EMPOWERING WOMEN OF BATIK COMMUNITY IN HEALTH IN KECAMATAN KEREK, TUBAN DISTRICT

Background: The economic contribution of women batik craftsmen in Tuban is relatively important in their families even though their income is below the district / city minimum wage (below the UMK). In general, women batik craftsmen in Tuban work as additional income earners, with flexible working hours that can be combined with domestic duties. Objective: This activity is to provide solutions to problems; a) Tuban batik handicraft and business is treated as a side job, not as a main job, so that it is not professionally in managing their business; b) women batik craftsmen in Tuban have social characteristics with low education and often live in economically poor conditions so that they are in a weak and vulnerable position from the socio-economic structure; c) the work welfare of women batik craftsmen in Tuban is not formally protected because batik production and business are located in a home environment which is considered as the informal sector; d) women who make Tuban batik have to play a 'multi burden' role. Methods: This activity is carried out in training and business management assistance. Results: The results of this activity are: 1) Increased awareness of women batik craftsmen for their strategic role in economic contribution to improve family welfare; 2) Increased knowledge and skills of women regarding the strategy of harmonizing roles in batik handicraft activities - batik business management with family - household management; 3) Increased knowledge and skills of women batik craftsmen regarding professionalism and management of entrepreneurship in handicrafts - batik businesses based on local wisdom. Conclusions: There was an increase in knowledge and awareness of women batik craftsmen about the strategic role of women, harmonization of women's roles and professionalism.

INTEGRATED MARKETING COMMUNICATION STRATEGY FOR SME (SMALL AND MEDIUM ENTERPRISES) OF TRADITIONAL HERBAL AND BEVERAGES

Background: This program begins with observation on SME of traditional herbal and beverages in Kampung Genteng Candirejo Surabaya. Early observation shows difficulties faced by SME to market their products. Objective: This program is expected to provide information and education about marketing communication strategies for SME of traditional herbal and beverages in Kampung Herbal Candirejo Surabaya. Method: Early observation is to find problems, conducting seminar and workshop, and also evaluating community empowerment. Results: Audiences understand about the impotances of marketing communication and innovation. They also improve their skills in using integrated marketing communication to sell their products to customers. Conclusion: This community service program has achieved its goals.

SOCIAL MEDIA ADVERTISING ASSISTANCE WITH PERSUASION CONCEPT – ELABORATION LIKELIHOOD MODEL (ELM) FOR SMES IN SURABAYA

Background: Along with the development of digital media tools, the direction of marketing shifts from conventional to social media-oriented. However, this is not easily conducted by SME business circles. Many of them do not have high literacy, do not have IT coding skills. In addition, capitalizing as well as maintaining a website are costly for them. This fact encourages the SMEs to look at another opportunity, namely the use of social media. However, it proves that these SMEs have not utilized the use of social media with persuasive advertisements. Objective: This community service activity purposes to assist the SMEs in Surabaya creating their social media advertisements using the persuasion concept-elaboration likelihood model (ELM) to solve the problems in marketing. Methods: The methods used are (1) discussion; (2) training and assisting in making advertisements; (4) evaluating/monitoring. As a result of this community service activity, the SMEs that have been assisted are able to create persuasive social media advertisements and can improve their marketing performance. Results: These MSME owners are able to create advertisements using the ELM method and determine the performance of these advertisements. Conclusion: SME owners can create advertisements using the ELM method during the training period, conduct independent evaluations of advertisements, the sales performance of these SMEs tends to increase compared to the previous by creating advertisements using the ELM method, practical modules are provided so that making advertisements using same method can be practiced for current and future needs.

PUBLIC AWARENESS ABOUT SYMPTOMS AND PREVENTION OF COVID-19 IN BENOWO, SURABAYA

Background: Since its first report, COVID-19 has remained a major threat worldwide. Various attempts were made to treat and prevent further transmission of COVID-19. In Indonesia, although the first case was reported nearly five months after the first case in Wuhan, the transmission was the fastest among Southeast Asian countries. Several efforts have been made to prevent further transmission. Objective: Our community services program aimed to assess the public understanding of COVID-19 symptoms and the application of SHE (Self and Environmental Health) as a form of COVID-19 prevention. Method: We conducted counseling using a door-to-door method to increase the understanding of SHE as a form of COVID-19 prevention and then at the end of the visit, a questionnaire was given to measure the understanding of symptoms and prevention COVID-19 transmission. Results: After conducted the door-to-door counselling in Kandangan district, it is known that the public understanding of the symptoms and ways of preventing COVID-19 is quite good. The method of prevention that is understood by the public includes using masks, diligently wash hands, and maintain social distance in gathering. However, there are still people who do not understand (31.13%) that increasing their immune system by consuming nutritious and balanced food and exercise can also be used to prevent the transmission of COVID-19. Because a good immune system can prevent individuals from infection with pathogens such as COVID-19. Conclusion: The community has sufficient understanding of the symptoms and ways of preventing COVID-19 so that it is expected it can reduce the transmission of COVID-19 in Benowo District, Surabaya.

INCREASING KNOWLEDGE AND SKILLS OF POSYANDU CADRES AS AN EFFORT TO PREVENT STUNTING IN BREMI VILLAGE, PROBOLINGGO REGENCY

Background: One of the global nutrition problems that are the focus in developing countries is stunting. Probolinggo is one of the regions that accounts for the second highest prevalence of stunting in East Java at 39.9% exceeding the maximum WHO limit of 20%. Bremi Village, Krucil District is a village in the highlands of Probolinggo Regency which has a stunting prevalence of more than 30%. Objective: this activity is scheduled as an effort to prevent stunting in Bremi Village, Krucil Probolinggo District. Method: This activity is carried out in 4 stages starting from planning, implementing, observing and evaluating activities. Results: Community service activities received positive appreciation with the provision of stunting kits, early detection of stunting training, competition for making local Supplementary Food (PMT) and stunting early detection competitions through measuring body weight, height and reading KMS. The results of the survey of respondents' knowledge about stunting after education got an average score of 80.This is reinforced by the average skills of respondents from the competition for making local food PMT and early detection of stunting, which showed satisfactory results with a value range of 70 to 80. Conclusion: The useful aspect of this activity is quite high. Posyandu cadres receive education and skills for early detection of stunting independently, thus supporting stunting prevention in Bremi Village.

CARIES PREVENTION THROUGH THE APPLICATION OF PIT AND FISSURE SEALANTS FOR MAKASSAR ELEMENTARY SCHOOL STUDENTS

Background: Dental and oral diseases are progressive and accumulative diseases that can affect all age groups. Dental caries is the most common dental disease in Indonesia. One of the preventive measures is to apply pit and fissure sealants to teeth with deep pits and fissures. Objective: The purpose of this activity is to help improving the oral health of the community through preventive efforts in the form of pit and fissure sealant applications. Methods: The implementation of this community service activity was conducted through several stages, namely preparation, data collection, problem identification, and implementation of activities. Results: The average caries index of the targeted students was in the high category. There were 5 children who need pit and fissure sealant application. Conclusion: This community service activity had been conducted according to plan. The community, in this case elementary school students, got preventive services in the field of dental health, especially the application of pit and fissure sealants.

MANAGING THE POPULATION ADMINISTRATION SYSTEM OF SOKET LAOK VILLAGE, BANGKALAN, MADURA

Background: Unorganized population administration information system is the major problem in village administrations, including in Soket Laok Village, Bangkalan Regency. This unorganized system has impact on poor population and village economic potential data. This evidence becomes a major obstacle to improve community welfare and creates a significant setback in attempt to distribute any kind of assistance from the higher government. Therefore, it is necessary to organize a population administration system based on simple information technology and to improve the skills of village officials in fixing the population administration system. Purpose: To manage the village population administration system using simple information technology and to improve the skills of village officials in handling the population administration system. Methods: the method used in this program was a simple application of a population administration system based on Memento's digital app, which became the main focus in subsequent training session. The training was conducted in a form of webinars through the Zoom app and simple tutorials via YouTube. Results: the result of this activity is the availability of a population data collection system using the Memento application, a simple application that can be operated by village officials with a smartphone without an internet network in accordance with the conditions of Soket Laok Village which has not been evenly reached by the internet network. Another result is the increased skills of village officials in collecting population data using the Memento application. Conclusion: In this activity, village officials can have the skills to manage the village population administration system.

OPTIMIZATION OF DSME THROUGH INCREASED KNOWLEDGE OF PREVENTION OF COMPLICATIONS AND DIABETES EMERGENCIES IN WONOREJO VILLAGE

Background: Many elderly convey blood sugar often up and down due to lack of attention to their diet. The condition became urgent because the elderly had previously died from complications accompanied by diabetic ulcers. In the posyandu area of wonorejo healthy elderly, DM disease is one of the diseases that are quite widely suffered by its citizens. Objective: The DSME education program for cadres and the elderly at Posyandu Wonorejo aims to increase knowledge and prevent diabetes complications. Method: This DSME program was conducted in four sessions, namely, session 1 discussing basic knowledge about DM (definition, etiology, classification, etiology, clinical manifestations, diagnosis, prevention, treatment, complications), session 2 discussing DM management including nutrition/diet arrangements, and physical activities/exercises that can be done, session 3 discussing foot care and stress management; and session 4 discusses the prevention of chronic and acute complications, and the patient's access to health care facilities. Results: There was an increase in knowledge and prevention of diabetes complications up to 93,75% after this activity was conducted.. Conclusion: The program is optimally implemented.

EDUCATION ON THE RISKS OF USING HAZARDOUS ADDITIVES IN SNACKS FOR STUDENTS AT MARGAHAYU II ELEMENTARY SCHOOL IN BEKASI CITY

Background: Food safety and quality studied by BPOM Indonesia in 2008-2011 showed that around 48% of hazardous substances are found in snacks of elementary school children. Throughout 2012, this percentage increased to 66.7%. Cases of chemical contamination that are still frequently found are the use of additives such as formaldehyde, borax and rhodamine B. Lack of supervision and education to children causes the possibility of consuming dangerous foods to be large thus increasing the risk to health. Objective: This activity was conducted to improve understanding, knowledge and awareness of the community, especially students about the risk of using hazardous additives in snacks. Method: Stages of community service activities include: (1) Pre-activity; (2) Implementation; and (3) Evaluation. The method used was a combination of community education and demonstration. In the core of the activity, there were three sub-activities implemented. Results: An increase in understanding hazardous additives in snacks for students was achieved. It was known that the sample circulating around school did not contain rhodamine B and borax. Futhermore, students can practice one simple way to implement clean and healthy living. Conclusion: The program provided an increase in understanding and awareness of hazardous additives in snacks for students.

STRENGTHENING THE ROLE OF COMMUNITY IN THE MITIGATION AND ADAPTATION OF THE COVID-19 IN SOUTH KONAWE DISTRICT

Background: Transmission of COVID-19 developed rapidly until the World Health Organization (WHO) established a pandemic status on COVID-19 since March 11, 2020. Various of government efforts in the context of prevention and treatment have been carried out including lockdowns decisision, social distancing and new normal was currently carried out. Objective: This community service activity aims as an effort to increase the knowledge and awareness of South Konawe communities to prevent and fight covid-19 by clean and healthy living behaviors. Method: The implementation of this activity using socialization and persuasive communication online methods via social media instagram and youtube and offline method performed in two categories, small-scale and large-scale at South Konawe. These community service activities are outlined in 4 main programs, GERMAS (Healthy Living Community Movement), GEMAS (Community Movement Using Masks), socialization about TOGA (Family Medicinal Plants), antiseptics and disinfectants. Results: The result of this program is increasing public knowledges about how to improve the immune system, such as consuming nutritious food, consuming herbs which can be processed into an infusion or decocta preparations as well as understand the importance of implementing about prevention of covid-19 in daily life, such wearing masks, antiseptics, and disinfectants and washing hand correctly. Conclusion: This community service activity really helped increase the knowledge and awareness of the community of South Konawe to prevent and fight the corona virus.