scholarly journals Impact of E-Marketing Promotions on the Performance of Religious Tourism: In Case of Srikakulam District, A.P, India

Collision of religion has been imperative for all kind of dexterous industries in India and tourism being considered as one of the profitable industries, amalgamation of religion with tourism has been identified as the most important element. To be specific and integrated as far as the marketing promotions are considered , technology which aids the promotion with respect to social media , e-mail marketing and digital marketing techniques has now a days play a vital role in line with effective reach and message impact. Researchers have aimed to evaluate the impression of e-marketing promotion mix of religious tourism on the performance of tourism in Srikakulam District where many holy destinations such as Arasavilli, Srikurmam and Srimukhalingametc exist. An exploratory and descriptive research design with convenience sampling aiming at the respondents of digitally habituated devotees in the very popular social media and other with a structured questionnaire and focus group discussions have been conducted. The results drawn with the help of SPSS 20 have been analyzed and interpreted that have shown the accustomisation of digital information seeking among different demographical groups of devotees with respect to e-marketing, transportation, accommodation and other celestial activities such as libation and poojas. Recommendations by the researcher have been offered to different communities related with tourism industry. This paper will be an advantage especially for endowment department of the government by considering the finding and conclusions of the study which are associated with all integrated promotions of emarketing and marketing skill applications.

2018 ◽  
Vol 14 (1) ◽  
Author(s):  
Linath Masrinah ◽  
Jantje J. Tinangon ◽  
Natalia Y. T. Gerungai

Taxes are an important component for the government in carrying out state activities in Indonesia, since the financing of routine expenditures as well as government development is largely derived from the tax sector. as it is known that tax revenue plays a vital role since the revenue from the oil and gas sector has decreased. The government in this case the Directorate General of Tax (DJP) always wanted to perform the task in terms of collecting tax revenue so that the nation's survival is maintained. Therefore, the Directorate General of Tax (DJP) is trying to get the tax collection in Indonesia on target by always trying to improve the service by updating the rules of tax collection that meet the requirements of justice, juridical, economic, financial and simple. This study aims to analyze the calculation and withholding of Article 21 Income Tax on the salary of PT. Telaga Bakti Persada Ternate whether it is in compliance with the provisions of the Taxation Law. No. 36 of 2008 Income Tax Income. This research uses Descriptive Research Method. The results of the research can be concluded that the calculation and withholding of income tax article 21 Income Tax on permanent employees of PT. Telaga Bakti Persada Ternate has done calculations and deductions in accordance with the provisions of the current law.Keywords: calculation and deduction of income tax PPh article 21, income tax, receipt income tax PPh article 21, accounting, income tax article 21, Tax Regulation.


Author(s):  
Ronald M. Baecker

Most computers during the Second World War, such as the British code-breaking Colussus machine, had been developed for military use. The effects on law and order and war and peace of computerization, worldwide telecommunications, social media, artificial intelligence (AI), and robotics is the topic of Chapter 6. As in Chapter 5, the most compelling visions of the potential opportunities and dangers have been in science fiction and in film; we begin the chapter by reviewing some memorable examples. We then discuss how technology is used by the police, such as the use of video evidence to sometimes exonerate the police against false accusations of needless brutality. We also examine how citizens are using social media to protect themselves and alert others to what they believe is unwarranted violence or unjust actions by law enforcement. We expand upon Section 5.7’s discussion of citizen mobilization by social media with the goal of regime change. In this context, we discuss how the government (especially police and security services) gains leverage via the surveillance of the digital information and communications of citizens. This surveillance has significantly increased due to security concerns post-9/11. We will examine these developments in the USA, Canada, and the UK, as well as in other parts of the world. We shall also discuss cases of organizations trying to subvert societies that repress and forbid access to the internet, with the goal of enabling its citizens to access the internet freely. Next, we consider ways in which tools of digital disruption are used by a country or government or a set of individuals against others. The timely and current case study explored is on governmental use of hacking and other aggressive digital means to interfere with the electoral processes of another country, or even to disrupt or destabilize the other country. At the extreme, governments engage in cyberterrorism or even cyberwar­fare. We shall discuss several recent examples of this and argue that weapons of cyberwar­fare could be as catastrophic as nuclear or biological weapons. The technology of warfare has also evolved.


Author(s):  
Yunita Sari ◽  
Mediana Handayani

The fact that millennial generation is the breadwinner of the Indonesian economy cannot be ignored by the government and tourism industry businesses. The Thousand Islands Marine National Park seeks to use Instagram social media to attract potential tourists from millennial groups. A total of 110 @tnlkepulauaneribu uploads were then analyzed with descriptive qualitative research methods to find out how Gina Lutrell's SOME (Sharring, Optimize, Manage, Engagement) Model was used in managing the Instagram account communication @tnlkep Kepulauan Seribu as an effort to digitally promote the Thousand Islands National Park as an Ecotourism Destination for Generations Millennial. The results of this study indicate that the manager of the @tnlkepulauanseribu account has not implemented The Circular Model of SOME to the fullest. The engagement process (is the process that is at least maximally carried out. This can be seen from the lack of adequate engagement to nurture and create new followers. There are not many communication activities that can have a binding impact on followers and prospective followers of the @tnlkepulauanseribu account.


2020 ◽  
Vol 1 (1) ◽  
pp. p32
Author(s):  
Oruonye E.D. ◽  
Ahmed Y.M.

The outbreak and spread of covid-19 disease has resulted in countries of the world placing travel restrictions and closure of their borders to movements to and from other countries. The tourism industry is one of the sectors that would be greatly affected. Data for the study was generated from desk review of secondary materials, online blogs and interview through social media chat. Findings of the study reveal that the outbreak and spread of covid-19 disease led to rapid shutdowns in cities and states across the country, which greatly affected the tourism industry. Industries in the tourism sector such as airlines, hotels, entertainment and hospitality industries are facing declining demand and patronage with travel crashes and cancellations expected to continue. The increased cancellations of hotels and travel bookings resulted in billions of dollars in revenue loss and hundreds of thousands of job loss in the country. The findings of the study reveal that covid-19 is already worsening the unemployment situations in the country, resulting in loss of substantial revenue to the government, increasing incidence of poverty among others. Based on the findings, the study recommends the need for diversification priorities to alternative sectors such as tourism and agriculture and compensation to business operators in the tourism and other critical sector.


2018 ◽  
Vol 2 (1) ◽  
pp. 1-23
Author(s):  
Emmanuel O. Okon

The purpose of this study is to examine the socio-economic impact of religious tourism in Nigeria. Data for this study are from secondary sources and it covers 2000-2011. The technique of content analysis was used to analyze the contents of these materials. The paper reveals that the springing up of different Pentecostal Churches across the country and the various conventions and festivals being held annually and quarterly by this churches have virtually increase the numbers of arrivals from overseas countries who visit the country to attend various religious programs. This has generated employment for the inhabitants of the areas; religious tourism has become the highest earner of foreign exchange for the country's tourism industry even though tourism industry is still in embryonic stages and has not yet assumed a significant position in Nigeria’s GDP pie. This paper recommends that the hospitality industry should upgrade existing facilities while the government should construct or upgrade to international standards roads leading to major cities and rural areas and needs to provide basic amenities in tourism destinations. At the local government level, inventory of all tourist sites and festivals in different localities should be published so as to bring these tourist sites into limelight. All religious communities must educate their clergy on the need for religious harmony and the toleration of other faiths.


2021 ◽  
pp. 65
Author(s):  
Kevin Benedict Lesmana ◽  
Rustono Farady Marta ◽  
Sugeng Wahjudi

The tourism industry is one of the largest industries in the world, including Indonesia. So it is said that this industry has a considerable influence, so that it can be ascertained that this is an opportunity for a business. The large number of existing social media makes marketers have to see an appropriate and broad target. Based on this, marketers must be fully prepared with the selection of media, certain efforts and ways to attract consumers. PT. Bagus Trans Wisata has used new media as a channel in promoting its travel products. One of the new media used, namely Facebook, the use of this new media is one proof of the success of a well-known company name throughout Indonesia. New media is a new form of social media used by the public, considering that conventional media is less effective in conveying mass messages. This paper aims to examine marketing strategies through social media at PT. Bagus Trans Wisata. This research uses descriptive research with a qualitative approach which aims to identify, describe and explain the actual situation related to the marketing strategy undertaken by the service company PT. Bagus Trans Wisata Tour & Travel Jakarta. Keywords: online, marketing, tourism, travel


Author(s):  
Ahmed Rabeeu ◽  
Chen Shouming ◽  
Md Abid Hasan ◽  
Disney Leite Ramos ◽  
Abdul Basit Abdul Rahim

The present study examines the impact of COVID-19 on Maldivian tourism, highlighting the loss of tourists and tourism earnings for the period 2020Q1 to 2021Q2 and analyses the recovery rate of inbound tourists’ arrivals post border re-opening (i.e., 2020Q3 – 2021Q2). Seasonal Autoregressive Integrated Moving Average (SARIMA) model was employed to generate monthly forecasts for 2020 and 2021. The results indicate an estimated loss of 1.9 million tourists between 2020Q1 and 2021Q2. A massive drop in tourist arrivals caused an estimated loss of USD 3.5 billion in tourism earnings by June 2021. Results further indicate that with an average monthly recovery rate of 3%, inbound arrivals have recovered 34% of forecasted levels and 40% of 2019 levels by June 2021. The measures implemented by the government of Maldives played a vital role in the recovery of inbound tourism. However, the rebound of tourists has not reached the desired levels except for the arrivals from Russia. Therefore, additional strategies must be implemented for the quick revival of the Maldivian tourism industry. This study expands and enriches tourism management knowledge in the face of a massive crisis highlighting important managerial and policy implications for reviving the tourism industry of the Maldives.


2019 ◽  
Vol 8 (3) ◽  
pp. 8338-8341 ◽  

The main motive behind this research paper is to use the power of social media to observe, examine and analyze the opinion regarding recent Indian government project as the opinion of people plays a vital role in formulating the government policies. By getting into the deeper insights on social media, one can easily analyze the behavior of people regarding various issues and policies, which was otherwise impossible using traditional sources. The case study was done on Statue of Unity. Analysis was done on one of the famous social networking sites i.e. Twitter, using R programming language. Twitter API was used to collect the primary data. Tweets were analyzed by using opinion lexicon and Emotion lexicon-based approaches. Opinion Lexicon based approach categorized the sentiment of tweets in three categories, while Emotion Lexicon based approach refined them into eight more categories. The research work done in this paper will help government to understand the emotions of people regarding their policies and will also enrich people to help them understand majority vote of people


2020 ◽  
pp. 146144482096821
Author(s):  
Edson C Tandoc ◽  
James Chong Boi Lee

Guided by the frameworks of uncertainty management and sensemaking during crises, this study examined how young adults in Singapore managed uncertainty around the COVID-19 outbreak. Through a series of eight focus group discussions involving 89 young adults, we found that participants experienced uncertainty about the outbreak, especially when it comes to how they should protect themselves. They managed this uncertainty in two ways: while some engaged in information seeking, others engaged in information scanning. Those who did not actively seek information did not avoid it either, with some of them finding it impossible to avoid information about COVID-19, as it comes up in their routine social media use and offline conversations. Understanding COVID-19 as an illness that does not threaten young people, our participants noted only minimal disruptions to them. Instead, they were more concerned about their parents and older family members, whom they considered as more vulnerable.


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