.


2016 ◽  
Vol 5 (3) ◽  
pp. 240
Author(s):  
Suhartono Suhartono ◽  
Sulistiawati Sulistiawati ◽  
Esty Yunitasari

National problem faced by Indonesia today is the handling of the low quality of Human Resources (HR). HR issues that need attention is the issue of performance. Performance is the rate of success in carrying out the task, as well as the ability to achieve the goals set. The aim of this study was to determine the influence of individual factors, organizational factors, organizational and cultural factors on the Performance of Nurses. This study used a cross sectional study approach. The population used in this study were nurses ponkesdes Tuban and Lamongan district in accordance with the inclusion criteria as much as 55, with a sample size of 48 respondents specified research using simple random sampling technique. The independent variable in this study is the individual factors (abilities and skills), organizational cultural factors and organizational factors, dependent variable is the performance of nurse ponkesdes. Instruments used in the collection of data in the form of questionnaires and performance evaluation sheet. Research analysis using simple linear regression test. Simple linear regression analysis showed variable organizational cultural factors were not statistically significant effect on the performance of the p-value (0.000), organizational factors also significantly influence the performance of the pvalue (0.027). While the variable factors of individual (skills and abilities) does not significantly influence the performance<br />of the p-value (0.103).


2019 ◽  
Vol 2 (1) ◽  
pp. 224
Author(s):  
Devi Ratnasari ◽  
Diah Febi Utami ◽  
Dikka Ramadhan R ◽  
Edi Sukendar ◽  
Fanny Tania ◽  
...  

The purpose of the study was to find out the description of Positioning, to find out the description of the Purchase Decision, to find out how much influence Positioning had on the Purchase Decision. The population in this study were students of the University of Singaperbangsa Karawang who had consumed Teh Botol Sosro as many as 16,291 and taken as many as 100 respondents using the Slovin formula with an error rate of 10% through random sampling method. The analysis technique used is simple linear regression analysis and classic assumption test. Tests were carried out with the help of SPSS version 24 software. The results of the study showed that the positioning partially had a positive and significant effect on purchasing decisions. This conclusion shows that positioning has a good influence so that it encourages consumers to make purchasing decisions on a product, especially Teh Botol Sosro products. Therefore, this research is expected to be carried out widely by future researchers.


2020 ◽  

The publication comprehensively covers the issues of designing various university spaces (didactic, research, office, social) and the related challenges. It analyzes the most important trends in architecture and urban planning, presents specific solutions used throughout the world. One of the chapters is devoted to the individual conditions and urban planning of the University of Warsaw. The chapters on spatial design standards were inspired by the experiences of the Office of Innovations in the Academic Space of the University of Warsaw.


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